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Kaon
SEPTEMBER 23, 2015
Power the Bottom of the Funnel with Sales Enablement, Deborah Farese, Hubspot. Do research on your prospect’s company and website to see where they can improve. First and foremost, you need to understand your buyer persona, i.e. name, demographics, goals, habits, and needs. Then, you need to focus on the buyer’s journey.
Kaon
SEPTEMBER 18, 2015
For every 100 people that show up on a website only 5 convert, or make them self known. Filed under: Marketing Guru Tagged: B2B , B2B marketing , B2B mobile marketing , Blog , business challenges , Hubspot , Inbound , marketing. Be relevant to known and anonymous audiences, wherever they travel online.
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