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Hire a HubSpot Writer: 6 Experts for Any Content Marketing Budget

nDash

With over 100,000 active users in 120 countries, the HubSpot ecosystem is an enormous market. If your business is looking to capitalize on this potential, read on for six expert HubSpot writers on nDash. Hire Melanie for her deep industry knowledge and experience writing about HubSpot. Lolly Spindler. Charlene H. John Heinz.

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How marketing ops can learn to speak C-suite

Martech

A busy CEO, however, now barraged with marketing terms from CTR and ROAS to Z-score and SERP, may struggle to piece together their place in the bigger picture of business objectives. Narrative-first : Use storytelling techniques to present data. But if these nuggets get overlooked or undervalued, there can be a high opportunity cost.

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11 Indispensable B2B MarTech Solutions Cybersecurity Marketers Actually Use

KoMarketing Associates

WordPress is my foundational platform for storytelling. SEMRush is the workhorse of my SEO toolbox — I use it on a daily basis for position tracking, monitoring changes in SERPs and competitive research. HubSpot is a CRM platform widely used by B2B marketers. LinkedIn, Twitter. LinkedIn , Twitter.

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Is It Time to Reconsider and Reprioritize Your Marketing Metrics in the Time of Coronavirus?

Tomorrow People

To gain more context on each of these metrics, take a closer look at our report, " Boost Your Success with Personalization, Storytelling, and Metrics that Matter. SERP Position Zero. On-SERP SEO is still very important. " Maintain any efforts to secure SERP Position Zero for terms important to your brand. Let’s Look Back.

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Top Learnings Around SEO from INBOUND 2020

SmartBug Media

Whether Google announced a new update or the top SEO gurus discovered a new tactic, it’s essential for marketers to be constantly reading up on the latest trends to help get their content to the top of search engine results pages (SERPS). Here’s our top sessions and their corresponding highlights.

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How to Use Content Marketing for Customer Retention

Marketing Insider Group

Source: HubSpot. Use Storytelling in Your Marketing. High-quality content will catch people’s attention and help you rank higher on the SERPs (search engine results pages). Another way to look at the customer journey is as a flywheel instead of a funnel. Funnels can lose momentum. Choose quality over quantity.

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Why B2B Content Marketing is Important

Valasys

Because of the race for ranking higher for organic traffic fiercer on the search engine result pages (SERPs), your content can be the ultimate gateway to achieve higher organic rankings. Content marketing for Lead Generation: According to Hubspot, B2B brands with blogs generate 67% more leads than B2B marketers without blogs.