SmartBug Media

JANUARY 11, 2023

A while back, I wrote a blog post on how to do a webinar with HubSpot and GoToWebinar. I am a huge fan of GTW, and given its native integration with HubSpot, it is always my first choice for webinar technology. Establish accounts at HubSpot and Zoom. You’ll need accounts at both HubSpot and Zoom to make this work.

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Webinar Metrics Hubspot Landing Pages Work Management 98

SmartBug Media

MARCH 23, 2023

We are thrilled to announce that we have earned HubSpot Platform Enablement accreditation —making us one of the few organizations around the globe to hold this recognition. But what does it mean to be an accredited HubSpot agency? This level of service ensures that HubSpot is used to its full potential.

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Hubspot Enterprise Management Work Management Advertising Agencies 98

SmartBug Media

FEBRUARY 11, 2021

Whether you are just getting started with HubSpot (as your first CRM platform), or you’re migrating from your current marketing automation platform into HubSpot, there are four defined phases that will help you run a smooth setup. Keep in mind that HubSpot does not provide SSL certificates for domains that exceed 64 characters.

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Hubspot Planning CMS Development Marketing Automation Services 105

Optinmonster

MARCH 25, 2024

Want to learn how to build a YouTube email list to attract more people to your videos? In this guide, I’ll share how you can build a YouTube email list to reach more people and maximize your marketing potential. But why focus on growing a list of email subscribers? With over 2.49 Remember the example we saw earlier from James?

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Youtube Ad Building Tips Ad Exchange 82

SmartBug Media

JANUARY 30, 2023

With these challenges in mind, HubSpot has launched a number of features to help organizations connect their data, their customers, and their people all in one place. Pre-Import Validation Error Checking This feature makes it easy for you to find and correct errors before importing a list.

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Hubspot Class Validation Rules 97

SmartBug Media

AUGUST 26, 2020

Recently, HubSpot added ABM features and functionality that will aid your ABM plans, and this is likely to be the start of HubSpot’s path to supporting ABM strategies. Before diving into this post, you may want to activate the ABM features within your HubSpot portal by following this knowledge base article from HubSpot.

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Account Based Marketing ABM Hubspot Features 111

SmartBug Media

AUGUST 24, 2023

HubSpot's content management system (CMS Hub) is not your average CMS. HubSpot’s fully integrated, user-friendly solution aligns marketers and salespeople while lowering the need for technical expertise and giving leadership a clearer picture of the efforts powering their company.

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CMS Development Hubspot Marketing Websites Work Management 98

SmartBug Media

JUNE 9, 2021

There are limits to the number of custom properties that users can create depending on your HubSpot subscription, so be sure to verify this information. Benefits of Creating Custom Properties in HubSpot. Target segments or lists to improve message open and conversion rates by sending your message to a laser-focused audience.

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Hubspot CRM Marketing Automation Services Marketing Management 98

SmartBug Media

JANUARY 26, 2023

Trusting that the data in your HubSpot CRM is accurate and up to date reduces awkward moments of not knowing a prospect’s job title or trying to reach out to a contact who no longer works at your target company and finding yourself penalized for emailing unverified addresses. Ready to Try the ZoomInfo Enrich Integration with HubSpot?

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Zoominfo Hubspot CRM Budget Programs 105

SendX

DECEMBER 17, 2019

According to Hubspot , for every $1 spent, it generates $38 which is an impressive 3,800% ROI. A pop-up form on a website, giving out business cards, opt-in forms at checkout and even a simple sheet of paper at a street fair – when it comes to building an email list, people tend to get creative.

Ad Building 198

Ad Building Work Management Marketing Management Trigger Marketing 198

SmartBug Media

APRIL 27, 2023

HubSpot is preparing for this change by offering tools that allow businesses to gather and utilize first-party data, such as website analytics and user behavior tracking. We covered how digital advertising is evolving in our recent SmartTake Webinar: HubSpot Advertising & a Cookieless Future. situation].”

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SmartBug Media

NOVEMBER 17, 2021

Luckily, HubSpot users with Marketing Pro or Enterprise can use HubSpot campaigns to seamlessly create, execute, and track campaign efforts all in one place. The HubSpot Campaigns tool creates a single dashboard where you can associate every asset and customer interaction. Setting Up HubSpot Campaigns. Static lists.

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Hubspot Campaigns Landing Pages Touchpoints 98

SmartBug Media

DECEMBER 20, 2021

One of the best ways to do this is by earning certifications from HubSpot, a leader in inbound marketing and sales software. You can complete these certifications through courses that have been developed as part of HubSpot Academy. What are HubSpot certifications? Are HubSpot certifications worth It? Let’s dive in.

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Hubspot Enterprise Management Work Management Marketing Management 98

SmartBug Media

FEBRUARY 7, 2022

With HubSpot, marketers have access to many tools that can make our lives easier. From its easy-to-use content management system (CMS) to a robust customer relationship management (CRM) platform, HubSpot provides many different ways for sales teams and marketers alike to drive results. Workflows to Trigger Sales Activity.

Marketing Automation Services 95

Marketing Automation Services Hubspot Marketing Automation Features 95

Stevens & Tate

FEBRUARY 28, 2023

If you do decide to use pop-ups in an attempt to convert leads, then you should be sure to use HubSpots’s Lead Flow feature. Lead Flows are HubSpot’s version of pop-up ads. They’re great for sales and special offers, growing your blog subscribers list, and promoting upcoming events or webinars.

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Conversion Rate Hubspot Conversion Leads 92

Stevens & Tate

DECEMBER 9, 2022

Because these tactics all require constant attention to be effective, you should strongly consider the use of HubSpot marketing automation tools as a way to simplify your workload. The following are four reasons why you should be using HubSpot marketing automation tools: 1. Collect and Analyze Data to Improve Your Marketing Efforts.

Marketing Automation Services 95

Marketing Automation Services Hubspot Marketing Automation Automation 95

SmartBug Media

JUNE 28, 2021

When I first joined SmartBug®, I was welcomed onto a team of individuals that weren’t just proficient in HubSpot—they were experts. As self-proclaimed experts at HubSpot, to say SmartBugs have mastered the platform would be an understatement. Although it’s time-consuming, reviewing data duplication in HubSpot is incredibly necessary.

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Hubspot Contacts Ideal Customer Profiles Account Based Marketing 98

SmartBug Media

NOVEMBER 3, 2023

This article explores the power of closed-loop reporting and the pivotal role a HubSpot-Salesforce integration plays in driving the data. The Importance of HubSpot-Salesforce Integration HubSpot, a marketing automation platform, and Salesforce, a CRM system, are two powerful tools—and they’re better together!

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Hubspot Sales Qualified Leads Marketing Attribution Marketing Automation Services 59

Sage Marketing

OCTOBER 17, 2023

When seeking a marketing automation tool that seamlessly integrates with Salesforce, HubSpot emerges as a top choice. But how can you ensure HubSpot and Salesforce work together effectively? So, in comes HubSpot. When a Salesforce opportunity is won, the contact’s lifecycle stage in HubSpot is set to ‘Customer.’

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Hubspot Work Management Enterprise Management Marketing Automation Services 52

SmartBug Media

SEPTEMBER 4, 2023

HubSpot and Salesforce have put significant effort into optimizing their platforms to support their clients’ diverse needs. Similar standard objects and seamless activity sync are just two of the numerous capabilities that make a HubSpot-Salesforce integration beneficial for your organization. This is where batching can be a lifesaver.

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Hubspot Data Hygiene Work Management Marketing Management 75

SmartBug Media

FEBRUARY 19, 2021

For numerous small businesses, it offers all of the features and functionality a marketer needs to stay in touch with their database: sending messages, list management, unsubscribe and subscription functionality, and reporting.Mailchimp has even extended the platform to include things like pop-ups, landing pages, and a website builder.

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Hubspot Marketing Automation Services Work Management Marketing Management 90

SmartBug Media

MAY 14, 2021

HubSpot recently released a beta program that’s built to catapult your smart content efforts to the next level. In this article, I walk you through the advantages of this program, how to set it up, and what you can do with HubSpot’s Smart Content Beta Program. How does the HubSpot Smart Content Beta Program work?

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Hubspot Content Display Rules 93

SmartBug Media

AUGUST 26, 2021

HubSpot and Salesforce are easily two of the top-rated CRM platforms. HubSpot is a cloud-based customer relationship management (CRM) platform that offers a single instance for managing your sales, service, marketing, and content. HubSpot vs. Salesforce: Campaign Differences. Structure. Inbound vs. Outbound Efforts.

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Hubspot Campaigns Marketing Automation Services Work Management 98

SmartBug Media

NOVEMBER 10, 2020

In the midst of our November SmartTake Webinar, “What’s New with HubSpot Integrations ,” I thought it would be interesting to share a list of the most popular HubSpot integrations that advanced HubSpot users take advantage of on a daily basis, and how these integrations simplify their lives as a marketer and/or sales leader.

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Hubspot CMS Development Enterprise Management Marketing Management 105

Martech

SEPTEMBER 9, 2022

“Everything we do tries to be a reflection of the world and the customer,” said HubSpot CMO Kipp Bodnar. “The content, the HubSpot Academy; it’s not an overnight thing for us.” “The content, the HubSpot Academy; it’s not an overnight thing for us.” Bringing us back together.

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Marketing Automation Services Communities Hubspot Enterprise Management 93

SmartBug Media

MARCH 23, 2021

HubSpot is dedicated to making its content management system (CMS) one of the best web development tools available through frequent updates and improvements. The command line interface (better known as the HubSpot CLI ) connects your local workflow to HubSpot and its CMS. What are the benefits of local CMS development?

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CMS Development Hubspot Work Management Marketing Management 98

SmartBug Media

MAY 11, 2022

According to HubSpot, “ customer delight is the process of exceeding a customer's expectations to create a positive experience with your product or brand. Using HubSpot Workflows, you can implement many thoughtful touchpoints that are sure to delight your customers, time and time again. What’s a HubSpot workflow, you may ask?

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Hubspot Tips Lead Ranking Trigger Marketing 98

Optinmonster

JULY 26, 2021

Do you want to integrate customer relationship management (CRM) apps with HubSpot to improve your workflow and increase sales? HubSpot offers powerful and seamless integrations to popular marketing, sales, and lead generation tools. Let’s dive right into the list. Best HubSpot CRM Integrations. Ready to get started?

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Hubspot CRM Work Management Marketing Management 86

Optinmonster

OCTOBER 15, 2021

Are you looking for an easy way to set up HubSpot with WordPress? HubSpot is a popular customer relation management (CRM) platform that helps you make marketing, sales, content management, and customer service easier. By integrating HubSpot and WordPress, you have a powerful team to help generate and convert leads on your website.

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Hubspot Work Management Rules Template 89

SmartBug Media

DECEMBER 8, 2021

Do you use or are you thinking about using HubSpot for your marketing, sales, or service activities? Individually, HubSpot and Rybbon deliver extraordinary value. Here are the top 10 benefits of integrating HubSpot with Rybbon—and they’re just the tip of the iceberg. Do you partner with award-winning agency SmartBug Media ® ?

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Hubspot Advertising Agencies Response Rate Click Rate 98

Sage Marketing

NOVEMBER 27, 2021

Perhaps you opened this article because you’re a new marketer, or because you’ve heard about HubSpot and are unsure what it really does, or because you’re my friend and I sent you this link to show you the cool stuff I get to do at my new job. HubSpot for Startup. HubSpot helps us do just that. .

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Startups Hubspot Marketing Management Planning 98

Stevens & Tate

MAY 5, 2021

For instance, two of the main email marketing tools currently on the market include HubSpot and Mailchimp. But how do you choose between HubSpot vs. Mailchimp? The following is a breakdown between HubSpot vs. Mailchimp: What Is HubSpot? HubSpot is essentially an all-in-one marketing platform. What Is Mailchimp?

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Hubspot Landing Pages Marketing Automation Services Multi-Channel 65

Zoominfo

AUGUST 17, 2021

Each one has a different intention, and each can be broken down into more targeted lists. Steps to Strengthen HubSpot Integration Make sure your Hubspot instance is well integrated with your conversational marketing platform using these steps: Send chat data into HubSpot. Build conversations based on target lists.

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Hubspot Top of Funnel Conversion Sales Qualified Leads 100

SmartBug Media

JULY 1, 2021

As a marketer, you often find yourself struggling with prioritizing your constantly growing task list. Well, I have a little secret for you: Start using marketing automation in HubSpot, and you’ll see your task list shrink (gasp!), Marketing Automation Hacks in HubSpot. Implement HubSpot Scoring.

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Hubspot Lead Scoring Lead Ranking Lead Nurturing 75

SmartBug Media

DECEMBER 22, 2020

Out of the box, HubSpot comes with four object types: Contacts, Companies, Deals, and Tickets. HubSpot released custom objects in Q3 2020 as part of its newest set of Enterprise features. There are likely a million different ways custom objects can be used, and here are three ways you can put HubSpot custom objects into practice.

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Hubspot Enterprise Management Work Management Marketing Management 98

SmartBug Media

FEBRUARY 1, 2022

We WON HubSpot Partner of the Year 2021 and we couldn’t be more excited or proud. This award is more important to us than any other award we go after because we live and breathe HubSpot and inbound. And the winner for HubSpot partner of the year North America is…. What is HubSpot Partner of the Year? SmartBug Media!!

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Advertising Agencies Hubspot Paid Search Agency Inbound Marketing 52

Strategic-IC

JANUARY 26, 2021

Is HubSpot in your ABM tech stack? options when it comes to building your ABM tech stack, and for many ABMers (us here at strategicabm included), HubSpot is a very good choice. So how can HubSpot help you drive the best results from your ABM program? Why use HubSpot? Considerations before using HubSpot for ABM.

Account Based Marketing 101

Account Based Marketing Ideal Customer Profiles ABM Hubspot 101