LeadSloth

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Hubspot Review

LeadSloth

UPDATED REVIEW: My earlier review of HubSpot’s Inbound Marketing software was more than 1 year old and the software has evolved a lot: time for an update! I see two clearly distinct target groups for HubSpot: Small business owners. Marketing departments at mid-size companies. Small Businesses.

Hubspot 100
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Social Media & Marketing Automation

LeadSloth

This week there was a discussion about Social Media and Marketing Automation in the LinkedIn Group of the Marketing Automation Association. I asked myself: Does Marketing Automation Get Social? How can Social Media be integrated with Marketing Automation? How useful is this? Social Media ROI.

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Inbound Marketing & Marketing Automation

LeadSloth

The Marketing Automation industry is evolving continuously. Many digital marketers are using marketing automation tools to automate lead nurturing. In short: everything to make sure that prospects find you, rather than you trying to find your prospects with ‘outbound’ marketing.

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Freelance Marketing Automation Consultant

LeadSloth

This week I’m finishing up my day job as Sr Marketing Manager at Backbase, and will be available full-time for Marketing Automation Consulting. If you have Marketing Automation challenges, I’d love to hear from you ( or toll-free 1-888-4A-SLOTH). See you then!

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Upcoming Lead Management Events

LeadSloth

This week there are a couple of interesting Lead Management events, so I thought I’d share them with you in a short blog post: Hubspot Show & Tell , new features including lead management, June 8th (tomorrow). Hubspot Show & Tell. Genius Demand Gen Academy , series of 12 webinars, starting June 9th. Genius Demand Gen Academy.

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MarketingSherpa B2B Marketing Summit Boston

LeadSloth

The Marketing Automation Vendors. My specialty is Marketing Automation Consulting, and many of the vendors were attending with a booth. In Boston the following Marketing Automation vendors are worth a visit (in order of booth number): Pardot (booth 1). Hubspot (booth 16). Hubspot (booth 16).

Manticore 100
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Top-10 Demand Generation Vendor Blogs

LeadSloth

Hubspot Internet Marketing Blog. Hubspot is probably both the most active and most popular blog of this list. It is about Internet marketing: very interesting posts about SEO, PPC and Social Media. Market2Lead Marketing Automation and Lead Management blog. Marketo Modern B2B Marketing Blog.