Hubspot

JANUARY 15, 2019

Any survey you conduct is limited by the sample you can reach. Here are some quick statistics about our sample. Everyone in our sample works full-time and said they were “very” or at least “somewhat” involved in lead generation and lead capture efforts at their companies. Key Lead Capture Statistics and Findings.

Lead Capture 75

Lead Capture Lead Scoring Lead Ranking Sales Qualified Leads 75

Hubspot

MARCH 20, 2018

Respondents are selected at random, and because the sample is statistically significant , the sample should mirror actual user behavior pretty closely -- this type of survey was even used to correctly predict election results in 2012 , 2013, and 2014. and one to a representative sample in Australia. Australian Responses.

SEO 97

SEO Marketing Websites Optimization Domain 97

Hubspot

AUGUST 21, 2023

I know it can be tough to get the students attentive and interested. This can be in the form of a testimonial, case study, or exciting statistic. Sample Business Introduction Letter to Prospective Clients Here are several examples that can inspire your own prospecting techniques. Push your value proposition.

Template 69

Template Work Management Case Studies Case Study 69

Hubspot

MARCH 25, 2020

HubSpot's Free Product Marketing Kit is full of the organizational templates you'll need to spread the word about your product, including email templates. Do you have statistics or revenue projections to prove the importance? If you're interested in learning more about it, feel free to reach out to me to set up some time to chat.

Template 87

Template Product Work Management Marketing Management 87

Hubspot

DECEMBER 9, 2011

One of the coolest new features that LinkedIn recently launched is the ability to access statistics of any LinkedIn Group you want to join or are currently a part of. To access the Group Statistics for a specific LinkedIn group, browse to the group and click 'More' in the group's top navigation. Better Target Your LinkedIn Ads.

Statistics 28

Statistics Lead Gen Linkedin Leads 28

Convert

MAY 24, 2022

These channel choices are interesting, considering almost three-quarters of respondents from the same survey said they saw a declining performance of paid social after the iOS 14/15 privacy changes. We’ve got marketing people and e-commerce people bonused on EBIT (earnings before interest and taxes). Variant A, plain text email.

eCommerce 52

eCommerce Lead Ranking Bundling Paid Search Agency 52

Moz

APRIL 11, 2019

Here’s just a sampling of what you can expect at this year’s MozCon: Speakers and content. Plus, our Birds of a Feather lunch tables allow you to connect with like-minded peers who share similar interests. There's so much in store for you this year. Our speakers are real practitioners and industry leaders.

Peer-to-peer 49

Peer-to-peer Conference Network Marketing Sample 49

Hubspot

JULY 21, 2017

question has been flying around HubSpot for a few years now. We were interested to see how the lead volume would change here, which was easy to measure, but we also wanted to know would affect user experience -- which was a little tougher to measure. Wait for statistically significant results. The Results. The SEO Test.

Landing Pages 98

Landing Pages Lead Scoring Lead Ranking Content 98

Hubspot

FEBRUARY 1, 2017

To give you an idea of what that might look like, check out this sample email: You might be wondering, "What's a Case Study Release Form?" As noted in the sample email, this document serves as an outline for the entire case study process. Sample questions might include: How long have you been in business? Let's break those down.

Case Studies 36

Case Studies Case Study Studies Template 36

Hubspot

APRIL 18, 2018

Ending with an interesting question is also valuable for learning more about prospects. Check out these sample ones: 6. " If you’ve got a worrying statistic up your sleeve, put it in your last line to give it maximum impact. "I was watching a documentary about Alaskan polar bears this weekend.

POS 101

POS Thought Leadership Work Management Sample 101

Hubspot

JULY 22, 2019

Looking at that statistic, you wouldn't think that TV viewing is on the decline -- but it is, and with it, TV ad spend. These ratings are used to estimate the percentage of the desired demographic on a particular channel through statistically relevant sampling.

Advertising Agencies 78

Advertising Agencies Advertisements Advertising Media 78

Hubspot

JANUARY 30, 2020

Have you ever presented results from a marketing campaign and been asked “But are these results statistically significant ?” After a few days, they had the results; one had a slightly higher conversion rate, but they were left wondering if the results were statistically significant. Isn’t that significant?”.

Statistics 76

Statistics Examples Landing Pages Sample 76

Hubspot

NOVEMBER 16, 2011

In addition to our published research last week, we did an additional survey of HubSpot customers and analyzed our own website's data to look at the number of traffic-producing keywords they received before and after this change. All of these websites were also in the data sample that we reviewed last week on the blog.

Keywords 28

Keywords Traffic Long Tail Marketing Google 28

Optinmonster

APRIL 5, 2024

Hubspot suggests that the best pages to test are the ones that get the most traffic, such as: Home page About page Contact page Pricing page Blog page Product pages are especially important for eCommerce sites to test, because it can give you data on how you can improve your sales funnel. But how do you know which pages should you test?

Top of Funnel 63

Top of Funnel Case Studies Marketing Analytics Tools Case Study 63

Hubspot

JANUARY 14, 2015

Respondents are selected at random, and because the sample is statistically significant , the sample should mirror actual user behavior pretty closely -- this type of survey was even used to correctly predict election results in 2012 , 2013, and 2014. and one to a representative sample in Australia. Australian Responses.

Domain 28

Domain SEO Sample Clickthrough 28

Optinmonster

JANUARY 19, 2024

Here’s a selection of the average open, click, and bounce rates from Constant Contact’s data: For more industry statistics, check out Constant Contact’s full email open rate table , which is updated regularly. You’ll get the most benefit by analyzing your own email marketing statistics. This is your baseline.

Open Rate 109

Open Rate Click Rate CAN-SPAM Statistics 109

Hubspot

MARCH 24, 2014

Free samples? Get out a notebook and jot down 10 interesting tidbits that are related to your offer, or the problems your offer will solve: Random bits of trivia. Statistics of any sort. Interesting bits of information. How are you getting leads today? Are you giving away ebooks? Free trials? 2) Create your infographic.

Marketing Websites 28

Marketing Websites Marketing Qualified Leads Leads Lead 28

Mailmunch

APRIL 6, 2021

Very interesting numbers, aren’t they? Such rewards may include cashback schemes, extra discounts, gift coupons, third-party vouchers and even free samples of upcoming products. Still, here are some statistics to consider: Almost 77% of consumers worldwide say they would entertain a firm that interacts with them directly.

eCommerce 53

eCommerce Top of Funnel Ideal Customer Profiles Mobile Marketing 53

Convert

JUNE 2, 2022

You might be interested in running an A/B test on your website with only visitors coming from a specific region, using a specific browser, or accessing your site during weekends. If the experience was designed with a specific segment in mind, the sample size and thus statistical significance are usually sufficient to allow a decision.

Segmentation 52

Segmentation Tips Sample Multivariate analysis 52

Hubspot

JANUARY 1, 2015

let’s say “questionable” sources, cobbling together a few statistics that are incomplete -- or worse, completely irrelevant. If you come across an interesting data set on Wikipedia or in a magazine article, track down the original data. UNData : A statistical database of all UN data. friends don’t let friends cite Wikipedia.

Wikipedia 28

Wikipedia Case Studies Paid Search Agency Paper 28

Hubspot

APRIL 18, 2016

At HubSpot, we started experimenting with Twitter Ads as a method of lead nurturing. Well, my team's job is to drive product interest through trials, demos, and inbound marketing assessments. HubSpot Marketing customers: You'll want to start by creating a smartlist and setting whatever criteria you want to target. Control Group.

Twitter 28

Twitter Top of Funnel Paid Search Agency Ads 28

Hubspot

APRIL 11, 2012

Yesterday, Business Insider reported that LinkedIn will be rolling out two new features for company pages, 'Targeted Updates' and 'Follower Statistics.' Follower Statistics provides insights about follower demographics, engagement levels, update impressions, total following, recent followers, and number of new followers month-to-month.

Linkedin 28

Linkedin Statistics Content Sample 28

Hubspot

JANUARY 2, 2012

Copyblogger - You've probably come across this superstar blog many times if you're one of the many people interested in learning more about writing well. It has compiled its own best-of list , a good sample of blog posts to read if this site is new to you. Connect with HubSpot : Share it in the comments so we can check it out!

Blogger 28

Blogger Thought Leadership RSS CAN-SPAM 28

Marketing Insider Group

MARCH 7, 2021

Flipboard curates and showcases content from various trusted sources and websites based on the topics of interest you follow. Google Keyword Planner allows you to search for keywords and get their historical search volume statistics or traffic forecasts for specific lists of keywords. Image & Graphic Creation.

Budget Programs 363

Budget Programs Content Marketing Planning Tools 363

Hubspot

JUNE 23, 2010

It turns out that the statistical relevance is quite low between broadband penetration and Amazon review concentration. This is in itself is interesting: there are other, more relevant factors to understanding why certain areas of the US have high or low relative concentrations of Amazon product reviews. Connect with HubSpot :

Amazon 28

Amazon Analysis Product eCommerce 28

Hubspot

MARCH 22, 2013

How this works technically will depend on which ESP you're using -- if you're using HubSpot software, for instance, you can easily A/B test different elements of your emails , including subject lines, sender names, links, and body content. From there, you can order your names by the random number and select a grouping of leads. Aggressive!

Opt-out 28

Opt-out Email Marketing Opt-in Clickthrough 28

Optinmonster

JANUARY 19, 2024

Here’s a selection of the average open, click, and bounce rates from Constant Contact’s data: For more industry statistics, check out Constant Contact’s full email open rate table , which is updated regularly. You’ll get the most benefit by analyzing your own email marketing statistics. This is your baseline.

Open Rate 52

Open Rate Click Rate CAN-SPAM Statistics 52

Hubspot

JUNE 30, 2014

They''re selfless with their products -- they offer free samples and in-store trials on nearly everything. ” They go beyond numbers and become advocates and consultants for the best interest of dentists. We''re recapping the event with video, content, and statistics on the success of the event. 2) Airstream.

Differentiation 28

Differentiation Branding Brand Identity Transparency 28

Webbiquity

JANUARY 24, 2017

HubSpot has noted Twitter has more than 300 million active monthly users, and “accounts for 16% of referrals to longer articles from social sites and 14% for shorter news articles.” Sample review: “Grow and manage your following using Tweepi. Sample review: “Find the latest content on any topic.

Twitter 100

Twitter Marketing Automation Services Tools Best Practices 100

Hubspot

FEBRUARY 7, 2016

This post originally appeared on HubSpot's Sales Blog. The prospect isn’t interested in whether the product works, they want to know how it will work for them. A larger sample size -- the rep’s history over several months -- is likely to be more accurate. To read more content like this, subscribe to Sales. 7) Galatea Effect.

Lead Scoring 28

Lead Scoring Lead Ranking Work Management Marketing Management 28

Hubspot

JUNE 28, 2016

But I did find this: The Bureau of Labor Statistics reports that the average tenure for today's worker is 4.4 Most of all, those with the most interesting paths tend to just keep an open mind about the different, jagged, very weird ways we all make our way through our careers. If you focus on just younger employees, that number halves.

Conversion 71

Conversion Promotion Sample Fulfillment 71

Hubspot

DECEMBER 10, 2013

The company wanted to make sure that potential customers who expressed interest in a particular category but didn''t buy had educational resources to help them make a decision -- one of the most important jobs of an ecommerce marketer. If sellers treat all customers the same, customers will treat all sellers the same.

eCommerce 28

eCommerce Paid Search Agency Buying Cycle Companies 28

Hubspot

JANUARY 15, 2015

At HubSpot, we call this "smart content.". Including quotes on product pages is especially interesting. Y ou could create a more in-depth version of the case study with access to detailed statistics as an offer. Or you could choose to tailor case studies by industry or company size to the visitor. Download it here.

Case Studies 28

Case Studies Case Study Sales Management Studies 28

Hubspot

APRIL 26, 2016

Consider these recent statistics about B2B buyers from a 2015 study by Think With Google : 89% of buyers use the internet during the B2B research process. Now that you know who your personas are, you'll need to find a representative sample of your target customers to understand their buyer's journey. Step 2: Recruit Buyers.

Buyer's Journey 28

Buyer's Journey Research Planning Buyer Personas 28

Hubspot

APRIL 13, 2012

That means we can all conduct market research for less money, across a larger sample size, and with less time investment. The big guns -- and even smaller companies -- certainly use the two-way mirror approach, but consider that we also have this amazing thing called the internet. 3) Find the right group of people for your market research.

Enterprise Management 28

Enterprise Management Research Marketing Management Customer Surveys 28

Hubspot

MAY 8, 2014

This is when you begin to uncover unseen factors, such as competing interests, politics, or prior experiences with your company or a similar company. That leads a lot of marketers to say "Screw it" and rely on a small sample size. Get a statistically significant amount of data by sweetening the pot. Gift cards work well.

Buyer Personas 28

Buyer Personas Top of Funnel Leads Lead 28

Hubspot

JUNE 11, 2014

Determining the threshold at which there are diminishing returns from the time invested to increase quality -- as well as whether crossing that threshold is truly worthwhile -- is ultimately a personal decision that must be weighed against the often-competing demands and interests of your company. At HubSpot, the situation is no different.

Deliverability 28

Deliverability High Quality Lead Creativity Peer-to-peer 28