HUBSPOT | SUNDAY, DECEMBER 15, 2013
[Hubspot] Create the Perfect Facebook Page, Insights From Gary Vaynerchuk, and More in HubSpot Content This Week
'Poring over the content we put out this past week at HubSpot, one word really stuck out to me. So, without further ado, here''s a collection of new HubSpot content that we hope you will find helpful. SEO: Past, Present, and Future from HubSpot All-in-one Marketing Software. The word? How," by its very nature, is instructional.
HUBSPOT | SUNDAY, AUGUST 25, 2013
[Hubspot] New Social Media Image Templates, #INBOUND13 Wrap-Up, and More in HubSpot Content This Week
'It''s no secret: We produce and publish a lot of content here at HubSpot. So we''re going to try something a little different for these Sunday roundups to help solve this problem -- each week, we''ll resurface some HubSpot content from the past week that you may have missed. And that''s it for this week''s HubSpot content roundup.
HUBSPOT | SUNDAY, DECEMBER 22, 2013
[Hubspot] Free Content Creation Resources, How to Dominate Organic Search, and More in HubSpot Content This Week
This week in HubSpot content, we have posts that can help you master "every little thing." As HubSpot staff writer Ginny Soskey puts it, " They become an uninteresting mush of content that people automatically ignore, archive, delete, or straight up unsubscribe from." 'The modern marketer wears many hats. Ain''t. Yikes!) Stay tuned!
CUSTOMER EXPERIENCE MATRIX | TUESDAY, AUGUST 21, 2012
[Hubspot] Raab Report: OfficeAutoPilot, Infusionsoft and HubSpot Rate Highest in Marketing Automation for Very Small Business
As the chart shows, the leaders in this segment are OfficeAutoPilot , Infusionsoft , and HubSpot. HubSpot isn’t quite as highly tailored to this segment, which is why it is a little further from the top than the other two. But HubSpot has a very large number of clients in this segment, so it is still quite far to the right.
HUBSPOT | SUNDAY, FEBRUARY 16, 2014
[Hubspot] Say Hello to #NewKlout, Twitter’s Fresh Layout, and More in HubSpot Content This Week
'For marketers and sales professionals, a major part of our jobs has become simply attempting to keep up with rapidly evolving technologies. This week a lot of our content has focused on changes made to the platforms that marketing and sales professionals rely on -- as well as tips to help you succeed in the rapidly evolving digital landscape.
HUBSPOT | SUNDAY, FEBRUARY 23, 2014
[Hubspot] LinkedIn Profile Stalking, New Banner Images, and More in HubSpot Content This Week
'At the Inbound 2012 Keynote Address , HubSpot CTO and co-founder Dharmesh Shah began his speech by showing a picture of his newborn baby. That why this week in HubSpot content was all about: LinkedIn. Your Top Questions on “Social Selling” Answered by LinkedIn, Evernote, and HubSpot. The professional social network.
THE FORWARD OBSERVER | WEDNESDAY, APRIL 24, 2013
[Hubspot] HubSpot's 2013 State of Inbound Marketing Report: The Good, The Bad & The Ugly
'Artillery B2B Marketing Blog > The Forward Observer HubSpot has released its fifth annual review of inbound marketing trends and tactics. For the 2013 State of Inbound Marketing Report, HubSpot surveyed over 3,300 marketers from 128 countries. The report confirms the wild west nature of the current marketing world. The good.
REPUTATION TO REVENUE | SUNDAY, MARCH 28, 2010
[Hubspot] Master narratives and framing the debate with B2B marketing
HubSpot does this extremely well, too. For small business marketers and consultants focused on social media and search, HubSpot's master narrative about the why and how of inbound marketing is beginning to frame the whole conversation. Politicians understand this the best. It's critical with B2B marketing, too. Delivered." Make sense?
HUBSPOT | TUESDAY, JANUARY 1, 2013
[Hubspot] HubSpot's 10 Hottest Marketing Blog Posts of 2012
To celebrate the new year, we decided to look back at the most popular articles on the HubSpot blog -- because it's one of the places we celebrate new advancements in marketing year round! The Top 10 HubSpot Blog Posts of 2012. 2012 was an amazing year in marketing. million visitors , and accumulated almost 80 thousand comments.
HUBSPOT | SUNDAY, JANUARY 5, 2014
[Hubspot] 2014 Marketing Resolutions, the 30-Day Blog Challenge, and More in HubSpot Content This Week
When HubSpot''s VP of Marketing, Kipp Bodnar, made this prediction, he meant that 2014 will be the year that marketers question and evaluate their tactics. 'I hate to break it to you, my fellow merrymaking marketers, but. the party is over. Now it''s time to move on to the toughest part of the New Year: following up with those resolutions.
CEEKUE | TUESDAY, SEPTEMBER 21, 2010
[Hubspot] Does Your Website Sucks Too?
Jenn Steele mentioned four reasons in here post 4 Reasons Your Website Sucks on HubSpot Blog, a few days ago. Tags: Webdesign b2b content Hubspot improve Jenn Steele There can be a number of reasons why your website does not perform as well as you want it to. Three of these reasons are quite obvious.
HUBSPOT | SUNDAY, SEPTEMBER 15, 2013
[Hubspot] 'Boring' Companies Succeeding on Social Media, Google+ for Business, and More in HubSpot Content This Week
So take a few minutes to catch up on the most important HubSpot content in social media and web design in the past week. 10 Deadly Reasons Most Websites Fail from HubSpot All-in-one Marketing Software. What was the most interesting thing you learned this week on the HubSpot blog? New social networks pop up every day.
B2B MARKETING MENTOR | FRIDAY, AUGUST 30, 2013
[Hubspot] Building a Sales Team the HubSpot Way: Through Content Marketing
While hiring decisions are obviously important, there’s one key component of HubSpot’s sales strategy that may surprise you: they incorporate content marketing. recently spoke with Mark Roberge , SVP of Sales and Services at HubSpot , to find out how he built an effective sales team for his company. Intelligence. Curiosity.
SMASHMOUTH MARKETING | WEDNESDAY, AUGUST 19, 2009
[Hubspot] Inbound Marketing and Outbound Marketing, by Tony Soprano
I'm not slamming inbound marketing whatsoever, in fact Green Leads is investing heavily in it for our own benefit as well as combining inbound services with traditional outbound services in order to maximize our efforts (see: Hubspot , LinkedIn , twitter , Facebook ). Tags: hubspot demand marketing appointments b2b sales2.0 thing."
HUBSPOT | SUNDAY, OCTOBER 6, 2013
[Hubspot] An SEO Guru's Thoughts on Google, Tips to Improve Facebook Lead Gen, and More in HubSpot Content This Week
What was the most interesting thing you learned this week on the HubSpot blog? Enter some content from the past week. Trying to come up with a way to make your content more enjoyable for your audience? Looking to use your time and resources at work more efficiently? You might just thank yourself later. at all." Think again. inbound marketin
WEBBIQUITY | WEDNESDAY, APRIL 11, 2012
[Hubspot] Riding the Social Media Struggle Bus? You’re Not Alone
In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all. Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. Image credit: The Far Side. Reach out. Interact. Learn.
B2B VOICES | TUESDAY, JUNE 11, 2013
[Hubspot] Can B2B Brands Inspire?
As HubSpot points out in this post, “ B2B products don’t tend to be inherently visual “, but this shouldn’t be the case. If you’re looking for B2B visual ideas read the HubSpot post. Discussion Soap Box B2B social media blogging gamification hubspot infographics Interbrand thought leadership Visual.ly
HUBSPOT | SUNDAY, OCTOBER 20, 2013
[Hubspot] Free Holiday Stock Photos, Expert Photoshop Shortcuts, and More in HubSpot Content This Week
At HubSpot, we strive to provide a top-notch paid product , but we also like to throw in some things that are -- you guessed it -- free! Delight" is a term used all the time at HubSpot. 'We all love free. mean, who doesn''t want free stuff? So, set aside some of your free time (clever, right?) Tis the season to rejoice, marketers.
ONPATH | TUESDAY, JUNE 21, 2011
[Hubspot] HubSpot Making a Splash in Marketing Automation with Performable Acquisition?
If the marketing automation space was a pool, for quite some time you’d find HubSpot quite content sitting by the side of it, applying suntan lotion, just dipping their toes into the cool water. No doubt, HubSpot is an incredibly powerful platform. Article by Scott Thornton, Program Architect at OnPath.
SAVVY B2B MARKETING | TUESDAY, FEBRUARY 21, 2012
[Hubspot] Savvy Toolkit - Pinterest for Business via @hubspot
Enter those "always ahead of the curve" folks at Hubspot. Six months ago I was at a "knit up" (a get together for knitters) and the word "Pinterest" was introduced into the conversation. It was a totally foreign concept to me. Most knitters use a social site specifically for knitting called Ravelry.
HUBSPOT | FRIDAY, AUGUST 27, 2010
[Hubspot] Who should guest host HubSpot TV?
We've had a fun filled 2 years on HubSpot TV , but for the next couple weeks my co-host Karen Rubin is away. Don't know what HubSpot TV is? Click here to vote on the Guest Host for HubSpot TV (Voting closes 12 noon on September 1.). Connect with HubSpot We're broadcasting live really soon (4pm EDT) so watch the live show.
WHAT WORKS - WHAT DOESN'T | WEDNESDAY, JULY 21, 2010
[Hubspot] Selling Your Weaknesses in B2B Content Marketing
The folks at marketing automation software vendor HubSpot seem to agree, judging from a recent blog post on “Seven Reasons Social Media is Bad for Marketing.”. But in this post HubSpot admits “ we have under-reported on the negative aspects” of social media and lists seven hidden downsides. Did HubSpot shoot itself in the foot?
HUBSPOT | SUNDAY, MARCH 2, 2014
[Hubspot] Kick-Ass Business Cards, Standout Resumes, and More in HubSpot Content This Week
This week was a very practical week in HubSpot content. Check out the HubSpot content team’s best advice (if you haven’t noticed we create A LOT of content) for getting prepared, motivated, and focused to write each day you’re on the job. 'Marketing can be extremely difficult. Ah, the beauty of the World Wide Web.
SAVVY B2B MARKETING | TUESDAY, JUNE 28, 2011
[Hubspot] Savvy Toolkit - 101 Marketing Quotes via Hubspot
Summer is upon us! Kids are out of school, swimming pools are open, parks, picnics and dogs who catch frisbees are all more appealing than the work sitting in your inbox. Sometimes you just need that jolt of inspiration to get you back on track. From Wendy: From Stephanie: From Michele: From Kate: From Jamie: From Heather
WHAT WORKS - WHAT DOESN'T | THURSDAY, DECEMBER 16, 2010
[Hubspot] 12 Quick Content Marketing Tips and Trends
Featured speakers were Ann Handley, Chief Content Officer at online marketing site MarketingProfs , and Brian Halligan, CEO of inbound marketing software vendor HubSpot. 7) While HubSpot uses both channels to promote itself, it gets a lot more paying customers from LinkedIn than from Twitter. edgy) helps. For more information…”).
HUBSPOT | MONDAY, JULY 29, 2013
[Hubspot] From the Desk of Patty McCord: Why I’m Joining HubSpot’s Advisory Board
One of those companies is HubSpot, and I’m excited to announce that I’m joining HubSpot’s Advisory Board this month. Why I''m Joining HubSpot''s Advisory Board. Why HubSpot? HubSpot’s culture is centered upon radical transparency and autonomy. 'I am a terrible HR person. It was none of those things.
IT'S ALL ABOUT REVENUE | TUESDAY, MAY 31, 2011
[Hubspot] 6 Sure-fire, Can’t Miss Ways to Increase Blog Views
Content Marketing blogging blogging tips content curation content management Eloqua headline writing hubspot Joe Payne Listsby Joe Chernov | Tweet this We recently deconstructed why some of Eloqua’s 280 blog posts generated considerably more views than others. Then we came up with six absolute locks for triggering views. What does that mean?
WEBBIQUITY | TUESDAY, OCTOBER 16, 2012
[Hubspot] 87 More Vital Social Media Marketing Facts and Stats for 2012
Of Twitter’s 165 million users, half access Twitter on mobile devices at least occasionally. ( HubSpot ). 75 of the Fortune 100 companies use LinkedIn in their corporate hiring process. ( HubSpot ). 76% of marketers said they planned to increase use of video and YouTube in 2012. ( HubSpot ). HubSpot ). HubSpot ).
FEARLESS COMPETITOR | TUESDAY, FEBRUARY 28, 2012
[Hubspot] Brian Halligan, CEO of Hubspot, to appear on Mad Marketing TV (Not!)
Mad Marketing TV , the B2B marketing show sponsored by Act-On Software (with support from Watchitoo and Avitage ) and hosted by Jeff Ogden of Find New Customers today announced that Brian Halligan, CEO of Hubspot is an upcoming guest on the show. HubSpot Management Team. This guest is on hold indefinitely. Sorry for the inconvenience.
HUBSPOT | WEDNESDAY, DECEMBER 18, 2013
[Hubspot] Awards Season is Here! Help HubSpot Pick the Nonprofit of the Year
In the spirit of the biggest and most exciting month for nonprofits, the HubSpot Nonprofit Program is excited to announce our first annual "Nonprofit of the Year" award nominations! HubSpot''s take: One of the least efficient ways to market is via phone. There are thousands more NPOs that we''d put on this list if we could. nonprofit
HUBSPOT | THURSDAY, AUGUST 18, 2011
[Hubspot] Why HubSpot Acquired Social Media Marketing Software Co, oneforty - #Hub140
When I floated the idea of acquiring oneforty internally, I found out that three separate folks at HubSpot had been trying to woo their CTO, Mike Champion, for some time now. This acquisition is part of an ongoing effort to attract the best and the brightest technical minds to HubSpot. We did this acquisition for three main reasons.
WEBBIQUITY | MONDAY, DECEMBER 5, 2011
[Hubspot] Six Ways to Search-Optimize a Blog
Fee-based platforms like Compendium and HubSpot are also search-friendly. Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. Fresh content. Syndication and blog directories. Social media.
HUBSPOT | MONDAY, JANUARY 28, 2013
[Hubspot] Announcing the New HubSpot Blog Apps for Your iPad or Kindle
By downloading and subscribing, your app will automatically be updated daily on weekdays and once per weekend with all the latest and greatest HubSpot Inbound Marketing Blog content. HubSpot Blog Kindle App. By subscribing to our Kindle app, you'll receive real-time updates for HubSpot blog content throughout the day.
SOCIAL MARKETING FORUM | MONDAY, DECEMBER 13, 2010
[Hubspot] Sales 2.0: Shortening Sales Cycles Means Focussing On The Social Buying Process
Research Sales B2B buying process George Silverman HubSpot OneSource Outsell Sales 2.0 Trust is a crucial element in speeding up the purchasing decision. Shortening the sales cycles is important because it leads to higher profit but also because sales cycles (certainly in B2B) appear to be longer than before. sales cycles word-of-mouth
HUBSPOT | FRIDAY, SEPTEMBER 2, 2011
[Hubspot] 4 Event Marketing Lessons From @HubSpot's Dreamforce Strategy #DF11
Back in early 2010, I wrote a blog post called " Why HubSpot Won't Exhibit at Tradeshows Anymore." HubSpot sent approximately 20 of our inbound marketing consultants who -- when not at Dreamforce -- teach our customers how to do inbound marketing using HubSpot every day. Connect with HubSpot So what are those?
HUBSPOT | SUNDAY, FEBRUARY 9, 2014
[Hubspot] Pinterest FAQs, Browser Bookmarks, and More in HubSpot Content This Week
'Here''s a question: How do you become a better inbound marketer? Well, for starters, there''s experience. By showing up everyday, putting in the work, and learning from those around you, you''ll naturally get better at what you do. Practice, after all, makes perfect. Not sure where you can find those resources? The best part about this post ?
FEARLESS COMPETITOR | WEDNESDAY, NOVEMBER 24, 2010
[Hubspot] Hubspot TV – the Inside Story (via )
Added the actual episode of Hubspot TV I was on. Have you heard of Hubspot TV? It's a weekly online marketing show by Hubspot. Airs every Friday at 4:00pm ET online. If you've not seen it, tune in tomorrow at 4:00pm … Continue reading → Tags: Demand Generation
FOLLOW THE LEAD | THURSDAY, AUGUST 12, 2010
[Hubspot] How folks used to ‘follow’ the Grateful Dead. Sound familiar?
The [Grateful] Dead were the first to do inbound marketing,” said Halligan, CEO and founder of inbound marketing firm HubSpot , who stressed that the Dead’s business practices have plenty of applications in the b-to-b arena. When we’re done, you can have it,” said Garcia, first among equals in the Dead, who died in 1995. Who world.
EB2BLEADS | MONDAY, SEPTEMBER 12, 2011
[Hubspot] Salesforce Partners & Users Working With HubSpot Partners
HubSpot is a great application for generating leads online using content marketing , search marketing , social media and email marketing and it has the tracking tools to really understand what marketing activity generates the best return in business terms like leads, sales and loyalty from a marketing perspective.
CLIENT BRIDGE | WEDNESDAY, FEBRUARY 9, 2011
[Hubspot] Improving Lead Capture & Nurturing With HubSpot
HubSpot helped them with lead tracking and management, content management and marketing analytics Knowledge Management Associates needed a better system for nurturing leads and a better solution for capturing leads.
HUBSPOT | SUNDAY, FEBRUARY 2, 2014
[Hubspot] The Biggest Viral Ads of 2013, Gorgeous Website Redesigns, and More in HubSpot Content This Week
While most folks have been thinking about the matchup between the Seattle Seahawks and Denver Broncos, at HubSpot, we''ve been geeking out over a different matchup: the PayPal Mafia vs. the Bill Walsh Coaching Tree. How HubSpot Grew by 50% in 2013: A Year in Review. It''s bright. It''s flashy. Who will win? Who Wore It Best? sections.
HUBSPOT | SUNDAY, SEPTEMBER 8, 2013
[Hubspot] How to Get Started with Pinterest, Write Captivating Intros, and More in HubSpot Content This Week
So this week, I put the HubSpot content roundup together with content that I know could help me -- or any other marketer -- do our jobs better. What HubSpot content did you like this week, and what content do you want to see in the future? Hopefully, you''ll learn a thing or two that''ll make your job even easier this upcoming week!
CLIENT BRIDGE | MONDAY, JANUARY 31, 2011
[Hubspot] Brian Halligan Discusses the HubSpot Product Road Map
Listed in to the HubSpot User Group, where CEO Brian Halligan discussed the HubSpot road map as they shift focus from sales and marketing to product development and innovation. He also highlights how across 4000 customers, HubSpot users average a 10% increase in leads month after month.
WEBBIQUITY | TUESDAY, MAY 31, 2011
[Hubspot] Trust Me: Why Trust is Crucial for Business Success, and How to Built It
According to a recent presentation from HubSpot , “selling is 10X easier once you have established trust. Marketing Strategy Social Media Marketing be transparent blogging building trust HubSpot KC Associates Kipling Ming vase WalmartHalf-jokingly, I told her not to worry, I can build her business without her. Before the Sale.
REPUTATION TO REVENUE | SUNDAY, APRIL 4, 2010
[Hubspot] Marketing lessons from the Grateful Dead
Crazy week last week, but it was hard to resist the HubSpot webinar, Marketing Lessons from the Grateful Dead -- at least for me and 800+ other Dead-loving marketers. Tags: Innovation Marketing Reputation Social Media Strategy business gratefuldead hubspot management marketing socialmedia webinar Put your best customers first.
TRADESMEN INSIGHTS | WEDNESDAY, AUGUST 10, 2011
[Hubspot] How Are You Generating Social Media Leads?
Here are some highlights: According to Hubspot and Edison Research, the more frequent you post on your blog, the better the chances of getting leads. According to Hubspot, fan pages that have over 1,000 fans have 22 times the amount of traffic. Hopefully one of your objectives for social media is to generate new business leads.
FEARLESS COMPETITOR | THURSDAY, MARCH 24, 2011
[Hubspot] B2B Content Marketing: HubSpot May Be the Best in the World
Steve Gershick interviewed Mike Volpe, VP of Marketing for Hubspot. Hubspot had yours truly as a special guest for HubspotTV on November 19, 2010.). Hubspot just got a massive investment of funds from the likes of Sequoia, Google and Salesforce.com, among others, with a D round that totaled $32 million. Here comes Hubspot!
HUBSPOT | FRIDAY, JULY 20, 2012
[Hubspot] HubSpot May Only Be 6, But Our Marketing Software Is Way More Mature
HubSpot started out of a desire to help companies leverage technology to get more out of their marketing. We built HubSpot software as a way to help marketers overcome those barriers. Using HubSpot to Get Found Online. HubSpot has integrated SEO best practices across our entire suite of tools. Search Engine Optimization.
HUBSPOT | SUNDAY, OCTOBER 13, 2013
[Hubspot] Pinterest Lead Gen, Sexy Data, Blog SEO, and More in HubSpot Content This Week
What was the most interesting thing you learned this week on the HubSpot blog? 'Keeping up with the latest big trends in technology, social media, and marketing can seem like an arduous task -- even for the most experienced marketers. Updates keep popping up left and right for Twitter, Google, Facebook, and the like. but what about Pinterest?
TRADESMEN INSIGHTS | THURSDAY, OCTOBER 20, 2011
[Hubspot] Blogging: Helps Increase New Business Leads by 69%
2011 HubSpot ROI Study. In a recent 2011 HubSpot ROI Study , 69% of businesses surveyed said that blogging attributed to their lead generation success. Marketing Tips Marketing Tools Social Marketing blogging as a new business tactic blogging helps create new business leads hubspot michael gass thought leadership
FEARLESS COMPETITOR | FRIDAY, DECEMBER 10, 2010
[Hubspot] Hubspot TV – the Inside Story (via )
I’m a huge fan of Hubspot and they have their weekly show this afternoon. wrote this after I appeared on the 11/19 show, so I wanted to re-share it today. Hope you can tune in later today. Have you … Continue reading → Demand Generation
THE EFFECTIVE MARKETER | THURSDAY, MARCH 10, 2011
[Hubspot] How Everybody Wins with HubSpot's Funding « The Effective Marketer
The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How Everybody Wins with HubSpot’s Funding As everyone in the marketing industry surely knows by now, HubSpot raised $32 million in additional funding. Everyone Wins But it also means something else.
HUBSPOT | THURSDAY, FEBRUARY 20, 2014
[Hubspot] Your Top Questions on "Social Selling" Answered by LinkedIn, Evernote, and HubSpot
That''s why last week, HubSpot, LinkedIn, and Evernote hosted a webinar to discuss how organizations can align their sales and marketing teams to develop the tools that make social selling work through context, content, and collaboration. Mark Roberge, HubSpot. 'This post originally appeared on the Sales section of Inbound Hub.
FEARLESS COMPETITOR | MONDAY, FEBRUARY 7, 2011
[Hubspot] Hubspot TV – featuring @fearlesscomp of Find New Customers
Maybe you were tied up. Maybe you were on the phone. Maybe you were sleeping. How else could you have missed it live? No matter. Here’s HubspotTV from November 19, 2010 featuring Yours Truly with Mike Volpe and Karen Rubin. sales leadership
HUBSPOT | WEDNESDAY, MARCH 20, 2013
[Hubspot] The HubSpot Culture Code: Creating a Company We Love
We are releasing a public beta of the HubSpot Culture Code. Like HubSpot, the Culture Code is a perpetual "work in progress," so we'll update it periodically. HubSpot is growing. We thought it could be interesting and possibly even useful to offer up this inside look at HubSpot and the people behind it. So, hold up.
WINDMILL NETWORKING | TUESDAY, APRIL 12, 2011
[Hubspot] 3 Winning Examples of B2B Blogs Done Right
Blogging Content Marketing Social Media Marketing Blog Business business to business Forrester Research hubspot internet-marketing Kinaxis LinkedIn Marketing and Advertising Twitter YouTubeOver the last few years blogging has become a recognized marketing tool as a component of a social media strategy. Louis E. Nothing. Louis E. Kinaxis.
ANNUITAS GROUP | TUESDAY, JANUARY 14, 2014
[Hubspot] Content Greats of 2014 for B2B Marketers
Blog content marketing Content Marketing Institute Demand Generation Strategy Hubspot optimize content perpetual revenue Tim Ash V3 'A solid strategy is the key to driving more revenue in B2B, but you do need to maximize and optimize each step along the way. These pieces help you get there.
WEBBIQUITY | THURSDAY, FEBRUARY 23, 2012
[Hubspot] 34 (of the) Best Google+ Tips, Tactics and Guides of 2011
The Ultimate Google+ Cheat Sheet by HubSpot Blog. ** 5 STARS. 10 Guaranteed Ways to Get More Google+ Page Followers by HubSpot Blog. How Google+ Is Changing the Web, Even Though No One Wants It To by HubSpot Blog. Google+ (or Google Plus) is many different things, depending on who you ask. It will fundamentally change SEO.
FEARLESS COMPETITOR | THURSDAY, FEBRUARY 23, 2012
[Hubspot] Brian Halligan, CEO of Hubspot, to appear on Mad Marketing TV
Mad Marketing TV , the B2B marketing show sponsored by Act-On Software (with support from Watchitoo and Avitage ) and hosted by Jeff Ogden of Find New Customers today announced that Brian Halligan, CEO of Hubspot is an upcoming guest on the show. HubSpot Management Team. “ The line-up of guests on Mad Marketing TV is incredible.
HUBSPOT | SUNDAY, OCTOBER 27, 2013
[Hubspot] How SEO's Future Affects Inbound, Seth Godin Talks Google, and More in HubSpot Content This Week
'It''s okay to admit: There are some marketing strategies you think are so difficult to implement that you find them scary (even spooky, perhaps?). Fear not, marketers -- we''ve got you covered. You''ll also get some insights regarding just what exactly the future holds for SEO, and what the heck is going on over at Google. simple way to do this?
WHAT WORKS - WHAT DOESN'T | TUESDAY, OCTOBER 12, 2010
[Hubspot] Can PR Firms Find Gold in Marketing Automation Services?
Some of the more forward-looking PR firms I work with are looking to supplement traditional PR offerings with demand generation services, using marketing automation software such as Marketo and HubSpot to track prospect’s actions to “nurture” them with additional content towards a sale. Except I just did.
WEBBIQUITY | MONDAY, MARCH 15, 2010
[Hubspot] How to Avoid Social Media Mistakes
For more guidance on maximizing the impact social media marketing can have for your organization, see 8 Common Mistakes in Social Media Marketing on the HubSpot blog. Tags: Social Media Marketing b2b social media HubSpot social media mistakes social networking This lack of experience can lead to several common, but avoidable mistakes.
CONTENT MARKETING EXPERIENCE | TUESDAY, MARCH 26, 2013
[Hubspot] Why marketing automation fails: the role of vendors and content
While some of them , such as Pardot (now ExactTarget ), Marketo , Eloqua and HubSpot have been showing the way in content marketing, – with the necessary mistakes – others have social media and content marketing strategies that are not strategies but simply an attitude of sharing as much self-serving content as possible. Zemanta.
VIDYARD | TUESDAY, SEPTEMBER 17, 2013
[Hubspot] From Awareness to Post-Sale: How to Use Video Throughout the Inbound Marketing Cycle
Blog Content Marketing Hubspot inbound content marketing using video effectively video marketing video strategy vidyard 'A great content marketing plan doesn’t have a set end date, and neither should your video marketing strategy. Your brand can use video throughout the inbound marketing funnel and this post outlines how to get started.
SMASHMOUTH MARKETING | THURSDAY, SEPTEMBER 17, 2009
[Hubspot] Inbound Marketing, The Über List for Outbound Marketers
Even though I preach my own brand of outbound marketing Kool-Aid, for the past six months or so I've been drinking some of the inbound marketing variety (the orange kind from Hubspot ). Tags: hubspot onesource netprospex b2b marketing outbound marketing demand gen b2b sales lead gen inbound marketing inside sales jigsaw sales2.0
HUBSPOT | SUNDAY, JANUARY 12, 2014
[Hubspot] Elements of Modern Web Design, the Best LinkedIn Groups for Marketers, and More in HubSpot Content This Week
HubSpot''s VP of Content, Joe Chernov, recently predicted that marketing deparments will become more like engineering deparments in 2014. Follow-up question: Do you want to see a GIF of HubSpot CEO Brian Halligan dancing on stage? 'So much to learn, so little time to do so. If the G.I. 20 LinkedIn Groups Every Marketer Should Join.
CLIENT BRIDGE | WEDNESDAY, FEBRUARY 17, 2010
[Hubspot] Another Software Company Succeeds with Inbound Marketing & HubSpot
CONVERSIONATION | MONDAY, DECEMBER 10, 2012
[Hubspot] Context Marketing in Context: Beyond Inbound and Content
However, it got picked up by more people after HubSpot’s INBOUND 2012 conference this summer where context and context marketing was among the main takeaways as so many people resumed them on their blogs. At Inbound 2012 HubSpot announced the new version of its’ marketing software , and it’s not bad at all. That’s good. Great.
THE POINT | TUESDAY, MAY 14, 2013
[Hubspot] Apparently It’s Now Safe (Again) to Use “Free” in a Subject Line
In a related post, inbound marketing software provider Hubspot reported on an A/B test using the word “Free” and concluded that the difference, at least in terms of deliverability, was statistically insignificant. However, Hubspot also noted that click-through rates increased when the word “free” was excluded. So, what to do?
FEARLESS COMPETITOR | WEDNESDAY, APRIL 27, 2011
[Hubspot] Content Marketing Expert Joe Pulizzi interviewed by Hubspot
Great video interview with the author of Get Content, Get Customers by the smart folks at Hubspot. So without further ado, we share Hubspot’s great content below. By the way, we’re huge fans of Hubspot too. Without further ado, here is Hubspot’s own unedited post: _. Here’s the permalink.
INBLURBS | WEDNESDAY, APRIL 25, 2012
[Hubspot] Video and Social Media on the Rise Say 79% of US Marketing Professionals
Get Found Online inbound marketing Lead Generation Real-Time Marketing and PR social media marketing Hubspot marketing software marketing analyse social media marketing automation social media marketing controling social media marketing roiMarketing tools and automation are the most seen challenges. Watch this Video!
CONVERSIONATION | THURSDAY, MARCH 8, 2012
[Hubspot] Email Marketing: The Customer-Centric Culture Failure
Blog Connected marketing Email marketing Inbound marketing Research customer-centricity Econsultancy email marketing HubSpot personalization ROI segmentationEarlier this week, I received Econsultancy’s Email Marketing Industry Census 2012 report.
WINDMILL NETWORKING | FRIDAY, OCTOBER 25, 2013
[Hubspot] Top 7 Reasons Your Business Should Be Interested In Pinterest
Pinterest BlogHer Facebook hubspot RichRelevance Shareaholic Social Media Marketing Twitter YouTube 'If you market your business online, there is a good chance you have heard of the fastest growing social network, Pinterest. The photo and video sharing site is exploding in popularity. billion page views per month. It allows me to.
THE EFFECTIVE MARKETER | TUESDAY, JUNE 23, 2009
[Hubspot] because you can't beat free marketing training
The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Because You Can’t Beat Free Marketing Training This is the second post finalizing the review of the Inbound Marketing University program from HubSpot. Here I talk about the final 5 classes. Welldone! But it is not.
HUBSPOT | WEDNESDAY, AUGUST 21, 2013
[Hubspot] Announcing the Next Generation of HubSpot's Inbound Marketing Platform
We founded HubSpot with a basic observation -- that people navigate to content, products, and companies they find interesting. We made a major stride last year when HubSpot introduced the first version of its Inbound Database, which included detailed contact profiles. The Inbound Database is the class historian of HubSpot.
WHAT WORKS - WHAT DOESN'T | TUESDAY, MAY 4, 2010
[Hubspot] Real Editors Don't Just Retweet
Tags: B2B marketing content marketing editorial strategy HubSpot “Content marketing” – using material such as white papers, podcasts and videos to sell to customers – is the latest buzzword as companies try to grab market share in the recovering economy. Their “beats” are the technology they work with and the customers they talk to.
CONTENT MARKETING TODAY | WEDNESDAY, DECEMBER 21, 2011
[Hubspot] HubSpot Launches Free Marketing Grader Tool to Replace Website Grader
From the Hubspot Blog, by Karen Rubin. HubSpot launches a free new tool to help you evaluate and improve the effectiveness of your entire marketing program. Since 2006, HubSpot’s award-winning free tool, Website Grader, has graded more than 4 million websites. Via Scoop.it – Content Marketing Now. Read more: [link].
FEARLESS COMPETITOR | FRIDAY, JUNE 17, 2011
[Hubspot] Hubspot acquires Performable
Yesterday, Hubspot announced the acquisition of Performable. After raising $32MM in a recent venture round , Hubspot is well-positioned to make strategic acquisitions. Editor’s note: We were the featured guest on Hubspot TV in the episode “ HubspotTV with Marketing Strategist Jeff Ogden. “).
FEARLESS COMPETITOR | TUESDAY, JUNE 28, 2011
[Hubspot] Hubspot acquires Performable – updated
Hubspot is strongest at the top of the funnel, which they call “Tofu – things like social media, keywords, blogging and search optimization. Hubspot is decent at the middle of the funnel, which they call “MoFu - landing pages, lead nurturing, emails and lead intelligence. We wish to update this post.). “).
WEBBIQUITY | THURSDAY, JANUARY 9, 2014
[Hubspot] Four Expert Local SEO Guides
The Ultimate List: 50 Local Business Directories by HubSpot. Search Engine Optimization (SEO) Amanda DiSilvestro Amy Nokinsky best local SEO directories Eric Vreeland HubSpot local SEO guides Miriam Ellis What are the most important ranking factors in local search optimization? What emerging trends will impact local search?
HUBSPOT | WEDNESDAY, OCTOBER 13, 2010
[Hubspot] 60 @HubSpot Employees. One Take. [video]
The HubSpot team wants to thank its customers and community for the past four awesome years of inbound marketing. There are far too many HubSpot employees who helped with the video to list here, but feel free to find them in this great @HubSpot Twitter list ! Connect with HubSpot Seriously, you all rock.
HUBSPOT | SUNDAY, SEPTEMBER 1, 2013
[Hubspot] How to Create an Infographic in an Hour, the Sexiest CTAs on the Web, and More in HubSpot Content This Week
Last week , we tried a new type of weekly roundup featuring HubSpot content you may have missed. 'I don''t know about you, but Sunday is my day to catch up on life. do my laundry, vacuum the one area rug in my apartment, and make sure every dish is sparkling clean -- and then sit down to catch up on all the content I missed during the week.
HUBSPOT | SUNDAY, JULY 3, 2011
[Hubspot] What Marketers Should Know About Google's Latest Announcements [HubSpot TV]
This year, however, Google decided to help keep things exciting with a couple of new announcements that were covered on this week's episode of the Marketing Update on HubSpot TV. We have yet to see how it will impact search results and inbound marketing, but you can keep updated on how marketers can use Google+ by following HubSpot !
FEARLESS COMPETITOR | TUESDAY, JUNE 12, 2012
[Hubspot] Mike Volpe, CMO of Hubspot interviewed by Lisa Nirell of EnergizeGrowth – guest on my show
This interview with Mike is really good. Lisa is a terrific interviewer. Please note that I was once a guest on HubspotTV with Mike and Karen Rubin , and Lisa is an upcoming guest on Marketing Made Simple TV. She has some terrific data from interviews with Chief Marketing Officers to share with our viewers. Mike’s answer was spot on.
CLIENT BRIDGE | WEDNESDAY, NOVEMBER 9, 2011
[Hubspot] Find Out What Companies Are Viewing Your Website - New HubSpot App!
HubSpot just launched a new version of the Prospects application. This is yet another tool to provide additional insight so that HubSpot users can more effectively market and sell to prospects. If you're not a HubSpot customer but would like to try the Prospects app, you can request a Free Trial below
HUBSPOT | THURSDAY, JUNE 16, 2011
[Hubspot] Why HubSpot Acquired Marketing Automation Company Performable
It's a great team that matches the culture of HubSpot - and was a perfect fit for us. The team does not stop there however, because David has recruited some of the best minds for product development as well as product usability and design, and they are all joining HubSpot. Connect with HubSpot What’s next?
WEBBIQUITY | THURSDAY, JANUARY 19, 2012
[Hubspot] Web Presence Optimization Software Review: gShift Labs
HubSpot ), gShift isn’t a point solution, but a single integrated tool to manage all aspects of WPO. gShift Labs is the first (at least that I’m aware of ) integrated software package for managing web presence optimization (WPO). Unlike pure SEO management tools (e.g., Radian6 , Alterian SM2 ), or inbound marketing suites (e.g.,
HUBSPOT | SUNDAY, SEPTEMBER 29, 2013
[Hubspot] Bad News About Keywords From Google, Good News About Pins From Pinterest, and More in HubSpot Content This Week
'The work week that was has come and gone -- and a new one will soon emerge (perhaps a little too soon for the anti-Monday crowd). Due to your hectic schedule, you may have missed out on some of the latest goings-on we''ve reported this past week. We''ve compiled the key takeaways from five posts we published during the last several days. new pin!
SOCIAL MEDIA B2B | FRIDAY, OCTOBER 22, 2010
[Hubspot] Old Tweets, New Twitter and B2B
from Hubspot. Tags: Social Networks Twitter Hubspot Marketing Profs mashable sazbean Tweetsmarter Twitter continues to grow and be an integral part of B2B social media plans. Yesterday I tweeted a link to a post about searching for old tweets and it really struck a chord with a lot of people. from Tweetsmarter. Continue Reading.
SOCIAL MEDIA B2B | FRIDAY, DECEMBER 10, 2010
[Hubspot] B2B Social Media Benefits from Email Marketing
from Hubspot. Communications Marketing Blue Sky Factory email HubspotB2B Marketers are more successful in social media when their campaigns are integrated and all tactics align towards achieving the same goals. Send Subscribers Your Season’s Greetings with Email Marketing. from Blue Sky Factory. Continue Reading. from BuyerZone.
HUBSPOT | SUNDAY, JANUARY 19, 2014
[Hubspot] Introducing the Blog Topic Generator, Learning to Not Hate Writing, and More in HubSpot Content This Week
HubSpot''s lead blog strategist, Pamela Vaughan, has got you covered. I''ll now leave you with a new post from HubSpot''s resident writing wiz, Dan Lyons, in which he takes a look at a new (and arguably scary) marketing campaign, which involves a demonic, animatronic baby wreaking havoc on unsuspecting bystanders. 'Ugh … writing.
TRADESMEN INSIGHTS | THURSDAY, FEBRUARY 17, 2011
[Hubspot] 2011 Trends: Content Marketing is Critical for Social Media Success
According to a social media study by King Fish Media, HubSpot and Junta42, original content, both branded and expert, is by far the most employed tactic for social media. Marketing Trends Social Marketing emarketer hubspot geoff ramsey king fish media junta42 2011 trends.content marketing content marketing for ssocial media
TRADESMEN INSIGHTS | WEDNESDAY, APRIL 13, 2011
[Hubspot] Content is King: 10 Tips on Effective Writing
According to a social media study by King Fish Media, HubSpot and Junta42, original content, both branded and expert, is by far the most employed tactic for social media. Marketing Tips Social Marketing content is king effective writing hubspot junta42 king fish media michael gass tips on effective writingWrite for SEO.
HUBSPOT | WEDNESDAY, MARCH 9, 2011
[Hubspot] 8 Lessons From HubSpot’s $32 Million Round with Salesforce, Google, and Sequoia
As a follow up, I wanted to share eight lessons learned while building and funding HubSpot. You Can’t Take Your Foot Off The R&D Gas Anymore - Traditionally “late” stage rounds like the one HubSpot just raised is put primarily to work into sales and marketing at the expense of R&D. Connect with HubSpot
SOCIAL MEDIA B2B | WEDNESDAY, MARCH 23, 2011
[Hubspot] Top 10 B2B Companies on Twitter [March 2011]
The biggest gain is by Hubspot, which went from 40,000 to 100,000 followers using Twitter’s advertising program of Promoted Accounts. One of the components of the ranking is the ratio of followers to followings, and Hubspot, like the other companies gaining followers, did not increase the people they were following accordingly.
WINDMILL NETWORKING | WEDNESDAY, SEPTEMBER 25, 2013
[Hubspot] 5 Keys to Using SlideShare for Maximum Impact
Social Media Writing Business Google hubspot LinkedIn marketing Microsoft PowerPoint Picture Superiority Effect slideshare 'When you embrace your role as a publisher and understand its importance in becoming a social business that means that you need to publish what your audience wants to read. Featuring Contributions from Global Thinkers.
WINDMILL NETWORKING | THURSDAY, SEPTEMBER 16, 2010
[Hubspot] 5 Reasons Why Your Social Media Strategy Isn’t Really a Social Media Strategy
According to Hubspot, 72% of businesses have a social media strateg y. As I consult with more clients on social media strategy, I am always amazed after I do a competitive analysis to find out that most American companies that I run across don’t seem like they know what they are doing on the likes of Facebook and Twitter. Really?
HUBSPOT | WEDNESDAY, NOVEMBER 3, 2010
[Hubspot] HubSpot Launches Free Marketing Event Directory
At HubSpot we have invested some of our time helping marketers learn better online through efforts that include Inbound Marketing University , Marketing Hubs , Webinars , Ebooks, Inbound Marketing LinkedIn Group , Facebook Page and our Internet Marketing Blog. Connect with HubSpot Free Download: Inbound Marketing Kit.
WEBBIQUITY | WEDNESDAY, MARCH 23, 2011
[Hubspot] 9 Criteria for Selecting a Social Media Monitoring Tool
Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. But how do you choose one? Range of coverage. Many include at least the most popular blogs as well. Frequency of alerts. News can travel extremely fast through social media. Value.
STORIES THAT SELL | MONDAY, MAY 24, 2010
[Hubspot] Customer Success Stories Show You Solve Problems for Customers
Last week, the Hubspot blog ran a story with lessons from the MarketingProfs B2B Forum, "27 Marketing Lessons B2B Marketers Should Know." Watch this space for more ways to use customer stories to achieve some of Hubspot’s B2B lessons. " I picked up some fresh new tips and important reminders. The best way?