B2B Marketing Traction

JULY 31, 2014

Report and review the results weekly or monthly, depending on your objectives. Review and Revise Your Blog Strategy. Check your strategy as you go along and target a regular in-depth review of your blog strategy when your review and plan your marketing as a whole. Where are people coming from? How long do they stay?

Marketing & Strategy 100

Marketing & Strategy B2B Blogger Guidelines 100

B2B Marketing Traction

MARCH 12, 2013

Typical agenda include project updates, review of special projects, initiatives or marketplace news, and results tracking review. You need to keep it interesting – according to Hubspot’s blog post, How to Run Marketing Meetings that Don’t Suck , by Cory Eridon, you should include educational elements.

Planning 100

Planning Effectiveness Work Management Marketing Plans 100

B2B Marketing Traction

NOVEMBER 25, 2013

When I got my Inbound Marketing Certified Professional designation from Hubspot’s Inbound Marketing University, I was very taken with an algorithm proposed by Jeanne Hopkins, now the Sr. But there is more to measurement than the technical hits and traffic measurements. There is a qualitative approach as well.

Conversion 100

Conversion B2B Marketing Marketing Analytics Tools Lead Scoring 100

B2B Marketing Traction

AUGUST 19, 2011

Yesterday I was reviewing Hubspot information and saw that they recommend no more than two or three updates on Facebook each week. As a B2B Marketing Consultant, I am often asked how many messages a business should post on their social media accounts.

Social Media 100

Social Media Media Gartner Planning 100