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Best of 2008: Social Media Optimization, Part 5

WebMarketCentral

Use Facebook fan pages to help with SEO? How can you make a big splash in social media without a huge budget? Attract lots of targeted Twitter followers in a short time? Turn your social media contacts into leads, and ultimately customers? Take advantage of new tools to raise your own profile by commenting on existing content?

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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

These vendors are quick to point out that you've already paid for the traffic to your site through PPC, SEO, interactive PR , banner advertising or other activities; their services simply help you learn more about the 97% of visitors who don't immediately convert into a lead. Based in the U.K., and European countries.