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20 Online Marketing Tools That Boost Campaign Results

KoMarketing Associates

As online marketers, we are required to understand all corners of the internet and continually expand our knowledge of the industry. With this is mind, we recently hosted an internal team training event where each member of our team shared some of their favorite online marketing tools. SERP Snippet Optimization Tool.

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11 Indispensable B2B MarTech Solutions Cybersecurity Marketers Actually Use

KoMarketing Associates

SEMRush is the workhorse of my SEO toolbox — I use it on a daily basis for position tracking, monitoring changes in SERPs and competitive research. Phoebe Fasulo, Director of Digital Marketing & Web Strategy at AlphaSense. Michelle Smith, Director of Marketing & Communications at BARR Advisory. LinkedIn, Twitter.

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Local Lead Generation: The Tips, Tricks, and Tools to Do It Right

Hubspot

As per HubSpot's own definition , "Lead generation is the process of attracting and converting a strangers and prospects into people who have indicated an interest in your company's product or service. HubSpot Marketing Hub. The HubSpot Marketing Hub's suite of features can assist with your audience targeting efforts.

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The Ultimate Guide to Internet Marketing

Hubspot

Here, we’ll cover everything from marketing strategies to real-world examples, to ensure your business reaches the right people out of that four billion. What is Internet/Online Marketing? Online marketing strategies include web design, SEO, email, social media, PPC, and other internet-related methods.

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50 Inbound Marketing Resources Every B2B Marketer Should Subscribe To

SmartBug Media

Whether you are completely new to the world of inbound marketing or have been practicing this methodology for years, these resources will help you stay up to date on all the latest trends. In addition to blog articles and content, HubSpot also offers an amazing inbound marketing training curriculum —and it’s free! The Moz Blog.

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Google Discover: What It Is and What Marketers Need to Know

Hubspot

But, despite Google Discover's effectiveness in pulling in mobile traffic, a lot of marketers still don't know what it is or how it can be leveraged in the online marketing world. At HubSpot, we embrace internal linking and quality topic coverage with our Pillar page strategy.

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The Beginner's Guide to Small Business Marketing Online

Hubspot

If you're a small business owner with little experience in online marketing, this might all sound like a foreign language to you. In this post, we'll help you build and optimize your marketing strategy using inbound marketing, setting you up to attract new clients and ultimately grow your business. Do-It-Yourself Tools.