• MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, JANUARY 30, 2015
    [Help, Twitter] Moneyball for Sales & Marketing
    fresh piece of content, a new perspective or resource, might help. Sales teams should choose collateral that helps them stand out against the competition. KnowledgeTree helps customer-facing teams use and improve their. Visit Our Website Follow Us On Twitter www.knowledgetree.com @knowledgetree © KnowledgeTree 2013.
  • MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, JANUARY 30, 2015
    [Help, Twitter] Start engaging from the first click in the Customer Journey
    Marketers must not only learn to understand the journey, but also find ways to help direct it, optimize it and. consumer research, also help to improve customer interactions in both offline and online channels. They can then help direct the customer journey — offline as well as online — rather. This capability helps direct the.
  • MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, JANUARY 30, 2015
    [Help, Twitter] Closing the Loop on Social Leads
    This White Paper is designed to help you tap into the vast number of social media leads awaiting you and your. With more than 750 million global users on Facebook and 460,000 new Twitter accounts added each day, your current and potential customers are very likely using social media. step of the funnel and helping you close more sales.
  • VERTICAL RESPONSE  |  THURSDAY, JANUARY 29, 2015
    [Help, Twitter] 8 Dos and Don’ts of Networking Follow up
    It will help keep you top of mind of your potential clients or business partners. DO : “Like” a business you’re interested in on Facebook and follow on LinkedIn and Twitter. For example, “It was great meeting you at the ABC Event. ” DON’T : Send a LinkedIn invite to every business card you collect.
  • WINDMILL NETWORKING  |  THURSDAY, JANUARY 29, 2015
    [Help, Twitter] When A Friend Of A Friend Becomes My Employee
    She writes to share her thoughts on the social recruitment field and to help readers to set up social recruitment strategy. Twitter | Facebook | LinkedIn | When A Friend Of A Friend Becomes My Employee by Laurianne Laval - Maximize Social Business. Laurianne is Public Relations Manager at myjobcompany.com. Social Recruiting
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 29, 2015
    [Help, Twitter] 3 Lessons Spammers Taught Me About Marketing to Strangers
    To figure that out, I check out their Twitter bio, or their about page, and try to figure out whether they are solo, part of a team, or carry a PhD. The post 3 Lessons Spammers Taught Me About Marketing to Strangers appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. get lots of spam mail. Um, say what? Hey You!
  • HUBSPOT  |  THURSDAY, JANUARY 29, 2015
    [Help, Twitter] New Social Media Marketing Benchmarks: How Does Your Company Stack Up?
    That''s how many monthly active users Twitter has. Believe it or not, Instagram has actually surpassed Twitter with 300 million monthly active users. Stats like these help convince modern marketers like us that social media is indeed worth our time and energy. '284 million. And then there’s Facebook, with 1.35 That''s billion.
  • MARKETING ACTION  |  THURSDAY, JANUARY 29, 2015
    [Help, Twitter] How to Use Hashtags on Twitter With #Confidence
    'I tried to explain Twitter to my father over the Christmas holiday. Hashtags are widely used on social media, but for this post we’ll focus on using hashtags on Twitter. If you’ve ever even looked at a Twitter stream, you’ll have seen one. Let’s take a closer look at how they work on Twitter. He’s 78. Types of Hashtags.
  • HUBSPOT  |  THURSDAY, JANUARY 29, 2015
    [Help, Twitter] 13 Bright Ideas for Running Smarter Retargeting Campaigns
    Retargeting helps you stay connected and engaged with your audience, and increase brand recall and conversions -- feeding all stages of your marketing funnel. To help, we’ve put together a list of things you should try to maximise the effectiveness of your retargeting strategies. That''s a lot of people slipping through the cracks.
  • VIRALLY BLOG  |  WEDNESDAY, JANUARY 28, 2015
    [Help, Twitter] Inbound Marketing – What is it?
    The easiest way to attract customers is to help them rather than sell at them. Search Engine Optimization is something that is needed by all business to help boost leads. Engaging posts can help with the sharing, so ask questions in your posts, get feedback, start a conversation! Follow me on Twitter! Attract. Convert.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, JANUARY 28, 2015
    [Help, Twitter] How to Leverage Your Twitter Profile for Social Selling
    Twitter is all about clarity and brevity. As opposed to a LinkedIn profile, a Twitter bio offers much less real estate. So while salespeople can spend hours or days trying to craft the perfect LinkedIn page, writing a Twitter profile is not nearly as time-consuming. 4) Link to your company’s Twitter account. Tough luck.
  • MODERN B2B MARKETING  |  WEDNESDAY, JANUARY 28, 2015
    [Help, Twitter] How to Integrate Social Media and Blogging from The Art of Social Media
    Many people have asked me about this practice—I repeat my tweets because I don’t assume that all my followers are reading their Twitter feed 24/7 x 365. Just to be clear: I’m saying that your social-media posts that link to your blog posts should have a picture—you owe it to yourself to help people to find it. Seth Godin. We hope so.
  • FEARLESS COMPETITOR  |  WEDNESDAY, JANUARY 28, 2015
    [Help, Twitter] The Top 10 Best of Everything in 2015
    hope you enjoy it and I invite you to follow me on Twitter at @fearlesscomp , because I’m known as the Fearless Competitor, which was given to me by sales expert Jill Konrath many years ago at breakfast. The Best Marketing Firms to Help Your Business. Let’s have some fun here. Power it off and turn it on – done.
  • CMO ESSENTIALS  |  WEDNESDAY, JANUARY 28, 2015
    [Help, Twitter] Supercharge the Top of Your Funnel with Quality Data and Analytics
    This will also help to ensure that the model is being applied to an accurate and complete contact universe. As a thought leader and innovator, Brian helps companies improve their demand generation and drive revenue. You can follow him on Twitter via: @brianhession. This was the “ugly little secret” of the crowd-sourced model. 
  • B2B MARKETING INSIDER  |  WEDNESDAY, JANUARY 28, 2015
    [Help, Twitter] 17 Questions On How To Build A Content Marketing Strategy [Q&A]
    So we are doing everything we can to help marketers just like you to navigate the change. We hope this helps. Commit to differentiating yourself by how helpful your content is going to be , not what your voice is. Even just shifting some of the cost around those unused portions can help show some ROI. So what can you do?
  • KEO MARKETING  |  TUESDAY, JANUARY 27, 2015
    [Help, Twitter] Top 10 B2B Inbound Marketing Predictions for 2015
    There are many new opportunities on the horizon, and a wealth of sophisticated tools and resources to help marketers capitalize on those opportunities. To help with your planning and strategy brainstorming, we wanted to share our top inbound marketing predictions for the upcoming year. Mobile/Local Growth Continues to Dominate.
  • HUBSPOT  |  TUESDAY, JANUARY 27, 2015
    [Help, Twitter] 9 Brands With Brilliant Facebook Marketing
    It may not necessarily break news as fast as Twitter, but when it does it provides greater detail and a platform for discussion. Marketing any charitable organization can be tough because there are thousands of organizations out there that need our help. Is it on the decline? Can businesses still find it valuable? 1) Nike. million.
  • MODERN B2B MARKETING  |  TUESDAY, JANUARY 27, 2015
    [Help, Twitter] A Seat at the Biggest Table: Digital Guru Gavin Heaton on the Next Era of Marketing
    This week, we sit down with Gavin Heaton, digital strategist for IBM, Fujitsu, and McDonalds, and now the founder of the Disruptor’s Handbook, a network that helps companies unlock the potential of disruptive business models. The reason that they’re venting on Twitter is because they’re not getting through on the other channels.
  • BIZNOLOGY  |  TUESDAY, JANUARY 27, 2015
    [Help, Twitter] Getting lithe with a little help from my FitBit friends
    At first I did it for me, then I did it because it shared my progress with Facebook and Twitter , then it linked up with MyFitnessPal , which allowed me to track my nutrition and my movement. The post Getting lithe with a little help from my FitBit friends appeared first on Biznology. And it’s magnificent. FitBit Has a Posse.
  • WINDMILL NETWORKING  |  TUESDAY, JANUARY 27, 2015
    [Help, Twitter] How to Network Successfully on Google Plus. Are You Networking or is it not Working?
    Twitter | Facebook | Google+ | LinkedIn | Pinterest | How to Network Successfully on Google Plus. Comments Helpful; wondering what the value added is of using google+ vs. by Terri Forman Great article Preg! These are really helpful tips to increase. 'Networking on social media is a crucial element of success. Enter networking!
  • HUBSPOT  |  TUESDAY, JANUARY 27, 2015
    [Help, Twitter] Should You Use the Word "Bae" in Your Marketing? [Flowchart]
    Because this Twitter account called @BrandsSayingBae shares examples of brands using it in their marketing. So if you need help deciding whether you should say “bae” in your marketing or not, refer to the flowchart below. 'Have you ever Googled, “What does bae mean?” If you have, you’re not alone. So what does it actually mean?
  • WEBBIQUITY  |  TUESDAY, JANUARY 27, 2015
    [Help, Twitter] 14 (of the) Best Email Marketing Tips and Guides of 2014
    What blog posts have you written in the last month that they might find helpful? 'Though email is one of the oldest tools in the  digital marketing toolbox, it remains one of the most popular and productive. As reported here previously : • There are nine times as many marketing emails sent each year as direct mail pieces delivered by the U.S.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, JANUARY 26, 2015
    [Help, Twitter] 5 Ways to Differentiate Your Marketing Content
    Follow Simon on Twitter @mrjonesinsf. So as we enter another content-full year, I wanted to share some thoughts on how we are helping our clients differentiate their content storytelling: 1. It needs to be in the right voice, be relevant to popular culture, timely and something that people not only find helpful, but also enjoy.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, JANUARY 26, 2015
    [Help, Twitter] 4 Ways to Differentiate Your Marketing Content
    Follow Simon on Twitter @mrjonesinsf. So as we enter another content-full year, I wanted to share some thoughts on how we are helping our clients differentiate their content storytelling: 1. It needs to be in the right voice, be relevant to popular culture, timely and something that people not only find helpful, but also enjoy.
  • HUBSPOT  |  MONDAY, JANUARY 26, 2015
    [Help, Twitter] 6 Basic Reports Every Marketer Should Know How to Run
    You''ve got reports on the number of Twitter followers, the number of Facebook Likes, the number of visits to your website, the number of conversions, the number of leads from different campaigns or channels -- just to name a few. This metric helps you really understand what content moves website visitors throughout your funnel.
  • BIZNOLOGY  |  MONDAY, JANUARY 26, 2015
    [Help, Twitter] What the BlackBerry Twitter debacle taught us about social media
    'If you’ve been online in the last few weeks, you probably heard that BlackBerry made a pretty silly mistake on Twitter. How ironic is it that BlackBerry’s marketing was performed with the help of a rival mobile device? The post What the BlackBerry Twitter debacle taught us about social media appeared first on Biznology.
  • B2B MARKETING INSIDER  |  MONDAY, JANUARY 26, 2015
    [Help, Twitter] The Best Marketing Conferences Of 2015
    Gartner Digital Marketing Conference  May 5-7 in San Diego, CA is definitely targeting more senior marketers too who are looking for help in the digital marketing and technology landscape. have met so many people at this event over the years who have literally helped take my marketing career in the right direction. buying it!).
  • B2B MARKETING UNPLUGGED  |  MONDAY, JANUARY 26, 2015
    [Help, Twitter] Why Content is Social Media Dietary Fibre
    Sadly, once you set up your Twitter handles, line up your early evangelists and burn through your favourite content, you’re pretty much back where you started. Our job is to make sure we place great content carefully on that path, help people understand why it matters and invite them to a great conversation. It’s New(ish). It’s Visual.
  • CUSTOMER EXPERIENCE MATRIX   |  SATURDAY, JANUARY 24, 2015
    [Help, Twitter] New Marketing Automation Options for Small Business in the VEST Report
    The company also provides extensive training and support materials, including a required three hour Quickstart package to help new clients use the system effectively. 'I’m revving up for the next edition of our B2B Marketing Automation Vendor Selection Tool (VEST) report, which will include six first-time entries. You get the idea.
  • HINGE MARKETING  |  FRIDAY, JANUARY 23, 2015
    [Help, Twitter] How to Differentiate Content Curation on Social Media
    Whether on Facebook, Twitter, or Linkedin, professionals are sharing relevant articles found on news sites, magazine sites, industry sites, blogs, Youtube, company blogs and their own professional blogs. These tools can help make sense of an article and get to the key points quickly. Articulate your point of view 2. Content Marketing
  • WINDMILL NETWORKING  |  FRIDAY, JANUARY 23, 2015
    [Help, Twitter] 8 Eye-Opening Facebook Tips and Tricks to Try with Your Page Today
    In this post, I’m taking a look at eight tips and tricks that will help you harness (some) of the power of Facebook. Twitter | LinkedIn | 8 Eye-Opening Facebook Tips and Tricks to Try with Your Page Today by Jim Belosic - Maximize Social Business. Facebook
  • FEARLESS COMPETITOR  |  FRIDAY, JANUARY 23, 2015
    [Help, Twitter] 5 Tips for Developing Strong Buyer Personas
    To help you create personas in  your business, let me share 5 tips for great personas. Ask questions on Linkedin and Twitter. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. In fact, in his. Amen, Mike.). ” Those are NOT personas.
  • FEARLESS COMPETITOR  |  THURSDAY, JANUARY 22, 2015
    [Help, Twitter] What Social Media Can and Can’t Do by @davekerpen
    'Find New Customers is now a partner of Likeable Local and as a partner we got many great books from them, including Likeable Social Media – How to Delight Your Customers, Create an Irresistible Brand and Be Generally Amazing on Facebook (and other social networks)  by @davekerpen  (Follow him on Twitter.). can’t, of course.
  • FEARLESS COMPETITOR  |  THURSDAY, JANUARY 22, 2015
    [Help, Twitter] Great webinar for Tampa area dentists and chiropractors is delayed.
    It sure seems that almost all dentists and chiropractors are active on social media such as Twitter and Facebook, but most results are limited. Petersburg Chamber of Commerca and they’re now on board to help us share the word as broadly as possible. Sign up here right now: [link]. Why attend? Thank you! What do you think?
  • FEARLESS COMPETITOR  |  THURSDAY, JANUARY 22, 2015
    [Help, Twitter] Great webinar for Tampa area dentists and chropractors on 1/27 at 2:00pm ET
    All dentists are active on social media such as Twitter and Facebook, but most results are limited. One dentist had only 3 followers on Twitter. Petersburg Chamber of Commerca and they should be on board to help us promote it. Sign up here right now: [link]. Jeff Ogden of Find New Customers is also a member of the St.
  • HUBSPOT  |  THURSDAY, JANUARY 22, 2015
    [Help, Twitter] 17 Stats You Should Know About Visual Content Marketing in 2015
    Over the last 12 months almost every major social network, including Facebook, Twitter, LinkedIn and Instagram have increased the prominence and importance of visual content. P.S. Want a few insider tips that will help you improve your inbound marketing strategy this year? year-over-year. Tweet this stat! Source ). Tweet this stat!
  • VOICE-BASED MARKETING  |  THURSDAY, JANUARY 22, 2015
    [Help, Twitter] The Biggest Thing Jake from State Farm Taught Me: Phone Calls Drive Revenue
    This tweet from a Twitter user just days ago illustrates the depth with which Jake from State Farm has penetrated the cultural landscape: But it’s more than the comedy that turned this commercial into a household concept. As it turns out, he is actually on the phone with Jake from State Farm, getting information about a discount on insurance.
  • KOMARKETING ASSOCIATES  |  THURSDAY, JANUARY 22, 2015
    [Help, Twitter] 8 Steps To A More Effective B2B Content Marketing Program
    While there are never guarantees with B2B content marketing and SEO, there are ways to orchestrate your program to help mitigate mistakes and overcome inevitable obstacles. It also helps mitigate overlap and unnecessary duplication of content. Twitter Lists / Saved Hashtag Searches. 'There is no escaping it. But guess what?
  • CMO ESSENTIALS  |  THURSDAY, JANUARY 22, 2015
    [Help, Twitter] Seven Simple Ways to Screen Marketing Candidates — Just by Looking at Their Resumes
    Modern marketers pride themselves on learning the latest technologies to help make them more productive. However, they should be familiar with the most critical channels for business: LinkedIn, Facebook, Twitter, Pinterest, Google Plus, and perhaps Instagram, depending on the industry you’re in. resume that’s more than two pages long.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 22, 2015
    [Help, Twitter] What’s Your Content Cadence?
    Cadence sets the backdrop for your story; it helps the reader better visualize the sequence of events you’re laying out. He helped me make it a great post. How can I help them? How can I help them? Her mantra is “Think Conversation, Not Campaign” so be sure to give her a shout on Twitter.
  • WRITING ON THE WEB  |  WEDNESDAY, JANUARY 21, 2015
    [Help, Twitter] Blog Design Blink Test: Simple, Easy Navigation
    How Can I Help You’ page, clearly giving options for hiring or buying. Your other accounts, Twitter, Facebook, LinkedIn, etc. 'In order to impress visitors and showcase your business expertise, your blog must pass the “blink” test. Navigation/Simplicity  (Layout, use of white space and read more). Navigation/Simplicity. Your picture.
  • WINDMILL NETWORKING  |  WEDNESDAY, JANUARY 21, 2015
    [Help, Twitter] The Anatomy Of A Great SlideShare Deck
    Breaking down SlideShare slides, you can start to find a winning formula that will help […] Author information Ann Smarty Ann Smarty contributes a monthly column on Slideshare. Ann Smarty | Twitter | Facebook | Google+ | LinkedIn | Pinterest | The Anatomy Of A Great SlideShare Deck by Ann Smarty - Maximize Social Business.
  • THE FORWARD OBSERVER  |  WEDNESDAY, JANUARY 21, 2015
    [Help, Twitter] Beware Of Shiny Objects: Why Email Marketing Trumps Social Media
    And social media companies like Facebook, Google and Twitter garner a lot of media attention. Instead of spamming everyone on their list with batch-and-blast generic messages, they are guiding customers along their buying journey with helpful, personalized communication. Email Helps Convert Website Visitors Into Leads. McKinsey.
  • B2B MARKETING INSIDER  |  WEDNESDAY, JANUARY 21, 2015
    [Help, Twitter] Where Is Content Headed?
    TV, Search Engines, Facebook, Twitter, Instagram – none of these destinations are nearly as interesting as the content that flows across them. Brand content will follow consumer trends to be more visual, helpful, and entertaining. 'Marketing (As We Know It) Is Doomed! So just go order it!). The modern business wants to sell.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JANUARY 21, 2015
    [Help, Twitter] 14 Data Visualization Tools to Tell Better Stories with Numbers
    They are grouped by categories to help determine how you tell better stories with data. Designed for journalists, it allows for a variety of different ways to visualize the data and help you understand any underlying trends. They are grouped by categories to help determine how you tell better stories with data. MAPPING.
  • MARKETING ACTION  |  WEDNESDAY, JANUARY 21, 2015
    [Help, Twitter] How to Know Which Hashtags to Use in Your Social Media Posts
    Plus, Twitter’s own tweet study backs this up. According to Twitter , “Tweets with hashtags (the # symbol, immediately followed by the subject or keyword related to the Tweet) can increase engagement almost 100% (2x) for individuals and 50% (1.5x) for brands.”. That would be the Twitter version of link bait. But which hashtags?
  • HINGE MARKETING  |  TUESDAY, JANUARY 20, 2015
    [Help, Twitter] How They Got to the Top: Visible Expert? Journeys in the Legal Sector
    Despite differences in age, gender, location, and practice areas, Andrew and Staci share many of the same traits, traits that helped them reach the top of their respective practice areas, where they continue to dominate the field. “Public speaking helps me be perceived as an expert,” she says. What tools do they use?
  • KOMARKETING ASSOCIATES  |  TUESDAY, JANUARY 20, 2015
    [Help, Twitter] 12 Noteworthy Examples of B2B Companies on Instagram
    Twitter, Facebook and Pinterest) allow users to include detailed bio descriptions with multiple links in their profile and each update, Instagram does not. believe that this is the very reason why Instagram blows away Twitter on brand engagement. 'Instagram is a social media platform unlike any other. Microsoft. Followers: 35.8k.
  • VERTICAL RESPONSE  |  TUESDAY, JANUARY 20, 2015
    [Help, Twitter] How to Garner Sweet Success on Instagram
    'Facebook and Twitter are no longer the bread and butter of the social media world. You don’t need to run a bakery to learn from her Instagram knowledge, every small business owner can benefit from these helpful tips. Here are two tools that can help you tweak your image to make it pop:   PicMonkey. Get a good picture.
  • WINDMILL NETWORKING  |  TUESDAY, JANUARY 20, 2015
    [Help, Twitter] 6 Essential Customer Experience Questions You Must Answer
    When he’s not helping business-makers navigate through complex marketing challenges, Joseph enjoys reading, working out and traveling just about anywhere…anywhere you can get a digital signal, that is. 'Think about a recent mediocre customer experience, if you are struggling with this, think about a bad one. What made it less than ideal?
  • WEBBIQUITY  |  TUESDAY, JANUARY 20, 2015
    [Help, Twitter] 28 (of the) Best LinkedIn Marketing Guides of 2014
    Melonie Dodaro explains how to find groups using keywords, “look under the hood” at group statistics to help narrow the list, determine what a “good” group is, and leave an impression by adding value. Company Pages Products & Services Page – No Longer Supported by LinkedIn Help Center. Kevin J.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 20, 2015
    [Help, Twitter] The state of the nation on SEO, content strategy and earned media
    In this interview, he discloses powerful and practical insights to help guide your marketing strategy today. The real-time listening and having a human involved helps you see, “wow, this person just entered our funnel but you know what, they’re ready to buy now!” Lee is the go-to-guy for digital marketing trends.
  • VIDYARD  |  MONDAY, JANUARY 19, 2015
    [Help, Twitter] Do I Need A Video? 5 Questions To Ask For Your Next Campaign
    Not every campaign needs a video, and to help you decide when it’s worth pressing record, here’s a few questions to ask about your campaign: 1. Facebook has expanded their video presence dramatically, and over 700 YouTube videos are shared on Twitter every minute. What’s not to love? Pun intended. Virality.
  • VERTICAL RESPONSE  |  MONDAY, JANUARY 19, 2015
    [Help, Twitter] 5 Social Media Pitfalls Non-Profits Should Avoid
    To help guide you through the ever-changing platform of social media, we’ve put together this list of pitfalls for non-profits to avoid. Autism Speaks is using Twitter to promote 25% off a Look.com purchase for a $1 donation to the non-profit. Solution: Show donors how they can help. Pitfall #2: Not posting enough.
  • CMO ESSENTIALS  |  MONDAY, JANUARY 19, 2015
    [Help, Twitter] Perfecting the Personalization Puzzle for Mobile Marketing
    Aberdeen Group’s June 2014 data from Mobile Analytics: Precision Marketing Across Mobile Touch-Points validates that deploying mobile as part of the marketing channel-mix helps marketers satisfy customers. You can follow Matt on Twitter via:  @ matthewsilk. However, these are tactics, not strategies. didn’t think so. purchase history).
  • B2B MARKETING INSIDER  |  MONDAY, JANUARY 19, 2015
    [Help, Twitter] The 25 Best Slideshares, Videos, Vines (And More) Of The Past Year
    This presentation helps you understand how to apply growth hacking principles to your own business. This presentation provides inspiration and motivation to help you turn any challenge into a learing experience and provide you with the guidance to tackle any obstacle. Which are your favorite? And which ones did I miss? Top Videos.
  • B2B MARKETING UNPLUGGED  |  MONDAY, JANUARY 19, 2015
    [Help, Twitter] Six Ideas for Getting Your Social Media Off the Ground
    Of course they are using Facebook and Twitter and Tumbler and Pinterest. If you expect your people to engage on your behalf on social, you need to help them set up a professional presence that is distinct from their horrible real life personalities. You can help them out by giving them a bit of content to share. Yes, them.
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 19, 2015
    [Help, Twitter] Where Should You Focus Your Social Media Efforts in 2015?
    What do those trends mean to your social media strategy in […] Author information Neal Schaffer The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. 'Welcome to 2015. by Neal Schaffer - Maximize Social Business.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 19, 2015
    [Help, Twitter] 12 Ideas to Ignite Your Content NOW
    When I help businesses with their social media strategy, half of them do not have social sharing buttons on their website – even very large companies! So laugh it up with your readers to help ignite social sharing. Make sure the “value proposition” offers something helpful. The investment in our content is largely wasted. Wrong.
  • VERTICAL RESPONSE  |  FRIDAY, JANUARY 16, 2015
    [Help, Twitter] Building Engagement on Twitter is as Easy as 1-2-3
    'Twitter is a fast-moving social network that can connect you with thousands of potential customers, or people who could help spread your message. However, engagement, which is vital to your success on Twitter, doesn’t occur naturally. Then, look up the twitter handle of the content creator or business. Voila!
  • HUBSPOT  |  FRIDAY, JANUARY 16, 2015
    [Help, Twitter] 20 Facebook, Twitter, LinkedIn & Pinterest Features You Didn't Know Existed (But Totally Should)
    To help you discover these hidden treasures, we rounded up 21 of the lesser-known features on Facebok, Twitter, LinkedIn, and Pinterest. Twitter. Using unfollowers.com , you can actually find out who''s unfollowed your Twitter account. 9) Pin your GIFs on Twitter so they autoplay. tried it out on my Twitter page.
  • HINGE MARKETING  |  THURSDAY, JANUARY 15, 2015
    [Help, Twitter] 5 Ways to Better Connect With Your Technology Audience
    Write Guest Blog Articles Guest blogging on high authority online publications that already boast a large readership can help your firm tap into new audiences. Blogging on other websites also increases backlinks to your own website, which can help boost your search engine rankings and increase your firm’s visibility in search.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, JANUARY 15, 2015
    [Help, Twitter] Recapping 2014 in Content Marketing
    Heck, I met lots of colleagues I had never met before and we've helped each other sense. But, most importantly, this was a unified front brought together to help customers and prospects. Let me know if I can help! Feel free to connect with me on Twitter or LinkedIn if you want to chat. Walk with me. Every. Single.
  • WINDMILL NETWORKING  |  THURSDAY, JANUARY 15, 2015
    [Help, Twitter] Launch a Legal Customer Rewards Program on Social Media
    Kyle-Beth helps clients leverage traditional media, social media platforms, and mobile technology while minimizing legal risk and preserving intellectual properties. Twitter | LinkedIn | Launch a Legal Customer Rewards Program on Social Media by Kyle-Beth Hilfer - Maximize Social Business. Social Media and the Law
  • B2B MARKETING INSIDER  |  THURSDAY, JANUARY 15, 2015
    [Help, Twitter] How To Plan And Build A Successful Content Marketing Strategy
    To help them [customer value]. This will help us [your content marketing goals]. AmEx Open Forum Example: Help Small Businesses Do More Business. provided spreadsheets to help anyone conduct a content audit and measure their content marketing results: Content Audit Template. Billion pieces of content shared. There are 1.8
  • MARKETING ACTION  |  THURSDAY, JANUARY 15, 2015
    [Help, Twitter] 3 Sure-Fire Tactics to Attract More Leads (and Be Better Looking)
    This will  help search engines find and deliver your content to the people who are looking for it. Social media marketing is the umbrella term for using social networking sites – Twitter, Facebook, LinkedIn, Google+, Pinterest, Tumblr, Instagram, VK, Vine, etc. But attraction has to start somewhere. TACTIC 1: Search Marketing.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 15, 2015
    [Help, Twitter] 6 Ways to Get Out of Your Rut and Get More Out of Facebook
    Some of the most valuable, helpful experiences I’ve had on Facebook have been the advice and information people share in groups focused on a common interest like business travel or fitness. There’s Path , Twitter , or even…real life. Find Kerry on  Google+  and  Twitter. Retelling the same jokes. Boredom and fatigue settled in.
  • HUBSPOT  |  THURSDAY, JANUARY 15, 2015
    [Help, Twitter] 15 Important Ways to Use Case Studies in Your Marketing
    Get Inspired: To help explain smart content, have a look at the example below. Get Inspired: If you need some help on creating sliders for your website, check out this tutorial on creating slide-in CTAs. Update your cover image on Twitter/Facebook showing a happy customer. According to Content Marketing Institute , U.K.
  • HUBSPOT  |  WEDNESDAY, JANUARY 14, 2015
    [Help, Twitter] How I Easily Got 25% More Views on My LinkedIn Profile
    Mercifully, Kipp helped me cobble together a plan for climbing the ranks. 8) Added my LinkedIn account to my email signature & Twitter profile. 'Just because HubSpot values humility doesn’t mean we’re not a competitive bunch. At #17, I -- predictably -- brought up the rear. LinkedIn Search, People Similar to You) and keywords (e.g.,
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, JANUARY 14, 2015
    [Help, Twitter] #ProspectingChat: Perfecting Response Rates with Donato Diorio
    'After a long hiatus, #ProspectingChat on AG Saleswork''s Twitter account is back this week! If you can''t attend the Twitter chat, but would still like to add to the conversation, feel free to comment here. Q5: Are scripts or templates helpful or detrimental to your prospecting plan? Date: Wednesday, January 14, 2014. Explain.
  • VERTICAL RESPONSE  |  WEDNESDAY, JANUARY 14, 2015
    [Help, Twitter] 4 Tips to Refresh Your Email Marketing Strategy
    When compared to Facebook and Twitter marketing, it’s nearly 40 times more useful for acquiring customers. To help refresh your email marketing strategy this year, we’ve outlined four tips to make sure you’re on the right track. Need more help gauging your metrics? Make emails mobile friendly. percent. percent.
  • VIDYARD  |  WEDNESDAY, JANUARY 14, 2015
    [Help, Twitter] Vidyard Raises $18M from Bessemer Venture Partners and Other Investors to Fuel Video Marketing Industry
    By identifying and tracking each individual viewer, Vidyard helps businesses quickly identify their most engaged prospects and improve the results of digital marketing and sales programs. Vidyard’s innovative video marketing technology extends the power of Salesforce and we are excited to help them accelerate their growth.”.
  • B2B MARKETING INSIDER  |  WEDNESDAY, JANUARY 14, 2015
    [Help, Twitter] Everybody Writes — My Interview With Ann Handley
    And explained that I needed help and advice. was struggling to help my organization to be more innovative – to agree to change from an outbound marketing approach to one that earned our audience’s attention. Ann was as gracious and humble and helpful as anyone you could ever meet. told her where I worked. And Noted.
  • MARKETING ACTION  |  WEDNESDAY, JANUARY 14, 2015
    [Help, Twitter] Geodemographics: Using Location-Based Segments for Targeted Marketing
    What started out as a way to help alleviate poverty (and indeed, his work eventually influenced the creation of government programs such as free school lunches and pensions for the elderly) soon became a powerful tool for commerce. 'What does your address say about you? Who, What, Where… and Why. Demographic: Who are they? Where do you start?
  • HINGE MARKETING  |  TUESDAY, JANUARY 13, 2015
    [Help, Twitter] The Road to Revenue, Part 4: How to Start Marketing your Expertise
    'We’ve discussed how professional services buyers are turning to the Internet for expertise , why business development insights (or expertise) are so critical to their firms , and how content marketing can help you share your knowledge and generate leads. On Twitter or LinkedIn? Is the content original or syndicated?
  • HUBSPOT  |  TUESDAY, JANUARY 13, 2015
    [Help, Twitter] 9 Essential Email Inbox Filters for Marketers
    If you use Outlook, Mac Mail, or something else, a quick search can help you figure out the best way to configure your filters. Most folks get tons of notification emails from Twitter, Facebook, LinkedIn, YouTube, etc. I''ve got filters in my inbox that help me determine my action steps based on the forms that are submitted.
  • MODERN B2B MARKETING  |  TUESDAY, JANUARY 13, 2015
    [Help, Twitter] Find a Truth: Unilever’s Marc Mathieu on The Next Era of Marketing
    And I hope you’ve found these as insightful and helpful as I have. Marketing should be looking at trends in society and helping to evolve the organization’s vision, strategy and plans while at the same time staying true to the purpose of the brand and the company. And to that I say amen. Let’s go out to 2020.
  • BIZNOLOGY  |  TUESDAY, JANUARY 13, 2015
    [Help, Twitter] You’re doing a terrible job with search and social
    They may share with Facebook and have their posts on Facebook auto-post to Twitter and Google+. Feel free to pop me an email or check out my site if you would like to chat more about it — I’d be happy to help. hope that helps you out. 'My consulting includes doing very deep, thorough, site audits. Want some proof?
  • KOMARKETING ASSOCIATES  |  TUESDAY, JANUARY 13, 2015
    [Help, Twitter] 10 of the Most Successful B2B Blog Post Themes
    Examples: 12 Examples of B2B Companies Managing Impactful Twitter Profiles. Compilation of Helpful Tools. So, if you come across a helpful tool, share the wealth! 'Read, write, review. These three words are critical to the content marketing process from start to finish. To stay educated, you read. Enjoy! Topical/Current Events.
  • WEBBIQUITY  |  TUESDAY, JANUARY 13, 2015
    [Help, Twitter] 19 More Outstanding Social Media Marketing Guides
    A…detailed analysis can help you determine not only which networks are sending you traffic, but which ones are sending you valuable  traffic”) along with seven types of social networks to leverage. Twitter between 1:00 and 3:00 p.m.). Image credit: KISSmetrics. What are the best and worst times to post updates?
  • MARKETING ACTION  |  TUESDAY, JANUARY 13, 2015
    [Help, Twitter] Spur Your Social Results: Customize Images in Canva
    'What does it take to get better results on Twitter? Twitter posts that include pictures are twice as likely to be shared. So, on the one hand, you want the great results you’ll get from adding a graphic to your Twitter post; on the other hand, you don’t have time to create one in the traditional way. Improve your images!
  • MARKETING ACTION  |  TUESDAY, JANUARY 13, 2015
    [Help, Twitter] Spur Your Social Results: Customize Images in Canva
    'What does it take to get better results on Twitter? Twitter posts that include pictures are twice as likely to be shared. So, on the one hand, you want the great results you’ll get from adding a graphic to your Twitter post; on the other hand, you don’t have time to create one in the traditional way. Improve your image!
  • MARKETING ACTION  |  TUESDAY, JANUARY 13, 2015
    [Help, Twitter] What It Takes to Optimize Your Brand’s Organic Search Visibility
    See this helpful eBook  for a thorough tactical rundown of content optimization best practices. This is how people express positive sentiment for a webpage now: by spending a half-second firing off a link to it in Twitter, or giving it a “Like” on Facebook, or (admittedly, more rarely) a +1 on Google+. The On-Page Factors. Page Speed.
  • BLOG MY CALLS  |  MONDAY, JANUARY 12, 2015
    [Help, Twitter] Repurposing Old School Material Into Your Modern Marketing Strategy
    Content from these radio spots can be especially potent for creating engaging twitter posts. Repurposing your old school material can help you make the most of your current resources to produce exceptionally polished content for your website and online marketing campaigns. Press Release into a Blog Post. 3.Brochures into Web Pages.
  • B2B MARKETING INSIDER  |  MONDAY, JANUARY 12, 2015
    [Help, Twitter] How To Build A Culture of Content
    When I started my own content marketing journey, I remember hearing the challenge almost every single day, “but how much more stuff will this  help us sell.” ” The simple fact is that the best way to sell more stuff is to help your target audience better than anyone else. Ads are what we try to avoid.
  • BIZNOLOGY  |  MONDAY, JANUARY 12, 2015
    [Help, Twitter] 10 Reasons why you should have an active business blog
    To put things in perspective in relation to the other digital marketing extras you might have for your business (in addition to your website), Facebook was opened to everyone in 2006, Twitter also launched in 2006, and LinkedIn launched in 2003. Blogging helps your website ranking and improve your online reputation. Conclusion.
  • SAZBEAN  |  MONDAY, JANUARY 12, 2015
    [Help, Twitter] How to Know if Social Media Efforts are Paying Off
    Both Facebook and Twitter allow you to purchase ads that will make your posts more visible, the impact of which are also easily trackable. Still, tracking Facebook and Twitters just don’t mean that much to some. Some social media websites, like Facebook, include analytics functions built into the user experience.
  • HUBSPOT  |  MONDAY, JANUARY 12, 2015
    [Help, Twitter] How to Blog Consistently Without Burning Out
    don''t have time to check RSS feeds: I use my trusted Twitter list to deliver industry news right to me as it happens. I''ve set up a separate Cyfe dashboard full of widgets monitoring all sorts of search results: Twitter search results for my favorite hashtags, Google Plus search results, Google Alerts, etc. 3) Get brainstorming help.
  • MARKETING CRAFTMANSHIP  |  SATURDAY, JANUARY 10, 2015
    [Help, Twitter] Hedge Fund Marketing: From Oxymoron to Best Practices
    Very few funds have Twitter accounts. Your website will generate investor interest by allowing visitors to draw their own conclusions about the firm and its potential to help them achieve their goals. Hold off on Twitter and other social media sites. 'Published in January 2015 Edition. In a business where an S.E.C.
  • VERTICAL RESPONSE  |  FRIDAY, JANUARY 9, 2015
    [Help, Twitter] Pinterest Releases Promoted Pins to All
    Promoted Pins are similar to promoted posts on Facebook, or promoted tweets on Twitter. Through a series of screen prompts, you’ll enter keywords to help your pin show up in search results. 'Small businesses now have new social media advertising opportunities to try out in the New Year. business as of January 1, 2015. If so, why?
  • FEARLESS COMPETITOR  |  FRIDAY, JANUARY 9, 2015
    [Help, Twitter] Jeff Ogden of Find New Customers is one of the Top 50 Marketing Thought Leaders over 50
    'Jeff Ogden of Find New Customers is an award-winning marketing expert who was recently named one of the Top 50 Marketing Thought Leaders over the age of 50 by Brand Quarterly magazine, which was all over Twitter by @fionavesey and @kenthuffman. Need help with marketing? hope you take some time to read this great post. Petersburg ( St.
  • PWB MARKETING BLOG  |  FRIDAY, JANUARY 9, 2015
    [Help, Twitter] 2015 Predictions: Increated “Because we can!” Website Hacking
    January 2014: GoDaddy and Twitter divulge information to a hacker that causes one man to loose his beloved Twitter account. Certainly you can not stop what is going to happen but there are ways to help mitigate the problem. This should help prevent someone from inserting HTML code that may cause issues. causes trouble.
  • WRITTENT  |  FRIDAY, JANUARY 9, 2015
    [Help, Twitter] 11 Tweet Writing Tips for a Quick Start [+Examples]
    Does it ever feel like you’re struggling to gain any traction on Twitter? With over  6,000 Tweets published each second, Twitter has a well-earned reputation of being something of a noisy network. Examples of this writing formula for Tweets: Our latest eBook is making waves all over Twitter! 'Image source. Image credit.
  • EMAGINE B2B BLOG  |  THURSDAY, JANUARY 8, 2015
    [Help, Twitter] Social Media For B2B Explained
    Twitter. Add backlinks, comments, and calls to action to help increase your SEO rankings as well. 'Many B2B marketers are still weary of the social media world. They may be hesitant to jump in because they simply don’t know the correct strategy to execute or they just don’t believe it will benefit their business. The reality? Facebook.
  • KOMARKETING ASSOCIATES  |  THURSDAY, JANUARY 8, 2015
    [Help, Twitter] Need Content Ideas? Customer Questions FTW!
    Aside from your own general knowledge regarding customer needs, there are a few places that can help you determine what questions are being asked and provide you with some pretty solid content ideas. Twitter Search. But Twitter can also be a great asset in content generation. Search Twitter for a service or product you offer.
  • FEARLESS COMPETITOR  |  THURSDAY, JANUARY 8, 2015
    [Help, Twitter] The Top 10 Best of Everything in 2015
    hope you enjoy it and I invite you to follow me on Twitter at @fearlesscomp , because I’m known as the Fearless Competitor, which was given to me by sales expert Jill Konrath many years ago. The Best Marketing Firms to Help Your Business. The best airline. The best TV show. The best Rock and Roll band. Touchdown Jesus.
  • HUBSPOT  |  THURSDAY, JANUARY 8, 2015
    [Help, Twitter] Infinite Scrolling: What to Consider Before Implementing It on Your Site
    'If you''ve ever used Twitter, Pinterest, or searched for images in Google, you''ve probably seen infinite scrolling in action. Almost all of the major social networks -- Facebook, Pinterest, Twitter, Google+, LinkedIn, and Instagram -- adopted the infinite scrolling feature. One of these trends is infinite scrolling. The Pros.
  • HUBSPOT  |  THURSDAY, JANUARY 8, 2015
    [Help, Twitter] How to Monitor Social Media in Only 10 Minutes a Day [Free Ebook]
    And 72% of people who complain on Twitter expect a response within an hour. Which tools and tactics will help you consolidate your social media information. What you should be monitoring on Facebook, Twitter, LinkedIn, Google+, and Quora … and how often. But there’s one big problem here … social media never sleeps!
  • VIDYARD  |  THURSDAY, JANUARY 8, 2015
    [Help, Twitter] 6 Influencers, 8 Blogs, and 10 Books on Video Marketing You’d Be Cray Cray Not to Follow
    We Love David On: Twitter @DavidMurdico. We love Tyler on: Twitter @TylerLessard. Jay Baer’s book outlines the difference between selling or building hype around your product or service and helping. Today, with a plethora of consumer choice, it’s those companies who are finding a way to be helpful that are getting ahead.
  • HUBSPOT  |  WEDNESDAY, JANUARY 7, 2015
    [Help, Twitter] 11 Underdog Brands That Differentiated Themselves From the Competition
    The industry’s solution was to add sugar to the bars to help the consistency mix well, but the whole point of Quest Nutrition is to be tasty without compromising nutritional value. The Quest Nutrition Twitter community is also abuzz with consumers sharing their love for Quest products. Goodbye Walkmans, hello iPod. Ta-da! 5) CLIF Bar.
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