BOP Design

AUGUST 14, 2018

It’s a multi-functional baseline, free tool that provides a good amount of data on website traffic, user behavior, top visited pages, and more. HubSpot has been known as a marketing software solution since its inception in 2005. Well done, HubSpot! The good news on these three? Salesforce. Social Scheduling + Content Curation.

Marketing Automation Services 85

Marketing Automation Services Budget Programs Enterprise Management Work Management 85

The Effective Marketer

FEBRUARY 22, 2011

The list is not all inclusive and depending on the focus of your blog you may have to search for that specific plugin elsewhere, but it seems there is an agreement that at minimum you need some kind of SEO and Analytics plugin, and if your blog has enough traffic, a cache plugin is justified. Let us know! United States License.

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100

Hubspot

JANUARY 13, 2014

Tracking this on a monthly basis will give you a good sense of whether you''re growing traffic to your blog over time and insight into monthly trends. HubSpot customers can easily track this metric using the Sources tool (pictured below). HubSpot customers can easily track this metric using the Sources tool (pictured below).

RSS 28

RSS Lead Gen Marketing Analytics Tools Correlation 28

SocialPilot

APRIL 10, 2024

So, what are the best times to post on social media? It’s a colonial question for the social media marketing veteran and a whimsical one for the rookies. Though, neither of them can put the finger on the exact global best time to post on social media. Why Does the Best Times to Post on Social Media Matter?

Social Media 105

Social Media Media Best Practices Youtube 105

PureB2B

AUGUST 3, 2016

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. In fact, HubSpot claims that marketers who prioritize blogging are thirteen times more likely to have a positive return on investment. Sure, there’s software that can pull content off the internet for you.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

NuSpark Consulting

OCTOBER 28, 2011

Because Google and other search engines place so much emphasis on frequency and quality content, committing to the creation and regular delivery of a blog is one of the best ways to raise your position in organic search. To name a few: In today’s social media landscape, business blogging has become a powerful marketing medium.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Industrial Marketing Today

SEPTEMBER 20, 2010

In order to satisfy the demands of the C-suite, the marketing department usually provides easy-to-measure metrics like traffic, page views, time spent and number of leads captured. HubSpot in their recent study of over 1,400 small- and medium-sized businesses, found that marketers with blogs generate 67% more leads.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Hubspot

NOVEMBER 21, 2011

Mistakes are a healthy part of every marketing strategy, and they're certainly nothing to be ashamed of in the new(ish) world of social media. Stop being sloppy, and make sure you're not making any of these 10 social media mistakes (+1 for good luck). 10 Sloppy Social Media Mistakes. 10 Sloppy Social Media Mistakes.

Social Media 28

Social Media Media RSS Click Rate 28

PureB2B

AUGUST 3, 2016

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. In fact, HubSpot claims that marketers who prioritize blogging are thirteen times more likely to have a positive return on investment. Sure, there’s software that can pull content off the internet for you.

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Hubspot

MAY 8, 2012

Display a clear call-to-action module to subscribe to your blog, along with an RSS subscription button and a simple, one-field email opt-in form near the top of your blog -- above the fold. Don't make your visitors search through all the bells and whistles in your blog's sidebar to subscribe. 7) Search Engine Optimize Your Content.

Top of Funnel 28

Top of Funnel RSS Landing Pages Opt-out 28

Hubspot

DECEMBER 30, 2011

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. Example: yourblogname.blogspot.com.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 13, 2019

The purpose of distributing a press release is to land coverage in media publications such as newspapers, radio, TV news bulletins, podcasts, or blogs. Over three billion Google searches are made every day. Additionally, there's a chance those websites will link to yours, which can help to boost your own search engine visibility.

Press 100

Press Distribution PR Public Relations 100

The Effective Marketer

JUNE 13, 2009

I am enrolled in a free course called Inbound Marketing University , created by HubSpot. As a marketer (HubSpot in this case) the question is whether sales will follow. And if you do a simple Google search, you’ll find tons of other free stuff that does not require registration. But that’s another story.

Marketing Automation Services 100

Marketing Automation Services Work Management Budget Programs Marketing Management 100

Hubspot

OCTOBER 19, 2012

In fact, it's practically a marketing Swiss army knife: it enables you to regularly publish content, boost your website's search engine optimization , establish your industry thought leadership and expertise, and it also provides content fodder for your other marketing channels such as social media and email marketing.

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Marketing Insider Group

MARCH 7, 2021

You can also add RSS feeds to get content from the websites you regularly visit. DrumUp is also a social media management tool that lets you schedule and share content via the platform. Hootsuite is still my top choice for social media scheduling and sharing. Images are free of Copyright restrictions.

Budget Programs 363

Budget Programs Content Marketing Planning Tools 363

Hubspot

JANUARY 3, 2011

A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. Uses Your Business' Own URL: For maximum search engine optimization (SEO) benefit, it's important that your blog's URL is owned by you (e.g. So you've made the decision to start a business blog. Good for you!

Business Blogging 28

Business Blogging Marketing Management Software Features 28

Hubspot

JUNE 7, 2011

As more and more users flock to social media, small businesses must find a way to use these channels to reach their target markets. It can often seem daunting to cut through the social media clutter; however with these 5 strategies, you’ll be well on your way to social media marketing success. Narrow Your target.

Small Business Marketing 28

Small Business Marketing Social Media Social Marketing Media 28

MLT Creative

MAY 25, 2011

HubSpot’s Website Grader assesses key components that support getting found on search engines, such as: Content: blogs, indexed pages, readability. Promotion: social media usage, Twitter grader, retweet stats. Conversion: RSS feed subscriptions, conversion forms. Conversion: RSS feed subscriptions, conversion forms.

Lead Scoring 40

Lead Scoring Lead Ranking Marketing Websites Paid Search Agency 40

Hubspot

OCTOBER 5, 2010

In the marketing world, there are two groups: those who are using and advocating for the use of online marketing and social media strategies and those who are still using traditional marketing strategies. 7 Online Marketing Euphemisms to Help Sell Social Media. If you are reading this post, you are likely the former.

Paid Content 28

Paid Content Online Marketing RSS PPC 28

Hubspot

DECEMBER 1, 2011

This is an excerpt from HubSpot's ebook, " An Introduction to Business Blogging." Giving readers the opportunity to subscribe to your blog either via Really Simple Syndication (RSS) or via email is a common characteristic of a well-planned blog. Watch Social Media Shares. Social media can be a key driver of short-term traffic.

Business Blogging 28

Business Blogging Business RSS Eye-Tracking 28

Industrial Marketing Today

MAY 21, 2010

If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Online Marketing Institute

NOVEMBER 18, 2010

Some common excuses I hear are “But Im too busy already”, “But Im already doing Social Media marketing", "But what would I talk about, and why should my prospects read my blog?”. 5 Key Benefits to Business Blogging # 1 : Companies who blog get more traffic than those who dont. Traffic is the lifeblood of internet marketing.

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Cost per Lead RSS 40

Hubspot

DECEMBER 7, 2011

Social media moves at the speed of light, so if you're just getting started now, there are conceivably tons of nuances you may have missed. Direct Connect allows searchers to immediately find a Google+ Page in Google search and add it to their Google+ Circles by searching +brandname. Answers to Your Google+ Questions.

Social Media 28

Social Media Media CPC Cost Per Click 28

Hubspot

OCTOBER 16, 2013

Let''s take a look at some of the decisions that proved to be watershed for seven companies and led to major increases in traffic, revenue, and brand evangelism. In March 2013, Google announced plans to shut down its beloved RSS reader, Google Reader. In 2011, the social medium''s traffic grew 40x in six months. 3) Pinterest.

Branding 28

Branding Brand Identity Top of Funnel Practices 28

Hubspot

JUNE 15, 2010

This is a list of essential search engine optimization (SEO) terms to help marketers communicate with developers, and understand how to optimize their websites. Unlike humans, search engines read only the ALT text of images, not the images themselves. Conversion forms convert traffic into leads.

PageRank 28

PageRank SEO Long Tail Marketing RSS 28

Hubspot

DECEMBER 12, 2011

This is a list of the 40 most essential search engine optimization (SEO) terms to help marketers communicate with developers and understand how to optimize their websites. This ensures that people who have linked to or bookmarked the old address will automatically get to the new one, and search engines can update their index.

PageRank 28

PageRank SEO Lead Scoring Lead Ranking 28

Hubspot

JULY 23, 2010

Try things like current news, opinion, and media rich content. Search Engine Optimization Basics - As you create remarkable content you will want to optimize that content for search engines as well as users. Search – Give people the opportunity to find content easily and quickly. INTERACTIVE MEDIA.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Hubspot

AUGUST 5, 2010

The following is a guest post by Greg Elwell, founder of B2B Inbound , a San Francisco Bay Area, Certified HubSpot Partner. News releases can be a magnet to help improve search engine ranking for your business website. technologies and an Internet connection, you are the press and your own media outlet. Webinar - PR 2.0

SEO 28

SEO Web 2.0 RSS Press 28

Online Marketing Institute

DECEMBER 23, 2010

Edwards Deming’s quote is used on occasion at the HubSpot office. Youtube is the second largest search engine behind Google and when people query youtube, they are ASKING QUESTIONS and are looking for ANSWERS. In God We Trust; All Others Must Bring Data W. I’m a firm believer in making decisions based on data.

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40

Hubspot

NOVEMBER 18, 2011

It Has No Followers: As with any social media presence , building up a solid base of followers is key. You can even get creative with this by featuring things other than just your products/services like webinar and ebook offers, as the HubSpot Company Page has done. and company (HubSpot, LinkedIn, etc.).

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

Hubspot

JUNE 23, 2010

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 101 Terms to Know. Previously the service started as a blog comment search engine.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

NOVEMBER 9, 2011

Content marketers care too much about traffic. Don’t get me wrong, inbound marketers want to see those traffic numbers climb, and content marketing is one way to make that happen. But site traffic is just one measly metric. Content marketers think great content will naturally rise to the top of search engines.

Content Marketing 28

Content Marketing Viral Marketing Inbound Marketing Content 28

Hubspot

OCTOBER 4, 2012

HubSpot is honored to have been included for the past two years, and this year our CEO Brian Halligan will be highlighted as a speaker at the Inc. giving feedback on top of the funnel marketing like blogging and social media, middle of the funnel marketing like marketing automation and email, and finally, analytics to close the loop.

Lead Scoring 28

Lead Scoring Lead Ranking Top of Funnel Marketing Automation Services 28

WebMarketCentral

MAY 18, 2009

How should you measure the impact of social media? Discover these answers and others here in more of the best posts from the past year on social media marketing and PR. Discover these answers and others here in more of the best posts from the past year on social media marketing and PR.

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

Hubspot

JANUARY 13, 2012

That's fantastic, since we know businesses that blog more than 20 times per month generate 5 times more traffic than businesses that blog fewer than 4 times per month (they also generate 4 times more leads than businesses that don't blog at all!). What Views/Traffic Can Tell You. Hint: it may not just be the big four.)

Analytics 28

Analytics Allocation Landing Pages Click Rate 28

Hubspot

SEPTEMBER 30, 2015

1) It helps drive traffic to your website. They know who you are, you're on their radar, and that doesn't help you get more traffic on top of what you're already getting. You could pay for traffic by buying an email list ( don't you dare! ), blasting them, and hoping some people open and click through on the emails.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Hubspot

NOVEMBER 11, 2020

A blog is a critical component of your inbound marketing strategy — it's the vehicle for driving traffic, generating leads, and establishing authority and trust. With all that content, traffic, and leads you're generating, are you aware that you're sitting on a gold mine of valuable data? Organic Search Impressions.

Analytics 101

Analytics Click Rate Lead Scoring Lead Ranking 101