Page 25 of 58 Previous | Next 
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 18, 2015
    [Hubspot] How to Play to Your Strengths in a Job Interview: Tips for Every Personality Type
    went to HubSpot Recruiter Emily MacIntyre for her advice. "Looks great on paper. Bad interviewer.". Of all the feedback a recruiter can get, these words can be the most disheartening. So what should candidates do if interviewing isn''t their strength? The truth is, no one is intrinsically doomed to fail at interviews," she said. Hiring Dail
  • HUBSPOT  |  THURSDAY, FEBRUARY 12, 2015
    [Hubspot] How to Prepare for Your Next Job Interview
    At HubSpot, we take culture very seriously. For instance, when I interviewed at HubSpot, one of my interviewers used this app and discovered I’m a Colts fan (I’m from Indianapolis and love Peyton as much as the next person), so we chatted about the NFL for a bit. Applying for jobs isn''t easy. And then one day you do! Let’s be honest.
  • HUBSPOT  |  TUESDAY, MARCH 15, 2016
    [Hubspot] Sick of Slimy Sales Tactics? It's Time to Join the Movement [Petition]
    Not only had the call somehow wormed its way into our meeting, but of all the meeting rooms at HubSpot, it found mine. What’s the worst slimy sales tactic you’ve run into? Was it an overly aggressive “Buy Now!” pop-up, or maybe a late night cold call that sent shivers down your spine? Look, I get it. Impossible! couldn’t believe my ears.
  • HUBSPOT  |  TUESDAY, JANUARY 10, 2012
    [Hubspot] Google's Biggest Social Search Update Yet Features Google+ Content
    Connect with HubSpot Google+ is changing the web, even if you don't want it to. That's right. Now, more than ever, it's critical for your business to create and build its presence on the new social network. But hey, if you don't want to take it from us, another search update from Google today might help to convince you. Personal Results.
  • HUBSPOT  |  MONDAY, NOVEMBER 7, 2011
    [Hubspot] Google+ Finally Launches Business Pages
    Connect with HubSpot The day we've all been waiting for in anticipation is finally here (kind of). Earlier today, Google announced the launch of Google+ Pages , or business pages for Google+. Here's a quick video overview from Google. Google+ Page Features. Angry Birds). Marketing Takeaway. Google+ Pages will soon be available to all!
  • HUBSPOT  |  TUESDAY, MAY 20, 2014
    [Hubspot] Why Should You Bother Sharing Content on Twitter?
    link] by @DianaUrban at @HubSpot #TwitterTip. Are you shy on Twitter? Hesitant to tweet something "wrong"? Unsure what the point is, since a zillion other people are already tweeting? You''re not alone. I''ve recently had conversations with a bunch of people expressing confusion on how to dive into Twitter. My husband is one of these people.
  • HUBSPOT  |  TUESDAY, JUNE 22, 2010
    [Hubspot] How to Create a Facebook Page Vanity URL
    Connect with HubSpot If you don't already have a Facebook page or your business, go create one. With over 500 million active users, Facebook is a powerful network to tap into to expand the online footprint of your business. The next step in personalizing your business page is to get a username to create a vanity URL (customized web address).
  • SALES ENGINE  |  THURSDAY, DECEMBER 3, 2015
    [Hubspot] What’s the role of a content strategist?
    In fact, Hubspot and Moz have both published recent studies that suggest that if you’re serious about content marketing, you need to be publishing at least 2-3 times per week. The companies that are already meeting this schedule are receiving over three times the number of leads than companies that publish only once or twice per month.
  • HUBSPOT  |  WEDNESDAY, AUGUST 14, 2013
    [Hubspot] Inspirational Quotes From the Late, Great Steve Jobs [SlideShare]
    16 Inspirational Quotes From the Late, Great Steve Jobs from HubSpot All-in-one Marketing Software. Steve Jobs led an incredible life. He co-founded Apple Computer in 1976. In 1985, the board threw him out of his own company. In 1996, they brought him back to save the place, which was in danger of going out of business. And you''d be right.
  • HUBSPOT  |  FRIDAY, SEPTEMBER 5, 2014
    [Hubspot] The Art of Marketing: 6 DIY Design Projects to Try
    Just check out the SlideShare presentation below: 10 Ideas for a Better LinkedIn Banner Image from HubSpot All-in-one Marketing Software. For example, when I walk across the hall to grab a coffee, I''m greeted by THIS chalkboard doodle display, courtesy of some of HubSpot''s finest in-house artists. I’ve heard it before. Design
  • WEBBIQUITY  |  THURSDAY, MARCH 3, 2011
    [Hubspot] Best Website Design Guides and Tips of 2010
    Items to Delete From Your Website Today by HubSpot Blog. Website design standards continue to evolve and grow more sophisticated. Tables are out; CSS is in. Flash is out (or should at least be used sparingly): HTML5 is (almost) in. Screen sizes now range from small smartphone screens to large, widescreen desktop monitors. No clipart here.
  • HUBSPOT  |  MONDAY, JUNE 23, 2014
    [Hubspot] These 11 Ads Are So Good, You'll Forget They're Ads
    This ad makes a powerful emotional connection and it actually left many us on the HubSpot blogging team close to tears. 8) Luvs - Pacifier. Today, promotional messages try to reach us pretty much 24/7. In essence, it has to be more than an ad. The following "ads" are ones that fit that bill. In short. they don''t feel like ads at all.
  • HUBSPOT  |  MONDAY, APRIL 29, 2013
    [Hubspot] 6 Expert-Endorsed Ways to Improve Your Marketing TODAY
    We recruited best in class experts including Ann Handley , Jay Baer , Shawn Graham , David Meerman Scott , Kevin Daum and more for their input, and combined their expertise with HubSpot’s own proven tactics. Often in just three seconds or 140 characters. But where’s the instant gratification for marketers? The result? What to Do Today.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 6, 2010
    [Hubspot] 3 Form Fields That Kill Landing Page Conversion Rates
    Join HubSpot's social media scientist Dan Zarrella to understand the real data and science behind lead generation. Connect with HubSpot This post is a sneak-peak of data from the upcoming Science of Lead Generation webinar that will teach you scientifically proven ways to get more leads. Click here to register now.
  • HUBSPOT  |  FRIDAY, FEBRUARY 6, 2015
    [Hubspot] 10 Easy Ways to Make Your Commute More Productive
    HubSpot''s new podcast, The Growth Show. It''s easy to think of commuting as a total waste of time. When you''re standing on the train platform or waiting at a traffic light, every minute that ticks by can seem like a minute lost from an already jam-packed day at work. Looking for other productivity tips? Apps: Gmail , ASAM. App: Coach.me.
  • HUBSPOT  |  THURSDAY, AUGUST 6, 2015
    [Hubspot] #TorieGoesINBOUND: How One Eager Marketer Hustled Her Way to INBOUND
    And while it's easy to allow this shift in perspective to sideline our aspirations, Torie Sullivan wasn't willing to make this kind of sacrifice when it came to her mission to attend HubSpot's INBOUND event. After graduation, Sullivan went on to land a job as an inbound marketing strategist at TSL Marketing , a HubSpot Agency Partner.
  • HUBSPOT  |  THURSDAY, APRIL 23, 2015
    [Hubspot] SEO for Images: Why We’re Trying to Rank for the Term 'CEO'
    This post originally appeared on HubSpot's Agency Post. used HubSpot's Keywords App to see how difficult it is to rank for 'CEO.' In the meantime, I have a CTA for you -- it wouldn't be a HubSpot blog post without one! To read more content like this, subscribe to Agency Post. Image-based search is becoming more and more common.
  • HUBSPOT  |  MONDAY, JUNE 4, 2012
    [Hubspot] How to Cultivate a Company-Wide Social Media Culture
    For instance, HubSpot's own social media policy is very simple: social media use is encouraged and expected, and as a result, employees have no need to feel secretive about their accounts or separate their personal social media presence from their corporate presence. Today, it's all digital, baby. What benefits do we reap as a result? Yours.
  • THE FORWARD OBSERVER  |  THURSDAY, MAY 30, 2013
    [Hubspot] How To Turn Your B2B Blog Into a Golden Egg-Laying Goose
    In HubSpot''s State of Inbound Marketing Report , the benefits are pretty darn clear: More traffic: Companies that blog get 55% more website traffic than those that don''t blog. We''ve all heard about the greedy farmer who killed the goose that laid the golden eggs. Long story short, there were no more golden eggs in the pipeline.
  • WRITTENT  |  MONDAY, JULY 7, 2014
    [Hubspot] The Only 7-Step Guide to Creating Content You’ll Ever Need
    If you’re struggling to obtain data, we couldn’t help but love HubSpot’s Jeff Russo’s recommendation, which is simply asking for data like Khan academy. Image source. Did you know the average person spends over 5 hours every day online ? And that internet usage continues to grow each year? Know Your Audience. Or on a more personal level?
  • HUBSPOT  |  MONDAY, NOVEMBER 24, 2014
    [Hubspot] The Science of Productivity: How to Get More Done in a Day
    HubSpot UX Editor Beth Dunn told me that when she gets writer''s block, she just opens up a blank document and starts typing away, even if the words don''t mean anything. HubSpot Co-Founder and CTO Dharmesh Shah said he likes to "''deconstruct'' the large problem at hand into smaller, bite-sized chunks. Just get started. Where are you?
  • MARKETING ACTION  |  THURSDAY, DECEMBER 19, 2013
    [Hubspot] Act-On Software a Leader in Marketing Automation
    Marketers have voiced their opinions and Act-On is recognized as a leader: Based on today’s report, leading marketing automation companies alongside Act-On include Eloqua, HubSpot, Marketo, and Salesforce (Pardot). Today G2 Crowd released its winter crowdsourced review grid for marketing automation. Get a demo of the act-on platform.
  • HUBSPOT  |  FRIDAY, JUNE 21, 2013
    [Hubspot] The Simple Cure for Google Algorithm Update Anxiety
    In fact, according to HubSpot''s Marketing Benchmarks Report , companies that blog 15 or more times per month get five times more traffic than companies that don’t blog at all. Google Algorithm Update Anxiety (GAUA) is a serious disorder that afflicts many marketers around the world. Since then, the GAUA disorder has become a pandemic.
  • SYNECORE  |  WEDNESDAY, MARCH 25, 2015
    [Hubspot] Don’t Let These 3 Myths Stop You from Personalizing Your Content
    All you have to do is employ a marketing automation tool like HubSpot to gather a wealth of data about your customers. 70 percent of a B2B buyer’s journey is complete before even engaging with the vendor, and 87 percent of B2B buyers say that content has an impact on vender selection, according to a HubSpot blog.
  • THE FORWARD OBSERVER  |  WEDNESDAY, OCTOBER 9, 2013
    [Hubspot] The Secret To Being A B2B Email Marketing Wizard: List Segmentation
    Charts and graphs courtesy of HubSpot Artillery B2B Marketing Blog > The Forward Observer If you pull back the curtain on the wizardry of awe-inspiring B2B email marketing, this secret will be revealed: list segmentation. Email is one of the most powerful marketing tactics. But it is perishable. Are they a customer? Segmentation works.
  • HUBSPOT  |  WEDNESDAY, APRIL 23, 2014
    [Hubspot] How to Squeeze More Juice Out of Your Twitter Ads With Smarter Targeting
    We wanted to share an insiders tip of our own that we use to optimize some of HubSpot''s Twitter ad campaigns: taking advantage of ''Interests and Followers'' ad targeting data. For example, you could set up Twitter Ads to target people similar to followers of @HubSpot and/or target people who are interested in marketing in general.
  • SYNECORE  |  MONDAY, SEPTEMBER 16, 2013
    [Hubspot] 5 Ways to Cure Writer’s Block (Besides Watching Twerking Videos)
    HubSpot’s 2013 State of Inbound Marketing Report found that 62% of the just over 3,300 global executives, business owners and marketers surveyed will blog in 2013. Writing isn’t just for journalists and authors. Sure that’s great, but how about the actual act of blogging? Does this scenario sound familiar? Good writing is a habit. Write.
  • CUSTOMER EXPERIENCE MATRIX   |  SUNDAY, DECEMBER 12, 2010
    [Hubspot] Predictions for B2B Marketing in 2011
    Current examples: Hubspot's Web site grader for SEO, Omniture Test & Target for landing page optimization, Google AdWords for keyword and copy testing.) 3. I don't usually bother with the traditional "predictions for next year" piece at this time of year. So I figured I'd share it here as well. Integration will be the new mantra.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Hubspot] 15 Sales Hacks You Should Know From Past Sales Hacker Events
    Hubspot’s study found it took 9 touches to reach the point of diminishing returns. Sales Prospecting Perspectives is pleased to bring you a guest post from Max Altschuler , Founder and CEO of Sales Hacker Media. This year''s Sales Hacker Conference will be on Sept. 15 at 9 a.m. in the hub of the universe, Boston. More details here.
  • THE FORWARD OBSERVER  |  THURSDAY, JUNE 20, 2013
    [Hubspot] B2B: How To Get Marketing and Sales To Work Together And Stop Fighting
    With marketing automation software and a CRM (like HubSpot and Salesforce.com ), companies can avoid that. Artillery B2B Marketing Blog > The Forward Observer B2B companies that align marketing with sales experience 20% annual revenue growth. Here''s how to do it. Pretty strong language, either way you look at it. But there''s more.
  • HUBSPOT  |  SUNDAY, JUNE 29, 2014
    [Hubspot] Had a Busy June? Catch Up on the 5 Hottest Posts of the Month
    At HubSpot, that means a lot of new content has been created and published. So, another month has come and gone. As content creators know all too well, not all of the content you publish will be wildly successful. In June, we saw another month of content -- some pieces performed very well with our audience and some didn''t. Tweet. Tweet.
  • HUBSPOT  |  MONDAY, JULY 15, 2013
    [Hubspot] How to Add Alt Text to Your Email Images [Quick Tip]
    Note : Other email service provider will have very similar processes, but we''re going to use HubSpot''s Email tool for tutorial purposes. Once you hit ''send'' on an email, its fate is in the hands of the email gods. In other words, things like recipients'' email clients, the devices they''re using to open it, and their browsers.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 6, 2012
    [Hubspot] Twitter Launches More Robust Targeting for Promoted Tweets
    With this new feature, you could target your campaign at people who are similar to the followers of the username @HubSpot. Because HubSpot is known as a thought leader in the marketing industry, so a large amount of our followers are likely to be marketers. Now, you can target your promoted tweets to users based on their interests.
  • WEBBIQUITY  |  MONDAY, JUNE 6, 2011
    [Hubspot] The 2011 #Nifty50 Top Twitter Men Reprise
    Mike is the CMO at HubSpot in Boston, a marketing software company. According to Brian Halligan ( @bhalligan ), “Mike has built a scalable, inbound lead generation machine for HubSpot,” Brian stated that Mike, “played a critical role in growing our customer base from a dozen beta customers to over 4,500 in four years.
  • BUZZSUMO  |  MONDAY, NOVEMBER 23, 2015
    [Hubspot] Be Inspired: The Best B2B Content Of 2015
    Hubspot have done very well with their Website Grader and this year LinkedIn excelled with their Social Selling Index. personally like what Hubspot do with their customer case study videos, for example this Shopify Case Study  published in September 2015. What did we miss? Also what is meant by “best content”? Quizzes.
  • WEBBIQUITY  |  WEDNESDAY, FEBRUARY 16, 2011
    [Hubspot] Best LinkedIn Guides, Tips and Tactics of 2010
    The 9 Worst Ways to Use LinkedIn for Business by HubSpot Blog. LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. by My Venture Pad. Digg this!
  • CLIENT BRIDGE  |  FRIDAY, AUGUST 31, 2012
    [Hubspot] INFOGRAPHIC: Smartphone Marketing
    From Monetate and Hubspot, here's an infographic that shows the importance of thinking about smartphones when planning a marketing strategy. How important is it to optimize your website for mobile traffic? Consider that in the last year, leading ecommerce websites have seen a 103% increase in traffic from smartphones. View Original Article
  • CLIENT BRIDGE  |  THURSDAY, AUGUST 25, 2011
    [Hubspot] Google+ Presentations
    The Hubspot Blog has provided links to ten presentations that attempt to explain Google+. Google's recently launched new social network, Google+, has initially been successful. That success means marketers need to pay attention and take advantage of the benefits of Google+. Here's one from Supernova Studios. Google+ 101 Guide.
  • FEARLESS COMPETITOR  |  MONDAY, SEPTEMBER 12, 2011
    [Hubspot] The Fatal Flaw in the Job Description/Resume Process
    Run their Twitter and blog through Grader.com – a free evaluation tool from Hubspot. B2B Lead Generation | A flawed job process. The bottom line: Companies are doing a good job of hiring mediocre employees and terrible at hiring stars. Why doesn’t it work? After all, with so many candidates, we can be very choosy. It takes hours.
  • HUBSPOT  |  THURSDAY, DECEMBER 29, 2011
    [Hubspot] 7 Reasons No One Shares Your Blog Content
    According to HubSpot's research on the science of timing , blog posts published in the morning generate the greatest number of page views, especially when targeting women. Connect with HubSpot This is a guest post written by Janet Aronica. Ever write a blog post, hit publish, and feel like all you hear are crickets? Search is social.
  • FEARLESS COMPETITOR  |  TUESDAY, JUNE 7, 2011
    [Hubspot] @fearlesscomp congratulates the Nifty 50 Men of Twitter
    Mike is the CMO at HubSpot in Boston, a marketing software company.  According to Brian Halligan ( @bhalligan ),  “Mike has built a scalable, inbound lead generation machine for HubSpot,”  Brian stated that Mike, “played a critical role in growing our customer base from a dozen beta customers to over 4,500 in four years. Cheryl.
  • WRITTENT  |  FRIDAY, JANUARY 2, 2015
    [Hubspot] Career Advice for Writers: How to Become a Copywriter
    Several of the best-respected resources include: HubSpot Academy : Free Inbound Marketing Certification. Image source. So, you’re thinking of a career as a professional copywriter. You’re dreaming of a life where you’re paid to be creative. Regardless, one thing is abundantly clear to those of us “on the other side.”
  • HUBSPOT  |  MONDAY, JUNE 17, 2013
    [Hubspot] 9 Insider Tips for Native Advertising That Actually Works
    Before joining HubSpot, I was the editor of a tech news site that ran native advertising. Native advertising is all the rage in publishing right now. The Atlantic and Forbes are doing it, as are the Washington Post and The New York Times. Federated Media, the big ad broker, is pushing native advertising. billion in 2012 to $4.6 What Works.
  • HUBSPOT  |  FRIDAY, APRIL 22, 2016
    [Hubspot] Time for a Website Overhaul? A Look Into the Redesign Timelines of 6K+ Businesses
    To help shed some light on how businesses look at redesign frequency, we surveyed 6,000+ HubSpot customers about their redesign plans for the future. Redesigning your website is a great way to get a fresh start. But how do you know when it's actually time to get the ball rolling on an overhaul? Why the shift in frequency? Marketing Services.
  • SYNECORE  |  FRIDAY, AUGUST 21, 2015
    [Hubspot] What is an Inbound Marketing Campaign?
    According to HubSpot , inbound marketing campaigns are concentrated efforts that align all of your marketing channels around a single message and goal. After determining the message and goal, the campaign kicks off with a marketing offer—something valuable and relevant for your audience that you promote through your marketing channels.
  • CLIENT BRIDGE  |  THURSDAY, OCTOBER 11, 2012
    [Hubspot] Bold Social Media Risks
    From the Hubspot Blog, here are ten risky social media moves, and examples of companies pulling them off. Share Competitor Content Hubspot has shown a willingness to give credit to worthy competitors. At one time, companies viewed merely being engaged in social media as risky. View Original Article
  • DELICIOUS B2BMARKETING  |  WEDNESDAY, MARCH 30, 2011
    [Hubspot] Tweet late, email early, and don’t forget about Saturday: Using data to develop a social media strategy » Nieman Journalism Lab
    Zarrella works for HubSpot , mining data on hundreds of millions of tweets, blog posts, and email newsletters to help marketers find trends. Here are the slides from Zarrella’s webinar : The Science of Timing View more presentations from HubSpot Internet Marketing Posted March 29, 4:30 p.m. Zarrella’s analysis found.
  • HUBSPOT  |  TUESDAY, OCTOBER 30, 2012
    [Hubspot] Is Newsjacking Hurricane Sandy Right or Wrong?
    HubSpot is making a $5,000 donation to the Red Cross ( donate here ) to help those harmed by Sandy. Mike Volpe, CMO @ HubSpot. Originally at this URL there was a post about "5 Hurricane Sandy Newsjacks from Marketers". The tone of the post was in poor taste and we apologize for promoting the idea of newsjacking a tragegy.
  • HUBSPOT  |  FRIDAY, MAY 27, 2016
    [Hubspot] 9 Resources to Help You Become a Better Leader
    In this episode of HubSpot's podcast, The Growth Show , you'll hear more on what made those leaders so special -- and apply those insights to your own career. 2) Speaking.io. Some things in life are relatively straightforward to learn. Want to knit a scarf? Head the local craft store, pick up a book, and get to work. Harsh feedback. Period.
  • WINDMILL NETWORKING  |  TUESDAY, JANUARY 17, 2012
    [Hubspot] Top 10 Social Media Blogs to Follow in 2012
    Through expert advice from site publisher Kip Bodnar, who is also Inbound Marketing Manager at Hubspot , and managing editor Jeffery L. Social media has gone from being a pastime to a necessary component of any brand and business. As a rule, I also did not include any blogs that I recommended you follow in 2011. Enjoy! Thanks!
  • BIZNOLOGY  |  THURSDAY, MARCH 20, 2014
    [Hubspot] 8 dead easy steps for writing a blog in less than an hour
    Image credit: HubSpot. Writing a blog post doesn’t have to be an overwhelming or time-consuming task. If you’re just starting a business blog, you may feel creating even one post per week will take up too much of your precious time. If you really need to get your blogging time down to less than an hour, we can help. Plan Your Topic and Title.
  • LEADERSHIP  |  TUESDAY, SEPTEMBER 1, 2015
    [Hubspot] 25 Key B2B Content Marketing Stats
    According to a HubSpot study, having a blog helps B2B companies generate 67% more leads in a month than their blog-less competitors. The American writer Margaret J. Wheatley once said “Without reflection, we go blindly on our way, creating more unintended consequences and failing to achieve anything useful.” expected from outbound marketing.
  • HUBSPOT  |  TUESDAY, NOVEMBER 22, 2011
    [Hubspot] How to Be a Marketing Automation Master [INFOGRAPHIC]
    Connect with HubSpot Marketing automation is the use of technology and software to help move prospects and leads through your sales funnel. As part of a whole inbound marketing philosophy, you can use marketing automation to help take the leads you're generating from blogging, social media, and other sources, and make them more sales-ready.
  • HUBSPOT  |  TUESDAY, AUGUST 6, 2013
    [Hubspot] How to Make a Marketing Video: A Beginner's Guide [VIDEO]
    To help explain why video is so crucial to your inbound marketing and give you tips for getting started with video today, my team at Wistia teamed up with our friends at HubSpot to film the video below. but most marketers would say actually doing video is a whole other ball game. Why are we so afraid of doing video? Kind of meta, right?)
  • FEARLESS COMPETITOR  |  SUNDAY, MARCH 20, 2011
    [Hubspot] Sunday thoughts 3/20/2011
    You should also run their websites, blogs and social media profiles through the free tools from Hubspot at www.grader.com. Misc ramblings on a Sunday morning. We’re turning our great new cheat sheet on B2B lead nurturing, 7 Keys to Successful Lead Nurturing into a series. Keys to Successful Social Media Marketing. The first is done.
  • HUBSPOT  |  THURSDAY, JANUARY 12, 2012
    [Hubspot] Everything Marketers Need to Know About SOPA
    Remember HubSpot's recent flash mob to Michael Jackson's "Thriller?" Connect with HubSpot By now, you've likely heard about the controversy that is SOPA , the "Stop Online Piracy Act." But if you thought its effects only applied to the music and entertainment industries, then you've got some catching up to do. Here's why. Maybe not.
  • HUBSPOT  |  WEDNESDAY, JANUARY 21, 2015
    [Hubspot] How to Create a Logo: Designers Give a Look Inside Their Process
    Graphic Designer Tyler Littwin , who creates logos for HubSpot and other organizations, says these five principles are great for keeping designers from going too crazy when designing a new logo. Full disclosure: The son in this father-son duo happens to be Matt Plays , who also works on video and design projects at HubSpot.)
  • WRITTENT  |  FRIDAY, AUGUST 22, 2014
    [Hubspot] 32 Blog Post Ideas for Your Next Article
    It’s a  tactic that’s worked well for HubSpot. Image source. Feeling a little stumped about your next article? Never fear, for you’ve come to the right place. Even the world’s most creative bloggers find themselves in need of  blog post ideas every once in a while. Write the Perfect Content. Winning Tweets. Linkups.
  • CUSTOMER EXPERIENCE MATRIX   |  TUESDAY, FEBRUARY 2, 2016
    [Hubspot] Claritix Assembles Marketing Data for Analysis: Maybe That's Enough
    The system has prebuilt connectors to import data from popular vendors including Salesforce.com , Marketo , Hubspot , SAP , SugarCRM , and Facebook. Most of the work in any marketing analytics project is integrating data from multiple systems. Here’s a deeper look. It can connect with others through standard APIs.
  • SOCIAL MEDIA B2B  |  TUESDAY, SEPTEMBER 13, 2011
    [Hubspot] Announcing the B2B Social Media Book
    Announcing The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More (Wiley) by Kipp Bodnar of Hubspot and Jeffrey L. Cohen of Radian6, who are also the co-founders of SocialMediaB2B.com. We are so excited we can barely hold back the whoops and the high-fives.
  • HUBSPOT  |  WEDNESDAY, APRIL 29, 2015
    [Hubspot] The Finance Marketer's Guide to Inbound Marketing [Free Ebook]
    Click to Tweet: "The Little Book of Inbound for Finance Marketers: [link] via @HubSpot ". The finance industry is just one of those industries that's REALLY difficult to work in as a marketer. You can't be creative nor imaginative. Your hands are always tied. There's simply no place for inbound marketing. Right? Wrong, wrong, WRONG!
  • HUBSPOT  |  FRIDAY, JULY 17, 2015
    [Hubspot] Creating a Coffee Craze: Inside Blue Bottle Coffee's Growth Strategy [Podcast]
    James Freeman, the company's founder and CEO -- who started off roasting coffee as a hobby in his kitchen -- joins HubSpot CMO Mike Volpe on this episode of The Growth Show to talk about how Blue Bottle Coffee has created a craze that has people lining up down the street. Mmm, coffee. How they strive to win by being the best, not the biggest.
  • HUBSPOT  |  WEDNESDAY, JANUARY 1, 2014
    [Hubspot] 7 Marketing Resolutions to Start the New Year Right
    And good news if you''re a HubSpot customer, since our new Content Optimization System has built-in responsive design, right out of the box! 3) Ditch a lot of those outbound efforts. The time has come. It''s 2014. You''ve likely considered a number of resolutions you want to follow through with in the New Year. Don''t believe him?
  • HUBSPOT  |  MONDAY, JULY 1, 2013
    [Hubspot] The History of Advertising: How Consumers Won the War for Their Attention [SlideShare]
    The Evolution of Advertising: How Consumers Won the War for Their Attention from HubSpot All-in-one Marketing Software. You''ll never believe it, but there was a time when humans lived without being blasted by advertising everywhere they turned. But over the span of several centuries, basic human needs were met. Buy this! Buy that! Call us!
  • HUBSPOT  |  WEDNESDAY, DECEMBER 11, 2013
    [Hubspot] 5 Sexy Mobile Sites (and Why We Love Them)
    You can see here what their website looks like on desktop: Their beautifully designed website has a captivating video playing in the background that really captures a visitor''s attention, as well as some shuffling slogans like "We Aim Long-Term," "We create Partnerships," and (aww!) "We Love HubSpot.". Maybe the site wasn''t responsive.
  • HUBSPOT  |  FRIDAY, MAY 11, 2012
    [Hubspot] A Simple Guide to Measuring Facebook Ad ROI
    But since we like to do things more efficiently here at HubSpot, we use a Facebook ads tracking app that easily allows you to see all of the metrics that are available within the Facebook user interface, and also provides you with that crucial cost per connection data. It's a topic that is running rampant around the web. And if so, how?
  • HUBSPOT  |  TUESDAY, JULY 10, 2012
    [Hubspot] 16 Ways to Simplify Your Prospects' Decision-Making Process
    At HubSpot, for example, we curate social media threads, blog articles, and case studies from customers and experts and feature them on our website -- even on our homepage. 9) Let People Know How They Can Get in Touch. In an effort to break through the clutter and get the attention of more potential customers, are marketers going too far?
  • HUBSPOT  |  THURSDAY, JUNE 4, 2015
    [Hubspot] 10 Reasons Why Consumers Abandon Online Shopping Carts — And How to Fix Them
    This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post. study by Baymard Institute found that 68.5% of consumers abandon their online shopping carts. That equals a lot of lost revenue for brands. This way, you can minimize losing out on ROI. 2) You aren’t capturing emails. Ecommerce
  • MODERN B2B MARKETING  |  WEDNESDAY, DECEMBER 18, 2013
    [Hubspot] Must-Attend Marketing Events of 2014
    HubSpot’s Inbound 2014  (September 15-18) – Boston, MA. Author: Carra Manahan 2013 is coming to a close, which means it’s time to get a jumpstart on your 2014 event plan. Are you ready for the many marketing events taking place in the new year? These are our top marketing event picks for 2014: January. February. March. April.
  • HUBSPOT  |  THURSDAY, OCTOBER 31, 2013
    [Hubspot] Here's How I Wrote This 1,000-Word Blog Post in 10 Minutes
    wanted to test this out because although being a Staff Writer here at HubSpot means I have lots of time to blog, I''ve also worked at places where I didn''t have that luxury. Usually when I write a blog post, I sit at my computer, put in my headphones, listen to my favorite Pandora station, and type until my fingers fall off. Now, post it!
  • HUBSPOT  |  FRIDAY, DECEMBER 18, 2015
    [Hubspot] How to Be a Better Marketer Through Mindfulness and Meditation
    HubSpot’s received quite a bit of buzz around our amazing perks, but the one I take full advantage of is the Nap Room in our Cambridge office. Let’s get this out into the open: I bite my nails. Or at least I did. Kinda gross, right?). But this past summer, I watched as my then three-year-old son chomped down on his fingernail. That was it.
  • VIDYARD  |  TUESDAY, AUGUST 30, 2016
    [Hubspot] 17 Reasons Why Small Business Need (More) Video
    And what’s even better is if you’re using a video platform that’s integrated with your marketing platform, like Hubspot, you can see this info for each potential buyer you’re working with. Remember when you were in school and you took every opportunity to get free food? Okay, maybe you still do this, I won’t judge). Rank higher in search.
  • HUBSPOT  |  MONDAY, DECEMBER 26, 2011
    [Hubspot] 8 Modern Ways to Crush Your Trade Show Competition
    To make a splash at Dreamforce this year, for example, HubSpot created an iPad app for one of its free marketing tools , and HubSpotters ran reports to measure the website performance of booth passers-by. This drew people in organically, provided them with unrivaled value, and kept HubSpot top of mind. 2. Connect with HubSpot
  • FEARLESS COMPETITOR  |  TUESDAY, DECEMBER 27, 2011
    [Hubspot] Sales Lead Management Association Announces Winners of the 2011 “50 Most Influential People in Sales Lead Management” Election
    Jeanne Hopkins – HubSpot www.HubSpot.com. Jeff Ogden, President of the B2B demand generation company  Find New Customers wishes to congratulate all the winners, and to say that we are honored to be included with so many B2B marketing experts. James W. The recipients are: (Not in order of votes). Joe Payne – Eloqua www.eloqua.com.
  • HUBSPOT  |  MONDAY, JANUARY 3, 2011
    [Hubspot] Use the Web to Optimize Your Offline Events [Marketing Cast]
    For instance, after HubSpot's first user group conference , we uploaded selected archives and shared them with our guests and other interested audiences.) In this way, you are serving three segments—those who attended, those who wanted to attend but couldn't, and those who would like to attend next time. Connect with HubSpot
  • FATHOM  |  TUESDAY, DECEMBER 29, 2015
    [Hubspot] Top Digital Marketing Statistics for Hospitals to Watch in 2016
    Source: HubSpot ). 2016 is here. You can read as many 2016 prediction posts as you want, but are you prepared? Is your hospital ready for the massive shifts and trends we’re already seeing in the healthcare digital marketing space? If you answered no, we’re here to help. That’s where these 2016 facts and stats come in. Source: Ragan’s ).
  • THE FORWARD OBSERVER  |  TUESDAY, NOVEMBER 11, 2014
    [Hubspot] How To Create B2B Website Content That Sells
    According to HubSpot , companies that blog have 55 percent more website visitors and get 70 percent more leads than those that don''t blog. 7. In the political world, there is an axiom that "money is the mother''s milk of politics." " For B2B Internet marketing and websites, the axiom is "content is king."
  • HUBSPOT  |  THURSDAY, JUNE 28, 2012
    [Hubspot] 12 B2B Facebook Cover Photos to Get Your Creative Juices Flowing
    This manufacturer of snow removal equipment (and HubSpot customer!) HubSpot agency partner PR 20/20 shows off their team in their cover photo, providing a more personal experience for clients that visit their Facebook page. Yoh is a HubSpot customer that provides HR outsourcing solutions. 12) HubSpot. B2B is sooo boring.
  • HUBSPOT  |  MONDAY, SEPTEMBER 21, 2015
    [Hubspot] Master the Chatter: 8 Tips to Get Your Event Trending on Twitter
    HubSpot’s Social Media Community Manager, Chelsea Hunerson, also recommends choosing your hashtag's words carefully: To me, setting people up for success means making sure that the hashtag is clear and is everywhere. But that seems like an incredible feat to accomplish when you've got so many other moving pieces in the event planning process.
  • HUBSPOT  |  TUESDAY, FEBRUARY 14, 2012
    [Hubspot] 11 Ways to Give and Get Customer Love
    Use marketing automation tools like those in HubSpot's software to send customers a thank you note after they've made a purchase. — HubSpot (@HubSpot) February 14, 2012. Connect with HubSpot There's still time, and there are probably 2 or 3 fairly cheesy greeting cards left to choose from. you ask? Social Sharing.
  • THE FORWARD OBSERVER  |  TUESDAY, MARCH 5, 2013
    [Hubspot] How B2B Marketers Can Pick Up Trade Show Slack with LinkedIn Groups
    And to get further up to speed on LinkedIn marketing, you can check out three HubSpot webinars, “ How to Master LinkedIn for Marketing ” with Scott Engelman , Director of Online Marketing at LinkedIn. Facing uncertain economic times, the business world’s reliance on and use of trade show marketing is decreasing. Become a Top Influencer.
  • B2B MARKETING UNPLUGGED  |  MONDAY, MAY 25, 2015
    [Hubspot] The Agony of Defeat: Why Lost Business Reporting Isn’t Helpful
    If you’ve been handed the thankless chore of managing the customer referral list, here is a helpful post from the good people at Hubspot’s agency blog. Do you get the Win-Loss report? You really ought to get yourself on that list. Sometimes it’s called the sales activity report. That report shows the top wins and losses by revenue.
  • E-QUIP  |  TUESDAY, MAY 29, 2012
    [Hubspot] E-Quip Blog: Making the Compelling Case for Change
    HubSpot. Tuesday, May 29, 2012. Making the Compelling Case for Change. When the pain of change exceeds the pain of staying the same, change is unlikely. That quote from sales trainer Bill Scheessele has proven true over my 20-plus years as a change initiative leader. In my last post , I outlined six steps to effective corporate change. Posts.
  • B2B MARKETING INSIDER  |  THURSDAY, JULY 30, 2015
    [Hubspot] Top Free Tools To Jumpstart Your Content Creation
    HubSpot’s Blog Topic Generator. Businesses need to create new content at an unprecedented rate. Seventy percent  of B2Bs are creating more content than they did just one year ago, according to the Content Marketing Institute’s  2015 Benchmarks, Budgets and Trends report. With this growth in demand comes a unique set of problems. BuzzSumo.
  • HUBSPOT  |  FRIDAY, OCTOBER 30, 2015
    [Hubspot] 13 Ways to Be More Productive When You Sleep & Wake Up
    If we're looking at the average number of hours of sleep we need, though, it depends on factors like age : Image Credit: HubSpot & Market Domination Media. Image Credit: HubSpot & Market Domination Media. Ah, the perennial desire to be more productive. What can we knock off the day's to-do list during our commute ?
  • HUBSPOT  |  TUESDAY, JULY 30, 2013
    [Hubspot] The History of SEO, and a Glimpse Into Its Future [SlideShare]
    The History of SEO from HubSpot All-in-one Marketing Software. It’s hard to imagine a world without search engines. Even though they are only two decades old, search engines have given people superpowers with unlimited knowledge at their fingertips. And with this endless source of knowledge, many things in our lives have changed.
  • MARKETRI  |  TUESDAY, SEPTEMBER 11, 2012
    [Hubspot] 7 Quick Tips for Building an Awesome B2B E-Book
    Hubspot has a free template for Word that you can download, or if you want to make things really interesting, SlideRocket has a free online template that you can even embed video into. In a recent blog post , we noted that calls-to-action (“CTAs”) are “must haves” in the B2B marketing world. " The main difference?
  • HUBSPOT  |  MONDAY, JANUARY 2, 2012
    [Hubspot] 8 Reasons You'll Get Buried Alive Without Quality Content
    In a guest post in the Harvard Business Review, HubSpot's SEO Manager Brian Whalley talked about how Google will change web marketing in 2012. Join HubSpot for our fourth Twitter Chat tomorrow, January 3, 3:30 PM ET. Connect with HubSpot On last week's episode of The Marketing Update , the marketing tip of the week was special.
  • HUBSPOT  |  FRIDAY, JUNE 15, 2012
    [Hubspot] The Ultimate Guide to Creating Compelling Case Studies
    In fact, back in the day HubSpot used to send a small flip cameras to our customers and had them tell their story that way. usually send each customer a personalized thank you along with some HubSpot SWAG. When shopping for a new product or service, who do you trust the most? and obviously seeing fantastic results!
  • B2BBLOGGERS  |  WEDNESDAY, SEPTEMBER 19, 2012
    [Hubspot] Follow The Money To The CMO
    Hubspot:  Buys Performable in June 2011. How Tech Companies Are Setting Sights On The Swelling Marketing Budget. It began in 2009.  Tech companies woke up and saw the growing role of technology in the marketing department – web analytics, marketing automation, social media, digital advertising and digital creation. So began the gold rush….
  • FEARLESS COMPETITOR  |  THURSDAY, APRIL 14, 2011
    [Hubspot] Inside the Mind of the B2B Buyer – New Paths to Purchase
    learn about buyer personas, read this article by David Meerman Scott, Chairman of HubSpot and author of many books in his article “ How Well Do You Know Your Buyer Persona s.&#. (Editor’ s note: This article is the all-time most popular article at Fearless Competitor.). Love hard facts. Hope you do too. Should this matter to YOU?
  • HUBSPOT  |  FRIDAY, MAY 13, 2016
    [Hubspot] How to Upgrade Your B2B Marketing Strategy with AdWords
    And with HubSpot's Ads Add-On , it's easy to manage both content and AdWords campaigns in one platform. Smart marketers know Google AdWords is an essential part of a strong B2B marketing strategy. Neatly Organize Your Keywords and Ad Groups. One of the most critical elements of your SEM campaigns is the organization of your keywords. Win-win!
  • HUBSPOT  |  SUNDAY, MAY 24, 2015
    [Hubspot] How to Build Effective Teams Based on Personality Type
    This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales. Round up the usual suspects,” the gendarme ordered in the famous line from the movie Casablanca. And frequently, that is how executives think when they create teams, committees, or task forces. Designing a Group. Morale is high.
  • KOMARKETING ASSOCIATES  |  TUESDAY, MARCH 18, 2014
    [Hubspot] How to Craft a B2B Email Marketing Strategy That Works
    After all 91% on consumers open email every day, according to ExactTarget via HubSpot. Email marketing is one of the main cornerstones of several B2B marketers’ strategies. However, when done right, email marketing can have great open and click-through rates, as well as a guaranteed sales generator for your business. Creativity Matters.
  • WRITTENT  |  FRIDAY, NOVEMBER 7, 2014
    [Hubspot] 58+ Resources to Master SEO Copywriting
    Hubspot does a great job explaining what SEO really is. think they do, and Ramesh Ranjan from Hubspot agrees wholeheartedly. If you want to be competitive as a copywriter, your work needs to be optimized for SEO. What is the point of writing an amazing and compelling article if people can’t find it on the web? What Is SEO?
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 24, 2014
    [Hubspot] A Simple Guide for an Effective Inbound Call Strategy
    HubSpot customers: SnapEngage integrates directly with HubSpot. But that being said, the two can easily go hand-in-hand. With mobile phones becoming much more than a calling device, it’s easy to forget how important the voice channel is for your customers’ experience as well as for growing your business. Inbound Marketing
  • LEADERSHIP  |  THURSDAY, SEPTEMBER 5, 2013
    [Hubspot] 5 Steps to Build A Sustainable Social Strategy …And Accelerate B2B Lead Generation
    Hubspot’s 2013 Inbound Marketing Report. 4. I am just back from seeing my daughter off as she sets out on her next pursuit. Before she flies out, we spent some family time this past weekend in the city that never sleeps, big, bad, bold and beautiful NYC. We stayed at The Chatwal, New York and it was a wonderful experience. engagement.
  • HUBSPOT  |  WEDNESDAY, JULY 15, 2015
    [Hubspot] How to Use Excel to Run a Blog Content Analysis
    If you are a HubSpot customer, we've outlined how to export data in your HubSpot software. Have you ever poured your heart and soul into a blog post only to see it completely tank? It doesn't generate leads and barely sees any views, while that silly GIFs article that took you half the time and energy goes viral. just in case.).
  • HUBSPOT  |  MONDAY, NOVEMBER 29, 2010
    [Hubspot] Convincing Your Boss in the Value of Social Media [Marketing Cast]
    For instance, you can find a few on HubSpot's case studies page and on David's blog, Web Ink Now. Connect with HubSpot Have you faced challenges when explaining to your senior management that social media is worth your time and effort? People Are Fearful of New Technology. Share Examples of Success.
  • SNAPAPP  |  THURSDAY, MAY 28, 2015
    [Hubspot] The Modern Marketer’s Blog Roundup 5/28/15
    HubSpot: 16 Reasons Why People Leave Your Website. This Hubspot blog provides insight into 16 common website mistakes that can cost you on conversions, and how to fix them. There’s so much great content out there – how do we know what to spend time reading? But there’s something missing: customer engagement. Read On>>  .
<< 1 2 ... 23 24 25 26 27 ... 57 58 >>