What Do Rick Santorum and Lady Gaga Have to Do with Headlines?
B2B Marketing Traction
JANUARY 10, 2012
The About Us page may have a headline “About Our Services,” when it could say “About Our Printing Services” or “About Our Printing Services for Realtors.” All too often, headlines on webpages are omitted altogether or written poorly. For example, a home page may have no headlines at all.
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