Webbiquity

AUGUST 18, 2020

The ability to present slides, stream video, collaborate on a whiteboard, and chat with the group or individual members are now just table stakes. There’s a main stage for keynote-style presentations, expo booths where attendees can interact with vendors, breakout session areas, and one-to-one video networking.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

chiefmartech

JANUARY 1, 2024

The Martech for 2024 report we published last month ( video presentation ) covered several of the major trends underway, such as aggregation and composability in stacks — especially in the data layer with cloud data warehouses, lakehouses, and lakes. Martech products increasingly invested in better UX as a competitive advantage.

Aggregators 109

Aggregators Work Management Marketing Management Account Based Marketing 109

Contently

APRIL 19, 2021

Educational content also works, taking the form of basic advice for topics like writing resumes and learning about the stock market. B2B brands don’t always tug at the heartstrings of the audience when they’re selling technical products and services. So what do HubSpot and TikTok have in common? Teach us (quickly).

Brand Identity 182

Brand Identity Branding B2B Paid Search Agency 182

SocialPilot

JANUARY 31, 2024

The power of influencers can turn a brand into a phenomenon and a product into a movement. Being a part of the SaaS brand marketing team, your responsibility lies in showcasing the tangible benefits of an intangible product. HubSpot wants to gain more reach in the online and offline sales and marketing industry. Here we go!

Case Study 90

Case Study Case Studies Work Management Studies 90

Vidyard

JANUARY 24, 2022

In this article, we’ll take a look at some of the top sales podcasts, newsletters, YouTube channels, and blogs to educate, inspire, and hopefully entertain you along your journey. Top Sales YouTube Channels 3.1 HubSpot Sales 4.10 It’s highly competitive, mentally exhausting, and what works today may not work tomorrow.

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Navigate the Channel

JANUARY 8, 2024

What’s working? How does that work exactly? These narratives go beyond merely presenting a product or service; they communicate values, evoke emotions and establish a sense of authenticity. Storytelling works because it can establish an emotional connection, and emotions are a driving force behind consumer behavior.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Hubspot

JUNE 12, 2019

A recent HubSpot study revealed 54% of consumers want to see more video content from brands and businesses they support. With video marketers earning 66% more qualified leads per year and a 54% increase in brand awareness, it’s clear video marketing is the future and product demo videos are a lucrative path forward. Click here.

Impressions 78

Impressions Product Video Marketing Work Management 78

Vidyard

OCTOBER 7, 2019

HubSpot Academy. HubSpot is an undisputed leader in the marketing world. Their free education platform, HubSpot Academy, includes a course dedicated to video: Start and Grow Your Video Marketing Strategy. In under two hours, they cover strategy basics, types of content, production, and tracking. YouTube Creator Academy.

Resources 99

Resources Video Marketing Advertising Agencies Paid Search Agency 99

Vidyard

NOVEMBER 15, 2018

As a product marketer, I tend to talk to a lot of customers. Trying to find out what’s been working for them, what hasn’t been working, and what they’re focused on for the next year. Keep in mind how your sales team works. High-quality video production can be a significant investment.

Trends 132

Trends Video Marketing B2B Webinar Metrics 132

Onalytica B2B

APRIL 6, 2017

When it comes to working with influencers, there’s no one size fits all in which every brand can implement it in the exact same way and achieve the exact same results; there are various ways in which you can approach it- so there being one term is far too simplistic. So how can they possibly mean the same thing?

Social Media 261

Social Media Youtube Marketing & Strategy Advertising Mediums 261

LeanData

DECEMBER 8, 2022

Automated appointment scheduling software has quickly worked its way into B2B revenue tech stacks. Hubspot Sales. BookIt ingests leads from a webform on your website, qualifies the leads, routes based on your logic to the appropriate reps and presents the interested buyers with potential meeting times to schedule on the spot. .

Work Management 52

Work Management Marketing Management Marketing Analytics Tools Best Practices 52

Scoop.it

DECEMBER 28, 2023

Cater to Your Entire Spectrum of Buyer Personas When investing in ecommerce content production, one of the main things you must understand is that every post you publish must answer your readers’ questions. This will be essential in convincing buyers to invest in your products. Let’s dive in.

Conversion Rate 107

Conversion Rate eCommerce Top of Funnel Conversion 107

Hubspot

JANUARY 5, 2021

It also found that 84% of people were convinced to buy a product or service based on the brand’s video. See what HubSpot marketing experts are saying, below. Brandon Sanders , a digital marketer for HubSpot Academy, highlights that what's considered short-form can also depend on the platform. Sean Kingston feat. Informative?

Trends 101

Trends Marketing AI Video Marketing Work Management 101

Hubspot

NOVEMBER 7, 2019

With HubSpot's social media management tool, you get an all-inclusive package. HubSpot's social media management features include monitoring mentions and engagement, and provides full analytic reports. Price: Free plan, or $9, $19, $49 per month Why it's great: YouTube management. Image Source. Image Source.

Budget Programs 98

Budget Programs Social Media Tools Enterprise Management 98

Hubspot

MARCH 23, 2020

Your colleague is working from home today, so you Slack him to let him know when the piece is ready. It also may help you attract high-demand speakers who don't have the time to commit to an in-person conference, but are happy to share industry takeaways via a quick video call or pre-recorded presentation. HubSpot's Partner Day.

Examples 101

Examples Enterprise Management Conference Budget Programs 101

KoMarketing Associates

JULY 11, 2019

According to LinkedIn, most companies use this space to describe their “vision, mission, values, and a brief description of their products and/or services.” They can do this work from almost anywhere, too: LinkedIn’s app allows admins to manage a company Page on LinkedIn when they’re on the go or from their desktops.

Linkedin 126

Linkedin Work Management Marketing Management Paid Search Agency 126

Vidyard

OCTOBER 7, 2019

HubSpot Academy HubSpot is an undisputed leader in the marketing world. Except maybe us…) Their free education platform, HubSpot Academy, includes a course dedicated to video: Start and Grow Your Video Marketing Strategy. In under two hours, they cover strategy basics, types of content, production, and tracking.

Resources 65

Resources Video Marketing Advertising Agencies Paid Search Agency 65

SmartBug Media

MARCH 18, 2019

YouTube is probably the most mainstream video hosting platform out there. In fact, according to Alexa , YouTube is the second most used site in the world, out-ranked only by Google. Because YouTube is a Google product, this channel provides great SEO benefits to videos that are hosted here. Video editing. Live streaming.

Paid Content 77

Paid Content Video Marketing Marketing Automation Services Bandwidth 77

Hubspot

FEBRUARY 19, 2024

Here are two trends we spotted in this direction, each presenting unique opportunities you can pounce on for wild profits: 1. Pet parents are also connecting with their fur babies by working out together, and their activities are not limited to the gym. Strong like an ox. Agile like a hummingbird. One puppy pilates session got 1.5m

Trends 62

Trends Peer-to-peer Class Advertising Agencies 62

Metadata

JANUARY 31, 2024

Events are back, but they’re not perfect Events are emerging from the shadows, but according to Lindsay McGuire , Associate Director of Content and Campaigns at Goldcast—and presenter at DEMAND 2023 —you could be leaving money on the table. Wanna buy our product?” By making either of these missteps. Events can’t be a one-off thing.

Marketing AI 52

Marketing AI Optimization Marketing & Strategy B2B 52

Whale Pages

APRIL 28, 2020

“How to Piggyback Off Your Competitors Hard Work and Steal Their Affiliates. ??” It’s not something you can automate, and it’s not something you can just setup and then sit back and watch work wonders for you. And this of course works outside of the marketing niche as well.  23 Minute Read.

Paid Search Agency 59

Paid Search Agency Companies Product Case Studies 59

The Effective Marketer

NOVEMBER 4, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Enemy of Productivity Did you get anything done today? Ignore the email and focus on work. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Product 100

Product Work Management Marketing Budget Creation Marketing Automation Services 100

SpotMe Blog

JULY 25, 2021

The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. A live-streamed product reveal presented in front of a limited physical audience broadcasted to millions of people, also with an event app.

Examples 111

Examples Enterprise Management Work Management Conference 111

Scoop.it

SEPTEMBER 30, 2021

It is tough to believe, but in the previous year, individuals, as well as businesses, have seen many challenges in terms of working patterns, marketing tactics, digitization, and much more. Because a whopping more than 91% of businesses are promoting their products and services on social media. Tie-up With Celebrity Influencer.

Social Media 67

Social Media Trends Media Cross-Selling 67

Navigate the Channel

OCTOBER 5, 2022

This is good news for those who appreciate face-to-face networking and in-person viewing of product and service innovations. Leverage your contact list with these steps: Follow event organizers, partners, sponsors, speakers, presenters or known event attendees on Twitter (add them to a Twitter List) and Instagram.

Social Media 65

Social Media Event Marketing Social Marketing Trade Show 65

Brandpoint

JULY 18, 2019

Here are some of the stand-out factoids from Forbes , HubSpot and Vidyard’s 2019 Video Benchmark Report : By 2022, online videos will make up more than 82% of all consumer internet traffic — 15 times what it was in 2017. YouTube, a video streaming platform, is the world’s second largest search engine. How-To Videos.

Social Media 114

Social Media Traffic Top of Funnel Video Marketing 114

Hubspot

AUGUST 21, 2023

There's a whole world of untapped potential around you — prospects you know would benefit from your product or service. The proposal helps you sell your product or service rather than your business itself. Pricing is where things can get a bit tricky, as you don't want to under or over-price your product.

Template 69

Template CMS Development Examples Marketing Proposals 69

Hubspot

JULY 5, 2017

Your video is being judged on its content, presentation, production quality, style, and the valuable information it provides. Below are our tips to instantly improve the production quality of your video marketing content to give it a nice little boost. 14 Video Production Tips for Your Next Marketing Video.

Video Marketing 78

Video Marketing Product Tips Lock-In 78

Valasys

SEPTEMBER 21, 2020

You can create all kinds of videos to market towards target audiences and consumers: explainer videos, vlogs, interviews, tutorials, demos, product reviews, live streams, testimonials, etc. Therefore, you may want to take up video-making, the next time you advertise for a product and or service, to get past your competitors.

Statistics 78

Statistics Video Marketing Planning Work Management 78

Hubspot

APRIL 5, 2018

Host your website's videos on YouTube, the largest video community in the world. Learn more about how to optimize your Google+ Page in this free ebook , and you can check out HubSpot's own Google+ Page here. HubSpot customers can easily add the Google +1 button to their blog within the HubSpot Marketing Platform.

Google 78

Google Adsense Tools Doubleclick 78

Hubspot

JULY 14, 2017

In the 2017 State of Inbound report , more marketers said they planned to add social channels like Facebook, Instagram, and YouTube to their marketing efforts than in the previous year's survey. We are serving up videos to our audience how our audience wants to see them, and the results show that it's working. Social media has changed.

Facebook 0

Facebook Hubspot Video Marketing Generation 0

Vidyard

JANUARY 7, 2020

When given the choice between text and video, 72% of people would rather watch a video to learn about a new product. Like a movie trailer, a promo video is a mini commercial with the goal of pushing viewers to check out a product, service, event, or content asset. Product Hype Videos 5. Apple: The New Product Launch 7.2

Video Marketing 102

Video Marketing Ad Building Top of Funnel Advertising Funnels 102

Vidyard

FEBRUARY 4, 2020

You can use webinars for anything from walking prospects through a new product feature, to hosting a panel discussion with industry experts. Presentation Webinars (a.k.a. Product Webinars 3.5 HubSpot Webinars 7.3 Presentation Webinars (a.k.a. Product Webinars. Benefits of Webinars for Business 3.

Webinar Metrics 76

Webinar Metrics Lead Scoring Lead Ranking Work Management 76

Hubspot

JUNE 9, 2020

Your articles will have a higher chance of showing up on the first page of SERPs, and you can guide readers to offers that relate to the topic of your work. For instance, you can offer short-form content to provide a simple definition or explain a product in small portions. It's kind of like ordering a product online.

Lead Scoring 100

Lead Scoring Lead Ranking Content Classified Ads 100

Hubspot

OCTOBER 29, 2019

The first two results were their website, the third was their Amazon page, and the fourth was a review of their product. For example, HubSpot offers an email marketing tool , free pop-up forms , and a free online form builder to help build an email list. I would suggest testing your strategies so you learn what works and what doesn't.

CMS Development 100

CMS Development Ad Building Effectiveness Buyer Personas 100

Oktopost

JUNE 14, 2021

It’s geared towards increasing brand familiarity and brand storytelling , curating brand introductions to new potential customers, as well as highlighting why your service or product is essential and unique. . This present approach has a better chance of converting an audience into leads. Visual presentations. … Slideshares.

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Hubspot

JUNE 21, 2018

Understanding the difference between UX and UI can get confusing -- the roles work closely together, and sometimes the terms are used too ambiguously to firmly understand either one. To understand the difference between UX and UI, let’s start with an example: YouTube. Take a look at the YouTube home screen. What’s UI?

Youtube 90

Youtube Click Rate Guidelines Interactive Marketing 90