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Smashmouth Marketing

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b2b Demand Gen Marketers & Barack - Simplicity, Consistency & Relevance

Smashmouth Marketing

Or to see the shift from "Web 2.0" If you are calling to tell a CTO how your security software will help comply with Sarbanes Oxley, say that along with why they would want to continue the call. Help them through this process by giving them what they need and want. to "Social Media" overnight. Stick with what you know.

Relevance 100
article thumbnail

b2b Demand Gen Marketers & Barack - Simplicity, Consistency & Relevance

Smashmouth Marketing

Or to see the shift from "Web 2.0" If you are calling to tell a CTO how your security software will help comply with Sarbanes Oxley, say that along with why they would want to continue the call. Help them through this process by giving them what they need and want. to "Social Media" overnight. Stick with what you know.

Relevance 100
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MarketingSherpa Marketing Summit, Richard Fouts of Gartner talks Social Media and Communications

Smashmouth Marketing

New media and Web 2.0 For example, blogs help us solicit input about new products. and they help marketers and salespeople have conversations, not just engage in one-way messaging. And social media can help. Are there other benefits? are changing everything, but the fundamentals of marketing haven't changed.

Gartner 100
article thumbnail

MarketingSherpa Marketing Summit, Richard Fouts of Gartner talks Social Media and Communications

Smashmouth Marketing

New media and Web 2.0 For example, blogs help us solicit input about new products … and they help marketers and salespeople have conversations, not just engage in one-way messaging. And social media can help. Are there other benefits? are changing everything, but the fundamentals of marketing haven’t changed.

Gartner 100