SnapApp

JULY 7, 2017

Our main approach for getting qualified leads for our business (and those of our clients) is to run Facebook ads with interesting video that is not selling, but about the topic. Then we hit those people with video testimonials and offers, before completing the funnel with lead gen ads which work really effectively for us. . .

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Hubspot

FEBRUARY 8, 2012

Each of these scores go into a profile of your lead to help you determine when they're ready to talk with a sales person. The more time quality leads spend with your content and the better informed they become, the more likely they’ll be interested in hearing from your sales team. Top-of-the funnel interests (e.g.

Lead Ranking 28

Lead Ranking Lead Scoring Marketing Qualified Leads Top of Funnel 28

Hubspot

JANUARY 15, 2015

At HubSpot, we call this "smart content.". Including quotes on product pages is especially interesting. In Lead-Gen Content. 13) Include case studies in your lead gen efforts. It includes a visual guide including sample interview questions as well as a template so you can get started straight away.

Case Studies 28

Case Studies Case Study Sales Management Studies 28

Hubspot

JANUARY 5, 2012

Here's a sampling of ideas for where you should add this button: To every individual blog post you publish. To the landing pages for your lead gen offers. What it Is: Facebook's Activity Feed plugin displays the most interesting recent activity taking place on your website. Connect with HubSpot : Activity Feed.

Facebook 28

Facebook Social Marketing Planning Paid Search Agency 28

Hubspot

AUGUST 5, 2019

The Rock & Roll Hall of Fame , a HubSpot customer, wanted to boost brand awareness and get more ticket purchases to their museum. Their availability might have made them look like a more trustworthy, friendly brand that was actually interested in their fanbase rather than just sales. Rock & Roll Hall of Fame.

Case Studies 77

Case Studies Case Study Paid Content Studies 77

Moz

DECEMBER 19, 2019

A really common culprit is if you're using a tool like Marketo or HubSpot or Unbounce to build landing pages, it's really easy to forget to put Analytics on those pages. Site Speed Sample Rate. The first one is the Site Speed Sample Rate. So instead they use a sample, a sample set of pages to give you page timings.

Marketing Analytics Tools 66

Marketing Analytics Tools Analytics CMS Development Sample 66

Hubspot

MARCH 14, 2014

The sample we used for our research is a random sample of the clients for whom we have permission to aggregate and anonymize their data," said Lauryn Bennett, Head of Brand at Chartbeat. That being said, if you''re looking to reach short-term traffic and lead gen goals, trying to newsjack could help you attain them.

Spending 28

Spending Banner Ads Banners Ad Exchange 28

Hubspot

AUGUST 7, 2012

And whether those presentations are meant for industry speaking gigs or educational webinars, all those slides can have some great traffic and lead gen potential beyond their originally intended use. Creating slide decks is a regular practice for many marketers. But an even better method is to leverage a call for more content.

Traffic 28

Traffic Lead Scoring Lead Ranking Optimization 28

Webbiquity

JANUARY 17, 2011

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. 10 Interesting Social Media Statistics by Jeff Bullas. 62% of respondents said they post updates related to their work life, activities or interests, with 12% doing so on a daily basis.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Hubspot

DECEMBER 3, 2014

First, suppose you have an online website that sells a single book and that the metric you’re primarily interested in is revenue from sales. To accomplish your goal, you include a call-to-action (CTA) at the end of your blog post leading to a sales page. Example 1: Online Sales. Step #4: Translate time invested into money.

ROI 28

ROI Multi-Touch Attribution Top of Funnel Lead Ranking 28

Hubspot

JULY 22, 2015

Last year, we ran several tests on HubSpot's Marketing blog and determined that our sweet spot hovered around four posts a day (the articles themselves varied in terms of comprehensiveness). We implemented a new strategy to update, optimize, and republish old posts to increase organic traffic and lead gen. Only weekday results.

Analysis 28

Analysis Lead Gen Ad Frequency Advertising Benchmark 28