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How to Build Trust With Your Customer Marketing Strategy

Marketing Insider Group

While this is a great way to help your company grow, it isn’t the only way to keep your business and products or services top-of-mind. But if you’re just learning about customer marketing, we’re here to help you understand the far-reaching benefits it can provide. One area companies often neglect to invest in is customer marketing.

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How to drive word of mouth | Nilan Peiris (CPO of Wise)

Lenny's Newsletter

Wise allows anyone to send money in more than 60 currencies to over 160 countries at low cost, and throughout its history has grown primarily through word of mouth.

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Seven Event Marketing Ideas to Attract and Engage Attendees

Webbiquity

With that in mind, using the right technology for events to improve accessibility is vital to help you enhance your brand image, boost attendance, increase engagement, and build a loyal following. All of these platforms, individuals, and businesses can help spread the word about your upcoming event. Your website and landing pages.

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Why The Leader in Conversation Intelligence Invested in Employee Advocacy w/ Sandy Pell at Invoca

EveryoneSocial

But it’s not just about buying – how WOM affects hiring is also impressive. As you may have heard, WOM-hiring has, by a huge margin, the highest applicant-to-hire conversion rate: almost half of all hires are via WOM, but those hires constitute only 7% of all applicants; crazy!

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Why Your B2B Business Needs a Customer Loyalty Program

The Lead Agency

If a customer becomes part of something positive, memorable and walks away satisfied, they are 14 times more likely to return for another purchase, spread WOM, share their data, or re-engage with the brands in other ways. B2B companies are definitely not exempt from this rule. Referral and testimonial programs.

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Employee Advocacy- Are You Leveraging Your Employees’ Influence?

Onalytica B2B

We know all too well that word of mouth marketing (WOM) is by far the most effective form of marketing, and we also know that customers are turning to social media to aid in their decision making process, so why doesn’t brand advocacy have much greater emphasis? Help employees see why. Employ a tool to help.

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Advocacy Marketing: The Simple Guide to Help You Succeed

EveryoneSocial

Over 90% of consumers trust WOM marketing recommendations over any other type of marketing Peer-to-peer marketing is the leading driver behind 20-50% of all purchasing decisions. From there, it helps you know how to build campaigns to ramp up efforts or how you can partner with them to encourage more advocacy results.