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Seven Ways to Increase Your Brand Influence

Webbiquity

Image credit: HubSpot. A 2020s website should act as a hub for all marketing activities, including email marketing, link-building, content marketing, search engine optimization (SEO), mobile marketing, PPC advertising, and much more. Use a comparison tool on their phone to find the lowest price. Order the product on their home laptop.

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What is Inbound Marketing? The Idiot’s Guide [Infographic]

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Through this infographic from SevenAtoms , you’ll learn about SEO, social media marketing , Pay-Per-Click management (PPC), landing pages, Calls-to-Action (CTAs), email marketing, and more. Andy Beohar is VP of SevenAtoms, a HubSpot certified agency in San Francisco. You can get in touch with Andy at LinkedIn or Twitter. .

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Vote for Your Favorite Marketing Blogs on MarketingSherpa

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HubSpot Blog. HubSpot needs no introduction, and features remarkable bloggers like Laura Fitton , Peter Caputa and Rebecca Corliss. Best PPC (pay-per-click advertising) Blog nominees. No disrespect to the contenders, but PPC Hero is the standout choice here. Ooh, tough call—both really solid choices. Kuno Creative blog.

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20 Tremendous Digital Marketing Stats and Facts

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The top four channels for increases in digital marketing spend last year were email marketing (61% of marketers increasing spending on this channel), social media (49%), mobile marketing (40%), and SEO/PPC (38%). Relevate ). 7 Digital Advertising Stats. 45 million U.S. Web users had deployed an ad blocker as of late 2015. MediaPost ).

Stats 100
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Lessons from HubSpot’s State of Inbound Marketing Report

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HubSpot last week released its 2013 State of Inbound Marketing report, this year weighing in at a massive 175 pages. To get the full story, download the HubSpot report here. At HubSpot, we see the distinguishing factor as how people are using a specific channel more than the definition of the channel itself.”

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Social Media Marketing Tips from the Experts: Rick Burnes

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Late last year, I sat in on a couple of social media marketing webinars from two of the best: Rick Burnes , Marketing Manager at HubSpot , and Chris Abraham of Abraham Harrison , along with Sally Falkow of Expansion Plus. Rick noted at that time that 15% of HubSpot’s website traffic was driven by social media. Post this on Diigo.

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Drive More Sales: Seven B2B Marketing Automation Tips With Five Examples

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By automating routine marketing processes, you can generate higher ROI without spending more on PPC campaigns or hiring more people. HubSpot , for example, has an exit-intent popup set up on its blog, prompting readers to sign up for the brand’s newsletter before closing their current tab. Find the Right (and Wrong) Keywords.