• MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] Quantifying the Value of Social Media Engagement in B2B Marketing
    engagement help address the. resources help Top Performing B2B. like Twitter and Facebook are low on. channels like Twitter. By actively monitoring twitter. LinkedIn, Twitter, and Facebook to share. the right outcomes and helps employees. Entire content © 2012 Gleanster, LLC. All rights reserved.
  • MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] Moneyball for Sales & Marketing
    fresh piece of content, a new perspective or resource, might help. Sales teams should choose collateral that helps them stand out against the competition. KnowledgeTree helps customer-facing teams use and improve their. Visit Our Website Follow Us On Twitter www.knowledgetree.com @knowledgetree © KnowledgeTree 2013.
  • MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] Start engaging from the first click in the Customer Journey
    Marketers must not only learn to understand the journey, but also find ways to help direct it, optimize it and. consumer research, also help to improve customer interactions in both offline and online channels. They can then help direct the customer journey — offline as well as online — rather. This capability helps direct the.
  • MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] Closing the Loop on Social Leads
    This White Paper is designed to help you tap into the vast number of social media leads awaiting you and your. With more than 750 million global users on Facebook and 460,000 new Twitter accounts added each day, your current and potential customers are very likely using social media. step of the funnel and helping you close more sales.
  • ORACLE B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] Creating Ideal Customers: Personalize Every Experience to Increase Engagement, Advocacy, and Revenue
    All designed to help you create ideal customers. More Twitter Followers Golden State Warriors Increase Sales. Creating Ideal. Customers Personalize Every Experience to Increase. Engagement, Advocacy, and Revenue Oracle Marketing Cloud CMOs face a major dilemma: While 75% of CEOs want marketing to become more. The content being served.
  • ORACLE B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] Grande Guide to Social Advertising
    Tumblr, Twitter, and Facebook, it’s now even easier for. Social ads, if remarkable, help trigger this online word of mouth. It helps to focus on the. TWITTER Twitter has been adding advertising features at a rapid. Twitter plans to make its first push. Types of Twitter Ads • Sponsored Tweets. Twitter.
  • ORACLE B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] Grande Guide to B2B Blogging
    Mark Schaefer is the author of The Tao of Twitter and. well-crafted blog will help you to drive awareness of. same time, business leaders want content that helps. of these two very different audiences will help your. blog is right for your company, it helps to understand some of the key benefits of building a.
  • ORACLE B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] The Demand Gen Pro's Cookbook
    RETARGETING SACK LUNCH PAGE 10 TWITTER FUNNEL-. Follow Mike on Twitter. ADP whipped up a fresh lead management operation that helps. This helps you engage leads. Follow Jean on Twitter. Follow Amanda on Twitter. TWITTER FUNNEL-FILLER. Twitter search and timelines features. in Twitter.
  • ORACLE B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] The Ultimate Guide: Getting started with Social Selling
    Helping buyers reach. Insights gained from social conversation help to. Help your team stay authentic online. Twitter, LinkedIn, About.me, etc. Help them identify what professional groups their. Help sales understand the best use for all content you offer. Monitoring their prospect’s profiles helps.
  • AGGREGAGE B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] B2B Marketing Trends for 2016
    While their ideas vary, they could be summarized as: • Produce better content by making it more focused on the needs of a specific group. • Be more human—write for people, not segments or search engines. • Use frameworks like ABM and ICE to help with these efforts. and Twitter followers. Technology will help marketers. Look for.
  • AGGREGAGE B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] B2B Marketing Trends for 2016
    While their ideas vary, they could be summarized as: • Produce better content by making it more focused on the needs of a specific group. • Be more human—write for people, not segments or search engines. • Use frameworks like ABM and ICE to help with these efforts. and Twitter followers. Technology will help marketers. Look for.
  • AGGREGAGE B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] B2B Marketing Trends for 2016
    While their ideas vary, they could be summarized as: • Produce better content by making it more focused on the needs of a specific group. • Be more human—write for people, not segments or search engines. • Use frameworks like ABM and ICE to help with these efforts. and Twitter followers. Technology will help marketers. Look for.
  • BIZNOLOGY  |  FRIDAY, FEBRUARY 5, 2016
    [Help, Twitter] The most important questions to make your marketing work
    Social networks, such as Facebook and Twitter, use algorithms to filter and present the right information based on what they believe their users—your customers—really want to see. Succeeding at marketing these days really isn’t that hard. Oh, don’t get me wrong, it takes some effort, along with time, money, and resources. Good question.
  • MODERN B2B MARKETING  |  FRIDAY, FEBRUARY 5, 2016
    [Help, Twitter] How Mobile App Marketers Can Attain a 360-Degree View of Their Audience
    Marketers have never had such an abundance of data and insights available to them–mountains of information to help support strategy and deliver success. This helps you stay away from guesswork and pursue the tactics that work best for your specific user base. What does this mean, and why is it important? What is a 360-degree view?
  • CONTENT STANDARD  |  FRIDAY, FEBRUARY 5, 2016
    [Help, Twitter] 3 Big Reasons Content Marketers Must Attend B2B Events in 2016
    New experiences reorganize the neural pathways in our brains and help us think differently and enhance creativity. Hearing a thought leader speak about her experiences in the industry has a stronger effect because it brings the connection to another level, rather than just placing a name to a face or Twitter handle to a Tweet.
  • WEBBIQUITY  |  FRIDAY, FEBRUARY 5, 2016
    [Help, Twitter] 14 Content Marketing Tools to Help Your Business Grow
    While getting additional budget or headcount approved may be tough, there are other options to help create more content (other than just working more hours). wide range of online tools can help you either produce content more efficiently or get more value out of what you’re already creating. Guest post by Joan Guilbert. Buffer.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, FEBRUARY 4, 2016
    [Help, Twitter] Marketing Automation and Creativity: How to Have Your Cake and Eat It, Too
    All of this information can be utilised to your advantage, as that data can help you to identify and build a group of independent endorsements for your goods or services as a result of marketing to competitors’ customers. This can be automated to help you with targeting and pushing prospects through from Marketing to Sales.
  • ACT-ON  |  THURSDAY, FEBRUARY 4, 2016
    [Help, Twitter] Everything You Need to Know About User-Generated Content
    Blog posts, pins, social media updates, Twitter chats, webinar question,s and any other imaginable format all count, too. Mention how much user-generated content helps you, especially after a client has just conveyed they’re unusually happy with you. And then we would use it across Instagram, Pinterest, Facebook, Twitter.
  • BIZIBLE  |  WEDNESDAY, FEBRUARY 3, 2016
    [Help, Twitter] 23 Account-Based Marketing Leaders to Follow on Twitter
    To stay up to date on all the hottest ABM news, follow these 23 account-based marketing leaders on Twitter who prove there’s more to marketing than being really, really ridiculously good looking. 1. Craig Rosenberg is the Co-Founder and Chief Analyst at TOPO, a research and advisory firm that helps companies grow faster. https://t.co/7DLsBxzgnO.
  • BIZNOLOGY  |  WEDNESDAY, FEBRUARY 3, 2016
    [Help, Twitter] How to earn customer loyalty in the age of chat
    Beyond added revenue, a loyal customer benefits a business in another, equally crucial way: he/she will help build and defend  your reputation. They did, however, have a Twitter account. As any observer of Super Bowl Sunday knows, brands put a great deal of effort and expense into customer acquisition strategies. ” Wait. What?!
  • CONTENT STANDARD  |  WEDNESDAY, FEBRUARY 3, 2016
    [Help, Twitter] What, How, and When to Measure 3 Key Areas of Your Snapchat Marketing
    But, just like these numbers are important for bringing marketers to Snapchat, numbers are equally important to help them strategize and stay. The Content Standard’s Jonathan Crowl offers insight about this obstacle by looking at third-party tools used for platforms like Facebook and Twitter. Spoiler alert: Numbers are important.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, FEBRUARY 3, 2016
    [Help, Twitter] 5 Critical things you need to know about Periscope now
    This month Twitter started autoplaying Periscope streams within its feed. While some marketers had previously been able to overlook the importance of livestreaming apps like Periscope, any brand with a strong Twitter presence is scurrying to catch up … As am I! How do you think will Periscope change with Twitter autoplay?
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 3, 2016
    [Help, Twitter] How to Network Like a Pro: 10 Ways to Make a Long List of Meaningful Connections
    So to help you hone your own networking abilities, check out the ten tips below. 10 Ways to Make Meaningful Business Connections. 1) Be shockingly helpful. HubSpot’s co-founder and CTO, Dharmesh Shah, has an expression I come back to every time I think about networking: the notion of being shockingly helpful. and my life.
  • HUBSPOT  |  TUESDAY, FEBRUARY 2, 2016
    [Help, Twitter] 8 Things to Do Before Interviewing Someone for Your Team
    Twitter and YouTube, yes. Specific directions are always helpful as well as expectations around dress code. Helping your candidate find your location easily, including where to park, may seem like a puzzle they should figure out on their own, but I see it as a common courtesy to take that stress off them. Hiring talent is scary.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, FEBRUARY 2, 2016
    [Help, Twitter] How to get things done even when you can’t concentrate: Return on Attention
    Learn more at triberocket.com or follow James on Twitter @JamesHahnII. The post How to get things done even when you can’t concentrate: Return on Attention appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. by James Hahn II, {grow} Community Member. Put yourself in 1999. Serious ADHD. You never know.
  • HUBSPOT  |  TUESDAY, FEBRUARY 2, 2016
    [Help, Twitter] The Nonprofit’s Guide to Email Nurturing for Membership Retention
    Just take a look at the widespread growth of Twitter, Slack, and other platforms. Don’t be the friend who only calls when you need help or money. Make sure that you’re consistently sending email updates with helpful and relevant information. Pre-designed email workflows can help. What gives? Even better? Nonprofit
  • HALEY MARKETING  |  MONDAY, FEBRUARY 1, 2016
    [Help, Twitter] The Ultimate Content Marketer’s Social Sharing Checklist
    The same defined series of steps that will help you get from Point A to Point B to Success. Content marketing doesn't have to end with Facebook or Twitter! Twitter. Personal Twitter Account. Company Twitter Account. I’ve heard it dozens of times. “I get it.Our company needs to be active on social media. Facebook.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, FEBRUARY 1, 2016
    [Help, Twitter] Here’s a Story: Why Storytelling is Vital to Content Marketing
    Watch the video and let us know what you think on Twitter. The Modern Marketing Essentials Guide to Content Marketing can help. Outdoor retailer REI recently released a new online video, Trail Angel, as part of their ongoing Every Trail Connects series. It’s also different from customer testimonial videos. And REI gets it.
  • HUBSPOT  |  MONDAY, FEBRUARY 1, 2016
    [Help, Twitter] 11 Practical Tips for Finishing Your To-Do List Faster
    Here are 11 tips to help you get through that to-do list as efficiently as possible. Secondly, planning out your day in advance can help you spot obstacles ahead of time, which can help you reduce the total time you spend working on a project. "Work smarter, not harder.". How is that done? so which ones are the best of the best?
  • JUNTA 42  |  SATURDAY, JANUARY 30, 2016
    [Help, Twitter] This Week in Content Marketing: Stop It! Content Marketing is NOT a Game of Traffic
    In this week’s episode, Robert and I discuss the recent exodus of top executives at Twitter and what it says about the social network’s likely fate. The revolving door of Twitter executives (5:43): Five of Twitter’s top execs are leaving the company. walk through four possible scenarios for the future of Twitter.
  • LEADERSHIP  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] Interesting Infographics: 21 Ways to Maximize Your Lead Generation
    The holy grail of marketing is a tool or method that will help you earn a 100% conversion rate. Use Twitter Lead Cards. The Twitter ad platform gives you the ability to create one-click opt-in ads, making it quick and simple for your users. Let’s take a look: Create Landing Pages. Use Opt-In Content Offers. So include them!
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] What Lies Ahead for Social Media in 2016
    Using social platforms like Twitter, Instagram, and Facebook to promote philanthropic content is an effective way to engage consumers and humanize your brand. Asking questions, running contests, sharing pictures, promoting products and services; there are many ways for brands to attract attention on Twitter, Facebook, Instagram, and the like.
  • SALESFUSION  |  FRIDAY, JANUARY 29, 2016
    [Help, Twitter] 3 Steps to Webinar Success
    This should help with technical questions (e.g. Be sure to include relevant content that will help pique the interest of recipients and provide any base layer of knowledge that will make the actual webinar more meaningful should they attend. How to create an engaging webinar that stands out from the crowd. Picking a Topic. events
  • CUSTOMER EXPERIENCE MATRIX   |  THURSDAY, JANUARY 28, 2016
    [Help, Twitter] Real Magnet Offers Complex Campaigns Withouth the Flow Charts
    I recently saw a useful distinction between AI – artificial intelligence, which is machines replacing people – and IA – intelligent assistance, which is machines helping people. Real Magnet support staff is also available to set up options when clients need help. That sounds like Intelligent Assistance to me.
  • HUBSPOT  |  THURSDAY, JANUARY 28, 2016
    [Help, Twitter] 3 Ways to Use Customer Behavior History to Predict the Future
    Every action on social marketing channels will help you narrow down the information you need, so don’t give up. What you learn will help you determine if you should continue providing gift ideas to the buyer or if they need more information about similar products for their own use. Of course not. From Search to Landing Page. Ecommerc
  • WEBBIQUITY  |  THURSDAY, JANUARY 28, 2016
    [Help, Twitter] How to Make B2B Content Curation a Win-Win [Podcast]
    discuss how content curation has helped B2B companies I’ve worked with generate business results, as well as some of the personal value I’ve received from content aggregation and blogging, such as connecting with expert WordPress designers like Alice Elliott (a.k.a. What value does content syndication provide to B2B bloggers?
  • HUBSPOT  |  WEDNESDAY, JANUARY 27, 2016
    [Help, Twitter] Struggling With Impostor Syndrome? 9 Ways to Deal With It (Before It Hinders Your Success)
    Here are 11 tips to help you get started. recently wrote about how perfectionism, while helpful in certain contexts, can be a major roadblock for productivity. Not only can it help you become less stress and anxious, but it can also help you build the courage to do things that'll bring you greater rewards. Sound familiar?
  • KOMARKETING ASSOCIATES  |  TUESDAY, JANUARY 26, 2016
    [Help, Twitter] 30 B2B Social Media Tips for 2016
    As we get into 2016, here are 30 tips to help improve your B2B social media strategy: 1.  Doing so will give credibility to your decisions, reduce the chances of failure, and help you present a clear social media ROI to your board members.”. 4.  Go Beyond Demographics. They can also help inform your social content strategy.
  • TRADESMEN INSIGHTS  |  TUESDAY, JANUARY 26, 2016
    [Help, Twitter] Social Media As a Profit Center
    Commonly used platforms are Facebook, Twitter, YouTube and LinkedIn. To help guide you, here’s three smart steps to follow when looking to jumpstart your company’s social media engagement. 1. At a bare minimum, your company should set up accounts on LinkedIn, Facebook and Twitter. You should be asking yourself how.
  • VIDYARD  |  TUESDAY, JANUARY 26, 2016
    [Help, Twitter] Vidyard Raises $35 Million to Expand Power of Video Analytics and Digital Body Language
    Series C financing led by Battery Ventures will help Vidyard further innovate in video analytics and customer insights across all facets of a business. The company will use the funds to develop new products to help businesses expand their use of video for customer engagement and tap into the digital body language of online audiences.
  • FATHOM  |  MONDAY, JANUARY 25, 2016
    [Help, Twitter] Evaluating Marketing Agencies
    Helping your own marketing department be more responsible for customer service (a near-term expectation of senior marketing execs ). Using their clout to connect you to representatives at Google, Bing, Yahoo, Facebook, Twitter, LinkedIn and other large companies that get your advertising dollars. Source: Merriam-Webster.
  • HUBSPOT  |  MONDAY, JANUARY 25, 2016
    [Help, Twitter] Want to Be Less Awkward Around Your Boss? Try These 11 Tips
    To help shed some light on the situation, I turned to my boss, my boss' boss, my boss' boss' boss, and a few of my trusted colleagues to come up with a list of tips that'll have you feeling (and acting) less awkward with the person you report to. Need help showing up on time? Guilty of that, too. But how? Was she being sarcastic?
  • WEBBIQUITY  |  MONDAY, JANUARY 25, 2016
    [Help, Twitter] Three Things Smart B2B Marketers Will be Doing in 2016
    As noted here previously , 75% of B2B buyers want brands to furnish substantive content that helps them to research business ideas, but 93% of brands focus their content on “marketing” their own products and services. What will successful B2B marketers to be doing more of, or differently, in 2016? Create the Content Your Buyers Crave.
  • FATHOM  |  SUNDAY, JANUARY 24, 2016
    [Help, Twitter] A Quick Guide to Live Streaming on Social Media
    While users have been able to live broadcast on Google Hangouts for a while now, Periscope and Meerkat (both tied to Twitter) emerged in 2014. Here are a few examples of how brands have successfully used live streaming: In April,  Target   used Periscope to tease its Lilly Pulitzer line , an effort that helped fuel huge consumer demand.
  • HALEY MARKETING  |  SATURDAY, JANUARY 23, 2016
    [Help, Twitter] 4 Ways to Reach Active and Passive Job Seekers and Gather More Applications
    Related Content: Sharing Jobs on Twitter Has Never Looked Better. Most importantly, include a great Now Hiring visual that helps cut through the cluttered Facebook newsfeed and position your company as an elite provider of available jobs in your specific market. We have plenty of opportunities to help you advance your career.
  • BLUE FOCUS MARKETING  |  THURSDAY, JANUARY 21, 2016
    [Help, Twitter] AMA #ContentMarketing Workshop Coming to Chicago Mar 3-4 #Content
    Create a content marketing blueprint that meets your customer’s informational needs, drives leads, and helps to achieve the revenue goals of your company. Follow me on Twitter @mnburgess. I am proud to announce that, on March 3 and 4, 2016, I will be delivering an AMA Content Marketing workshop in Chicago. . link].
  • HALEY MARKETING  |  THURSDAY, JANUARY 21, 2016
    [Help, Twitter] When Social Media Hurts
    But are there situations when social media can hurt, rather than help? For more information on how to use social media, check out this series on how to use Facebook, Twitter, Google+, YouTube and LinkedIn for staffing, or download our eBook: Social Media - A Game Plan for Staffing and Recruiting Firms. Is that enough? Absolutely not.
  • MODERN B2B MARKETING  |  THURSDAY, JANUARY 21, 2016
    [Help, Twitter] 5 Marketing Predictions & How To Prepare For Them
    Stick with doing great marketing, on the platforms that make sense for your audience—whether that’s on Twitter, Facebook, LinkedIn, SnapChat, or Instagram, etc. But what if you could have a better idea of the changes 2016 has in store for marketers? Social Media Marketing: Google is going to feel the pressure from social media advertising.
  • ACT-ON  |  THURSDAY, JANUARY 21, 2016
    [Help, Twitter] After the Webinar: 7 Steps to Ongoing Audience Engagement
    steady cadence of social media updates on Twitter and LinkedIn will also drive additional prospects to the webinar. The data from the event not only helps sales and marketing prioritize follow-up , it provides a great opportunity to customize and personalize your approach. Need more help? Follow up with the leads.
  • SYNECORE  |  WEDNESDAY, JANUARY 20, 2016
    [Help, Twitter] 8 Ways to Improve Your Online Content Marketing
    Buyer personas help you do just that. Detailed buyer personas help guide content development, allowing you to provide the right messaging and resources to your target audience and enabling you to attract the most valuable visitors, leads, and customers to your business. Good question. Isn’t it your lucky day. Ok, enough chatter.
  • FATHOM  |  WEDNESDAY, JANUARY 20, 2016
    [Help, Twitter] How to Prepare For & Deal With a Crisis on Social Media
    If the person does not respond to your attempt to take the conversation offline and you have already reported this issue to the police, you can follow your social media policy and you may decide to hide the comment and report this person to the social network company (Facebook, Twitter, etc.). Setup alerts on social network to send alerts.
  • HUBSPOT  |  WEDNESDAY, JANUARY 20, 2016
    [Help, Twitter] The Handy Character Count Guide for Blog Posts, Facebook Pages & More
    While we've written before about what perfect posts look like on your blog and various social media networks, we thought it would be helpful to gather the numbers for character limits and ideal character counts all in one place. Ideal length of a video: 30–45 seconds long. 3) Twitter. Loving @HubSpot 's twitter cover Image right now!
  • HUBSPOT  |  WEDNESDAY, JANUARY 20, 2016
    [Help, Twitter] The Handy Character Count Guide for Blog Posts, Facebook Pages & More
    While we've written before about what perfect posts look like on your blog and various social media networks, we thought it would be helpful to gather the numbers for character limits and ideal character counts all in one place. Ideal length of a video: 30–45 seconds long. 3) Twitter. Loving @HubSpot 's twitter cover Image right now!
  • HUBSPOT  |  WEDNESDAY, JANUARY 20, 2016
    [Help, Twitter] How to Email Really Busy People: 10 Tips for Standing Out in Their Inbox
    In fact, it wasn't until I had my own active blog and community of people reaching out to ask for help that I realized how poorly some of my emails must have come across. Peruse what they share and how they speak on Twitter, LinkedIn, Instagram, on their personal blog, and within articles they’ve written elsewhere online.
  • VISUALLY  |  TUESDAY, JANUARY 19, 2016
    [Help, Twitter] The Strategic Planning Checklist for Content Marketers
    Check in with sales, customer success, and the product team to verify: a) the audience you’re building is helping them reach their goals and b) the content you’re creating is useful to other teams. Nothing that’s in it should be a surprise; chances are good they helped you build it. Follow him on Twitter at @natebirt.
  • KOMARKETING ASSOCIATES  |  TUESDAY, JANUARY 19, 2016
    [Help, Twitter] What to Include in a Content Marketing Proposal
    Keyword search estimates ( Google Keyword Planner is helpful here) will give you an idea of the volume and competitiveness of phrases related to your client. These estimates will also help dictate the level of content production that will be necessary to be seen on the first page of SERPs. Data Gathering and Discovery. Final Thoughts.
  • MODERN B2B MARKETING  |  TUESDAY, JANUARY 19, 2016
    [Help, Twitter] Make Your Marketing Great Again: 5 Marketing Strategies We Can Learn from Donald Trump
    In fact, Trump has helped recent GOP debates hit unprecedented viewer ratings because people know exactly what to expect when they tune in to watch him. Trump has over 5M Twitter followers, 5M likes on his Facebook page, and has passed the 750K mark on Instagram. And make no mistake about it, everyone is watching. How does Trump do it?
  • WINDMILL NETWORKING  |  TUESDAY, JANUARY 19, 2016
    [Help, Twitter] 7 Steps To Creating A Stunning Visual Voice On Instagram
    The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. This is especially true on purely visual social networks such as Instagram. Author information.
  • HUBSPOT  |  TUESDAY, JANUARY 19, 2016
    [Help, Twitter] 15 Hidden Instagram Hacks & Features Everyone Should Know About
    Compare that with the 23% of adult internet users who use Twitter. To help beginners and advanced Instagram users alike familiarize themselves with the platform, we've put together a list of 15 of the lesser-known tips and features Instagram has to offer. In the past few years, Instagram has quickly become the go-to social network.
  • HINGE MARKETING  |  TUESDAY, JANUARY 19, 2016
    [Help, Twitter] 5 Ways to Market Yourself and Advance Your Marketing Career
    Here are five things that will help you market yourself and advance your professional services marketing career (without making a significant financial investment in additional education and degrees): 1. Getting feedback can help you temper goals or give you more fodder for consideration as your career progresses. 3. Know Your Role.
  • SOCIAL MEDIA B2B  |  TUESDAY, JANUARY 19, 2016
    [Help, Twitter] The Ever Changing Landscape of B2B Social Media
    percent — that’s 277 percent better than Twitter or Facebook. Identifying your purchaser and knowing how to represent your product to them will go a long way towards helping you close that sale.  One thing we can all count on in this crazy world of ours is change. Ideas for Generating More Qualified B2B Leads on LinkedIn. Read More.
  • HUBSPOT  |  TUESDAY, JANUARY 19, 2016
    [Help, Twitter] What Is Co-Marketing? A Guide to Co-Branding Marketing Campaigns
    So to help get you started, we've collected a ton of tips and tricks below for creating a successful co-marketing campaign and relationship, from start to finish. Co-marketing helps brands build a new audience, and get a new type of content in front of their audience. Below are a few common examples to help get the wheels turning.
  • WEBBIQUITY  |  TUESDAY, JANUARY 19, 2016
    [Help, Twitter] 47 Superb Social Media Marketing Stats and Facts
    84% of CEOs and VPs say they use social media to help make purchasing decisions. Among the top 100 global brands, just 31 CMOs maintain active Twitter accounts, and only six of those big-brand CMOs have more than 10,000 Twitter followers. 78% use Twitter for marketing; 74% use Facebook. 70% of the U.S. billion by 2018.
  • HALEY MARKETING  |  MONDAY, JANUARY 18, 2016
    [Help, Twitter] How Can My Company Gain More Social Media Followers?
    From here, they can share the pages on their personal profiles and also interact with content on these pages to help increase the reach. If you have a strong following on Facebook but are looking to grow your Twitter followers, promote your Twitter page in the “About” section on your Facebook page as well as through posts on the page.
  • ACT-ON  |  MONDAY, JANUARY 18, 2016
    [Help, Twitter] Agency: Bottom-Line Boosters for Marketing Agencies to Adopt in the New Year
    Search Engine Optimization (SEO) – Employing this technique helps ensure that the websites and content you’re responsible for are easy to find on search engines because you’re using relevant keywords and terms. with the goal of attracting new customers, retaining current ones and increasing the value of existing customer relationships.
  • JUNTA 42  |  SATURDAY, JANUARY 16, 2016
    [Help, Twitter] This Week in Content Marketing: How Native Advertising Will Drive the Future of Owned Media
    In this week’s episode, Robert and I discuss the rumors that Twitter may expand to 10,000 characters from 140 and debate what that means to brands (not as much as you would think). think it’s a great change that Twitter should have made a long time ago. Content Marketing Examples Industry News and Trends Native Advertising PNR Twitte
  • INFLUITIVE B2B  |  FRIDAY, JANUARY 15, 2016
    [Help, Twitter] We Tried Launching A Full B2B Marketing Campaign From Start To Finish In 1 Day – Here’s What Happened
    Targeted social media outreach - We identified the individual Twitter handles of each opportunity and reached out to them directly through Twitter. Meeting as a team was definitely helpful. What would you do if you only had 24 hours to create a complex B2B marketing campaign that involved your entire team?
  • SALES ENGINE  |  THURSDAY, JANUARY 14, 2016
    [Help, Twitter] The best content marketing blends old, new, and what’s next
    Read everything you can for ideas – magazines, newspapers, your Twitter feed, newsletters, etc. Spread the word: To get maximum reach, post your blog or story to Facebook, Twitter, Instagram (pull the best short quote and embed a link to the full story.) Check in with people who have their finger on the pulse of the company.
  • VERTICAL RESPONSE  |  THURSDAY, JANUARY 14, 2016
    [Help, Twitter] Nominate Your Favorite Small Town to Receive a Main Street Revival Worth $500,000
    In response to the shrinking economic growth and decline in quality of life in small towns, a renewed energy has been building around helping ‘Main Street’ flourish. We want your help! Now through January 28th, nominate a small town needing an investment in its main street, and then help us decide who wins.
  • SALESFUSION  |  THURSDAY, JANUARY 14, 2016
    [Help, Twitter] Turn Your Customers Into Marketers
    For example, you might run a UGC campaign on Facebook where you ask people to submit photos or one on Twitter where you ask them to tweet using a certain hashtag. WorstGiftEver) and asks people to play along with that theme on Twitter. Top five reasons to curate user-generated content. So what happens when these two worlds collide?
  • HINGE MARKETING  |  THURSDAY, JANUARY 14, 2016
    [Help, Twitter] 6 Important LinkedIn Company Page Strategy Tips
    They have YouTube, Twitter, Facebook, Vine, Vimeo, and on and on for that already. Content that you can share with your audiences that will help you meet their needs include: Case studies. Visit the LinkedIn Developers page for help building the perfect button to gain more LinkedIn followers from your website. Build your brand.
  • VISUALLY  |  THURSDAY, JANUARY 14, 2016
    [Help, Twitter] Introducing Visually’s New Logo
    What started as a free infographic creation tool evolved into one of the largest content sharing communities in the world, and from that we built a platform that helps top brands work with amazing creative talent to create content. Follow him on Twitter. Day in day out we live and breathe creativity. Uniqueness. Our model is unique.
  • FATHOM  |  WEDNESDAY, JANUARY 13, 2016
    [Help, Twitter] What Is Social Media? We Explain Using Broccoli & More [Infographic]
    Twitter—320 million monthly active users (September 30, 2015). LinkedIn, for example, is a network built more around professional networking that can help you connect with like-minded business professionals and even fuel potential job opportunities. Helps deliver better customer service. What Are Social Networks? Facebook— 1.01
  • CAPTORA  |  WEDNESDAY, JANUARY 13, 2016
    [Help, Twitter] 3 Big Questions With SEO Expert Chuck Aikens
    To help us sort through what changes matter most to today’s marketers, we sat down with Chuck Aikens, CEO of Denver-based Volume Nine and a SEO veteran whose experience dates back to Google’s infancy. “Twitter, LinkedIn and Facebook — they want you to build your content inside their systems.”
  • HALEY MARKETING  |  WEDNESDAY, JANUARY 13, 2016
    [Help, Twitter] Social Pro | A New Way for Staffing Firms to Use Social Media
    Daily posting at optimal times to LinkedIn, Google+, Facebook and Twitter. In 1 year, Strategic IT Staffing measured a 441% increase in Twitter Followers (204 to 1,104) and a 32% increase in LinkedIn Followers (4,732 to 6,257). Introducing Social Pro by Haley Marketing Group. Why We Created Social Pro. Time and resources.
  • WINDMILL NETWORKING  |  WEDNESDAY, JANUARY 13, 2016
    [Help, Twitter] 7 Ways to Get More Blog Traffic From Twitter
    Twitter is a great tool for connecting with others, keeping up with the news, and so much more. If you have a decent Twitter following (or even if you want to build one), incorporate these tactics into your Twitter use […]. Twitter | Facebook | LinkedIn | Pinterest |. Author information. Leah Mazur.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JANUARY 13, 2016
    [Help, Twitter] How to Use Native Advertising Without Getting Fined by the FTC
    Find Kerry on  Google+  and  Twitter. The post How to Use Native Advertising Without Getting Fined by the FTC appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. By Kerry Gorgone, {grow} Contributing Columnist. Federal Trade Commission guide, Native Advertising: A Guide for Businesses ). Enter native advertising.
  • WINDMILL NETWORKING  |  TUESDAY, JANUARY 12, 2016
    [Help, Twitter] Does Your Influencer Marketing Strategy have a Content-Centric Approach?
    The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. Author information. Neal Schaffer. Neal Schaffer. by Neal Schaffer - Maximize Social Business.
  • BIZNOLOGY  |  TUESDAY, JANUARY 12, 2016
    [Help, Twitter] The fitness gear and tech that will make me strong and skinny in 2016
    One of the most amazing communities I am part of is the Fitbit Challenge community I highlighted here a year ago in  Getting Lithe With a Little help from My FitBit Friends. And I have been terrible at such things, always finding a caveat , exception , situation , or opportunity to break the fast. fake it ’til I make it. My lumbago!
  • SALES ENGINE  |  TUESDAY, JANUARY 12, 2016
    [Help, Twitter] What Can a B2B Marketer Learn From a 150-Year-Old Museum?
    He recalled an instance where they posted something on Twitter that didn’t go over too well, but because they post 3000 times per year, it didn’t matter. “We didn’t get it this time, but it doesn’t matter. What I’ve learned in my two-year tenure at the Met is that the lessons we’ve learned here apply to every business. We’ll get it next time.
  • WINDMILL NETWORKING  |  TUESDAY, JANUARY 12, 2016
    [Help, Twitter] 3 Videos Every Company Should Have to Get Started on YouTube
    In 2003, Jayson began using video to help others tell their stories through his video production company, Miller Farm Media. Twitter | Facebook | LinkedIn |. There is a lot of talk about how effective video is as a part of a company’s marketing toolkit.  That being said, it can be hard to know what type of video you should start with. 
  • HUBSPOT  |  TUESDAY, JANUARY 12, 2016
    [Help, Twitter] How to Crowdsource Your Blog Content: Tips for Finding and Collaborating with Your Crowd
    The purpose of the eventual blog post will help guide the composition of the crowd. Or, if you gather a series of 5 or 10 tips from respected bloggers, you can put together an article that will help you connect with big audiences online. B2B marketing survives and thrives on the steam engine of content. How do you keep up?
  • BIZNOLOGY  |  MONDAY, JANUARY 11, 2016
    [Help, Twitter] Digital casualties: a new trust awakens
    The likes of Amazon, Yelp, and TripAdvisor helped to cement a new model where thousands of reviewers became as trustworthy as the mass media or the testimonial from a friend. Digital Technology airbnb Amazon Brand Trust digital privacy Facebook TripAdvisor twitter uber YelpBut privacy is not the only digital casualty. Like this post?
  • CONTENT STANDARD  |  MONDAY, JANUARY 11, 2016
    [Help, Twitter] 5 Brands with Highly Successful Snapchat Marketing Strategies
    With three hundred and twenty thousand subscribers on Youtube, one hundred thousand followers on Twitter, and one hundred and ninety-four thousand followers on Instagram, beauty blogger “ MissMeghanMakeup ” helped Wet Seal target its core demographic as it handed over its Snapchat account to her. NBA: Snapchat A-Game.
  • MODERN B2B MARKETING  |  MONDAY, JANUARY 11, 2016
    [Help, Twitter] Less is More: 4 Reasons Why Twitter’s Character Limit is a Good Thing
    Author: Elaine Ip Last week, a little bird told us that Twitter is considering increasing their 140 character limit count to 10,000 characters, and then the news spread like wildfire across (you guessed it) social media. And Twitter? Let’s take a look at four ways Twitter’s character limit has helped marketers : 1.
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 11, 2016
    [Help, Twitter] Easy 5-Step Nonprofit Content Marketing to Drive Actions
    Her passion is instilling an institution-wide culture of philanthropy to help organizations build constituencies and drive increased income to sustain and expand missions. Twitter | Google+ | LinkedIn |. Are you getting the action you desire from your nonprofit marketing efforts? If not, you may be focusing on the wrong thing.
  • HUBSPOT  |  MONDAY, JANUARY 11, 2016
    [Help, Twitter] 20 Fascinating Things You Didn't Know About Your Facebook News Feed
    To help do that, they started monitoring other forms of video engagement -- like turning on the audio, switching to full-screen mode, or enabling high definition. Today, Facebook is one of the biggest sources of stories and videos on the internet, alongside Twitter and Google. The result? But I digress. And people hated it. How big?
  • FATHOM  |  FRIDAY, JANUARY 8, 2016
    [Help, Twitter] Social Media Insights In 3 Minutes Or Less: Politwoops, LinkedIn’s Most Engaged Members & More
    Twitter Is Considering A 10,000-Character Limit For Tweets. Re/code.net recently reported that (according to their sources) Twitter is building a new feature where users will be able to tweet beyond the classic 140-character limit. Twitter Is Bringing Back Politwoops, An Archive Of Politicians’ Deleted Tweets.
  • HUBSPOT  |  FRIDAY, JANUARY 8, 2016
    [Help, Twitter] 11 Testimonial Page Examples You'll Want to Copy
    But what we really love about it is their "Twitter love" banner on the right-hand side of the page. Social media is a great source of social proof, and many customers turn to places like Twitter and Facebook to informally review businesses they buy from. What are some examples of great testimonial pages? 10) Brainshark. Pretty cool.
  • SOCIAL MEDIA B2B  |  FRIDAY, JANUARY 8, 2016
    [Help, Twitter] 10 B2B Social Media Marketing Resolutions for 2016
    These will actually help you do your job better. Share your own B2B social media marketing resolutions below or on Twitter with the hashtag #B2Bresolutions. We are now 8 days into the new year and it is the end of the first work week. Just when you thought all this talk about resolutions was over, here’s another post about it.
  • FATHOM  |  THURSDAY, JANUARY 7, 2016
    [Help, Twitter] Fathom SEO Pulse #52: 2016 Predictions, Building the Right Dashboards & More
    Welcome to Fathom’s weekly SEO pulse, where our goal is to help you stay on top of any new strategies and changes in this integral part of your overall marketing strategy. Google Search Adds “View on Twitter” To Tweets”. There is now a “View on Twitter” link included on the tweets that appear in the Google search results.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 7, 2016
    [Help, Twitter] The lost blogging monarchy, the defeat of links, and the war on social media
    At least in the short-term, power and authority can be established by Likes and Twitter followers. “Ironically enough, (countries) that cooperate with Facebook and Twitter know much more about their citizens than those, like Iran, where the state has a tight grip on the internet but does not have legal access to social media companies.
  • BIZIBLE  |  WEDNESDAY, JANUARY 6, 2016
    [Help, Twitter] [Infographic] The Periodic Table of Elements for B2B Marketing Attribution
    Twitter. Metrics such as leads by websource, opportunities by channel, and revenue by keyword will help marketers know which channels are making them the most money and how to optimize in order to generate a greater level of ROI click to view larger). click to view larger). SECTION #1: ATTRIBUTION MODELING. Website. Direct traffic.
  • CONTENT STANDARD  |  WEDNESDAY, JANUARY 6, 2016
    [Help, Twitter] How, What, and When to Measure 4 Key Areas of Your Instagram Marketing
    Follower growth can be a large indicator of campaign success because it can help show the audience that is generated from a campaign you ran. How to measure: There are a variety of tools available that can help you determine your hashtag performance. Engagement. Is your post getting likes and comments? Follower Growth. In 2016, 48.8
  • BIZNOLOGY  |  TUESDAY, JANUARY 5, 2016
    [Help, Twitter] Add For Immediate Release to your podcast queue
    Will this help or hinder the growth of the category? How can communicators help prevent or overcome these issues? You can connect to all the panelists on Twitter at @shelholtz , @thornley , @lynetteradio , and me,  @chrisabraham. He is @thornley on Twitter, thornley10 on YouTube and Joseph Thornley on Google+ and Facebook.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 5, 2016
    [Help, Twitter] Exciting Millennial Marketers to Watch
    Justin specializes in helping “makers” find their market. Jim is a “marketing engineer” and his Twitter feed about data science is at once enlightening and entertaining. Ross wins the title for best Twitter handle in this group–you can find him @TheCoolestCool. “400,000 readers a month?”
  • WEBBIQUITY  |  TUESDAY, JANUARY 5, 2016
    [Help, Twitter] 88 Expert Content Marketing Posts Worth Another Read
    To help marketers address that challenge (and others), content marketing experts are also creating an enormous amount of content—about content marketing. Some date back a year or more but remain timely and helpful. 10 Scientific Findings That Can Help You Improve Your Marketing by Twelveskip. Image credit: HubSpot. Cohen.
  • HUBSPOT  |  TUESDAY, JANUARY 5, 2016
    [Help, Twitter] 11 Impressive B2C Campaigns That B2B Marketers Can Learn From
    By thoughtfully identifying common challenges of grocery shoppers, Tesco Living proves to be an exceptional example of helpful inbound marketing. On the fast food chain's Twitter account, you'll find a robust collection of hand-drawn doodles and goofy GIFs. Time for another brainstorm session. 10) EDEKA. 11) Purina.
  • BUZZSUMO  |  TUESDAY, JANUARY 5, 2016
    [Help, Twitter] How BuzzSumo Achieved $2.5m Annual Revenue in its First Year: Case Study in SaaS Growth
    This is not easy for a tool such as ours, but our trending dashboard shows new trending content every day, our content alerts notify users in real time of new mentions and links, and our soon-to-be-released outreach lists and conversations help users build relationships with key influencers every day. How did we do it and what have we learnt?
  • TERMINUS  |  MONDAY, JANUARY 4, 2016
    [Help, Twitter] Terminus Account-Based Marketing Report – January 2016
    Simply put, we want to help B2B marketers win at ABM and we are willing to battle test our own theories to ensure that we do just that. This helped us ensure that our teams were aligned and moving along the same wavelength. We also launched the first ever #ABMChat Twitter Chat under the Terminus Brand. But we didn’t stop there.
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