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15 Important Ways to Use Case Studies in Your Marketing


At HubSpot, we call this "smart content.". Including quotes on product pages is especially interesting. 11) Sneak a case study into your email signature. Include a link to a recent case study in your email signature. It includes a visual guide including sample interview questions as well as a template so you can get started straight away. Bonus Tip: Get personal.

The Ultimate List of Email SPAM Trigger Words


Lower interest rate. Sample. Print form signature. Free sample. Connect with HubSpot Writing the subject lines for your emails can be one of the most stressful steps of email marketing. Is it engaging? Too short? Too long? Too boring? Will people click 'delete' because of it? Or will they open it? Will it even get to them, or will it trigger SPAM filters? Order.

28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)


To grow a relevant and productive following on Twitter, Rich Brooks recommends avoiding shady tactics and shows how to do it right, starting with creating a strong profile (including your real face, detailed bio and physical location) and using third-party tools and directories to find interesting people to follow, and progressing through promoting your Twitter account through other channels (your website, email signature, etc.). ” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. Interesting concept. Twitter Tips for Newbies. Itweetlive.

A Marketer's Guide to Accumulating Awesome Online Reviews


The results of the Local Consumer Review Survey (2012) are in, and Search Engine Land pulled out some interesting pieces of data around the impact of online reviews on consumers' purchasing decisions. It makes sense -- the bigger the sample size, the more legitimate the results, right? Include Links to Your Review Properties in Your Email Signature. Connect with HubSpot

How to Be an Awesome Blog Commenter


Another way to include a link back to your website in blog comments is to use a well-optimized signature. For example: Name Company Website Twitter Username This signature helps provide some context to the person reading the comment. How to Always Leave an Interesting Blog Comment. That is because the vast majority of them are not thoughtful or interesting enough.