Hubspot

FEBRUARY 4, 2021

If you need help building a website, creating a company blog, or getting webpages discovered by search engines, there's plenty of SEO training that can help you get started. But, once your website is built and your customers find your content online, how do you improve your search ranking and reach a larger audience?

Hubspot 101

Hubspot SEO Content Lead Scoring 101

Marketing Insider Group

JULY 6, 2021

More than 90% of online experiences start with search engines and almost half of website traffic is driven by search results. Consumers Start on Search Engines. This is an easy one actually: search engines. More than 90% of all online experiences start with a search engine. Image Source.

Social Media 362

Social Media Media Business Custom Publishing 362

DAGMAR Marketing

APRIL 5, 2022

PPC Statistics. Search Ads. What are search ads? Search ads are a form of online advertising that can promote a product, service, or company using text advertisements. Search ads are found both above and below the organic search results. How much do search ads cost? How effective are search ads?

PPC 59

PPC Cost Per Click Statistics Paid Search Agency 59

ClearVoice

JUNE 24, 2021

Here's a look at the top content marketing statistics and trends and how you can make the most of them. Top content marketing statistics and trends for 2021. A HubSpot survey on content trends supports this general trend, reporting that 54% of consumers in the U.S., What's the state of #contentmarketing in 2021?

Statistics 117

Statistics Content Marketing Marketing Budget Paid Search Agency 117

Brandpoint

JULY 22, 2019

You don’t have to take it from me or Arik, take it from the statistics; it’s next to impossible to find information that says otherwise. Here are the best video marketing statistics for 2019 that should convince you to integrate video into your marketing strategy: Audience. Industry Trends. Marketing ). Marketing ).

Statistics 82

Statistics Video Marketing Mobile Advertising Paid Search Agency 82

ClearVoice

JUNE 19, 2023

Here are some key content marketing statistics to keep in mind when crafting your content marketing strategy for 2023: Account-based marketing statistics Account-based marketing (ABM) uses highly targeted campaigns to turn prospects into customers. FinancesOnline ) 78% of local searches result in an offline conversion.

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

Business Brainz

OCTOBER 14, 2021

Today, buyer personas are an essential component of any successful marketing strategy, and understanding buyer persona statistics is equally important. Down below we will be discussing some of the most interesting Buyer Persona Statistics that were actually generated by Bigger Brands. Organic search traffic boosted by 55%.

Buyer Personas 52

Buyer Personas Statistics Account Based Marketing Click Rate 52

Business Brainz

OCTOBER 14, 2021

Down below we will be discussing some of the most interesting Buyer Persona Statistics that were actually generated by Bigger Brands. These Buyer Persona Statistics will help you understand how big businesses are adopting Buyer Persona and generating great results. Organic search traffic boosted by 55%.

Buyer Personas 52

Buyer Personas Statistics Click Rate Clickthrough 52

Hubspot

MAY 7, 2019

But how do you search for trends? Well, since they own about 92% of the global search engine market, the answer to both of these questions is, “Google.”. So, let’s look at a few of 2019’s top Google Search statistics and take a deeper dive into the trending searches that guide your marketing strategy.

Statistics 98

Statistics Google Click Rate Adwords 98

KoMarketing Associates

OCTOBER 12, 2022

RRD recently published the results of a survey conducted among 500 marketing decision makers, and statistics indicated that the majority (85%) are now interested in exploring new, innovative marketing channels. This is opposed to just staying with their existing channels with high returns. Discovering the Marketing Potential of Social Media.

Advertising Channels 228

Advertising Channels Social Media Inbound Marketing Statistics 228

Top Rank Marketing

DECEMBER 1, 2023

MarketingProfs Google November 2023 Core Update Finished Rolling Out Search giant Google’s most recent core search algorithm update launch has concluded its implementation phase, some 25 days after the firm’s November 2023 core update first rolled out, making it one of the lengthiest update releases, Google recently announced.

B2B Marketing 102

B2B Marketing Search Marketing B2B Multi-Channel 102

Leading Results Rambings

JUNE 22, 2013

A core change of search engine optimization techniques between today and just a few years ago are the referred to “Panda” and “Penguin”- Apparently because no understanding of Google is complete without a trip to the zoo? My absolutely favorite statistic is that 18% of Google searches are unique.

Industry CMS 78

Industry CMS Optimization Keywords Search Marketing 78

Webbiquity

JUNE 21, 2022

According to recent statistics, 57% of companies in the U.S. Use their work desktop PC to search for more information about a product on Google. Image credit: HubSpot. Guest post by Ron Stefanski. say strengthening their brand is a top business objective. Image credit: Olya Kobruseva on Pexels.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Go Beyond SEO

JANUARY 25, 2024

Believe us, in the interwoven world of search engines, where each click is a potential customer, underestimating the potency of a well-strategized SEO campaign is a risk we’re not willing to take. Every statistic and success story echoes a resounding yes. The assertion stands strong: are SEO consultant services worth it?

Consulting 60

Consulting SEO Lead Scoring Lead Ranking 60

KoMarketing Associates

SEPTEMBER 8, 2021

Ascend2 recently published “The Outlook on Performance Marketing” report, and statistics showed that most marketers (33%) intend on allocating the majority of their budget toward social in the year ahead. This is followed by SEO (16%) and search (16%). Marketers’ Growing Use of Social Media.

Allocation 197

Allocation Social Media Social Marketing Media 197

Only B2B

OCTOBER 18, 2023

According to recent statistics, 85% of internet users in the United States watch online videos monthly, emphasizing the importance of having a video syndication strategy in place. YouTube, as the second-largest search engine globally, boasts over 2 billion logged-in monthly users, making it an indispensable tool for syndicating video content.

Video Marketing 62

Video Marketing Content Click Rate Lead Scoring 62

BenchmarkONE

OCTOBER 3, 2019

Here are 32 B2B marketing statistics for 2019 that will help guide you through Q4 — and beyond. 93% of online experiences begin with a search engine. 71% of B2B researchers begin their search on Google. The post Have Your Best Q4 Yet with These Important B2B Marketing Statistics for 2019 appeared first on Hatchbuck.

Statistics 53

Statistics B2B Marketing Planning B2B 53

Tiecas

JANUARY 27, 2024

Industrial blogging is an essential digital marketing tool for manufacturers looking to establish themselves as thought leaders and engage with engineers and technical professionals. Balancing the use of technical terms to maintain credibility while ensuring clarity for an audience that may include less experienced engineers is a challenge.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

Optinmonster

MARCH 22, 2024

HubSpot analyzed comment, view and link data from over 100,000 blog posts. Neil Patel also published some data in regard to whether or not blog comments generate more search traffic. Next, he checked Google Analytics and Google Webmaster Tools to see whether the blog comments were resulting in more search engine rankings.

Correlation 77

Correlation Lead Scoring Lead Ranking Traffic 77

KoMarketing Associates

FEBRUARY 2, 2021

Canva and HubSpot recently teamed up to conduct the “Executive Marketing Leadership Survey,” and data showed that the top three areas that marketing leaders want to invest in as the months roll on are growth marketing, content marketing and design.

Growth Marketing 203

Growth Marketing Customer Surveys Content Marketing Paid Search Agency 203

Top Rank Marketing

NOVEMBER 13, 2023

1 — Content draws people organically to your brand Consistent content creation supports your broader search engine optimization (SEO) efforts, making your brand more discoverable and authoritative in organic search results. Research has shown that organic search accounts for more than half of all website traffic.

B2B Marketing 115

B2B Marketing Top of Funnel Content Marketing Brand Identity 115

Launch Marketing

SEPTEMBER 7, 2022

Whatever the process is, it is critical to choose the keyword(s) that make the most sense and get some sort of search volume. This content planning tool is important for lining up an effective piece of content, both in search results and otherwise. Content Ideation Tool: Hubspot Blog Topic Generator.

Planning 104

Planning Paid Search Agency B2B Marketing Effectiveness 104

Customer Experience Matrix

JULY 30, 2009

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. Hubspot has accepted this challenge. But Hubspot also applies automation to improve results without making the user work harder. It also checks posts to ensure they are optimized for search engine rankings.

Small Business Marketing 120

Small Business Marketing Bundling Work Management Paid Search Agency 120

Hubspot

APRIL 21, 2021

There are two different types of traffic you can have, organic and non-organic, that can come from all over: email, social media, organic searches, backlinks — the list goes on. The piece was shared on HubSpot social channels and emails and has since received a significant amount of views from non-organic sources in just three months.

Traffic 101

Traffic Organization Content Thought Leadership 101

Only B2B

FEBRUARY 28, 2024

– HubSpot Leverage insights from intent data to personalize your outreach and establish meaningful connections with potential customers. Blindly searching for leads wastes time and resources. ” This statistic underscores the transformational impact of intent data on your sales engine.

Intent Data 71

Intent Data Intent Intent Signal Sales Qualified Leads 71

Hubspot

JUNE 9, 2020

More than that, if you optimize your website for search engines and add calls-to-action in the body of your piece, you can improve lead generation. In addition to diving deeper into topics, long-form content can aid with ranking highly on search engines and build your website's reputation. Image Source.

Lead Scoring 100

Lead Scoring Lead Ranking Content Classified Ads 100

Hubspot

AUGUST 8, 2017

Social media algorithm changes can be tricky for publishers and marketers -- especially when we read stress-inducing statistics about Facebook's algorithm reducing organic reach for publishers by roughly 40% over the last few years. Check our the HubSpot Summer Startup contest here: 3) Rethinking How Social Media and PR Work Together.

Social Media 74

Social Media Hubspot Media PR 74

Webbiquity

APRIL 10, 2018

HubSpot ). Understand the majority of the engineer’s buying journey has moved online, and nearly all engineers prefer to do online research and evaluate vendors before talking to sales (not exactly a shock). Engineers view Google as the most valuable content resource, followed by vendor websites. BuzzSumo ).

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

NuSpark Consulting

JANUARY 21, 2019

In 2005, HubSpot gave birth to the concept of inbound marketing , which was all about attracting people to your company with informative content, search-engine-optimization and social media marketing. And those with an average length of around 2000 were most likely to star at the top of the search engine results.

Marketing AI 164

Marketing AI Practices Account Based Marketing Best Practices 164

Hubspot

JULY 18, 2019

There are two popular search strategies by which organizations solve this problem -- Search Engine Optimization (SEO) and Pay-Per-Click (PPC). Is it better to pursue an organic-first approach and find consumers through search engine rankings, or is it better to invest in an advertisement at the top of a keyword results page?

Paid Content 77

Paid Content PPC Paid Search Agency Traffic 77

SalesIntel

NOVEMBER 17, 2022

Here are some statistics related to edtech marketing: According to GlobalData estimates , the EdTech industry will grow from US$183.4 The top 3 most effective marketing channels as reported by respondents were social media, organic search and content marketing. Focus on Search Engine Optimization (SEO). from 2022 to 2026.

Top of Funnel 98

Top of Funnel Marketing Budget Paid Content Paid Search Agency 98

Hubspot

AUGUST 19, 2020

Teknicks surveyed more than 1,000 internet users using a representative sampling method to uncover their Google search behavior and find out how far they'd go to find what they're looking for online. Answers were predictably varied, but they allowed us to draw some pretty clear SERP statistics and conclusions. And as for clicks?

Organization 101

Organization Paid Search Agency Lead Scoring Lead Ranking 101

Marketing Insider Group

FEBRUARY 23, 2021

To me, this statistic is surprisingly low. Source: HubSpot. Include statistics, storytelling, quotes, and a CTA to further engage readers after they finish reading. We will help you take your content to the next level to improve search engine rankings, boost your online traffic, and win ideal customers.

Case Studies 282

Case Studies Case Study Studies Top of Funnel 282

Pearl Digital Marketing

JULY 7, 2019

. #1: There Has Been A 900% Growth Of “Near Me” Searches In Recent Years. Statistics collected between 2015 to 2017 show that searches including “near me” has increased by 900% (source: Chatmeter ). 2: 97% of Search Engine Users Have Searched Online For A Local Business. The Verdict.

SEO 70

SEO Clickthrough Ideal Customer Profiles Statistics 70

Webbiquity

MAY 17, 2016

A specialized search engine which provides a simple way to broadly search for scholarly literature across many disciplines and sources: articles, theses, books, abstracts and court opinions, from academic publishers, professional societies, online repositories, universities and other web sites. 10 Best Content Research Tools.

Planning 145

Planning Research Tools Best Practices 145

SmartBug Media

APRIL 1, 2020

WordPress HubSpot Wix Squarespace Shopify. Because of this mind-boggling statistic: WordPress powers more than 36.1 For example, the free HubSpot plugin helps you generate leads for your website. HubSpot CMS. If you want to see the HubSpot CMS in action, you can check out its showcase here. WordPress Pricing.

Work Management 134

Work Management Budget Programs CMS Development Marketing Management 134

Vidyard

OCTOBER 27, 2019

These video marketing statistics highlight precisely why so many companies, in industries across the B2B and B2C spectrum, are taking advantage of this medium—and why video marketing should be part of your business, too. Rank Higher in Search. Video can help improve your website’s ranking on search engine results pages (SERPs).

Video Marketing 84

Video Marketing Dwell Work Management Marketing Management 84