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  • HUBSPOT  |  THURSDAY, OCTOBER 31, 2013
    [Hubspot] Answers to 17 LinkedIn Questions You Were Too Ashamed to Ask
    HubSpot posts 4-5 updates a day to keep the content fresh on our page, but the recommended number will depend on what works for your business -- you may need less, you may need more. So, we compiled them all and, well, that''s why you''re reading this blog post. Think of groups as places for discussions between individuals. Not necessarily.
  • BUZZSUMO  |  MONDAY, NOVEMBER 23, 2015
    [Hubspot] Be Inspired: The Best B2B Content Of 2015
    Hubspot have done very well with their Website Grader and this year LinkedIn excelled with their Social Selling Index. personally like what Hubspot do with their customer case study videos, for example this Shopify Case Study  published in September 2015. What did we miss? Also what is meant by “best content”? Quizzes.
  • HUBSPOT  |  FRIDAY, SEPTEMBER 5, 2014
    [Hubspot] The Art of Marketing: 6 DIY Design Projects to Try
    Just check out the SlideShare presentation below: 10 Ideas for a Better LinkedIn Banner Image from HubSpot All-in-one Marketing Software. For example, when I walk across the hall to grab a coffee, I''m greeted by THIS chalkboard doodle display, courtesy of some of HubSpot''s finest in-house artists. I’ve heard it before. Design
  • FEARLESS COMPETITOR  |  TUESDAY, JULY 16, 2013
    [Hubspot] Why Writing Guest Posts Should Be Very Important to You
    Also, based on a recommendation from Dan Zarrella, Hubspot’s Social Media Scientist (special LIVE show on Wednesday, May 22nd at 2:00pm ET), we are now publishing very early in the am. Guest posts not only bring links, they bring an audience for your content marketing. in his recent e-book. Guest Blogging Enhances Your Authority.
  • WRITTENT  |  WEDNESDAY, JULY 6, 2016
    [Hubspot] 77 Blogging Stats to Improve Your Blogging Strategy
    25.1% of HubSpot users attribute an increase in traffic to blogging activities. 68% of customer respondents at HubSpot say they began generating better quality leads since using the service. 83% of HubSpot users had an increase in the conversion rate of leads to their customers. Blogging & Lead Generation. 1. Source ). 2.
  • HUBSPOT  |  FRIDAY, FEBRUARY 6, 2015
    [Hubspot] 10 Easy Ways to Make Your Commute More Productive
    HubSpot''s new podcast, The Growth Show. It''s easy to think of commuting as a total waste of time. When you''re standing on the train platform or waiting at a traffic light, every minute that ticks by can seem like a minute lost from an already jam-packed day at work. Looking for other productivity tips? Apps: Gmail , ASAM. App: Coach.me.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 23, 2013
    [Hubspot] Social media success: Do you have the right people on the bus?
    Can people be re-trained to adopt a “social business” perspective?  In many cases, I am beginning to doubt it. I was reminded recently by my friend Debra Andrews of the importance of getting the right people on board with your business in these changing times. Here’s a very real example of what I mean. Maybe my training sucked.
  • HUBSPOT  |  SATURDAY, AUGUST 29, 2015
    [Hubspot] 27 Tweetable Quotes From #INBOUND15's Most Inspiring Sales Influencers
    This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales. Working in the marketing industry requires a lot of willpower. Between trends changing and attention spans shrinking, doing your job well is no easy feat. The same can be said about sales. Quite simply, it's a constant grind.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 6, 2012
    [Hubspot] Twitter Launches More Robust Targeting for Promoted Tweets
    With this new feature, you could target your campaign at people who are similar to the followers of the username @HubSpot. Because HubSpot is known as a thought leader in the marketing industry, so a large amount of our followers are likely to be marketers. Now, you can target your promoted tweets to users based on their interests.
  • BIZIBLE  |  TUESDAY, OCTOBER 27, 2015
    [Hubspot] How Is Marketing Attribution Different Than Other Marketing Measurement Tools?
    Marketo, Eloqua, Pardot, Hubspot), focuses on lead creation and typically looks at attribution measurement from a broad channel or campaign perspective. Many marketing tools -- ones that most B2B organizations already use -- claim to do attribution, or at least some version of it. When it comes to attribution, web analytics (e.g. shaped?
  • HUBSPOT  |  FRIDAY, MAY 27, 2016
    [Hubspot] 9 Resources to Help You Become a Better Leader
    In this episode of HubSpot's podcast, The Growth Show , you'll hear more on what made those leaders so special -- and apply those insights to your own career. 2) Speaking.io. Some things in life are relatively straightforward to learn. Want to knit a scarf? Head the local craft store, pick up a book, and get to work. Harsh feedback. Period.
  • HUBSPOT  |  TUESDAY, MAY 18, 2010
    [Hubspot] 36 Awesome Social Media Blogs Everyone Should Read
    We appreciate that you have decided to read and subscribe to the HubSpot Internet Marketing Blog ! to have access to these charts for use in your own presentations Connect with HubSpot The great thing about the internet is that it is full of really smart people sharing great information, all for free. Check out Scott Monty's blog.
  • HUBSPOT  |  THURSDAY, OCTOBER 6, 2011
    [Hubspot] 12 Important Places You're Forgetting to Add Calls-to-Action
    As a bonus for HubSpot customers, the HubSpot Welcome Application for Facebook enables you to generate leads directly within Facebook! 4. Connect with HubSpot Do your landing page offers generate a high conversion rate but few actual leads? Chances are, it's not a content quality problem you have on your hands.
  • HUBSPOT  |  THURSDAY, DECEMBER 11, 2014
    [Hubspot] Running an Email A/B Test? How to Determine Your Sample Size & Testing Time Frame
    knew I could easily run one if I wanted, using HubSpot''s Email App. Note for HubSpot customers: The Email App automatically uses the 85% confidence level to determine a winner. HubSpot customers, I''m looking at you for this section. Do you remember your first A/B test on email? I do. But that''s pretty much it. Ta-da!
  • SYNECORE  |  THURSDAY, SEPTEMBER 4, 2014
    [Hubspot] Welcoming Augmented Reality to the Digital Marketing Team
    In this digital age, we can always rely on the constant change of digital technology to keep us on our toes (Anybody else excited for Hubspot''s mystery release on September 9 th ?). The Fantasy Football draft is done, your picks are set, now all you have to do is sit back and let the games begin. Enter the world of digital technology.
  • HUBSPOT  |  FRIDAY, OCTOBER 28, 2011
    [Hubspot] Websites With More Content Generate More Customers [New Infographic]
    Connect with HubSpot We recently reviewed some of our data from Website Grader pertaining to the size of websites that are run through the application, how often those sites add new content, and then acquire new customers from that content. This isn't a surprise. What do you think? What do you think?
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 24, 2014
    [Hubspot] A Simple Guide for an Effective Inbound Call Strategy
    HubSpot customers: SnapEngage integrates directly with HubSpot. But that being said, the two can easily go hand-in-hand. With mobile phones becoming much more than a calling device, it’s easy to forget how important the voice channel is for your customers’ experience as well as for growing your business. Inbound Marketing
  • HUBSPOT  |  FRIDAY, JUNE 15, 2012
    [Hubspot] 26 Social Media Marketing Hidden Treasures You Never Knew Existed
    For example, HubSpot might find lists of marketing thought leaders that we can follow! For example, because I interact with HubSpot's content, they frequently come up on my newsfeed, and that of my friends (even if they aren't fans of HubSpot). oh man, is there some cool stuff there for marketers! Use Advanced Search.
  • RADIUS  |  WEDNESDAY, APRIL 6, 2016
    [Hubspot] Radius Product Innovation Solves Top Marketer Challenge: Proving ROI
    In the Hubspot “State of Inbound” report , Marketers from companies of all sizes overwhelmingly reported that “proving the ROI of marketing activities” is their top challenge. We decided to build Radius Performance after we recognized the pain point Marketers face in understanding how their actions contribute to sales and marketing success.
  • RADIUS  |  WEDNESDAY, APRIL 6, 2016
    [Hubspot] Radius Product Innovation Solves Top Marketer Challenge: Proving ROI
    In the Hubspot “State of Inbound” report , Marketers from companies of all sizes overwhelmingly reported that “proving the ROI of marketing activities” is their top challenge. We decided to build Radius Performance after we recognized the pain point Marketers face in understanding how their actions contribute to sales and marketing success.
  • HUBSPOT  |  FRIDAY, NOVEMBER 4, 2011
    [Hubspot] Get Marketing Content On the Go: Listen to This Blog!
    Note: The app is even available for free in HubSpot's App Markeplace for HubSpot customers to install on their own blogs.). Via the HubSpot Blog: Simply scroll down and click on the Vocalyze widget on the blog's sidebar just below our list of most popular posts. Connect with HubSpot You're no longer limited to text.
  • HUBSPOT  |  FRIDAY, MAY 13, 2016
    [Hubspot] 49 of the Best Snapchat Drawings We've Ever Seen
    And read this blog post to learn more about how to use Snapchat , including a detailed look into HubSpot's own Snapchat strategy.). For most people, adding a caption, emoji, or even a cool filter to a Snapchat before shipping it is enough to satisfy their creative needs. And that's perfectly fine. And some of them are really darn good at it.
  • HUBSPOT  |  TUESDAY, MAY 20, 2014
    [Hubspot] Why Should You Bother Sharing Content on Twitter?
    link] by @DianaUrban at @HubSpot #TwitterTip. Are you shy on Twitter? Hesitant to tweet something "wrong"? Unsure what the point is, since a zillion other people are already tweeting? You''re not alone. I''ve recently had conversations with a bunch of people expressing confusion on how to dive into Twitter. My husband is one of these people.
  • CUSTOMER EXPERIENCE MATRIX   |  THURSDAY, DECEMBER 8, 2011
    [Hubspot] Social Media Features in Marketing Automation Systems: Who Does What?
    Social media is arguably overhyped as a marketing trend: it gets well under 10% of marketing budgets (different surveys have figures from 3% to 8%) and results are questionable (it was rated the least effective content marketing tactic in a recent MarketingProfs study ). But social is clearly growing fast and has great potential.
  • HUBSPOT  |  FRIDAY, AUGUST 9, 2013
    [Hubspot] 10 Cool INBOUND 2013 Perks You Might Not Be Aware Of
    He’s part of the awesome team at FIT Marketing in Utah (a HubSpot partner) and will be coming to join in on the fun of the conference. 2) Become a Presentation Guru. Not sure about you but I’m hoping to pick up a joke or two drafting off his success. 6) The Star of HubSpot’s Unsubscribe Video Will Emcee. Get excited. Need I say more?
  • HUBSPOT  |  THURSDAY, APRIL 23, 2015
    [Hubspot] SEO for Images: Why We’re Trying to Rank for the Term 'CEO'
    This post originally appeared on HubSpot's Agency Post. used HubSpot's Keywords App to see how difficult it is to rank for 'CEO.' In the meantime, I have a CTA for you -- it wouldn't be a HubSpot blog post without one! To read more content like this, subscribe to Agency Post. Image-based search is becoming more and more common.
  • SNAPAPP  |  THURSDAY, APRIL 21, 2016
    [Hubspot] 12 Free Tools to Create an Awesome Blog Tech Stack
    HubSpot’s Blog Idea Generator. HubSpot created this awesome piece of  interactive content  that actually produces custom blog subjects right before your eyes. Like HubSpot’s, Portent’s generator produces blog and content ideas for you instantly. Think back to some of your favorite blog posts. What did they look like? Nimbus.
  • CONTENTLY  |  WEDNESDAY, AUGUST 17, 2016
    [Hubspot] Why Top Publishers and Brands Are Creating Dozens of New Facebook Pages
    Last year, HubSpot wrote that having multiple Facebook pages was one of the “ 13 Facebook Mistakes To Avoid.” The As Facebook has evolved, so have the publishers that rely on it for traffic. BuzzFeed runs 90 different Facebook pages. The Huffington Post has 79 Facebook pages. Even The New York Times maintains more than 20.
  • THE FORWARD OBSERVER  |  THURSDAY, OCTOBER 17, 2013
    [Hubspot] The 5 Steps To Achieving B2B Inbound Marketing Nirvana
    photo credit: JD Hancock via photopin cc // Graphics courtesy of HubSpot Artillery B2B Marketing Blog > The Forward Observer Inbound marketing is not an effortless journey, but for marketers who focus on the five most important steps, the rewards can be transformative. This is also known as inbound marketing. Goal Setting. easurable.
  • LEADERSHIP  |  TUESDAY, SEPTEMBER 1, 2015
    [Hubspot] 25 Key B2B Content Marketing Stats
    According to a HubSpot study, having a blog helps B2B companies generate 67% more leads in a month than their blog-less competitors. The American writer Margaret J. Wheatley once said “Without reflection, we go blindly on our way, creating more unintended consequences and failing to achieve anything useful.” expected from outbound marketing.
  • THE FORWARD OBSERVER  |  THURSDAY, JUNE 20, 2013
    [Hubspot] B2B: How To Get Marketing and Sales To Work Together And Stop Fighting
    With marketing automation software and a CRM (like HubSpot and Salesforce.com ), companies can avoid that. Artillery B2B Marketing Blog > The Forward Observer B2B companies that align marketing with sales experience 20% annual revenue growth. Here''s how to do it. Pretty strong language, either way you look at it. But there''s more.
  • HUBSPOT  |  THURSDAY, FEBRUARY 17, 2011
    [Hubspot] Understanding Online Community and Influencers with @Tamar Weinberg [@InboundNow #8]
    We do this at HubSpot with our annual HUG ( HubSpot User Group Conference ). Connect with HubSpot In this episode of Inbound Now, Tamar Weinberg, of Techipedia & Mashable , joins us to talk about the ins and outs of social media marketing on the web. We dive into some of Tamar's Favorite social media resources.
  • CEROS  |  TUESDAY, APRIL 19, 2016
    [Hubspot] What Is Interactive Marketing?
    Source: HubSpot. This post, What Is Interactive Marketing? written by Ashley Taylor Anderson , appeared first on Ceros Blog - Interactive Content Marketing & Design Tips. Happy reading! Easy question for you: What’s the most effective kind of marketing? Answer: Word of mouth marketing. What exactly do I mean by interactive marketing?
  • CLIENT BRIDGE  |  FRIDAY, AUGUST 31, 2012
    [Hubspot] INFOGRAPHIC: Smartphone Marketing
    From Monetate and Hubspot, here's an infographic that shows the importance of thinking about smartphones when planning a marketing strategy. How important is it to optimize your website for mobile traffic? Consider that in the last year, leading ecommerce websites have seen a 103% increase in traffic from smartphones. View Original Article
  • CLIENT BRIDGE  |  THURSDAY, AUGUST 25, 2011
    [Hubspot] Google+ Presentations
    The Hubspot Blog has provided links to ten presentations that attempt to explain Google+. Google's recently launched new social network, Google+, has initially been successful. That success means marketers need to pay attention and take advantage of the benefits of Google+. Here's one from Supernova Studios. Google+ 101 Guide.
  • SYNECORE  |  WEDNESDAY, MARCH 25, 2015
    [Hubspot] Don’t Let These 3 Myths Stop You from Personalizing Your Content
    All you have to do is employ a marketing automation tool like HubSpot to gather a wealth of data about your customers. 70 percent of a B2B buyer’s journey is complete before even engaging with the vendor, and 87 percent of B2B buyers say that content has an impact on vender selection, according to a HubSpot blog.
  • SOCIAL MEDIA B2B  |  FRIDAY, NOVEMBER 15, 2013
    [Hubspot] Latest Summary of New Twitter Features and B2B Best Practices
    As a social media marketer, you can imagine how excited I was to test this out for HubSpot. Below are several articles that provide some in-depth coverage of these features, as well as a video explaining why B2B companies should be using Twitter and a Slideshare deck with best practices from leading Tweeters. Continue reading.
  • HUBSPOT  |  WEDNESDAY, APRIL 23, 2014
    [Hubspot] How to Squeeze More Juice Out of Your Twitter Ads With Smarter Targeting
    We wanted to share an insiders tip of our own that we use to optimize some of HubSpot''s Twitter ad campaigns: taking advantage of ''Interests and Followers'' ad targeting data. For example, you could set up Twitter Ads to target people similar to followers of @HubSpot and/or target people who are interested in marketing in general.
  • HUBSPOT  |  WEDNESDAY, MAY 9, 2012
    [Hubspot] How to Improve Your Email Marketing With an Integrated Approach
    Using integrated marketing analytics ( like HubSpot's ), you should be able to see a list of email subscribers and leads who have mentioned your company on Twitter. Many email tools, like HubSpot , enable you to create and host HTML versions of your emails on the web for people who are having trouble viewing email in their inbox.
  • WRITTENT  |  FRIDAY, NOVEMBER 7, 2014
    [Hubspot] 58+ Resources to Master SEO Copywriting
    Hubspot does a great job explaining what SEO really is. think they do, and Ramesh Ranjan from Hubspot agrees wholeheartedly. If you want to be competitive as a copywriter, your work needs to be optimized for SEO. What is the point of writing an amazing and compelling article if people can’t find it on the web? What Is SEO?
  • HUBSPOT  |  TUESDAY, JULY 10, 2012
    [Hubspot] 16 Ways to Simplify Your Prospects' Decision-Making Process
    At HubSpot, for example, we curate social media threads, blog articles, and case studies from customers and experts and feature them on our website -- even on our homepage. 9) Let People Know How They Can Get in Touch. In an effort to break through the clutter and get the attention of more potential customers, are marketers going too far?
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Hubspot] 15 Sales Hacks You Should Know From Past Sales Hacker Events
    Hubspot’s study found it took 9 touches to reach the point of diminishing returns. Sales Prospecting Perspectives is pleased to bring you a guest post from Max Altschuler , Founder and CEO of Sales Hacker Media. This year''s Sales Hacker Conference will be on Sept. 15 at 9 a.m. in the hub of the universe, Boston. More details here.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 16, 2014
    [Hubspot] 5 Ways You Can Add Social Proof to Your Landing Pages
    Below is an example of an embedded tweet -- notice how you can interact with it by retweeting it, favoriting it, or clicking into the profile: I love cookie days at @HubSpot. Imagine you and I were chatting, and I leaned in and told you, "I''m a really amazing oil painter. People look at my paintings and think they''re photographs.
  • HUBSPOT  |  THURSDAY, JULY 18, 2013
    [Hubspot] How to Showcase Your Work Using LinkedIn's 'Professional Portfolio' Feature [Quick Tip]
    For the purposes of this tutorial, I''m going to add a link to my work under my current LinkedIn position at HubSpot. We''ve all heard the expression, "You can talk the talk, but can you walk the walk?". This idiom means a lot, particularly when it comes to proving your worth in the job market. but didn''t necessarily walk the walk. Voila!
  • HUBSPOT  |  THURSDAY, OCTOBER 13, 2011
    [Hubspot] 5 Fantastic Ways to Engage Your Social Media Followers
    At HubSpot, we asked users on Facebook to post pictures of themselves with the HubSpot unicorn , which we had distributed at an event, and we got a great response. Connect with HubSpot I have been asked by many people why I prefer one brand over another and why I am so brand loyal. Respond to Customers, Whether Good or Bad.
  • HUBSPOT  |  TUESDAY, MARCH 27, 2012
    [Hubspot] How Long Should Your Landing Page Forms Be?
    For example, HubSpot sells marketing software , and all of the forms on our landing pages include an optional field that asks the visitor to describe their biggest marketing challenge. Connect with HubSpot Aaah, the elusive lead-capture form. How many is too many? How many just isn't enough? Form Length Isn't the Only Factor.
  • KOMARKETING ASSOCIATES  |  THURSDAY, MAY 29, 2014
    [Hubspot] What the World Would Be Like If B2B Marketing Didn’t Exist?
    After all, Hubspot shared Janrain & Harris Interactive’s findings that “74% of online consumers get frustrated with websites when content (e.g. Let’s look at the concepts behind a B2B marketing world where the thought of traditional marketing didn’t actually exist, and real connections did. Real Personalization Would Exist.
  • HUBSPOT  |  WEDNESDAY, JANUARY 1, 2014
    [Hubspot] 7 Marketing Resolutions to Start the New Year Right
    And good news if you''re a HubSpot customer, since our new Content Optimization System has built-in responsive design, right out of the box! 3) Ditch a lot of those outbound efforts. The time has come. It''s 2014. You''ve likely considered a number of resolutions you want to follow through with in the New Year. Don''t believe him?
  • EARNEST ABOUT B2B  |  TUESDAY, SEPTEMBER 11, 2012
    [Hubspot] Vital Statistics for B2B Marketers Two. Inbound vs. Outbound
    Source: HubSpot [link]. Not long ago, being a B2B marketer was simple. The more you pushed out there, the better your pipeline. But then something changed. Here are all the latest facts and stats B2B Marketers need to build the case for a balanced inbound and outbound marketing strategy. 81% of them start the process with a web search.
  • HUBSPOT  |  MONDAY, DECEMBER 20, 2010
    [Hubspot] 25 Ways to Get More Social Media Followers
    Track your brand in social media using HubSpot's social media monitoring tool or Google Alerts so that you get notifications whenever someone mentions your brand. Connect with HubSpot Social media can seem overwhelming, especially when you're starting from scratch without any followers on your profiles. Enable Social Sharing.
  • SALES ENGINE  |  THURSDAY, FEBRUARY 25, 2016
    [Hubspot] Content Strategy Before Technology Acquisition
    It’s no wonder that Marketo, Hubspot and others consistently talk about content development strategies on their blogs and in their webinars. Content marketing gurus all seem to be talking about the need to create experiences for marketing to engage with buyers, but what does that mean to the average B2B company? Stay with me here!
  • CUSTOMER EXPERIENCE MATRIX   |  TUESDAY, FEBRUARY 2, 2016
    [Hubspot] Claritix Assembles Marketing Data for Analysis: Maybe That's Enough
    The system has prebuilt connectors to import data from popular vendors including Salesforce.com , Marketo , Hubspot , SAP , SugarCRM , and Facebook. Most of the work in any marketing analytics project is integrating data from multiple systems. Here’s a deeper look. It can connect with others through standard APIs.
  • HUBSPOT  |  FRIDAY, OCTOBER 17, 2014
    [Hubspot] The Sophisticated Marketer's Guide to Generating More Leads With SlideShare
    HubSpot’s Sidekick team ran a test to see if making the last CTA in the SlideShare as the final step in the story increased conversions. It seems counterintuitive to send a piece of content to people in your database if you want new people in there, but it’s worked wonders for us at HubSpot. Include Numbers. Congrats!
  • HUBSPOT  |  TUESDAY, JANUARY 10, 2012
    [Hubspot] Google's Biggest Social Search Update Yet Features Google+ Content
    Connect with HubSpot Google+ is changing the web, even if you don't want it to. That's right. Now, more than ever, it's critical for your business to create and build its presence on the new social network. But hey, if you don't want to take it from us, another search update from Google today might help to convince you. Personal Results.
  • FEARLESS COMPETITOR  |  WEDNESDAY, MAY 25, 2011
    [Hubspot] Buying software is easy. Fixing lead generation is hard.
    SaaS marketing products like Marketo , Hubspot , Eloqua and the like are very, very easy to buy. B2B Lead Generation | Buying stuff is easy – fixing problems is hard. Welcome to all our new  followers on Linkedin. We write this blog to help salespeople make their numbers – as only about 50% do today. We hope you enjoy it.
  • HUBSPOT  |  TUESDAY, APRIL 27, 2010
    [Hubspot] 11 Killer Social Media Presentations Worth Watching
    Free Download: Marketing Data: 50+ Marketing Charts and Graphs HubSpot has complied over 50 marketing charts and graphs on topics including Lead Generation, Blogging and Social Media, Marketing Budgets, Twitter and Facebook Download the ebook now! to have access to these charts for use in your own presentations Connect with HubSpot
  • VIDYARD  |  THURSDAY, JULY 21, 2016
    [Hubspot] 25 of the Very Best Content Marketing Resources in 2016 … So Far
    Hubspot and Uberflip. I’ve learned so much from Hubspot’s approaches to repurposing content and optimizing existing blog posts in the last year, it’s really pretty nuts. – Hubspot. Content marketers are always open to consuming more content. Well … good content. Am I right? Like a lot, a lot. So here it is! Dreamy.
  • SOCIAL MEDIA B2B  |  TUESDAY, SEPTEMBER 13, 2011
    [Hubspot] Announcing the B2B Social Media Book
    Announcing The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More (Wiley) by Kipp Bodnar of Hubspot and Jeffrey L. Cohen of Radian6, who are also the co-founders of SocialMediaB2B.com. We are so excited we can barely hold back the whoops and the high-fives.
  • FEARLESS COMPETITOR  |  SUNDAY, FEBRUARY 27, 2011
    [Hubspot] Sunday musings
    Some observations – Marketo , Eloqua , Kinaxis (winner of our “B2B Marketing Idea of the Year Winner) and Hubspot all do a superb job of content marketing. Right now, I’m at the Aprimo Marketing Summit in Florida, where I am hosting the B2B track. Check out our new “Cheat Sheet&# on B2B lead nurturing too.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 11, 2013
    [Hubspot] 5 Sexy Mobile Sites (and Why We Love Them)
    You can see here what their website looks like on desktop: Their beautifully designed website has a captivating video playing in the background that really captures a visitor''s attention, as well as some shuffling slogans like "We Aim Long-Term," "We create Partnerships," and (aww!) "We Love HubSpot.". Maybe the site wasn''t responsive.
  • HUBSPOT  |  FRIDAY, OCTOBER 4, 2013
    [Hubspot] Productivity Tools and Techniques to Stop Wasting Away Your Workday
    Signals is a free Chrome add-on by HubSpot that gives you real-time notifications when someone has opened an important email you''ve sent. If you don''t know exactly what you''re looking for and just want to start off with a set of general business images, you''re in luck too -- HubSpot just released 160 free stock photos you can download.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 8, 2010
    [Hubspot] Google Launches New Search Interface: Google Instant
    Connect with HubSpot Have you ever thought finding what you were looking for on Google took too long? Google did. Today, the search giant launched a new version of its search engine interface. Google is calling this new interface Google Instant. According to Google’s Ben Gomes, “Google Instant results in more search queries.”
  • B2B MARKETING ZONE POSTS  |  TUESDAY, JANUARY 4, 2011
    [Hubspot] Top 111 B2B Marketing Posts and 34 Hottest Topics for 2010
    22 Educational Social Media Diagrams - Hubspot , May 24, 2010. Hubspot Review - LeadSloth , July 12, 2010. The Ultimate List: 300+ Social Media Statistics - Hubspot , May 13, 2010. Here it is - the very best posts and the hottest topics for 2010. Congrats to all for making the list! Do I Really Need a Content Strategy? Why Free?
  • EMAGINE B2B BLOG  |  THURSDAY, MAY 21, 2015
    [Hubspot] 3 Ways To Build Trust With Your Website Visitors
    So at least would say Neil Patel in his recent Hubspot blog post stating , “Jargon is jargon, and while it may bait some clicks, it won’t truly blow anyone’s minds.” So what exactly are users looking for from your website? Not that there’s anything wrong with that…to an extent. Webinars and podcasts , with the same content caveat.
  • WRITTENT  |  MONDAY, JULY 7, 2014
    [Hubspot] The Only 7-Step Guide to Creating Content You’ll Ever Need
    If you’re struggling to obtain data, we couldn’t help but love HubSpot’s Jeff Russo’s recommendation, which is simply asking for data like Khan academy. Image source. Did you know the average person spends over 5 hours every day online ? And that internet usage continues to grow each year? Know Your Audience. Or on a more personal level?
  • HUBSPOT  |  FRIDAY, DECEMBER 18, 2015
    [Hubspot] How to Be a Better Marketer Through Mindfulness and Meditation
    HubSpot’s received quite a bit of buzz around our amazing perks, but the one I take full advantage of is the Nap Room in our Cambridge office. Let’s get this out into the open: I bite my nails. Or at least I did. Kinda gross, right?). But this past summer, I watched as my then three-year-old son chomped down on his fingernail. That was it.
  • HUBSPOT  |  THURSDAY, AUGUST 12, 2010
    [Hubspot] 3 Ways Facebook's Pending Page Changes Affect Marketers
    Take a look at this example from the "Like HubSpot?" tab on HubSpot's fan page , for example: 2. Connect with HubSpot Facebook recently announced that it would be making updates to profiles and pages and that these changes would take effect on Monday, August 23. The Boxes Tab and all of its contents will be eliminated.
  • HUBSPOT  |  MONDAY, JANUARY 2, 2012
    [Hubspot] 8 Reasons You'll Get Buried Alive Without Quality Content
    In a guest post in the Harvard Business Review, HubSpot's SEO Manager Brian Whalley talked about how Google will change web marketing in 2012. Join HubSpot for our fourth Twitter Chat tomorrow, January 3, 3:30 PM ET. Connect with HubSpot On last week's episode of The Marketing Update , the marketing tip of the week was special.
  • HUBSPOT  |  TUESDAY, FEBRUARY 14, 2012
    [Hubspot] 11 Ways to Give and Get Customer Love
    Use marketing automation tools like those in HubSpot's software to send customers a thank you note after they've made a purchase. — HubSpot (@HubSpot) February 14, 2012. Connect with HubSpot There's still time, and there are probably 2 or 3 fairly cheesy greeting cards left to choose from. you ask? Social Sharing.
  • HUBSPOT  |  TUESDAY, AUGUST 10, 2010
    [Hubspot] Free eBook: Learning SEO From The Experts: A Step-By-Step Guide
    At HubSpot, we compiled a free 26-page SEO eBook that covers all the elements of a the SEO improvement process, including: Identifying Keyword Opportunities. Connect with HubSpot Businesses want to attract more visitors to their site. An effective way of doing this is through Search Engine Optimization (SEO). Mastering On-Page SEO.
  • HUBSPOT  |  TUESDAY, NOVEMBER 13, 2012
    [Hubspot] 20 Stats Every Global Social Media Marketer Should Know
    Source: HubSpot ) Tweet This Stat! "Social media is a lot like sex. Everyone talks about it. Everyone wants to do it. Nobody knows how.". That's a quote from our recent Social Media is a Lot Like Sex deck, and we think that sentiment rings particularly true for companies trying to implement a global social media strategy. at 47.7%. Fifth.
  • HUBSPOT  |  WEDNESDAY, MAY 20, 2015
    [Hubspot] 11 Fascinating Books on Harvard Business School's Required Reading List
    HubSpot is giving away hundreds of marketing books each week, just in time for summer. There's no better time to revamp your reading list than the beginning of the summer. The question is. what should you read? We figured you'd rather spend that time actually, you know, reading. This practical guide is written by two industry experts (Paul A.
  • WEBBIQUITY  |  WEDNESDAY, FEBRUARY 16, 2011
    [Hubspot] Best LinkedIn Guides, Tips and Tactics of 2010
    The 9 Worst Ways to Use LinkedIn for Business by HubSpot Blog. LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. by My Venture Pad. Digg this!
  • HUBSPOT  |  THURSDAY, JUNE 4, 2015
    [Hubspot] 10 Reasons Why Consumers Abandon Online Shopping Carts — And How to Fix Them
    This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post. study by Baymard Institute found that 68.5% of consumers abandon their online shopping carts. That equals a lot of lost revenue for brands. This way, you can minimize losing out on ROI. 2) You aren’t capturing emails. Ecommerce
  • SYNECORE  |  FRIDAY, AUGUST 21, 2015
    [Hubspot] What is an Inbound Marketing Campaign?
    According to HubSpot , inbound marketing campaigns are concentrated efforts that align all of your marketing channels around a single message and goal. After determining the message and goal, the campaign kicks off with a marketing offer—something valuable and relevant for your audience that you promote through your marketing channels.
  • HUBSPOT  |  WEDNESDAY, JANUARY 21, 2015
    [Hubspot] How to Create a Logo: Designers Give a Look Inside Their Process
    Graphic Designer Tyler Littwin , who creates logos for HubSpot and other organizations, says these five principles are great for keeping designers from going too crazy when designing a new logo. Full disclosure: The son in this father-son duo happens to be Matt Plays , who also works on video and design projects at HubSpot.)
  • WRITTENT  |  FRIDAY, AUGUST 22, 2014
    [Hubspot] 32 Blog Post Ideas for Your Next Article
    It’s a  tactic that’s worked well for HubSpot. Image source. Feeling a little stumped about your next article? Never fear, for you’ve come to the right place. Even the world’s most creative bloggers find themselves in need of  blog post ideas every once in a while. Write the Perfect Content. Winning Tweets. Linkups.
  • HUBSPOT  |  TUESDAY, DECEMBER 10, 2013
    [Hubspot] How to Run an A/B Test [FAQs]
    If you''re a HubSpot Enterprise customer who is following along with our example, you can use these instructions. If you''re a HubSpot Enterprise customer running a different A/B test, here are other resources to help you out. 5) Promote your test -- but maybe not to everyone. Why don''t you head on home?". Ready to run an A/B test?
  • HUBSPOT  |  FRIDAY, APRIL 22, 2016
    [Hubspot] Time for a Website Overhaul? A Look Into the Redesign Timelines of 6K+ Businesses
    To help shed some light on how businesses look at redesign frequency, we surveyed 6,000+ HubSpot customers about their redesign plans for the future. Redesigning your website is a great way to get a fresh start. But how do you know when it's actually time to get the ball rolling on an overhaul? Why the shift in frequency? Marketing Services.
  • HUBSPOT  |  THURSDAY, MARCH 29, 2012
    [Hubspot] Pinterest vs. Google+: Which New Social Network Is Worth Marketers' Time?
    If you’re not a B2C or product-oriented business – or you’re like HubSpot and your product is inbound marketing software -- it’s a stretch to find a use for Pinterest. Connect with HubSpot And why should they be? And we have! Great. Two more social networks brands need to figure out how to use for marketing.
  • HUBSPOT  |  TUESDAY, OCTOBER 18, 2011
    [Hubspot] 92% of Marketers Agree: Content Is Critical for SEO [Infographic]
    Connect with HubSpot In inbound marketing, consistent content creation can be beneficial for quite a few reasons. It can help establish your business as a thought leader in its industry, it can help to power your lead generation efforts, and it can help you effectively spread your marketing messages in creative ways. Simple: more leads!
  • HUBSPOT  |  THURSDAY, OCTOBER 31, 2013
    [Hubspot] Here's How I Wrote This 1,000-Word Blog Post in 10 Minutes
    wanted to test this out because although being a Staff Writer here at HubSpot means I have lots of time to blog, I''ve also worked at places where I didn''t have that luxury. Usually when I write a blog post, I sit at my computer, put in my headphones, listen to my favorite Pandora station, and type until my fingers fall off. Now, post it!
  • HUBSPOT  |  THURSDAY, AUGUST 8, 2013
    [Hubspot] 75 Free Stock Photos to Use in Your Marketing [Free Download]
    Check out the HubSpot website below -- isn''t it much more engaging with visuals? Earlier this summer I received an email from one of our blog managers saying that a popular stock photography website was claiming one of the images in an ebook I had created had been wrongfully used. Turns out another internet. person. That''s when hit me.
  • HUBSPOT  |  TUESDAY, AUGUST 30, 2011
    [Hubspot] Women Click Facebook Ads More Than Men [Data]
    Connect with HubSpot Who clicks on Facebook ads? Apparently women. Well, at least they click more than men. Some new research from Facebook marketing agency Social Code correlated click-through rate data with gender information of the audience that viewed the ads. The results were quite interesting: 1. percent higher than young adults. 3.
  • HUBSPOT  |  THURSDAY, JANUARY 27, 2011
    [Hubspot] 21 Awesome Ideas to Grow Your Email List
    Mini-games, compelling tools (see HubSpot's suite of free Grader tools) , and value-added product configurators are excellent programmatic offers. Learn from HubSpot's VP of Sales, Mark Roberge, as he teaches you how to grow your eCommerce website through inbound marketing. Connect with HubSpot Everyone loves free stuff.
  • HUBSPOT  |  MONDAY, DECEMBER 16, 2013
    [Hubspot] How to Turn Your Liberal Arts Degree Into a Top Tech Startup Job
    That''s why HubSpot is offering the 2014 Inbound Business Bootcamp. The bootcamp, to be held at HubSpot Headquarters on February 7, is a day-long series of classes for top college seniors interested in jobs at technology companies in the Boston area. Now you’re about to graduate -- and s#!%’s ’s getting real.
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, JUNE 7, 2012
    [Hubspot] Cancer Sucks So Let's Do Something About It
    Our friend Trish Bertuzzi, President & Chief Strategist at The Bridge Group , organized the event along with HubSpot. The AG team impresses me every day with the amazing work they do for our customers, uncovering and delivering qualified opportunities. But yesterday they took my respect to a whole new level. Below is a note from Trish.
  • HUBSPOT  |  FRIDAY, DECEMBER 9, 2011
    [Hubspot] 30 Brilliant Social Media Marketing Tips From 2011
    Source: HubSpot ). Connect with HubSpot With so many great social media marketing tips getting shared in the blogosphere, we wanted to pass along some of the best tips and ideas that came up in 2011. Write blog content for your target audience, which is not necessarily yourself. This happens with startups a lot. Source: Mashable ). 5.
  • HUBSPOT  |  MONDAY, MARCH 12, 2012
    [Hubspot] 9 Excellent Examples of Brands Using Facebook's New Page Design
    HubSpot , for example, combined the orange for which we're known with our tagline, "All-in-One Marketing Software," as well as something more personal -- the Boston skyline, the "Hub" of our enterprise. Connect with HubSpot If you haven't set up your new Facebook page yet, not to worry. Best Use of Stars and Pins. Cool Cover Photo.
  • HUBSPOT  |  WEDNESDAY, APRIL 29, 2015
    [Hubspot] The Finance Marketer's Guide to Inbound Marketing [Free Ebook]
    Click to Tweet: "The Little Book of Inbound for Finance Marketers: [link] via @HubSpot ". The finance industry is just one of those industries that's REALLY difficult to work in as a marketer. You can't be creative nor imaginative. Your hands are always tied. There's simply no place for inbound marketing. Right? Wrong, wrong, WRONG!
  • HUBSPOT  |  TUESDAY, NOVEMBER 22, 2011
    [Hubspot] How to Be a Marketing Automation Master [INFOGRAPHIC]
    Connect with HubSpot Marketing automation is the use of technology and software to help move prospects and leads through your sales funnel. As part of a whole inbound marketing philosophy, you can use marketing automation to help take the leads you're generating from blogging, social media, and other sources, and make them more sales-ready.
  • CUSTOMER EXPERIENCE MATRIX   |  SUNDAY, MARCH 6, 2016
    [Hubspot] ICON16: How Infusionsoft Plans To Dominate Small Business Marketing (and Make Life Better For Small Businesses Everywhere)
    billion $420 - $520 Infusionsoft small business integrated sales and marketing software 35,000 $100 million $2,857 HubSpot integrated marketing and CRM software 18,100 $181 million $10,000 Infusionsoft managers recognize that expanding the customer base requires making marketing easier. Whether it’s realistic is another question. million $1.6
  • CUSTOMER EXPERIENCE MATRIX   |  SUNDAY, DECEMBER 12, 2010
    [Hubspot] Predictions for B2B Marketing in 2011
    Current examples: Hubspot's Web site grader for SEO, Omniture Test & Target for landing page optimization, Google AdWords for keyword and copy testing.) 3. I don't usually bother with the traditional "predictions for next year" piece at this time of year. So I figured I'd share it here as well. Integration will be the new mantra.
  • HUBSPOT  |  TUESDAY, OCTOBER 30, 2012
    [Hubspot] Is Newsjacking Hurricane Sandy Right or Wrong?
    HubSpot is making a $5,000 donation to the Red Cross ( donate here ) to help those harmed by Sandy. Mike Volpe, CMO @ HubSpot. Originally at this URL there was a post about "5 Hurricane Sandy Newsjacks from Marketers". The tone of the post was in poor taste and we apologize for promoting the idea of newsjacking a tragegy.
  • THE FORWARD OBSERVER  |  MONDAY, FEBRUARY 10, 2014
    [Hubspot] 5 Of The Fastest Ways To Improve Your B2B Marketing
    According to HubSpot , companies that blog get …. Artillery B2B Marketing Blog > The Forward Observer Are you a B2B marketer who needs to make big improvements fast and are overwhelmed at all the options? Don''t be. Focus on these 5 areas and you''ll be a winner in no time. Other studies estimate that percentage even higher. Even yours.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 2, 2010
    [Hubspot] Expert Advice: How to Start a Website Redesign
    Here at HubSpot , we get a lot of questions around website redesigns. We also heard from HubSpot Partner Kelly Ward, of Digital K , who believes that “it’s important to take a top-level view of the website. HubSpot partner Keith Moehring of PR 20/20 echoes just these sentiments. Connect with HubSpot
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 19, 2014
    [Hubspot] How to Write a Cover Letter That Doesn’t Suck [Template]
    asks Emily MacIntyre , Marketing & Campus Recruiter at HubSpot. " We want to know why our company appeals to you, and how it will be a mutually beneficial working relationship.". No one seems to agree on cover letters. How much time do you need to spend perfecting them? Do hiring managers even read them? Sometimes it will be read. Hirin
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, SEPTEMBER 5, 2013
    [Hubspot] Sometimes Marketing with Technology Isn't Always the Answer
    Thank you Randy and thank you Hubspot for encouraging remarkable behavior and delighting me I don''t know about you, but I know my life revolves around technology: my laptops, my iPhone, my iPad, my GPS. could sit here for an hour and type about how much I rely on technology, but you get the point. looked down and saw actual hand writing.
  • HUBSPOT  |  SUNDAY, MAY 24, 2015
    [Hubspot] How to Build Effective Teams Based on Personality Type
    This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales. Round up the usual suspects,” the gendarme ordered in the famous line from the movie Casablanca. And frequently, that is how executives think when they create teams, committees, or task forces. Designing a Group. Morale is high.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 29, 2010
    [Hubspot] 7 Proven Facebook Marketing Tactics
    Download the newest MarketingSherpa ebook, courtesy of HubSpot! Connect with HubSpot It’s been quite the year for Facebook. The company is nearing the 600 million user mark. It announced its new email massaging system. And Mark Zuckerberg was named Time magazine’s Person of the Year. Here are seven. Keep 'em on your page.
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