B2B Marketing Traction

article thumbnail

Blog with Discipline to Get Marketing Results

B2B Marketing Traction

A recent Hubspot survey showed that most business bloggers write no more than one blog entry a week. For those who write 2-3 blog entries per week, Hubspot says 69% have acquired a customer from their blogging activities. Hubspot suggests that you take information from your Press Releases and create blog entries.

Blogger 100
article thumbnail

A Practical Social Media Strategy for B2B Marketers

B2B Marketing Traction

I like the “hub and spoke” system (see the image above) which I believe was introduced by the founders of Hubspot , a marketing automation software company. With LinkedIn you can build your personal profile and begin connecting with colleagues. Have a strategic vision of how social media fits into marketing as a whole.