SmartBug Media

JANUARY 10, 2022

Even further, it allows you to report on relevant information that tells a true, accurate story. Lucky for marketers, HubSpot has an array of marketing automation features that allows you to not only keep track of these constant changes, but also to update them in real time. HubSpot Best Practices: Reporting on Lifecycle Stages.

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Hubspot Lead Ranking Sales Management Practices 96

SmartBug Media

OCTOBER 5, 2020

Even though most marketers agree that tracking attribution is important, only 25 percent of marketers are reporting how their campaigns impact their revenue. To all HubSpot users, this blog is for you. HubSpot’s Attribution Readiness Maturity Model. Unfortunately, attribution is not an easy task. Stage 1: Crawling.

Marketing Attribution 93

Marketing Attribution Hubspot Enterprise Management Marketing Management 93

SmartBug Media

MARCH 4, 2024

Fortunately, CCOs who use HubSpot are well positioned to retain customers and even turn renewals into upsells. How Can You Analyze Purchase History in HubSpot? Analyzing purchase history in HubSpot provides valuable insights into your customers' behavior, preferences, and purchasing patterns.

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Hubspot Cross-Selling Lead Scoring Lead Ranking 59

Martech

SEPTEMBER 6, 2023

Inbound 23 started today with HubSpot unveiling HubSpot AI, which brings together new and existing AI-powered products and features, and a reimagined HubSpot’s Sales Hub. The AI’s features include: AI Assistants, which are generative AI capabilities that help teams create content, images, websites and reports.

Marketing AI 119

Marketing AI Hubspot Forecasting CRM 119

SmartBug Media

APRIL 6, 2021

Understanding the intersection of reporting and sales can be difficult. Long story short: Setting up sales processes is complicated, but reporting on effective sales techniques may be the most difficult piece of the puzzle. Questions Before HubSpot Implementation. Why did you buy HubSpot in the first place?

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Hubspot Top of Funnel Work Management Marketing Report 69

Spiralytics

MAY 1, 2023

One of the widely recognized options for such software is Hubspot because of its features that benefit businesses of all sizes. Some of the notable companies that have used Hubspot include GoFundMe, Agoda, Spenmo, and more. In this blog, we will be covering all the necessary steps you need to take when migrating to HubSpot.

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Hubspot CRM Work Management Marketing Automation Services 118

SmartBug Media

MARCH 9, 2021

Reporting may help you determine what is and what isn’t working when it comes to your sales process. By using sales HubSpot reports , you can gain powerful insights and visibility into your top sales metrics, along with forecasting your potential sales revenue. Example of a Deal Forecasting report: 2.

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Hubspot Top of Funnel Forecasting Enterprise Management 89

The Daily Egg

OCTOBER 1, 2022

The average marketer has to juggle numerous tasks, including sending emails, monitoring marketing campaigns, creating feedback reports, and measuring the campaign’s ROI. The post HubSpot vs. Mailchimp appeared first on The Daily Egg.

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Hubspot ROI Marketing Report Email Marketing 119

SmartBug Media

DECEMBER 4, 2020

HubSpot makes it easy to get started with account-based marketing (ABM), but as with any other marketing effort, you need to know how to measure performance and understand what follow-up actions to take based on the data you’re seeing in order to make the most of your campaign. Downloads and/or conversions in the last seven days.

Account Based Marketing 75

Account Based Marketing Sales Management ABM Hubspot 75

SmartBug Media

JANUARY 11, 2021

There’s no denying that to be successful at inbound marketing, you need good, clean data and reporting. As a proud HubSpot Elite partner, SmartBug Media ® follows HubSpot’s best practices of using data to make informed decisions with marketing. Phase One: Data Management. Call outcomes. Deals created. Time spent in deal stages.

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Hubspot Sales Qualified Leads Enterprise Management Eye-Tracking 72

Martech

OCTOBER 27, 2023

HubSpot has teamed up with TikTok to provide real-time lead synchronization between the social-media phenom and HubSpot’s Smart CRM. The two companies are using a “no-code” approach, allowing businesses to deploy ads on TikTok and sync leads directly to HubSpot’s Smart CRM. TikTok users are 1.3x

Lead Gen 110

Lead Gen Hubspot CRM Peer-to-peer 110

Hubspot

APRIL 28, 2023

This article will serve as your guide for automatically tracking and reporting on sales leads using the Lead status property and your HubSpot workflows tool. The Value of Lead Status HubSpot's lead status contact property offers a solution for managing potential sales leads and organizing their contact information.

Sales Qualified Leads 68

Sales Qualified Leads Sales Leads Hubspot Lead Scoring 68

Envy

FEBRUARY 25, 2020

For a long time, HubSpot treated offline events like Bigfoot. If you went to an event and came back with a spreadsheet full of potential leads, then uploaded that list onto HubSpot, it simply referred to that property as offline Leads. Well, the HubSpot Gods have smiled on us**. Why the HubSpot Campaign Tool Isn’t Enough.

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Hubspot Eye-Tracking Knowledge Base Contact Marketing 106

Envy

FEBRUARY 21, 2022

The need to create the right reports, while highlighting the best insights, can be quite tedious. What happens when you encounter a problem, such as when you’re unable to build the report that you so badly want, and need to use an external tool, such as Google Sheets? The first step is going to the relevant dashboard.

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Hubspot Features Press Marketing Report 116

Vidyard

SEPTEMBER 22, 2020

New viewer engagement analytics and video reporting tools give users of HubSpot Video, which is powered by Vidyard, greater insight into customer behaviors and the true impact of their online video content. HubSpot Video Updates Bring New Capabilities and Greater Ease of Use.

Marketing Automation Services 88

Marketing Automation Services CMS Development Hubspot Video Marketing 88

Envy

OCTOBER 27, 2021

HubSpot recently wrapped up Inbound 2021. It was clear that Hubspot's target sights are trained on Salesforce - their strategy is to directly compete with the CRM market leader on bigger, enterprise-ier accounts. Our 3 Main Takeaways from HubSpot Inbound 2021. HubSpot is becoming more customizable and expandable.

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Hubspot Enterprise Management Paid Search Agency Work Management 118

SmartBug Media

JANUARY 11, 2023

A while back, I wrote a blog post on how to do a webinar with HubSpot and GoToWebinar. I am a huge fan of GTW, and given its native integration with HubSpot, it is always my first choice for webinar technology. Establish accounts at HubSpot and Zoom. You’ll need accounts at both HubSpot and Zoom to make this work.

Webinar Metrics 98

Webinar Metrics Hubspot Landing Pages Work Management 98

Directive Agency

APRIL 14, 2022

What is Hubspot Attribution Reporting? Marketing attribution is simply a reporting strategy. You can see the impact of your goals and objectives by taking a marketing attribution report. When it comes to HubSpot, they support two types of multi-touch attribution reports: . Revenue attribution reports.

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Multi-Touch Attribution Hubspot Marketing Attribution Lead Ranking 52

SmartBug Media

APRIL 17, 2023

HubSpot has quickly become one of the most powerful software tools for businesses worldwide. And it’s no wonder why: HubSpot is packed with the capabilities and features businesses need to uplevel all aspects of marketing, sales, and customer service. What Is a HubSpot Partner? Do you need help with HubSpot integration work?

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Advertising Agencies Hubspot Paid Search Agency Ad Agencies 98

Lake One

JULY 27, 2023

But that changed when HubSpot introduced its new Customer Journey Analytics tool. HubSpot’s Customer Journey Analytics at a glance Launched at HubSpot’s Inbound22 conference, Customer Journey Analytics is available to Marketing Hub Enterprise users. Want to brainstorm ideas for your Customer Journey Analytics report?

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Hubspot Paid Content Analytics Top of Funnel 80

SmartBug Media

SEPTEMBER 15, 2023

Welcome to our blog series, where we highlight some of the latest updates from HubSpot! HubSpot has been our trusted partner and continues to innovate with new and improved products that drive results for our clients. customers Learn More > HubSpot Update Details HubSpot's SMS update shouldn't be overlooked.

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Hubspot CMS Development Marketing AI Product 59

SmartBug Media

APRIL 26, 2022

HubSpot Sales & Service Tools You Can Use for Customer Retention & Renewals. HubSpot Sales Hub is business software that features an enterprise-grade customer relationship management (CRM) platform, AI-powered sales acceleration, connected configure-price-quote tools, and streamlined sales reporting.

Enterprise Management 98

Enterprise Management Hubspot Work Management Marketing Management 98

SmartBug Media

OCTOBER 3, 2023

In this article, we'll walk through several best practices for implementing ideal HubSpot deal stages that align with your team. What Are HubSpot Deal Stages? First, let's clarify what HubSpot deal stages are. For thorough details on creating and customizing HubSpot deal stages, you can refer to HubSpot's official guide.

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Hubspot Practices Sales Qualified Leads Best Practices 59

Hubspot

JULY 9, 2020

This post is a part of Made @ HubSpot, an internal thought series through which we extract lessons from experiments conducted by our very own HubSpotters. This process raised another concern about how the regulation would impact the overall reporting process. The HubSpot analytics team was no exception when it came to these concerns.

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Hubspot Process Banners Domain 93

SmartBug Media

DECEMBER 20, 2021

One of the best ways to do this is by earning certifications from HubSpot, a leader in inbound marketing and sales software. You can complete these certifications through courses that have been developed as part of HubSpot Academy. What are HubSpot certifications? Are HubSpot certifications worth It? Let’s dive in.

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Hubspot Enterprise Management Work Management Marketing Management 98

Customer Experience Matrix

FEBRUARY 22, 2013

HubSpot released its 2012 Year in Review today, reporting 82% revenue growth, to $52.5 This reflects HubSpot's aggressive moves to serve larger companies and provide expanded features for traditional marketing automation such as more robust email and lead nurturing. Number of clients grew by 42%, to 8,440.

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Hubspot Lead Nurturing Transparency Marketing Automation 120

SmartBug Media

JULY 27, 2022

Whether you are new to HubSpot or an evangelist like me, chances are you are constantly seeking ways to optimize and extract more value from your HubSpot investment. How Can a HubSpot Integration Improve Results? Here are some common ways that HubSpot integrations show their value. apps in the HubSpot portal?

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Hubspot Industry CMS Marketing Management Lead Scoring 95

SmartBug Media

AUGUST 26, 2020

Recently, HubSpot added ABM features and functionality that will aid your ABM plans, and this is likely to be the start of HubSpot’s path to supporting ABM strategies. Before diving into this post, you may want to activate the ABM features within your HubSpot portal by following this knowledge base article from HubSpot.

Account Based Marketing 111

Account Based Marketing ABM Hubspot Features 111

Martech

OCTOBER 12, 2021

Timed to coincide with the opening of this year’s virtual Inbound conference today, HubSpot has announced CRM enhancements designed to make their offering more customer-centric. It also announced the launch of open beta for a new HubSpot Payments solution. “At HubSpot, we started with the idea of a unified platform.

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Hubspot CRM Enterprise Management Marketing Automation Services 103

Vidyard

SEPTEMBER 22, 2020

The new capabilities, unveiled today at INBOUND 2020 , enable HubSpot Video users to turn video views by website visitors into actionable insights for their marketing, sales, and service teams so they can respond faster, improve personalization, and convert more visitors into customers.

Marketing Automation Services 65

Marketing Automation Services CMS Development Hubspot Video Marketing 65

SmartBug Media

JULY 20, 2023

Welcome to our blog series, where we highlight some of the latest updates from HubSpot! HubSpot has been our trusted partner and continues to innovate with new and improved products that drive results for our clients. The new UI was rolled out as part of HubSpot's April 2023 updates.

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Hubspot Industry CMS Product Work Management 52

Martech

SEPTEMBER 9, 2022

“Everything we do tries to be a reflection of the world and the customer,” said HubSpot CMO Kipp Bodnar. “The content, the HubSpot Academy; it’s not an overnight thing for us.” “The content, the HubSpot Academy; it’s not an overnight thing for us.” Bringing us back together.

Marketing Automation Services 96

Marketing Automation Services Communities Hubspot Enterprise Management 96

Sage Marketing

OCTOBER 17, 2023

When seeking a marketing automation tool that seamlessly integrates with Salesforce, HubSpot emerges as a top choice. But how can you ensure HubSpot and Salesforce work together effectively? So, in comes HubSpot. When a Salesforce opportunity is won, the contact’s lifecycle stage in HubSpot is set to ‘Customer.’

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Hubspot Work Management Enterprise Management Marketing Automation Services 52

Lake One

JULY 18, 2023

One such strategy is leveraging the power of HubSpot , a comprehensive marketing, sales, and customer service platform. In this blog post, we will explore how utilizing HubSpot for manufacturing support can set you apart from the pack and accelerate growth.

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Hubspot Allocation Marketing Management Case Study 76

SmartBug Media

MARCH 15, 2023

You know that a HubSpot-Salesforce integration can streamline your marketing and sales operations, but you’re not sure how to get started or what prerequisites need to be in place before diving into the integration process. What are you hoping to achieve by integrating HubSpot and Salesforce? You’ve come to the right spot!

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Hubspot Webinar Metrics Sample Training 98

SmartBug Media

JUNE 28, 2021

When I first joined SmartBug®, I was welcomed onto a team of individuals that weren’t just proficient in HubSpot—they were experts. As self-proclaimed experts at HubSpot, to say SmartBugs have mastered the platform would be an understatement. Although it’s time-consuming, reviewing data duplication in HubSpot is incredibly necessary.

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Hubspot Contacts Ideal Customer Profiles Account Based Marketing 98

SmartBug Media

SEPTEMBER 6, 2023

HubSpot is changing that with its new rollout of a predictive forecasting tool powered by artificial intelligence (AI). Sales forecasting isn’t a new feature within HubSpot, but this new AI-powered projection—which comes as part of the latest Sales Hub refresh—can help companies more accurately predict future sales using historical data.

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Forecasting Hubspot Marketing AI Tools 64