Hubspot, LEADSExplorer and Tactics

Best of 2008: Social Media Optimization, Part 5

WebMarketCentral

SEPTEMBER 3, 2009

Three Ways People Who Aren't Running for President Can Make Social Media Pay by HubSpot's Inbound Marketing Blog Rick Burnes explains three ways that even organizations which don't have tens of millions of dollars to spend and thousands of volunteers can use social media for marketing and PR, and measure the return.

LEADSExplorer

LEADSExplorer Social Media Optimization Web 2.0

Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

JULY 31, 2009

I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. "Outbound" Marketing is the set of traditional direct marketing tactics including using targeted lists for telemarketing, direct mail and email marketing. I have checked out Hubspot and LeadLander.

Enterprise Management

Enterprise Management Work Management DemandBase Marketing Management

B2B Marketing Zone

Best of 2008: Social Media Optimization, Part 5

Demandbase: A New Twist In The Lead Management Automation Market

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