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Hubspot Review

LeadSloth

UPDATED REVIEW: My earlier review of HubSpot’s Inbound Marketing software was more than 1 year old and the software has evolved a lot: time for an update! I see two clearly distinct target groups for HubSpot: Small business owners. HubSpot can serve both audiences, but in a different way. Small Businesses.

Hubspot 100
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Freelance Marketing Automation Consultant

LeadSloth

I have hands-on experience with Marketo, Market2Lead, Pardot, Hubspot, Salesforce.com, DemandTools, various Email Service Providers, multiple CMSs (Wordpress, Drupal), and a range of other tools. Because I understand Marketing Automation in-depth, I can usually get up to speed quickly with any other tools that you may have.

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Inbound Marketing & Marketing Automation

LeadSloth

Many digital marketers are using marketing automation tools to automate lead nurturing. Hubspot - an early Inbound Marketing evangelist - is one of them, and so are Enquisite , Raven and SEOMoz (probably I’m forgetting at least a dozen vendors, so feel free to leave a comment). Those tools are promising, but not mainstream yet.

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Inbound Marketing Automation

LeadSloth

Should Marketing Automation systems add Inbound Marketing tools as standard features? Or is it better to keep those tools separate? I brought up this question in my previous blog post , and Maria Pergolino had some very good comments on which tools to use and how to integrate them for ROI reporting. What is Inbound Marketing?

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Social Media & Marketing Automation

LeadSloth

The discussion in the LinkedIn Group talked about HubSpot’s Social Media features, one of which is Social Media Monitoring. HubSpot integrates these features into its software, because it wants to be the one-stop marketing software for small businesses (and mid-size companies, although they’re not there yet ).

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Marketing Automation Trends for 2010

LeadSloth

Mike Volpe , VP of Inbound Marketing, Hubspot. Beyond the basic tactics for using each tool, there are going to be innovations in marketing automation that will help marketers better manage their efforts, measure results and target prospects. Manager, Inbound Marketing, Marketo. Matthew Quinlan , VP Field Operations, Loopfuse.