Major trends in martech for 2024: the real changes underway in a 99% platitude-free report
chiefmartech
DECEMBER 5, 2023
There was a meme circulating around social media last week of an agency marketer rambling in a “thought leadership” interview on TikTok. We dive into a thorough examination of what’s happening in the long tail of martech apps. I have no idea if it was parody or real. But there’s more to the story.
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