Sales Prospecting Perspectives

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How to Leverage Your Twitter Profile for Social Selling

Sales Prospecting Perspectives

AG Salesworks is pleased to bring you a guest post from Emma Snider , staff writer for the HubSpot Sales Blog. Twitter is all about clarity and brevity. Want to express a thought that’s longer than 140 characters? Tough luck. The platform forces users to trim messages down to what’s absolutely essential. You have a bit more real estate to work with for your bio, but not much. Social Sellin

3 Important Sales Trends & Predictions for 2015

Sales Prospecting Perspectives

Another example is the next generation of CRMs, -- like RelateIQ , Pipeliner CRM , and the new HubSpot CRM -- that proactively surface data in ways that enhance reps’ understanding of specific prospects. Here are three trends I see in the sales world, paired with predictions on where those trends will take us. welcome any feedback in the comments, or via Twitter at @davemacboston.

4 Quick Tips to Set Your Business Development Reps Up for Success

Sales Prospecting Perspectives

Sales Prospecting Perspectives is pleased to bring you a guest post from Katie Kelly, Associate Inbound Marketing Specialist at HubSpot. At HubSpot, we have a 2:1 ratio between Sales Reps to BDRs. Katie Kelly is an Associate Inbound Marketing Specialist at HubSpot. Traditionally, we think of BDRs as energetic, hungry, cold-calling machines. Instead, we were told. Hello!

6 Email Prospecting Tools Every Inside Sales Rep Should Be Using

Sales Prospecting Perspectives

Signals - Email Tracking with HubSpot Integration. If you’re a HubSpot user, Signals offers integration with HubSpot, which can be immensely helpful for email marketing and prospecting. However, if you send an email to more than one participant, HubSpot does not have the capability to identify exactly who is opening it. Streak - A CRM in Your Inbox.

Staffing and Launching Your Content Marketing Program

manager at HubSpot, had a similar revelation. percent of the roughly 2 million hits on HubSpot’s. HubSpot is the inbound marketing genius who wants. When I spoke with the men behind the content power- houses at HubSpot, Moz, and GE, that much was clear. JOE CHERNOV, VP OF MARKETING, HUBSPOT: “HubSpot is not only a company, but it’s also the cata- lyst of a movement.

15 Sales Hacks You Should Know From Past Sales Hacker Events

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Hubspot’s study found it took 9 touches to reach the point of diminishing returns. Sales Prospecting Perspectives is pleased to bring you a guest post from Max Altschuler , Founder and CEO of Sales Hacker Media. With the Sales Hacker Conference in Boston only a few days away, let''s look back on past sales hacks revealed at recent Sales Hacker Conferences. 15 at 9 a.m. More details here.

3 Tips to Teach New Reps for Successful Sales and Marketing Alignment

Sales Prospecting Perspectives

Niti Shah is the Head of Sales Content and editor of the new Inbound Sales section of HubSpot’s media hub. You can follow her at @nitifromboston. You’ve just hired a new rock star salesperson for your organization – she’s had a few years of experience in complex sales and knows her way around the block. She’s a prospecting guru, great at building rapport, and can negotiate like a pro.

Sales and Marketing Alignment Equals More Revenue

Sales Prospecting Perspectives

In fact, organizations that establish strong alignment between their sales and marketing teams achieved 20 percent annual revenue growth compared to companies with poor alignment, which experienced a 4 percent decline in revenue, according to a HubSpot report titled, “The Complete Guide to Unifying Your Sales & Marketing Efforts.”. Trust me, your bottom line with thank you.

Why Outbound Prospecting Still Matters -- Now More Than Ever

Sales Prospecting Perspectives

HubSpot pioneered the concept of Inbound Marketing and they have now built an entire industry around it. Sales Prospecting Perspectives is pleased to bring you a guest post from Gareth Goh , Content Marketing Manager of InsightSquared. Inbound, inbound, inbound. And they should be focused on inbound! But wait! What about outbound prospecting? Here’s why. The Benefits of Outbound Prospecting.

Content Marketing Playbook: Strategy and Roadmap

Like Moz, HubSpot is the envy of many in the content. HubSpot’s Chernov likes to quote a line from the com- pany’s CMO, Mike Volpe: We don’t like to build houses. back of Taylor Swift GIFs, nor did HubSpot develop their readership. ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY1 The Ultimate Content Strategist. Playbook No. 2: Strategy and Roadmap Copyright © 2015 Contently.

Are your Sales and Marketing Teams Playing Nicely Together?

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Just this week, I saw a blog post by Sam Kusinitz of HubSpot about alignment between sales and marketing teams, and “mutual accountability” – and this alignment was defined as “Smarketing,” which I thought was great. Sales Prospecting Perspectives is pleased to bring you a guest post from David Hazeltine, Director, Campaign Strategy at Fiserv. Sales and Marketing integration. The result?

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3 Ways Sales and Marketing Can Align Towards Sales Enablement

Sales Prospecting Perspectives

HubSpot is hiring “Sales Enablement Stars.”. HubSpot recommends creating a Wiki that allows for comments and editing. Sales enablement is a hot topic for sales and marketing agencies in 2014. DemandMetric and SAVO Group recently hosted sales enablement summits. Sirius Decisions produced a sales enablement framework and model. In our guide, we define sales enablement succinctly.

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Is There a Perfect Personality Trait for Inside Sales Reps?

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Our Content Marketing Manager recently pointed me to a post from Hubspot that I felt speaks to this challenge: Are You an Ambivert? Last week I spoke of a few traits I look for when hiring inside sales reps looking to join the AG ranks. One of the specific traits I highlighted was having the innate confidence to do the job. The reverse could be said for the perceived introvert.

A Breakdown of the Top 5 Sessions for Content Marketing at INBOUND14

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It was my first time at HubSpot’s INBOUND Conference, and as a content marketer just starting my career in marketing, there was certainly a lot to take in. Two weeks ago, I entered the Boston Exhibition and Conference Center in awe. watched Simon Sinek give an inspiring keynote on leadership and learned about how different neuro signals can affect your work. Their biggest emphasis?

B2B Marketing Trends for 2016

industry blogs including Moz, HubSpot, MarketingSherpa, MarketingProfs, Social Media Examiner, and Ragan's PR Daily. social media, data analytics and adwords; and companies such as Marketo and Hubspot. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. know which half." Look for.

How Trigger Data Guides Workflows for Sales and Marketing

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Using marketing automation through HubSpot , we brought behavioral data and event data together to score leads using inbound and outbound techniques. You Don’t Need a Weatherman to Know Which Way the Wind Blows… Well, You Might in Marketing and Sales. Sales Prospecting Perspectives is pleased to bring you a guest post from Beth Cohen King, Director of Marketing at iLantern.

6 Tips for Executives to Align Sales and Marketing Teams

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Both departments should utilize the same sales enablement tools, such as Salesforce or HubSpot, which shouldn’t be too complex. It’s no secret that sales and marketing teams sometimes don’t get along. One department blames the other, backstabbing business politics ensue, and then your office is full of frowning faces and sneering comments. But that doesn’t have to be the case! By aligning sales and marketing towards a certain goal with a specific philosophy, both departments will learn how to work together, creating office harmony and generating quality revenue. Align to the customer.

Why The Nitty Gritty Posting Mechanisms of Facebook Matter

Sales Prospecting Perspectives

AG Salesworks is pleased to bring you a guest post from Anum Hussain , Inbound Marketing Manager for HubSpot. For example, perhaps you have an ongoing album on “Behind the Scenes: HubSpot.” If you’re uploading one photo to this album, that one photo is going to receive less engagement. Anum is an inbound marketing manager for the inbound sales division of HubSpot. cringe.

How Does Teleprospecting Fit Into an Inbound Sales Methodology?

Sales Prospecting Perspectives

Sales Prospecting Perspectives is pleased to bring you a guest post from Mark Roberge, SVP of Sales and Services at HubSpot. Mark Roberge is the SVP of Sales and Services at HubSpot, a marketing software company. Let’s get this straight: teleprospecting does not exclusively refer to cold calling. It is the process salespeople use in order to prospect a lead on the phone.

B2B Marketing Trends for 2016

industry blogs including Moz, HubSpot, MarketingSherpa, MarketingProfs, Social Media Examiner, and Ragan's PR Daily. social media, data analytics and adwords; and companies such as Marketo and Hubspot. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. know which half." Look for.

4 Blogging Best Practices for B2B SaaS Start-Up Companies

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attended HubSpot’s Inbound ''14 earlier this year, and I made it my mission to see Rand Fishkin of Moz talk about SEO practices to love & practices to leave ( see his presentation here ). I follow a few key topics on Quora , and I try to answer a question over there at least once a week. Write helpful content. I see a lot of SaaS blogs that only feature their product. No, no, no!

5 Tips for Mentoring the Millennial Generation in Inside Sales

Sales Prospecting Perspectives

Instead of passing around an employee handbook with boring rules and gruesome punishments, use a simple guideline, like Hubspot does: Use good judgment. By the end of the decade, millennials will encompass 50% of the workforce. Not only will they be employees, they will also be customers. They’re changing the workplace with adaptive views on feedback, mentoring programs and socialization. They’re vocal about their beliefs and ideas, and are confident that their input matters. AG Salesworks produced a new, free guide that offers advice for how to manage and mentor millennials.

Sales Prospecting Perspectives Weekly Recap - Week of March 7, 2014

Sales Prospecting Perspectives

HubSpot created a Slideshare that contains best practices for enterprise sales and marketing alignment. Happy Friday, Sales Prospecting Perspectives readers! It''s the first week of March, which means readers are anxiously awaiting spring weather. The past few days have been bright, so they may start getting warmer soon! This week was a good one for those in the office, as a few inside sales reps passed leads that translated into large transactions. Magazine caught our attention; they gave great tips for using social media to boost sales. However, it''s not always that easy.

How Strong Company Cultures Increase Productivity, Passion and Profit

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There are so many great parts, including case studies of Paul’s inspirations including Zappos, Netflix and HubSpot, internal interviews with AG’s own employees, and even an interactive portion, a quiz to test if your company is on the right track towards a positive culture. Ask not what you can do for your company. Ask what your company can do for you. In the past few years, discussions of company culture have multiplied across start-ups in Silicon Valley, trusted businesses in Boston, and several other areas around the world. At AG Salesworks, we agree with all of these statements.

B2B Marketing Trends for 2016

industry blogs including Moz, HubSpot, MarketingSherpa, MarketingProfs, Social Media Examiner, and Ragan's PR Daily. social media, data analytics and adwords; and companies such as Marketo and Hubspot. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. know which half." Look for.

Sales Prospecting Perspectives Weekly Recap - Week of December 20, 2013

Sales Prospecting Perspectives

Guest blogger Jason Jordan on HubSpot explains why most inside sales reps turned managers fail, and how we can change that by focusing on the proper metrics. It''s the last Friday before Christmas, and the office is full of holiday cheer. But it''s still important that sales reps'' pipelines are in the clear. Sales managers should motivate their sales team in these last few days before the holidays dawn near. So take a gander at these sales and marketing articles we''ve curated for you to revere. Trish Bertuzzi from The Bridge Group offers her two cents on the gender balance of sales.

Behind the Scenes of "The Upward Spiral:" Inspiration for the eBook

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have been inspired over the years by our great people, as well as outside companies, such as Zappos, Hubspot and Netflix, who have a significant focus on positive corporate culture. Back in 1995, I got to know a Professor of Anthropology from Rhode Island College. Richard was a great guy. He always had a smile on his face, and he seemed like a very happy person. For me, its all just life.

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Sales Prospecting Perspectives Weekly Recap – Week of Sept. 6, 2013

Sales Prospecting Perspectives

After networking with many attendants of Hubspot''s Inbound 2013, Megan received a postcard from one person she met. From a marketing and a sales point of view, this week has been extremely busy. The chatter around the office has expounded as more and more people are returning from vacation. Marketing is gearing into the fall months as well, as we just released an eBook we''ve been working on all summer. Team leaders are working one-on-one with sales reps, and new employees are coming in every week, eager to get their hands dirty in sales. The article ends with 11.5

5 Marketing Tools I Am Thankful For

Sales Prospecting Perspectives

Marketing Automation Software - Whether you use HubSpot (like us), Optify, Eloqua, Marketo, or any of the other automation tools that are available, every marketer can agree that these make it much easier for us to do our job. With the Thanksgiving holiday less than a week away, I thought it would make sense to do a post discussing some of the tools I use that really make my job easier. Without these tools, it would take more resources, time, and energy to accomplish routine daily tasks. Hootsuite - Currently I am managing nine different twitter accounts for our organization.

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Sometimes Marketing with Technology Isn't Always the Answer

Sales Prospecting Perspectives

Thank you Randy and thank you Hubspot for encouraging remarkable behavior and delighting me I don''t know about you, but I know my life revolves around technology: my laptops, my iPhone, my iPad, my GPS. could sit here for an hour and type about how much I rely on technology, but you get the point. Most people use technology as a means of communication, using Facebook, Twitter, Instagram, email, text messaging, FaceTime, you name it. We all rely on technology for communication because it''s so convenient. looked down and saw actual hand writing.

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Sales Prospecting Perspectives Weekly Recap - Week of October 25, 2013

Sales Prospecting Perspectives

Wednesday: Mark Roberge from HubSpot asked How Does Teleprospecting Fit Into an Inbound Sales Methodology? Good morning, Sales Prospecting Perspectives Readers. Aren’t you glad it’s Friday? Before you celebrate the weekend by gearing up for the World Series, check out some of our favorite articles around the web this week! Ever wanted to know how to deliver a great buying experience?

Sales Prospecting Perspectives Weekly Recap – Week of August 23, 2013

Sales Prospecting Perspectives

The AG Salesworks marketing team had a busy but extremely illuminating week at HubSpot''s Inbound 2013. Mike Volpe (@mvolpe) and his team at Hubspot did a wonderful job putting on this informative conference that taught so many marketers how to think more innovatively! This year Hubspot is supporting this amazing charity and welcomed them to speak throughout the conference, educating thousands of marketers on their unbelievable endeavors to help change the world by providing clean and safe water to one village at a time ( click here to read their mission statement ).

Social Prospecting: Using Twitter For Industry Trade-Shows And Conferences

Sales Prospecting Perspectives

Most events (I hate to say all, but it should be by now) have now taken to associating a hashtag with the event, ex: #inbound12 for HubSpots Inbound 2012 Conference. A few weeks prior to the event taking place, begin following the event hashtag on Twitter. Recently one of our Directors asked me to speak with his teleprospecting team on leveraging social media channels for prospecting. Of course I was excited to do so since sales teams always seem to be the last ones to embrace the value of using new tools. think not!

Sales Prospecting Perspectives Weekly Recap - Week of October 4, 2013

Sales Prospecting Perspectives

Our Chief Operations Officer and co-founder wrote a guest post for HubSpot, an inbound company, about how to benchmark your outbound prospecting. Happy Friday Sales Prospecting Perspectives readers! It’s been a busy week on the blog: we’ve been guest posting at several other blogs and a few of our BDRs have expressed interest in blogging for us. We’ve also started our social media team, here, allowing several BDRs the flexibility to expand their contribution to the team beyond their job description. Follow us on Tumblr , Instagram , Pinterest , Facebook , StumbleUpon and Youtube.

Sales Prospecting Perspectives Weekly Recap - Week of December 6, 2013

Sales Prospecting Perspectives

HubSpot''s SVP of Sales and Services wrote a blog that included roleplays of situations in which sales reps can help prospects understand the positive implications of moving forward with a product or solution. Good morning, Sales Prospecting Perspectives readers, and Happy December! The holidays are upon us, as is the ending of the fourth quarter for sales. This week, we''ve curated articles focused on best ways to hit your sales and marketing goals. We hope they''re helpful in these final weeks. May the odds be ever in your favor! Check it out and increase your time selling.

Sales Prospecting Perspectives Weekly Recap - Week of February 7, 2014

Sales Prospecting Perspectives

Without further ado, here are our favorite sales and marketing articles from this week: HubSpot interviewed Buzzfeed''s Newsletter Editor to find out how the company known for gifs and cat pictures revived the email newsletter. Happy Friday, Sales Prospecting Perspectives readers! It''s finally the weekend. After a snow-laden week here at AG, with icy roads and cold winds, we''re ready to go home, sit by the fire, and watch the Sochi Winter Olympics. We''ll be cheering on America while also taking a close look at how the event is marketed. Social media isn''t just a B2C thing.

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