Hubspot

FEBRUARY 4, 2021

We've seen an explosion in brands using online channels to promote their services and products to potential customers. We've built HubSpot on the belief that you earn attention by being of value. We've built HubSpot on the belief that you earn attention by being of value. We can't stop there, though.

Hubspot 101

Hubspot Advertising Mediums Startups Custom Publishing 101

Hubspot

APRIL 6, 2020

As a marketer, promoting and driving traffic to your blog isn't easy. Getting blog readers is all about promoting your content to the right people at the right place and the right time. To start, you'll need to diversify your blog promotion strategy so you can get traffic from several sources. Quuu Promote.

Promotion 90

Promotion Aggregators Advertising Mediums Youtube 90

Hubspot

APRIL 13, 2021

Well, event promotion is similar. If you put on an event but don't promote it, will it even happen? Without promotion, you probably won't get any attendees because no one will know it's happening. While event promotion is simple in theory, actually planning a successful marketing strategy and promotion plan is not.

Promotion 99

Promotion Banners Landing Pages Social Media 99

Hubspot

JUNE 26, 2020

Did you know that YouTube is the second-largest global search engine and the biggest video platform of all time ? Each day, millions of people around the globe visit the site to learn more about a topic, find YouTube content when Google-searching a question, or stream a YouTube video embedded on another brand's website.

Youtube 101

Youtube Features Keywords Click Rate 101

Hubspot

APRIL 10, 2019

Nowadays, almost every brand has a YouTube channel. Building a thriving YouTube channel is one of the most ambitious achievements a marketer can pursue. To help inspire you, we’ve put together a list of video ideas that HubSpot has experienced success with on our own YouTube channel. YouTube Video Ideas.

Youtube 76

Youtube Advertising Channels Video Marketing Word of Mouth 76

Marketing Insider Group

JANUARY 24, 2022

Their YouTube videos are organized by topic playlists, making it super easy for people to find the content they need. The Ahrefs YouTube channel has become a go-to resource for SEO professionals. Isn’t influencer marketing more suited for B2C product promotion? Grow your social proof with case studies. Image Source.

Paid Search Agency 329

Paid Search Agency Content Marketing Companies Case Study 329

Webbiquity

JUNE 21, 2022

For example, a customer might: Discover a product while browsing videos on YouTube. Image credit: HubSpot. Become a Brand Influencer on TikTok, Instagram, or YouTube. You can also connect with him on YouTube or Linkedin. Use their work desktop PC to search for more information about a product on Google.

Privacy Policies 339

Privacy Policies Brand Identity Branding Multi-Channel 339

Hubspot

DECEMBER 6, 2019

Regardless of how influencer marketing works, it doesn’t always look like what you scroll past on Instagram or YouTube. In fact, here at HubSpot, we’ve adopted a pretty unique approach to influencer marketing, and it’s yielded some amazing results — and relationships. How HubSpot Uses Influencer Marketing.

Hubspot 83

Hubspot Ad Building Paid Search Agency Work Management 83

Top Rank Marketing

DECEMBER 1, 2023

MediaPost The Top Goals of Marketing Leaders in 2023 [New Data + Expert Insights from Uber, Dropbox, and ClickUp] When it came to the most important goals among marketing leaders, 2023 saw boosting revenue and sales at the top spot, followed by better alignment between marketing and sales, and raising brand loyalty through customer relationships — (..)

B2B Marketing 99

B2B Marketing Search Marketing B2B Multi-Channel 99

Hubspot

MARCH 14, 2018

Every day, five billion YouTube videos are watched around the world. The average YouTube session by any one viewer is roughly 40 minutes, up 50% from the previous year, according to Omnicore. Well, YouTube isn't just for amateur filmmakers and people videotaping their zainy housepets anymore. How to Make Money on YouTube.

Youtube 77

Youtube Advertising Agencies Adwords Mobile Advertising 77

Hubspot

APRIL 20, 2020

Let's take a look at the favorites of HubSpot content marketers. I teared up out of a sheer sense of, 'Oh my God, I think like that, too' — what more could you want out of a marketing campaign?" — Caroline Forsey, Editor of HubSpot's Marketing Blog. pic.twitter.com/JDxyCIv0zz — Popeyes Chicken (@PopeyesChicken). October 28, 2019.

Hubspot 93

Hubspot Content Marketing Campaigns Planning 93

Hubspot

DECEMBER 12, 2019

iTunes also has a hand-curated list such as "New & Noteworthy" where they can promote interesting new shows that have yet to gain a massive following. It makes sense, considering they have tons of data from YouTube videos, Google Home products, and all Android phones. Optimizing HubSpot's Podcast for SEO. A Word of Caution.

Hubspot 99

Hubspot SEO Design SERP 99

Hubspot

MARCH 6, 2017

Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced. The thing is, advertising on YouTube is very different from running a PPC or paid social campaign. What’s New With YouTube Advertising. The 2 Types of YouTube Video Ads.

Paid Content 101

Paid Content Youtube Advertising Agencies Paid Search Agency 101

SocialPilot

JANUARY 31, 2024

To promote and sell a SaaS product, winning trust is the top-of-the-funnel task, and it can be achieved with influencers. HubSpot (#INBOUND2023) HubSpot is a leading B2B SaaS Customer Relationship Management (CRM) platform trusted by several agencies worldwide. Here we go!

Case Study 90

Case Study Case Studies Studies Work Management 90

Webbiquity

AUGUST 18, 2020

As noted previously in this list of top webinar tools, what separates compelling must-attend events from ho-hum gatherings is the quality of the content, promotion, presenters, and—increasingly—the underlying technology platform. A video streaming platform that supports up to 1,000 attendees and integrates with Facebook and YouTube Live.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Hubspot

APRIL 30, 2018

Remember those speech bubbles that used to pop up at the start of almost every YouTube video years ago? Even though those omnipresent bubble CTAs could get on your nerves, YouTube decided not to get rid of them entirely. 8 Types of CTAs you Should Be Using in Your YouTube Channel. or “Watch my next video!”, million subscribers.

Youtube 73

Youtube Advertising Channels Lead Scoring Lead Ranking 73

SocialPilot

JANUARY 15, 2024

A study from Hubspot shows that 54% of video consumers are willing to see video content from their favorite brands. More than one billion hours of videos are viewed on YouTube daily. A research by Hubspot shows that 17% of marketers include live videos on social media platforms as a part of their marketing strategy.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Martech

NOVEMBER 15, 2023

For instance, for our agency’s HubSpot consulting services, we find it’s much easier to close deals with leads who have seen our HubSpot Hacks YouTube channel because they’ve seen firsthand demonstrations of our knowledge and perspective.

Thought Leadership 131

Thought Leadership Work Management Marketing Management Opinions 131

Hubspot

APRIL 9, 2018

According to HubSpot Research , 54% of consumers want to see more video from businesses and brands. Here on the HubSpot content team, we wanted to take on the shift, responsibly. Overall, we created 30+ videos and brought in over a million views … and that’s just on YouTube. HubSpot's "Pivot to Video" Playbook.

Hubspot 69

Hubspot Video Marketing Lead Ranking Budget Programs 69

Marketing Insider Group

MAY 18, 2021

HubSpot, for example, has a dedicated page called HubSpot Life where they share user-generated content on their team members: Instagram. Companies like HubSpot share granular stories on their employees to help followers connect with their team on an individual level. People buy from people – not brand names and logos.

Content Marketing 280

Content Marketing Planning Webinar Metrics Content 280

ClearVoice

OCTOBER 14, 2022

Here’s what the current landscape looks like: 82% of marketers have a content marketing strategy ( Hubspot ). 69% of marketers invest in SEO ( Hubspot). The shift toward paid promotion is changing the content landscape ( Digital Agency Network ). Promoting content effectively is a challenge for marketers ( Forbes ).

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Contently

APRIL 19, 2021

With that in mind, consider taking a step back from self-serving, promotional content and letting your employees post some videos of their snoring pets–because what’s more amusing than that? Educational courses are lead gen machines , just ask HubSpot, which offers a phenomenal set of online marketing courses.

Brand Identity 182

Brand Identity Branding B2B Paid Search Agency 182

Heinz Marketing

MARCH 4, 2021

Social media platforms that allow you to share content can promote free or paid, in this case we’re going to focus on the free aspect. Promoting a business or company. There are a handful of types of social media, which differ depending on who you ask, however, I like how Hubspot breaks it down. Discussing interests.

Paid Content 131

Paid Content Social Media Media B2B 131

Hubspot

FEBRUARY 11, 2018

Most pre-roll ads on YouTube are something to be endured, muted, and skipped immediately after the mandatory five seconds have passed. For an ad to be sought out and consumed willingly on YouTube, it needs to stand out as an enjoyable, compulsively shareable story. The 10 Most Watched YouTube Ads of 2017.

Paid Search Agency 78

Paid Search Agency Advertising Agencies Youtube Ad Agencies 78

Hubspot

JUNE 22, 2017

Last year at Sundance, YouTube unveiled a new ad format to brands : the unskippable, six second "bumper" ad. Suffering through 15, 30, or even 60 second pre-roll ads prompted so many head shakes and back button clicks that eventually YouTube added a skip button to their ads in 2009. 1) YouTube. But you wouldn't want to anyway.

Paid Search Agency 76

Paid Search Agency Youtube Ads Advertising Agencies 76

Vidyard

JANUARY 24, 2022

In this article, we’ll take a look at some of the top sales podcasts, newsletters, YouTube channels, and blogs to educate, inspire, and hopefully entertain you along your journey. Top Sales YouTube Channels 3.1 HubSpot Sales 4.10 No matter how you prefer to consume your sales content, we’ve got a little something for everyone.

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Only B2B

OCTOBER 18, 2023

With the rise of platforms like YouTube, Vimeo, and social media giants, videos have become a pivotal tool for communication, engagement, and marketing. This can include popular video hosting platforms like YouTube, Vimeo, or Dailymotion, as well as social media channels and content aggregators.

Video Marketing 62

Video Marketing Content Click Rate Lead Scoring 62

SmartBug Media

MAY 6, 2020

Paid content discovery allows you to promote your blog articles within these types of widgets on other sites. Moz did a break down on the different features of their technology and some experiments they ran , and one secret sauce tip is to make sure you're only promoting your highest-converting blog/educational content.

Paid Content 109

Paid Content Paid Search Agency Advertising Channels Effectiveness 109

Hubspot

FEBRUARY 23, 2021

I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, " Are Blogs dead? Lisa Toner , director of content at HubSpot, says it's not enough to just have a blog nowadays. That's not true for podcasts," says Matthew Brown , senior podcast producer at HubSpot. "A

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Navigate the Channel

JUNE 21, 2023

Having a clear purpose in mind is the difference between going to a party that has a specific purpose (like a birthday or costume party) and one that is simply promoted as a party. each year, and YouTube and Instagram are both losing users.” If your product or service lends itself to seen visually, YouTube is a smart choice.

Business 65

Business Social Media Youtube Facebook 65

Vidyard

OCTOBER 7, 2019

Plus, it’s one of the big things that high performers—the people who get promoted—tend to have in common. HubSpot Academy. HubSpot is an undisputed leader in the marketing world. Their free education platform, HubSpot Academy, includes a course dedicated to video: Start and Grow Your Video Marketing Strategy.

Resources 99

Resources Video Marketing Advertising Agencies Paid Search Agency 99

Webbiquity

SEPTEMBER 15, 2020

But the biggest and best video network is YouTube. And that is why users upload 500 hours of videos every minute on to YouTube. YouTube might appear like a social network as you can like/dislike videos, comment on them, and subscribe to channels. That will give you a better idea of what works on YouTube. One is shares.

Youtube 230

Youtube Video Marketing Generation Budget Programs 230

Hubspot

NOVEMBER 7, 2019

It also comes with a way to promote Pinterest content and manage Instagram user-generated content. With HubSpot's social media management tool, you get an all-inclusive package. HubSpot's social media management features include monitoring mentions and engagement, and provides full analytic reports. Image Source. Sprout Social.

Budget Programs 98

Budget Programs Social Media Tools Enterprise Management 98

Optinmonster

JANUARY 14, 2024

In this article, we’ll dive deep into the most recent and compelling content marketing statistics, drawing insights from the comprehensive “The State of Content Marketing Global Report” by Semrush , HubSpot Marketing Trends Report , and Wyzowl. YouTube stands as the most popular platform for video marketing among marketers.

Statistics 52

Statistics Content Marketing Marketing Budget Creation Planning 52

Optinmonster

DECEMBER 28, 2023

According to HubSpot’s findings, 28% of consumers subscribe to a brand’s email list to receive promotional messages. Yes, especially if you use emails to send promotional offers. So where do brands go to promote their holiday campaigns or Black Friday sales ? The number is more favorable for social media.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Hubspot

JULY 11, 2018

At F8, the company's annual developer conference, both augmented and virtual reality (AR and VR) took center stage, with Facebook promoting its various products and features within both. YouTube's New Fight Against Fake News. YouTube's New Fight Against Fake News. Anthony Ha of TechCrunch has more. Read full story >> 2.

Youtube 60

Youtube Paid Search Agency Facebook Ads 60

Contently

APRIL 4, 2023

HubSpot Academy offers thousands of training hours on content marketing for free, including certifications that can increase your team’s expertise and authority (part of Google’s E-E-A-T formula for quality content). Experiment with new content mediums , like posting videos on YouTube or creating podcasts.

Top of Funnel 155

Top of Funnel Budget Programs Content Marketing Marketing Management 155