Hubspot

MARCH 26, 2020

In a recent survey conducted by HubSpot Research, 63% of marketers responded that they are looking to make a website upgrade this year. Product reviews are also a valuable tool; your prospects generally trust other customers' opinions, so use that to your advantage. At HubSpot, 46% of our blog traffic comes from mobile.

Hubspot 81

Hubspot Marketing Websites Marketing & Strategy Mobile Marketing 81

Lake One

NOVEMBER 16, 2023

HubSpot’s Smart CRM, a powerful customer relationship management system, has emerged as a game-changer in helping businesses meet these evolving demands. What is HubSpot’s Smart CRM? HubSpot’s Smart CRM is not just a customer relationship management platform. They are no longer sold by a run-of-the-mill salesperson.

CRM 76

CRM Hubspot Business Paid Search Agency 76

Hubspot

OCTOBER 3, 2019

As someone who manages HubSpot's learning technology, I've gone about buying software the wrong way at times. From these experiences, and from working with others at HubSpot who procure and implement software, I've learned a lot. Today, I feel good about how I manage our technology and buying decisions.

Work Management 73

Work Management Hubspot Software Buy 73

Hubspot

OCTOBER 15, 2019

At INBOUND this year, HubSpot CTO and co-founder Dharmesh Shah announced that our company now has more than 200 remote employees globally. Remote work is becoming so valuable to prospective employees that the second-most searched word on HubSpot's career page is "remote.". At HubSpot, the answer is yes.

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Hubspot Work Management Tips Video Marketing 76

chiefmartech

SEPTEMBER 21, 2017

But then HubSpot approached me about the opportunity to help them shape their platform ecosystem strategy. Of course, in my head I wondered: did HubSpot really want to lean into a platform worldview? TL;DR — neither chiefmartec.com nor MarTech will become HubSpot promotional vehicles. True platforms love wondrous variety.

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Hubspot Enterprise Management Work Management Marketing Management 0

SmartBug Media

FEBRUARY 16, 2024

The mechanism you ultimately choose to host a customer feedback initiative will depend largely on your target audience and business objectives, but a few widely used customer feedback tools include: Survey tools : HubSpot Service Hub , SurveyMonkey, and Google Forms are a few easy-to-use tools for creating and distributing surveys.

Customer Satisfaction 59

Customer Satisfaction Tips Merchandising Opinions 59

Litmus

OCTOBER 24, 2023

These ESPs are the best of the best, and all ranked highly in the opinions of you all, our dear audience. In order of popularity among our respondents, the top 15 ESPs are: Salesforce Marketing Cloud 27.02% Mailchimp 19.24% HubSpot 12.63% Constant Contact 9.25% Marketo 8.81% Sendgrid 8.66% Marketing Cloud Account Engagement 8.22% Eloqua 6.9%

Service 95

Service Peer-to-peer Eloqua Opinions 95

Hubspot

JUNE 23, 2017

So you can imagine my surprise when HubSpot's audience started telling us they still like to print out our ebooks -- which are often 20 or 30 pages in length -- instead of viewing them on a web page. What's your opinion? What We Do. What We Wondered. PDF or web page? Share with us what you learned in the comments below.

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Hubspot Inbound Marketing Template Domain 74

Optinmonster

MARCH 22, 2024

But before we dive into the data, let’s briefly discuss why you may want to disable your blog comments, and what some popular opinions are on the subject. Did I want hordes of Internet randoms deciding where my ideas needed to go, or did I want to proactively choose the opinions that would influence my ideas?”

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Correlation Lead Scoring Lead Ranking Traffic 77

Hubspot

APRIL 9, 2018

And right on cue, the internet erupted with opinions (and a fair amount of panic) on the shift. According to HubSpot Research , 54% of consumers want to see more video from businesses and brands. Here on the HubSpot content team, we wanted to take on the shift, responsibly. HubSpot's "Pivot to Video" Playbook.

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Hubspot Video Marketing Lead Ranking Budget Programs 69

EveryoneSocial

SEPTEMBER 28, 2021

HubSpot ] 70% of people trust consumer reviews online. HubSpot ] 72% of people get news from friends and family, making word-of-mouth the most popular channel for sharing. [ HubSpot ] 70% of people trust consumer reviews online. 90% of people trust suggestions from family and friends.

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Word of Mouth Statistics WOM Paid Search Agency 98

Contently

JANUARY 31, 2023

This is the practice of understanding consumer attitudes and opinions using technology. Marketing automation platforms like Adobe’s Marketo , HubSpot , Oracle Eloqua , or Salesforce also include embedded AI analytics capabilities, including predictive “lead scoring.”

Marketing AI 132

Marketing AI Paid Search Agency Content Marketing Planning 132

Navigate the Channel

MARCH 13, 2023

As HubSpot advises, if you never ask for customer feedback, you’ll never understand what drives customer satisfaction. If the HubSpot advice wasn’t enough to convince you, think of it this way: When you run a B2B company, you need feedback from customers to meet your business and marketing goals. Feedback goes far beyond just opinion.

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Tools Customer Satisfaction Lead Scoring Lead Ranking 65

chiefmartech

JUNE 15, 2023

It’s also what I focus on at HubSpot, with the company’s ecosystem of technology partners. (So, That said, it is interesting to see where and by how much the two segments diverge in their opinions.) To regular readers, it’s no surprise that I’m bullish on ecosystems. So, yes, I’m biased.

Advertising Channels 80

Advertising Channels Marketing Management Advertising Agencies Demand Generation Agencies 80

Marketing Insider Group

JANUARY 24, 2022

Today, Groove is a successful customer support software tool with 10,000+ corporate customers (including the likes of Hubspot, AT&T, and Shopify) and nearly 200,000 blog subscribers. Basically, influencers can be any person or brand whose reputation precedes them and whose opinion or endorsement would matter to your relevant audiences.

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Paid Search Agency Content Marketing Companies Case Study 325

Marketing Insider Group

MAY 18, 2021

HubSpot, for example, has a dedicated page called HubSpot Life where they share user-generated content on their team members: Instagram. Companies like HubSpot share granular stories on their employees to help followers connect with their team on an individual level. People buy from people – not brand names and logos.

Content Marketing 276

Content Marketing Planning Webinar Metrics Content 276

BOP Design

DECEMBER 27, 2022

While HubSpot, a marketing automation platform provider, has a broad range of content materials for prospects and leads, the case studies they create are excellent. Here is an example of a case study HubSpot created: [link]. Second, the case study mentions HubSpot’s client by name and includes clear metrics and specific data.

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B2B Marketing Examples Content Marketing B2B 100

Hubspot

SEPTEMBER 17, 2020

At HubSpot's department-wide marketing team meetings, for instance, we often host customer panels. Additionally, Amanda Whyte, HubSpot's Director of Voice of the Customer, says, "Customer panels are such an important way for feedback to be heard, especially for teams that are non-customer facing in their day-to-day job responsibilities.".

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Enterprise Management Planning Work Management Marketing Management 99

chiefmartech

SEPTEMBER 20, 2022

As a lower bound of the total number of software products in the world in 2022, it makes Jay’s estimate for 2027 credible in my opinion.). Disclosure: I manage HubSpot’s platform partnerships.). Last month, G2 provided empirical data of 103,528 software products reviewed on their site.

Work Management 117

Work Management Marketing Management Marketing Automation Services Advertising Agencies 117

Lake One

APRIL 18, 2023

HubSpot CEO Yamini Rangan introduced the Crisis of Disconnection at the first in-person Inbound conference post-global lockdown. For example, HubSpot offers sales outreach tools that can replace some tools specifically designed for that. Listen to their opinions and ensure your proposed new tools meet their needs.

Marketing & Strategy 82

Marketing & Strategy Paid Search Agency Work Management Hubspot 82

Marketing Insider Group

APRIL 6, 2021

Source: HubSpot. One of the most effective ways to improve the customer experience is by reaching out to customers directly for their opinions. You’ll build social proof while giving your customers a safe place to voice their opinions, ask hard questions, and connect with others in the community. Funnels can lose momentum.

Top of Funnel 336

Top of Funnel Work Management Marketing Management Content Marketing 336

Navigate the Channel

JANUARY 11, 2024

Consumers increasingly rely on the experiences and opinions of others to make purchasing decisions, which underscores the importance of obtaining the right online reviews for your business. Reviewtrackers can some specific advice on making the best of Facebook reviews , or take a peek at this overall guide from HubSpot.

Work Management 65

Work Management Marketing Management Customer Satisfaction Business 65

Webbiquity

JANUARY 18, 2024

Instead, you can gather opinions related to your products/services through surveys, and then utilize them to adjust the overall marketing campaign accordingly. You can do it by using an email marketing software tool, such as Hubspot CRM or Salesforce. Remember, though, that you don’t have to pitch to them.

Email Marketing 167

Email Marketing Work Management B2B Marketing Marketing Management 167

Oktopost

APRIL 26, 2021

Check out HubSpot Academy’s free Social Media Marketing Certification and equip yourself with the knowledge and tools needed to build a social media strategy for your business. This is an easy way to show the audience you are listening and that you care about their opinions. Share the results, deliver on their opinion.

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Social Media Media Ad Exchange Work Management 156

Animalz blog

JANUARY 23, 2023

But that is, in our opinion, a losing proposition. Perhaps most important: they can’t go out into the world, experience, conduct research, or form opinions (although they can pretend that they did). They don’t suffer from mental blocks or creative ruts. Left unchecked, they ramble and meander.

Tools 125

Tools Content Marketing Content Work Management 125

Hubspot

MARCH 18, 2016

So for this year’s 2016 report, HubSpot has redesigned the survey with more forward thinking questions. So if you’ve got an opinion on where marketing is going, take HubSpot’s State of Inbound survey toda y. On top our classic questions, we want to know what new channels marketers like you plan on tackling (Snapchat, anyone?),

Opinions 28

Opinions Customer Surveys Planning Inbound Marketing 28

Webbiquity

AUGUST 13, 2019

When we start from the product itself, including the expertise of all stakeholders in product development and delivery becomes much easier because it’s based in data, not in opinion. Say a few noisy accounts and users are pushing back on a plan to sunset functionality at use in their shops.

Work Management 247

Work Management Effectiveness Budget Programs Marketing Management 247

Webbiquity

MARCH 13, 2019

Every month, HubSpot generates a few leads that turn into clients as a result of this activity. But, HubSpot generates a good portion of our traffic from search engines now. Whether they become a client or not, we’re converting a high percentage of them into HubSpot fans. This one takes awhile to take effect.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Hubspot

MARCH 5, 2018

The “top 5 traits for entrepreneurs” video might alienate a broader audience (those who don’t identify with the qualifier “entrepreneur”), but it encourages an entrepreneur audience to be more vocal: to share their opinions, tag their friends, and share the video on their pages. And, like we’ve said, audience engagement is key to success.

Social Media 78

Social Media Hubspot Media High Quality Lead 78

Zoominfo

OCTOBER 31, 2018

In short, an influencer’s community trusts their opinions and advice. When it comes to killer content marketing, Hubspot takes the top spot –with a blog filled with valuable material, accompanied by a social strategy that is equally as entertaining as it is engaging, it’s no wonder. PointBlank SEO.

Word of Mouth 153

Word of Mouth Peer-to-peer Zoominfo Paid Search Agency 153

Hubspot

SEPTEMBER 30, 2020

According to HubSpot research, quiz or poll stickers are one of the most popular Instagram Story formats. You can learn about their interests and opinions using a simple poll. This makes your audience feel like they're a part of a community and like you value their opinion. Polls are a great way to talk to your followers.

Opinions 89

Opinions Hubspot Video Marketing Training 89

Lake One

JUNE 6, 2023

HubSpot CEO Yamini Rangan introduced the Crisis of Disconnection at the first in-person Inbound conference post-global lockdown. For example, HubSpot offers sales outreach tools that can replace some tools specifically designed for that. Listen to their opinions and ensure your proposed new tools meet their needs.

Marketing & Strategy 52

Marketing & Strategy Paid Search Agency Work Management Hubspot 52

SmartBug Media

MARCH 1, 2023

Although some of ChatGPT’s luster as a marketing resource has worn off, the HubSpot App Marketplace now includes a third-party ChatGPT integration that allows users to access the tool from HubSpot. I’m a big classic video game fan, and I do have an opinion on this, so I was curious what AI thought.

Marketing AI 98

Marketing AI Trust Marketing Lead Ranking Lead Scoring 98

Velocity Partners

APRIL 9, 2024

Hubspot research shows that B2B brands with aligned sales and marketing teams: Deliver 20% annual revenue growth as opposed to a 4% decline in non-aligned companies Have 38% higher win rates Enjoy 14% faster sales cycles And Forrester adds 27% higher margins to this growth. They’re hemorrhaging money in a street fight with other vendors.

Sales Management 78

Sales Management Top of Funnel B2B Lead Ranking 78

SmartBug Media

FEBRUARY 24, 2021

I remember when I first discovered HubSpot. HubSpot fixed a lot of these issues through the evolution of its own tools, however. As marketing and technology have gotten smarter, there are even more platforms to use alongside HubSpot to make us marketers even smarter and more efficient. Does it integrate?

Budget Programs 75

Budget Programs Account Based Marketing Paid Search Agency Advertising Agencies 75

Vidyard

JULY 12, 2021

Video Ads on Twitter help to increase positive brand opinions like +18% cultural association and +9% the perception that the ‘brand is good quality’. HubSpot, 2020 ) Tweet this! 64% of businesses said in the last 12 months, a video on Facebook resulted in a new client. Animoto, 2020 ) Tweet this! Twitter, 2020 ) Tweet this!

Social Media 151

Social Media Social Marketing Video Marketing Media 151

SmartBug Media

JULY 25, 2023

says, "I've tried ChatGPT for email subject lines, Visla for video creation, and AI in HubSpot to help me remove duplicate contacts." They can identify subtle nuances in language, detect sarcasm, and understand cultural references, providing a more accurate and comprehensive analysis of public opinion.

Marketing AI 98

Marketing AI Marketing Budget Paid Search Agency Marketing Budget Creation 98