Square 2 Marketing

NOVEMBER 10, 2023

Fortunately, you can integrate HubSpot with 100+ apps and web services to help your team work more efficiently. In this post, we’re going to cover seven HubSpot integrations that make a big difference in your ability to craft meaningful marketing campaigns and sales processes.

Hubspot 96

Hubspot Efficiency Marketing Campaigns 96

Valasys

MAY 8, 2019

On May 7 th 2019, DiscoverOrg and ZoomInfo announced the launch of their new product, Enrich. Through integrations with popular tools like Salesforce, Marketo, HubSpot, Eloqua, and Dynamics, Enrich is able to funnel data and insights to every touch point in the sales and marketing organization. DiscoverOrg.

Zoominfo 49

Zoominfo Eloqua Top of Funnel Marketo 49

Zoominfo

FEBRUARY 27, 2021

ZoomInfo is a cloud-based suite of numerous solutions for sales and go-to market teams. HubSpot Sales Hub. HubSpot Sales Hub drives sales team success by providing a suite of selling solutions. We compiled a list of solutions similar to our own product suite, and offer great features. 1 for good reason.

InsideView 264

InsideView Enterprise Management Top of Funnel Tools 264

Zoominfo

OCTOBER 28, 2020

Through September, companies have released more new products in 2020 than in either 2019 or 2018, according to research by ZoomInfo. Source: ZoomInfo. Source: ZoomInfo. Driving revenue by retaining existing customers is the name of the customer success game ,” according to HubSpot. Source: Zoominfo.

Cross-Selling 178

Cross-Selling Zoominfo Product Enterprise Management 178

Zoominfo

NOVEMBER 16, 2021

As an agency partner of both HubSpot and ZoomInfo, AJ will be speaking at an upcoming webinar discussing how Blue Frog pairs ZoomInfo and HubSpot to help businesses scale their go-to-market activities and avoid the pitfalls of bad data. That’s why we went to ZoomInfo, to serve as a “washing machine” for our data.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Zoominfo Peer-to-peer 100

Zoominfo

MAY 25, 2021

A recent ZoomInfo job description for senior director of revenue operations demonstrates this demand for versatility. Figure 1 : These job requirements, culled from an open position at ZoomInfo, illustrate the trend toward aligning sales and marketing operations. They learned to use the software better.

Automation 252

Automation Marketing Automation Services Zoominfo Planning 252

Zoominfo

MARCH 15, 2022

As the head of enterprise product and sales at ZoomInfo, I had the opportunity to speak with JP Valentine on The Alldus Podcast: AI in Action. And it makes accessing the right data easy by integrating directly inside any tool, including Salesforce , Hubspot , and Google Cloud. To be successful, those teams need good data.

Marketing AI 130

Marketing AI Enterprise Management B2B Sales De-duplication 130

Zoominfo

AUGUST 2, 2021

At ZoomInfo, our sales development reps (SDRs) respond to inbound leads within 90 seconds. ZoomInfo Chat integrates with platforms such as Marketo, Salesforce, and Hubspot. Unlike other chat tools, ZoomInfo Chat brings conversational intelligence to the chat experience. Personalize Your Chat Messages.

Marketing Automation Services 246

Marketing Automation Services Sales Qualified Leads Marketing Websites Lead Scoring 246

Webbiquity

MAY 16, 2023

” It integrates with a wide range of tools including Google Cloud, Marketo, HubSpot , and Mailchimp. Paid alternatives include products like Snitcher , ZoomInfo , Visitor Queue , LeadLander , and 6Sense. If all you need is a simple UGA replacement, this tool will be overkill. These are generally powerful but pricey tools.

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

Zoominfo

FEBRUARY 1, 2021

But consider this: HubSpot Research found that 72% of companies with less than 50 new opps per month didn’t achieve their revenue goals, compared to 15% with 51 to 100 new opps and just 4% for companies with 101 to 200 new opps.”. link] — ZoomInfo (@ZoomInfo) January 28, 2021. It turns out they’re pretty important.

Cold Calling 246

Cold Calling Zoominfo Marketing & Strategy Ideal Customer Profiles 246

Martech

JANUARY 29, 2024

Understanding lead generation ZoomInfo refers to lead generation as: “[T]he process of attracting prospects and getting them into the sales funnel, with the goal of converting them into customers. Contradiction? Let’s explore.

Lead Ranking 113

Lead Ranking Lead Gen Ideal Customer Profiles Lead Scoring 113

Zoominfo

SEPTEMBER 20, 2022

At ZoomInfo, we know that a constantly evolving data asset is the key to unlocking the potential of sales and marketing teams — getting them out of the slog of searching for information and back into the business of connecting with prospects and making the sale. But data changes fast: at ZoomInfo, we update 1.5

Ideal Customer Profiles 130

Ideal Customer Profiles Zoominfo Business Marketing Automation Services 130

Zoominfo

OCTOBER 18, 2022

ZoomInfo MarketingOS Finally, ABM with data you can trust. This, combined with the conventional wisdom about inbound demand-generation pioneered by the likes of HubSpot as long ago as 2009, perpetuates ideas that no longer align with how companies do business. We have a lot of different products at ZoomInfo,” Hanson says. “We

Lead Gen 130

Lead Gen Startups Demand Allocation 130

Zoominfo

APRIL 26, 2022

It’s a way to get very specific in your search criteria very quickly while using multiple parameters within your search,” says Kayt Kelley, senior talent acquisition manager at ZoomInfo. Tier your candidate outreach Once you have your list of top candidates, you are better able to target them strategically using ZoomInfo Engage.

Zoominfo 130

Zoominfo Work Management Marketing Management Class 130

Zoominfo

JUNE 8, 2020

First test: how many incoming emails did ZoomInfo receive in February versus April? I found that Hubspot has been tracking this pretty well in their blog. A long time ago I used to work in marketing at DiscoverOrg before it was called ZoomInfo. In February, we received just over 42,000 external emails per day. Over 53,000.

Paid Search Agency 195

Paid Search Agency Zoominfo Companies Ad Building 195

Zoominfo

JULY 12, 2021

The foundation of go-to-market success begins with data and intelligence,” says Justin Withers, senior vice president of product strategy and product marketing at ZoomInfo. Some solutions, such as ZoomInfo Enrich , are also useful for marketers building email campaigns or executives doing broad research about their total addressable market.

Work Management 147

Work Management Marketing Management Zoominfo Ad Building 147

Marketing Insider Group

JULY 10, 2023

The best CRM products include HubSpot, Salesforce, and Zoho. Shop around between companies like DealSignal, Cognism, and ZoomInfo to see who can score you a bargain. Mailchimp and HubSpot are good choices for email, while Sprout Social and Brand24 are great for social media automation. Image Source 2.

Budget Programs 237

Budget Programs Marketing Automation Services CMS Development Marketing Budget 237

Zoominfo

FEBRUARY 8, 2022

At ZoomInfo, we’re changing that. Today we’re introducing ZoomInfo’s MarketingOS — an account-based marketing platform designed to give marketers new ways to reach target accounts and drive qualified leads for sales. For the last two decades, our focus has been data,” says Hila Nir, chief product officer at ZoomInfo. “We

Account Based Marketing 100

Account Based Marketing Sales Qualified Leads Zoominfo Marketing Management 100

Zoominfo

MARCH 31, 2023

ZoomInfo can funnel this information right into the systems where you already work. Optimize Your Business Data With ZoomInfo Eliminating data silos to improve data quality and make better data-backed decisions is difficult without the right technology. Request a demo of ZoomInfo OperationsOS.

Enterprise Management 130

Enterprise Management Marketing Analytics Tools Zoominfo Work Management 130

Zoominfo

JULY 20, 2021

The foundation of go-to-market success begins with data and intelligence,” says Justin Withers, senior vice president of product strategy and product marketing at ZoomInfo. Some solutions, such as ZoomInfo Enrich , are also useful for marketers building email campaigns or executives doing broad research about their total addressable market.

Work Management 130

Work Management Marketing Management Zoominfo Ad Building 130

Martech

DECEMBER 1, 2023

Among the partners already accredited are some familiar names from the martech space including Acquia, ActionIQ, Adobe, AppsFlyer, Braze, Brightspot, Contentsquare, HubSpot, LiveRamp, mParticle, SAS, Sprinklr, Tealium, Treasure Data and ZoomInfo.

Marketing Management 80

Marketing Management Digital Experience Platform Advertising Agencies Zoominfo 80

Zoominfo

MAY 9, 2022

“If you’re writing emails and sending them manually, your ability to execute on that workflow is limited by the amount of people you have working on your team,” says Michael Maimone, head of sales for Chorus, Chat, and Engage at ZoomInfo. They generally make a lot of money. It does not exist.”

Marketing Automation Services 130

Marketing Automation Services Buy Enterprise Management Work Management 130

Convince & Convert

FEBRUARY 9, 2024

All the big solution providers (Salesforce, HubSpot, Demandbase, etc), and a few new ones, are working to build the all-in-one Sales AI solutions. One last note: Every major sales platform is integrating content personalization, automated responses, lead intelligence, and predictive analytics. But, no one is there yet.

Deliverability 129

Deliverability Ad Frequency DemandBase Paid Search Agency 129

Zoominfo

JUNE 8, 2020

First test: how many incoming emails did ZoomInfo receive in February versus April? I found that Hubspot has been tracking this pretty well in their blog. A long time ago I used to work in marketing at DiscoverOrg before it was called ZoomInfo. In February, we received just over 42,000 external emails per day. Over 53,000.

Paid Search Agency 147

Paid Search Agency Zoominfo Companies Ad Building 147

Zoominfo

NOVEMBER 3, 2020

Source: ZoomInfo. Driving revenue by retaining existing customers is the name of the customer success game,” according to HubSpot. Figure 2 : Mentions of “product launch” remain steady in 2020, with a notable jump seen at the beginning of the pandemic Source: ZoomInfo. Is it working? So far, maybe.

Cross-Selling 162

Cross-Selling Marketing Analytics Tools Zoominfo Loyalty 162

Zoominfo

JUNE 21, 2018

On June 18 th , 2018 ZoomInfo held the 3 rd annual Growth Acceleration Summit —a premier B2B sales and marketing conference that allows the best and brightest in the industry to network, learn, and enjoy the city of Boston. Create a damaging admission and communicate based on an authentic flaw” Dave Gerhard @ZoomInfo #GrowthSummit18.

Zoominfo 170

Zoominfo B2B Sales Act-On B2B Marketing 170

Zoominfo

NOVEMBER 20, 2023

I’ve yet to meet a company who shows up and says ‘Yes, absolutely the data in my CRM is accurate and complete,’” ZoomInfo CEO Henry Schuck says. At this year’s INBOUND conference , HubSpot CEO Yamini Rangan said the smartest go-to-market professionals will use GenAI with one goal in mind: “To drive customer connection.” “We

Marketing Analytics Tools 130

Marketing Analytics Tools Lead Ranking Generation Work Management 130

Zoominfo

MAY 25, 2021

A recent ZoomInfo job description for senior director of revenue operations demonstrates this demand for versatility. Figure 1 : These job requirements, culled from an open position at ZoomInfo, illustrate the trend toward aligning sales and marketing operations. They learned to use the software better.

Automation 130

Automation Marketing Automation Services Zoominfo Planning 130

SmartBug Media

APRIL 4, 2022

ZoomInfo can provide business details such as email addresses, phone numbers, company types, addresses, EINs, and more. ZoomInfo also integrates with the marketing and sales resources that you already use, such as HubSpot, Google Chrome, and Salesforce. You can read the full use case here.

Intent Data 98

Intent Data Intent DemandBase Account Based Marketing 98

Zoominfo

AUGUST 31, 2020

ZoomInfo has identified four areas — or quadrants — that together create a framework for a successful go-to-market approach: Build loyalty. According to HubSpot research, 93% of consumers will be repeat buyers at companies with excellent customer service. So what components make up this effort? Offer expansion. Company transformation.

Marketing Management 264

Marketing Management Cross-Selling Ideal Customer Profiles Lead Ranking 264

Zoominfo

AUGUST 12, 2018

Hubspot: Inventing Their Own Game If you’ve worked in marketing for any period of time, you’re likely familiar with the term inbound marketing. If you’re new, we’ll let Hubspot tell you what it is — because, well — they invented it. So how did Hubspot and the concept of inbound marketing grow so quickly?

Creativity 130

Creativity B2B Marketing Examples Work Management 130

SalesIntel

APRIL 19, 2024

ZoomInfo ZoomInfo is a data enrichment and prospecting platform with a vast business and contact information database. ZoomInfo caters to sales and marketing needs by offering solutions for lead generation, account-based marketing, and competitive intelligence. Efficiently processes large datasets of contact information.

Marketing Automation Services 40

Marketing Automation Services Budget Programs Ideal Customer Profiles Lead Scoring 40

Zoominfo

JULY 1, 2021

“The perfect qualified lead is someone who fills out a form with a great decision-making title, who understands the pain points that their company is experiencing, and is doing some kind of outreach that we could help them with.” – Morgan Schuler, inbound sales development manager at ZoomInfo. Look at Their Tech Stack . “If

Lead Qualification 130

Lead Qualification Lead Ranking Lead Scoring Sales Qualified Leads 130

Zoominfo

DECEMBER 28, 2020

For instance, buyers are 67% more likely to accept a meeting if the pitch is customized to their situation, says HubSpot. says Russell Van Leuven, General Manager, ZoomInfo. Buying signals in sales combine verbal cues and intent data, positioning your team to tailor prospect-focused communications. Consider this.

Lead Ranking 309

Lead Ranking Buy Work Management Marketing Management 309

Zoominfo

JANUARY 8, 2021

Here’s the thing, in a HubSpot survey, only 7% of salespeople said leads they received from marketing were very high quality. With ZoomInfo, we’ve increased the number of meetings scheduled by 85% and have decreased our email bounce rates by 13%” – David Donnelly, Digital Marketing Manager at Digitcom (see the case study ).

Lead Ranking 246

Lead Ranking Marketing Qualified Leads Ideal Customer Profiles Lead Generation 246

Zoominfo

SEPTEMBER 3, 2020

In fact, over 20% of marketers in a HubSpot survey say that personalization improves their engagement. ZoomInfo offers a powerful tool for this messaging: Engage. It’s all about appealing to their specific interests and needs. Email Automation Tools.

Automation 262

Automation Auto Responder Touchpoints Trigger Marketing 262

Zoominfo

JUNE 30, 2019

Hubspot: A Guide to Practicing What You Preach. If you’re new, we’ll let Hubspot tell you what inbound marketing is—because, well—they invented it ( source ): “Inbound marketing is focused on attracting customers through relevant and helpful content and adding value at every stage in your customer’s buying journey.

Creativity 208

Creativity B2B Marketing Examples Paid Search Agency 208