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11 Proven Lead Magnet Ideas for Building Your Email List

Webbiquity

Even a small suggestion that the reader can apply immediately can bring you a converted buyer or an interested sales prospect. HubSpot does a great job with its marketing-oriented workbooks. It promotes this offer through a pop-up on the website. Similarly, SnackNation offers a free sample box of its products.

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How to Write a Business Proposal [Examples + Template]

Hubspot

Follow Along With HubSpot's Business Proposal Template Download the Template for Free Types of Business Proposals There are two types of business proposals: unsolicited and solicited. HubSpot's Free Business Plan Templates Download these Templates We know how crucial a great business proposal is to your and your client’s success.

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15 Important Ways to Use Case Studies in Your Marketing

Hubspot

marketers use, 12 different marketing tactics on average, with case studies being the fifth most popular after social media content, enewsletters, blogs, and website articles. On Your Website. Give website visitors every chance you can to stumble upon evidence of happy customers. At HubSpot, we call this "smart content.".

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A Marketer's Guide to Accumulating Awesome Online Reviews

Hubspot

The results of the Local Consumer Review Survey (2012) are in, and Search Engine Land pulled out some interesting pieces of data around the impact of online reviews on consumers' purchasing decisions. It makes sense -- the bigger the sample size, the more legitimate the results, right? Create a Designated Review Space on Your Website.

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How to Be an Awesome Blog Commenter

Hubspot

But leaving blog comments that are nothing more than a link or multiple links back to your website is the online equivalent of that behavior. Another way to include a link back to your website in blog comments is to use a well-optimized signature. How to Always Leave an Interesting Blog Comment.

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Free Sales Tools Reps Can’t Live Without

Vidyard

Datanyze (free version): Free Chrome extension for scanning websites to see the company’s revenue, employees, and technology providers. HubSpot CRM (free version): Visualize and optimize your pipeline in HubSpot’s free CRM tool. Owler (free version): News and data about companies you’re interested in. Level Up Your Team.

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24 Optin Ideas to Supercharge Your Email List

Optinmonster

An optin is something you offer website visitors who subscribe to your email list. Email matters because you must have a way to capture website traffic and bring those visitors into your sales funnel. Some of these rules include: Exit-Intent Technology® to reengage abandoning visitors and carts just before they leave your website.