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B2B Memes

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Twitter Challenge Update: 3 Things I’ve Learned So Far

B2B Memes

Now that I’m halfway through my self-imposed Twitter challenge for February, it’s time for a progress report. I’ll revisit and perhaps expand the following list at the end of the month, but here’s some of what I think I’ve learned so far, both about myself and about Twitter. The more you put into Twitter, the more you get back.

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Blogging Strategies: Post in Haste, Promote at Leisure

B2B Memes

Thanks to a Twitter lead from @TomPick , I came across an article by Devin Sugameli offering “ 5 Tips for More ReTweets.&# Though Luciani didn’t apparently include Twitter (2008 was premature, no doubt), I imagine his findings apply there as well. Tags: Writing blogging Metrics Twitter.

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“Content Is Power”: Q & A with Mark W. Schaefer

B2B Memes

But on Twitter and his blog he ranges far more widely than what we usually think of as marketing. Even when he wasn’t yet the expert on social media that he is now (see his excellent primer, The Tao of Twitter , for example), his dispassionate looks at new-media platorms and personalities were both entertaining and informative.

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Facebook Subscriptions: Overdrive for Journalists?

B2B Memes

That’s why I’ve so far stuck with Twitter and its follower model and dallied with Google Plus and its concept of differentiated social circles. With Facebook’s introduction yesterday of Twitter-like subscriptions , though, that could change. As with every new feature Facebook introduces, this one is sure to spawn plenty of confusion.

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Dialogue vs. Monologue: Six New-Media Principles, No. 1

B2B Memes

What’s more, they can now be publishers themselves, whether through their own blogs, Twitter, Facebook, or other forms of social media. The journalist’s role is no longer to dominate or control the conversation, but to participate in the conversation, support it, and help a variety of other voices to be heard.

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Nine Keys to a Robust Editorial Career in Social Media

B2B Memes

Although LinkedIn is the most obvious one for business purposes, Twitter and Facebook may be more valuable, depending on the industries you’re involved in. It’s not enough, though, if you simply blog on your employer’s site or Twitter account. You should own at least one blog and Twitter account of your own, and use them regularly.

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Your Content May Be a Commodity, But You’re Not

B2B Memes

They rarely break news stories or raise new issues, but they help me understand them. Whether you’re blogging or Twittering or commenting, whatever you choose to say has been said before, probably hundreds of times. But that’s OK.

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