• HUBSPOT  |  MONDAY, SEPTEMBER 29, 2014
    [Help, Twitter] 6 Ways to Pull Off Anonymous Personalization People Love
    But there''s a fine line between providing information that''s helpful and relevant. Here are a few ways you can get started using anonymous personalization on your site -- that will come off as helpful, not creepy. Select Twitter from the list, and you will be able to write in your personalized content. website optimization
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, SEPTEMBER 29, 2014
    [Help, Twitter] Case Study: Denny’s flips its audience with a sassy social media strategy
    My compliments to the chef at Denny’s : the iconic diner chain has embraced modern consumers with a newly invigorated social strategy, serving up a never-ending buffet of shareable, bacon-fueled content (with a heaping helping of pop culture zeitgeist). Find Kerry on  Google+  and  Twitter. See what they did there?) Hashteroids?
  • HUBSPOT  |  MONDAY, SEPTEMBER 29, 2014
    [Help, Twitter] How to Create a Content Strategy That Actually Drives Organic Traffic
    They help you understand your customers better, and they make it easier for you to tailor content to the specific needs, behaviors, and concerns of these customers. I’m aware of companies who have found their target audience on Twitter or on Google+. 'Content marketing alone won’t deliver organic traffic. Here''s how.
  • FEARLESS COMPETITOR  |  SATURDAY, SEPTEMBER 27, 2014
    [Help, Twitter] Fixing the Appalling State of Marketing in Florida
    You need to do marketing and that’s not just being on Twitter, Facebook and LinkedIn.  The marketing experts at Find New Customers are here to help you.  If your company is looking for help from a very well-connected award-winning BtoB marketing expert, just fill out the form below. You can check it out here. link]. 20 points).
  • EMAGAZINE B2B BLOG  |  FRIDAY, SEPTEMBER 26, 2014
    [Help, Twitter] Which Website Metrics Really Matter? (Webinar)
    The discussion will cover a variety of topics and tips to help B2B marketers understand which online metrics really do matter and how to use them in order to measure your marketing efforts over time. And, don’t forget to join in on the conversation on Twitter using #metricsmatter! Do you really understand your visitor?
  • FEARLESS COMPETITOR  |  FRIDAY, SEPTEMBER 26, 2014
    [Help, Twitter] The 5 Most Important Questions Hiring Managers Should Ask – but Don’t
    To help you, I’d like to share the five questions that hiring manager don’t ask, but they should: When have you failed and how did you deal with it? How many Twitter followers and LinkedIn recommendations do you have? hope those five questions help hiring managers hire better employees. Tell me about it.
  • MARKETING ACTION  |  FRIDAY, SEPTEMBER 26, 2014
    [Help, Twitter] Retention that Drives Revenue: 5 Tips for Customer Loyalty Programs
    In their recent survey of loyalty program marketers, they found that these programs are being used to help organizations ensure more meaningful relationships across the customer life cycle. It encourages customers to connect their Starbucks and Twitter accounts, then “tweet a coffee to a friend,” which gives that friend a $5 Starbucks Card.
  • VERTICAL RESPONSE  |  THURSDAY, SEPTEMBER 25, 2014
    [Help, Twitter] 5 Easy Ways to Ignite Your Customer Service
    Whether it’s messaging you on Facebook or Twitter, or sending you an email or chat, you should have options open for customer contact. When was the last time you were shocked that someone at a company you do business with spent a lot of time helping you with what you wanted instead of rushing you? Know your customers.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 25, 2014
    [Help, Twitter] Why We Shouldn't Stop Innovating on Email
    In an outstanding article, The Atlantic''s Alex Madrigal reminds us: Email was a news feed; now we have Twitter. Can you imagine if we were all still using Twitter to report out what we had for lunch? 3) Inboxes are helping recipients sift through their email. Crowded Inboxes. New ways to filter. We all know the story.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 24, 2014
    [Help, Twitter] A Simple Guide for an Effective Inbound Call Strategy
    These four tips will help ensure you’re getting the most out of your inbound call channel. Depending on where people are in the buying cycle, they may also be better served by website-based live help tools like LivePerson and SnapEngage. But that being said, the two can easily go hand-in-hand. Learn more here.).
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, SEPTEMBER 24, 2014
    [Help, Twitter] How to Launch Fresh, Fun and Fantastic Sales Training for Millennials
    Beware that some of these peers may not be well-versed on company strategy, so stay tuned with and help grow the influential, leadership types. Watch her millennial video , follow her on Twitter , connect on LinkedIn , and join the conversation on Inside Sales 2.0 The challenge of ramping them up and transferring knowledge is big.
  • VERTICAL RESPONSE  |  WEDNESDAY, SEPTEMBER 24, 2014
    [Help, Twitter] 6 Handy Tools to Monitor Social Media Success
    Many social media sites offer businesses tools to help you monitor your success – Are you taking advantage of them? Instagram recently rolled out a new suite of tools and real-time campaign data to help you understand how your content performs on the social network. Twitter Analytics. Image courtesy of Instagram.
  • WINDMILL NETWORKING  |  WEDNESDAY, SEPTEMBER 24, 2014
    [Help, Twitter] Combine Pinterest and Email Marketing to Increase Sales
    Julia helps nonprofits raise money and connect with supporters using websites, email marketing, social media and other online tools. Twitter | Facebook | LinkedIn | Pinterest |. 'If you are a business or service professional that targets women, you probably know that you need to get on Pinterest. Author information. Julia Campbell.
  • WRITTENT  |  TUESDAY, SEPTEMBER 23, 2014
    [Help, Twitter] ?6 SEO Myths BUSTED
    According to representative John Mueller, Google doesn’t count words on a page to determine ranking ; in a comment thread, he cited the fact that Google also searches 140-character Twitter posts. You may have images on your page or website, and they help with design and engagement. Here are a few we’d like to make you aware of: Myth 1.
  • VOICE-BASED MARKETING  |  TUESDAY, SEPTEMBER 23, 2014
    [Help, Twitter] Social Media Week Chicago: Elements of Word of Mouth Marketing
    Do something that helps them. Let us know what else you learned in the comments, or subscribe to our blog and follow us on Twitter to keep up with our Social Media Week updates! We thought we’d share the highlights here. Social is the Future Remember when people said social media was for teenagers and nothing lasting would come of it?
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 23, 2014
    [Help, Twitter] Mizuno running long tail outreach marketing case study
    ” Mizuno USA hired me to join their AOR, McKinney, to help them leverage the power of online influencers and social media to help introduce an online runner’s community they were launching called the Mezamashii Project. 'The  Outreach Marketing Virtual Summit 2014 , sponsored by GroupHigh , happens today. What is a runner?
  • HUBSPOT  |  TUESDAY, SEPTEMBER 23, 2014
    [Help, Twitter] Inspirational Tidbits & Takeaways From #INBOUND14 [SlideShare]
    Well, we’re here to help! David Meerman Scott offered a solution helpful for any business: To adapt to the way consumers shop and buy. ” Always Be Helping is the new Always Be Closing, and you need a sales team and a sales process that reflects that shift. 'Okay, I’ll admit it. INBOUND can be overwhelming.
  • VIDYARD  |  MONDAY, SEPTEMBER 22, 2014
    [Help, Twitter] HONEYWELL, FIBERLINK, INTRALINKS AND SEVONE SELECT VIDYARD FOR STRATEGIC VIDEO MARKETING
    'KITCHENER, Ontario – September 23, 2014 – As word continues to spread about the effectiveness of video marketing, organizations are flocking to Vidyard to help them optimize the performance of video assetsand identify and convert online video viewers. Honeywell. Simply having a presence on YouTube is no longer enough. Intralinks. nurturing.
  • KOMARKETING ASSOCIATES  |  MONDAY, SEPTEMBER 22, 2014
    [Help, Twitter] 6 B2B Marketing Lessons From #Inbound14 and #FutureM
    While not every session related directly to B2B marketing, I couldn’t help but think of the link of these intriguing concepts and their application in the space. When on a hunt for the perfect gift for one of her family members, she voiced her quest via Twitter, tagging one of her prospect companies in the tweet. Totaled it.
  • B2B MARKETING INSIDER  |  MONDAY, SEPTEMBER 22, 2014
    [Help, Twitter] Why I Bet My Career On Content Marketing
    Stories helped us survive by conveying important pieces of information that were vital for our survival. And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. 'Last week I was honored to kick off the NewsCred Content Marketing Summit.
  • EARNEST ABOUT B2B  |  MONDAY, SEPTEMBER 22, 2014
    [Help, Twitter] This is the week that was: #inbound14
    This was the week in which it was all bagpipes and tartan wherever you turn, a week in which #inbound14 was a top global trend on twitter and a week packed full of useful gems. Over on the Scamp blog, there’s a great idea to help with briefs. 'A round up of the great and good in B2B marketing. Read the article. Take a look.
  • WINDMILL NETWORKING  |  MONDAY, SEPTEMBER 22, 2014
    [Help, Twitter] 9 Tools to Help Fix the Customer Experience Gap
    When he’s not helping business-makers navigate through complex marketing challenges, Joseph enjoys reading, working out and traveling just about anywhere…anywhere you can get a digital signal, that is. 'My wife and I decided it was time to replace our washer and dryer. Customer Experience Marketing
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, SEPTEMBER 22, 2014
    [Help, Twitter] A report from the epicenter of content marketing conferences
    would imagine there are only a handful of people who attended both events so I thought it might be helpful if I provided some observations from two solid weeks of content marketing best practices. How will these events up their games to get beyond Twitter tactics and lead generation? Inbound featured Martha Stewart. Know your audience.
  • MADISONLOGIC B2B WHITE PAPERS  |  SUNDAY, SEPTEMBER 21, 2014
    [Help, Twitter] Quantifying the Value of Social Media Engagement in B2B Marketing
    engagement help address the. resources help Top Performing B2B. like Twitter and Facebook are low on. channels like Twitter. By actively monitoring twitter. LinkedIn, Twitter, and Facebook to share. the right outcomes and helps employees. Entire content © 2012 Gleanster, LLC. All rights reserved.
  • MADISONLOGIC B2B WHITE PAPERS  |  SUNDAY, SEPTEMBER 21, 2014
    [Help, Twitter] Moneyball for Sales & Marketing
    fresh piece of content, a new perspective or resource, might help. Sales teams should choose collateral that helps them stand out against the competition. KnowledgeTree helps customer-facing teams use and improve their. Visit Our Website Follow Us On Twitter www.knowledgetree.com @knowledgetree © KnowledgeTree 2013.
  • MADISONLOGIC B2B WHITE PAPERS  |  SUNDAY, SEPTEMBER 21, 2014
    [Help, Twitter] Start engaging from the first click in the Customer Journey
    Marketers must not only learn to understand the journey, but also find ways to help direct it, optimize it and. consumer research, also help to improve customer interactions in both offline and online channels. They can then help direct the customer journey — offline as well as online — rather. This capability helps direct the.
  • MADISONLOGIC B2B WHITE PAPERS  |  SUNDAY, SEPTEMBER 21, 2014
    [Help, Twitter] Closing the Loop on Social Leads
    This White Paper is designed to help you tap into the vast number of social media leads awaiting you and your. With more than 750 million global users on Facebook and 460,000 new Twitter accounts added each day, your current and potential customers are very likely using social media. step of the funnel and helping you close more sales.
  • HUBSPOT  |  SUNDAY, SEPTEMBER 21, 2014
    [Help, Twitter] How to Create an Awesome Upsell Email
    The very best emails can convince the buyer you''re just trying to help. Ask for Help. Let them share your suggestions with the world You might be surprised at how often they tell their Twitter followers about the items you offered. 'This post originally appeared on the Ecommerce section of Inbound Hub. Really! Let''s dive in.
  • VERTICAL RESPONSE  |  FRIDAY, SEPTEMBER 19, 2014
    [Help, Twitter] Unique Ways to Build Your Email List
    Pinterest – With 70 million+ users, Pinterest can help you attract new subscribers faster than you can bake a batch of brownies from a recipe found on the popular social network. Facebook, LinkedIn and Twitter are good places to start with this kind of teaser. So far, so good. Don’t know how to create one? ” post.
  • ENGAGE  |  THURSDAY, SEPTEMBER 18, 2014
    [Help, Twitter] Why Context is Bigger Than Content
    As I walked through the conference hall this year, I couldn’t help but think that every session should have come with a warning: Some Assembly Required. 'At the fourth annual Content Marketing World (CM World) in Cleveland Sept. 9-10, conference founder (and content marketing coiner) Joe Pulizzi recalled the first event, back in 2011.
  • VERTICAL RESPONSE  |  WEDNESDAY, SEPTEMBER 17, 2014
    [Help, Twitter] 8 Tips to Cultivating a Successful API Program
    Events such as internal hackathons and API “kitchens” can help your internal developers buy into the program. Knowing what that experience is will help your support and outreach efforts as you work to inspire and equip your external developers through faith-building and education. For external developers, trust is key.
  • FEARLESS COMPETITOR  |  WEDNESDAY, SEPTEMBER 17, 2014
    [Help, Twitter] 5 Tips in Building a Great Website in BtoB Marketing
    hope those five recommendations helped. You can follow me on Twitter at @fearlesscomp. 'I’m old enough to remember a time when businesses debated whether or not they needed a website, but those days are gone forever. Today, your website is more important than it has ever been. That’s why your website matters more than ever.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, SEPTEMBER 17, 2014
    [Help, Twitter] Why Some Companies Are Giving Up On Content Marketing (And Why You Should Double Down)
    In 2007, Matt began Heinz Marketing to help clients focus their business on market and customer opportunities, then execute a plan to scale revenue and customer growth. You can read more from Matt on his blog, Matt on Marketing , follow him on Twitter , or check out his books (listed below) on Amazon.com. We’re such an impatient lot.
  • WINDMILL NETWORKING  |  WEDNESDAY, SEPTEMBER 17, 2014
    [Help, Twitter] 2 Steps to Develop Your Social Recruitment Strategy
    She writes to share her thoughts on the social recruitment field and to help readers to set up social recruitment strategy. Twitter | Facebook | LinkedIn | 2 Steps to Develop Your Social Recruitment Strategy by Laurianne Laval - Maximize Social Business. Remember that 64% of … Continue Reading. Social Recruiting
  • B2B MARKETING INSIDER  |  WEDNESDAY, SEPTEMBER 17, 2014
    [Help, Twitter] 65 Experts Chime In On How To Stay Motivated To Write
    ” I had an advance copy and was really blown away by the inspiring insights and helpful advice. My objectives was simple: to help people and contribute to the online conversations happening in marketing. So I think about that one person and hope my message reaches them and helps them. And then simply answer them !
  • WINDMILL NETWORKING  |  WEDNESDAY, SEPTEMBER 17, 2014
    [Help, Twitter] 3 Tips to Reduce the Workload on Social Media
    She writes to share her thoughts and insights on the social media industry and helps readers to implement social media in other disciplines such as customer service, CRM and customer engagement. Twitter | Facebook | LinkedIn | 3 Tips to Reduce the Workload on Social Media by Sofie De Beule - Maximize Social Business.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 17, 2014
    [Help, Twitter] Does Content Marketing Really Have a Confidence Problem?
    You can find him on Twitter ( @wittlake ) when he isn’t working with B2B marketers. appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Often, it is paired with a statistic like 93% of all B2B marketers use content marketing or 73% are producing more content than they did a year ago. But are they really?
  • CRIMSON MARKETING  |  TUESDAY, SEPTEMBER 16, 2014
    [Help, Twitter] How CMOs Can Make Big Data Relevant to the Sales Team
    So how can marketing departments leverage Big Data to help their organizations increase revenue? The good news is that most of these tools are integrated with leading CRM systems, so your job isn’t one of integration, but rather, one of education and change management to help sales become effective with these tools. Begin With a Pilot.
  • FEARLESS COMPETITOR  |  TUESDAY, SEPTEMBER 16, 2014
    [Help, Twitter] Want to grow your sales? Stop selling!
    Start helping and stop selling and watch sales grow. You can follow me on Twitter at @fearlesscomp Filed under: sales leadership selecting salespeople , Sales Leads , sales process. 'This is one of the most common advice I give to businesses. To sell more – stop selling. ”  Customers loved it. What do you think?
  • VOICE-BASED MARKETING  |  TUESDAY, SEPTEMBER 16, 2014
    [Help, Twitter] How to Reach Your Target Audience With LinkedIn: Advertising, Analytics, and Call Tracking
    'What is it that sets LinkedIn advertising apart from Facebook, Twitter, and other paid social network advertising? While the above metrics are helpful in determining whether or not a campaign is performing well, one glaring metric that is missing from their interface is phone calls. How is this any different from Google? Paid Search
  • VERTICAL RESPONSE  |  TUESDAY, SEPTEMBER 16, 2014
    [Help, Twitter] Sharing Isn’t Always Caring – People Don’t Read What They Share Online
    The study revealed that sharing is not new, it’s just evolved from face-to-face and verbal sharing, to information age sharing with more up-to-the-minute information via Twitter, Facebook, Instant Messenger, texts and email. Helping, not selling , has become the mantra of content marketers far and wide. Shocked?
  • HUBSPOT  |  TUESDAY, SEPTEMBER 16, 2014
    [Help, Twitter] 5 Ways You Can Add Social Proof to Your Landing Pages
    On Twitter, you can track mentions of your offers, products/services, or company with a third-party tool like Social Inbox. Trust seals are symbols that help reassure site visitors that their sensitive information is secure with the company they''re giving it to. People look at my paintings and think they''re photographs.
  • MARKETING ACTION  |  TUESDAY, SEPTEMBER 16, 2014
    [Help, Twitter] 10 Things B2Bs Should be Doing on Twitter
    'Many B2B businesses struggle with thinking of Twitter as a viable marketing tool. My customers don’t use Twitter.” Twitter is for consumer brands.” Twitter is for teenagers.” The truth is, Twitter is an excellent addition to your marketing mix. Here are 10 things you should be doing on Twitter right now.
  • EMAGAZINE B2B BLOG  |  MONDAY, SEPTEMBER 15, 2014
    [Help, Twitter] Creating Visual Content With Canva
    'When it comes to content marketing, having a strong visual toolbox can be extremely helpful to a marketer. Depending on what you want to create Canva offers pre-sized templates for a variety of different content including covers for your social media pages, sizing for your Twitter, Facebook and Pinterest posts, flyers, and invitations.
  • B2B MARKETING INSIDER  |  MONDAY, SEPTEMBER 15, 2014
    [Help, Twitter] Is Content Marketing A Sustainable Marketing Strategy?
    ” He believes that a successful business will always be the ones that help their audience the most and in the best and most relevant way (he used the word “teach” which is pretty awesome.). The panelists were Mark Schaefer and Marcus Sheridan. And our session was  titled “Is The Death Of Content Marketing Imminent?”
  • HUBSPOT  |  MONDAY, SEPTEMBER 15, 2014
    [Help, Twitter] 6 Essential Social Media Lessons From Top Executives
    Despite the upsides of social media involvement, the vast majority of c-level executives remain absent from social channels like Twitter, Facebook, and LinkedIn. Richard Branson is very active on social media, and not just on Twitter and LinkedIn. He’s an avid blogger who uses his posts to help populate his other social feeds.
  • HUBSPOT  |  MONDAY, SEPTEMBER 15, 2014
    [Help, Twitter] 7 Elements of a Perfectly Optimized Social Media Account [Infographic]
    The next week, Twitter has a completely redesigned profile layout. For example, Signals'' Twitter handle is @getsignals.). On Twitter, try posting between 5-20 times a day. Need help with creating visual content, but don’t have Photoshop? One day Facebook doesn''t have hashtags, and the next it does. Social Media
  • VIDYARD  |  MONDAY, SEPTEMBER 15, 2014
    [Help, Twitter] Facebook Promises Better Video Metrics, But Don’t Get Too Excited
    The total number of views will now be displayed on videos posted from both people and Pages, and marketers will have access to some analytics to help determine how well their video content is performing. While this is exciting news for marketers, it should be taken with a hint of caution. Video Goes Social. But what does this all amount to?
  • PWB MARKETING BLOG  |  FRIDAY, SEPTEMBER 12, 2014
    [Help, Twitter] Don’t “Blow” It – Plan Ahead on Marketing Campaigns
    The Shop Arbor Hills marketing campaign helped me ask lots of questions. checked out the Shop Arbor Hills Facebook page and also their Twitter feed. Nor did I find mention of their chosen hashtag on Twitter. Facebook Marketing Twitter marketing 'Last month my shoes finally decided they were not providing enough stability.
  • FEARLESS COMPETITOR  |  FRIDAY, SEPTEMBER 12, 2014
    [Help, Twitter] In the Content Marketing Kingdom, Third-Party Experts Rule
    They, too, can help build your content kingdom.” You can follow me on Twitter at @fearlesscomp Filed under: Buyer Personas , Content marketing , Demand Generation , Fearless Competitor , Find New Customers , Marketing Awards , marketing campaigns , sales challenges , sales funnel. 'This blog has a new premium template.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 11, 2014
    [Help, Twitter] Do You Know Jack? How to Delight Your Most Important Marketing Asset
    Treating that 20% of your customers like VIPs will return some serious benefits; especially since, according to a super helpful infographic by FiveStars , less than 20% of new "daily deals-esque" customers are likely to come back to pay full price. This will help them understand how to react in different situations with different prospects.).
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Help, Twitter] 15 Sales Hacks You Should Know From Past Sales Hacker Events
    Using the phrase “on a scale from 1-10” helps you figure out how close a person is to making a decision. The decision maker’s score also helps you understand how far along you are so you can react accordingly. Follow him on Twitter and connect with him on LinkedIn. This year''s Sales Hacker Conference will be on Sept.
  • FEARLESS COMPETITOR  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Help, Twitter] The Awesome Show – Marketing Made Simple TV
    But we made the new show better and better: Better graphics (Watchitoo’s new release helped a lot). If your company is looking for help from a very well-connected award-winning BtoB marketing expert, just fill out the form below. 'Marketing Made Simple TV was a terrific show. Wider distribution. Best-selling author Dave Kerpen.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Help, Twitter] How to Get Over Your Fear of Guest Posting
    Here are my 5 tips to help you get over your fear of guest posting: 1. Removing your ego helps you to remove the stuff that stands in your way from sharing stories that resonate. Here are my 5 tips to help you get over your fear of guest posting: 1. 'By Jessica Ann, {grow} Community Member Hi. She wanted me… to do what?
  • KOMARKETING ASSOCIATES  |  TUESDAY, SEPTEMBER 9, 2014
    [Help, Twitter] SMX East 2014 Preview: Competitive Research for SEO
    and help give you a more complete picture of their online marketing efforts. Folder structure can help you identify what type of content the site has (ex: /videos /blog /resources /whitepapers). Connect with me ahead of time on Twitter or Google+. So how did they do it? Now that that’s out of the way…. Schema Markup. Adwords.
  • WINDMILL NETWORKING  |  TUESDAY, SEPTEMBER 9, 2014
    [Help, Twitter] Legal Lessons from the “ Ice Bucket Challenge ” Phenomenon
    Kyle-Beth helps clients leverage traditional media, social media platforms, and mobile technology while minimizing legal risk and preserving intellectual properties. Twitter | LinkedIn | Legal Lessons from the “ Ice Bucket Challenge ” Phenomenon by Kyle-Beth Hilfer - Maximize Social Business. Social Media and the Law
  • FEARLESS COMPETITOR  |  TUESDAY, SEPTEMBER 9, 2014
    [Help, Twitter] The Essential Importance of Attitude
    If your company is looking for help from a very well-connected award-winning BtoB marketing expert, just fill out the form below. You can follow me on Twitter at @fearlesscomp. 'This blog has a new premium template. What do you think of it? Next March I was giving a keynote speech in Connecticut for my client, Serv-Pro.
  • TRADESMEN INSIGHTS  |  TUESDAY, SEPTEMBER 9, 2014
    [Help, Twitter] We’ve Always Done it That Way!
    Here are some tips to consider: Take a different approach -  Instead of talking about you, help your customer solve a problem. Places like Facebook and Twitter, for the most part, are not ways to communicate with contractors and professional tradesman. 'I cringe when I hear someone say that phrase.
  • WEBBIQUITY  |  TUESDAY, SEPTEMBER 9, 2014
    [Help, Twitter] The Real Roadblock to Social Business Success
    Employee advocacy not only has the ability to acquire new leads, but also can help create original content and bump your search rankings on Google, Yahoo, and MSN…Prospective clients are more likely to recognize your brand when you’ve got a network of employee advocates helping to sell your product through social media.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 9, 2014
    [Help, Twitter] What are the boundaries of inbound marketing?
    Another advantage we have today as marketers is the wave upon wave of data coming at us to help us make these decisions. appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Another advantage we have today as marketers is the wave upon wave of data coming at us to help us make these decisions. Or does it?
  • WRITTENT  |  MONDAY, SEPTEMBER 8, 2014
    [Help, Twitter] 9 Tips to Spot Amazing Article Writers
    Here’s a list of 9 quick tips to help you spot  amazing article writers. In Twitter, for instance, simply key in “freelance writer” in the search bar, hit enter, and then select the “people” filter to ensure that the keyword is looked for only in profile descriptions, not in tweets themselves. Frequent Multi-Author Blogs. Company New
  • FEARLESS COMPETITOR  |  MONDAY, SEPTEMBER 8, 2014
    [Help, Twitter] The Appalling State of Marketing in Florida
    You need to do marketing and that’s not just being on Twitter, Facebook and LinkedIn.  The marketing experts at Find New Customers are here to help you.  If your company is looking for help from a very well-connected award-winning BtoB marketing expert, just fill out the form below. This blog has a new and beautiful template.
  • B2B MARKETING UNPLUGGED  |  MONDAY, SEPTEMBER 8, 2014
    [Help, Twitter] Unique Selling Propositions Are a Myth
    Inspired by the session on entrepreneurship, he’s decided to start up a lawn care company and called me for help with his homework. No help there, and not likely to get a decent buck for either of them. Google is positively awash in helpful stuff about how where to develop a USP. or follow me on Twitter @bizmkter. I said.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, SEPTEMBER 8, 2014
    [Help, Twitter] The Twitter strategy shift and what it means to you and your business
    'Twitter is at a crossroads … and it might be leading down a controversial new path. Let’s look at a recent revelation about a possible Twitter strategy shift and what it could mean to you and your business. mentioned that Twitter strategy is at a crossroads. Breaking Twitter. The Time for Twitter is NOW.
  • HUBSPOT  |  FRIDAY, SEPTEMBER 5, 2014
    [Help, Twitter] The Art of Marketing: 6 DIY Design Projects to Try
    Not gonna lie, I was pretty pumped when I got this bad boy (see below) cranking for the first time to help promote a new guide, How to Optimize Your Marketing Channels. Having a super-spiffy banner image for your company''s LinkedIn page can only help. Need help bringing your first data visualization to life? Not to worry.
  • LEADERSHIP  |  FRIDAY, SEPTEMBER 5, 2014
    [Help, Twitter] Interesting Infographics: Your Guide To Social Media Lead Generation
    Are you aware that 82% of social media leads are collected from Twitter? Consumer satisfaction increased with the help of social media for 50% of businesses. Consider numerous channels, such as Facebook, Twitter, Pinterest, Tumblr, etc. 44% of companies that owned Twitter accounts experienced a hike in their number of consumers.
  • FEARLESS COMPETITOR  |  FRIDAY, SEPTEMBER 5, 2014
    [Help, Twitter] Why Find New Customers is the best name of any Marketing Agency
    If your company is looking for help from a very well-connected award-winning BtoB marketing expert, just fill out the form below. You can follow me on Twitter at @fearlesscomp. 'When you lo0k at Marketing Agency names, you find a couple of common traits: Named after a dog species, like the nice folks at Bulldog Solutions.
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, SEPTEMBER 4, 2014
    [Help, Twitter] #ProspectingChat: Sales Training with Josiane Feigon!
    'Today, we will be hosting this month''s #ProspectingChat on AG Saleswork''s Twitter account. Here are some details about today''s Twitter Chat: Date: Thursday, September 4, 2014 Time: 1:30 PM EST / 10:30 PM PST Hashtag: #ProspectingChat Topic: Sales Training Special Guest: Josiane Feigon. Here are today’s questions.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, SEPTEMBER 4, 2014
    [Help, Twitter] 7 Copywriting Formulas to Support Online Sales
    Follow Helen on Twitter @HNesterenko. Here are copywriting formulas and tips that can help you engage customers online. ” This mnemonic formula is meant to help you remember key components of successful sales copy. Facts - Hard data can help readers rationalize an emotional decision. Want more info about 1-2-3-4?
  • HUBSPOT  |  THURSDAY, SEPTEMBER 4, 2014
    [Help, Twitter] The 3 Biggest Mistakes People Make on Twitter and LinkedIn (And How to Fix Them)
    In case you''re one of these marketers or you just want a little refresher on what not to do on two of the biggest social platforms for marketers -- Twitter and LinkedIn -- keep on reading. Mistake #3: Shouting Over Your Twitter Followers. see this happening all the time on Twitter. That''s what happens often in LinkedIn Groups.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Help, Twitter] The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore
    Make it easy for your readers to share your content through social media by adding share buttons to your blog ( LinkedIN , Facebook , Twitter , Google+ , YouTube , Pinterest , etc.) It will help your readers remember where they found the content, and you! But what I find to be the worst is mediocrity. The ABC’s of Great Blogging.
  • FIFTH GEAR ANALYTICS  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Help, Twitter] Bank Marketers: Be As Smart As Amazon
    They may never physically enter a branch if they can help it. Amazon has a team of data scientists who help get it done. Learn more about Martha , or connect with her on LinkedIn or Twitter. Learn more about Martha , or connect with her on LinkedIn or Twitter. If only the Retail Banking world would take a few lessons….
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Help, Twitter] How to Add Text to an Animated GIF Using Photoshop [Quick Tip]
    Then, in June 2014, Twitter followed suit and announced that they also were supporting animated GIFs. These cute animated videos can be used for fun, or also as marketing collateral to help promote your products, services, or events. 'What''s the deal with animated GIFs these days? Take the customized animated GIF above as an example.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Help, Twitter] Inside Sales Training: How Invested Should We Be in Human Interaction?
    OK, I’m exaggerating quite a bit–there’s a lot great sales skills training and important concepts that help improve our ability to connect with customers. Follow him on Twitter and connect with him on LinkedIn Annually, billions are invested in sales skills training. What’s the best way to handle the objection?”
  • WINDMILL NETWORKING  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Help, Twitter] Three Tips for Making YouTube the Number 1 Social Media Site
    In 2003, Jayson began using video to help others tell their stories through his video production company, Miller Farm Media. Twitter | Facebook | LinkedIn |. 'As I mentioned last month, YouTube and Facebook are neck and neck for the top spot in social media in terms of unique traffic. Author information. Jayson Duncan. YouTube
  • FEARLESS COMPETITOR  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Help, Twitter] Why Companies Should Do SCORE BEFORE hiring Demand Generation Managers
    If your company is looking for help from a very well-connected award-winning BtoB marketing expert, just fill out the form below. You can follow me on Twitter at @fearlesscomp. Getting a documented best practice program is what, I think, most companies should do BEFORE hiring a demand generation manager. That’s right.
  • B2B MARKETING INSIDER  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Help, Twitter] 20 Amazing Examples Of Brand Content Marketing Hubs
    think it often helps brands who might need that little push into content marketing, to see what others are doing. But to get a bigger and more holistic view, I asked my Twitter followers and a few of my content marketing friends for more ideas. Help people with their biggest problems and you will earn their attention. Intel IQ.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Help, Twitter] I don’t mean to offend you, but…
    saw a recent tweet by Sonia Harris on Twitter that had me really thinking about this. Offer help, not hurt. If there is a way you can help fix a noticeable problem, offer suggestions or help. You might be able to help them, or connect them with someone who can. Try to be supportive, and help find a solution.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Help, Twitter] 6 Ways Your Coworkers Can Help Make Your Next Event a Success
    This will help you put together the best content that will appeal to your attendees. To help alleviate some of that fear, make use of your coworkers'' networks to promote event attendance. Sign in with your Twitter Account. Including the Twitter handles of your event speakers is also a nice addition. Use them.
  • HINGE MARKETING  |  TUESDAY, SEPTEMBER 2, 2014
    [Help, Twitter] 10 Effective Website Copywriting Tips for Marketing Your Technology Firm
    Here’s what the research tells us about how professional services firms, including tech firms, are being checked out these days: So if your website’s not converting viewers or if visitors leave your site right away, it might be helpful to take a look at the content and copy on your website. On LinkedIn or Twitter? Teach.
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 2, 2014
    [Help, Twitter] Google is a lying liar that lies
    Google is not a thinking thing or thesaurus  – As a direct result of Twitter ‘s success, Google rightfully feels like its results need to be real-time. If you dominate image and video search in your vertical it can really help your general ranking everywhere else. 'I’m going to get a lot of blowback for this. Do it!
  • WINDMILL NETWORKING  |  TUESDAY, SEPTEMBER 2, 2014
    [Help, Twitter] Messages Nonprofits Can Use to Raise Awareness
    Her passion is instilling an institution-wide culture of philanthropy to help organizations build constituencies and drive increased income to sustain and expand missions. Twitter | Google+ | LinkedIn |. told you to stop thinking “marketing communications” and to begin embracing … Continue Reading. Author information.
  • B2B MARKETING UNPLUGGED  |  TUESDAY, SEPTEMBER 2, 2014
    [Help, Twitter] The Hidden Costs of Content Marketing
    It turns out that Content is taking its status as King pretty seriously and quietly helping itself to some pretty stiff levies. or follow me on Twitter @bizmkter. 'Hey kids, want to shoot your leads right to the bottom of the funnel just like that? Tired of whiny sales people who don’t know how to close? But wait, there’s more. Uh oh.
  • ENGAGE  |  TUESDAY, SEPTEMBER 2, 2014
    [Help, Twitter] Video Storytelling Made Fun—And Easy
    Adobe debuted a new tool, called Voice , that helps bridge the gap between producing and sharing video content on a minimal budget. The Voice app is helpful by giving you nine story structures from which to work. Once selected, you could share through Facebook, Twitter, email, an instant message or a URL link. Really! That’s it.
  • HINGE MARKETING  |  MONDAY, SEPTEMBER 1, 2014
    [Help, Twitter] Talking LinkedIn Strategy with Mark Amtower
    The particular importance of LinkedIn in the professional services community, and how it compares to other social media services like Twitter and Facebook. Hope you learn something that will help you – let me know what you think on LinkedIn! Related Stories Does Social Media Help You Meet Your Bottom Line?
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 29, 2014
    [Help, Twitter] 5 Twitter Hashtag Analytical Tools and How to Leverage Them
    Recognizing both trends in social media and the needs of SMBs, Tammy realized an opportunity to help others easily manage & monitor their social media presence, find targeted leads, build engagement and measure the ROI of their social marketing activities. Twitter | Facebook | Google+ | LinkedIn |. Author information.
  • FEARLESS COMPETITOR  |  FRIDAY, AUGUST 29, 2014
    [Help, Twitter] Step 4: Lead Scoring – What is it and what does it have to do with lead nurturing?
    Do it and help your business prosper! Want help in your company setting up programs like this? 'Let’s say you’ve done all the earlier marketing steps: You hired a pro and developed buyer personas. If you did, you are ahead of 98% of companies out there today.). You bought marketing automation and set up lead nurturing.
  • DIANNA HUFF - B2B MARCOM  |  THURSDAY, AUGUST 28, 2014
    [Help, Twitter] Market Basket Boycott Has a Happy Ending
    So while I was glued to the Twitter hashtag stream, I was becoming more and more perplexed about why the bigger marketing outlets weren’t picking up the story. Judging from the Twitter stream, you would have thought the Red Sox had won the world series for the first time since 1918. 'Rainbow from Market Basket parking lot.
  • VIRALLY BLOG  |  THURSDAY, AUGUST 28, 2014
    [Help, Twitter] Why marketing is more important than sales
    On twitter or facebook? With the marketing tools available today that gather key insights into your clients and prospects (Such as Virally ;-)) there is so much more we can do to streamline the experience and give them the content they want and seek to help them buy and get the most from your product or service. LinkedIn? Events
  • VERTICAL RESPONSE  |  THURSDAY, AUGUST 28, 2014
    [Help, Twitter] Are You Committing Content and Social Media Sabotage?
    Sure, I could copy and paste the URL of the post into my various social accounts, but I’d also have to log into Twitter, Facebook and my email individually to do so – which is also more difficult and time consuming to do on a mobile phone. “Maybe they’re at the top!” ” I thought. So guess what I did?
  • HUBSPOT  |  WEDNESDAY, AUGUST 27, 2014
    [Help, Twitter] Twitter Rolls Out Tweet Performance Analytics to All Users
    'Back in July, Twitter rolled out early access to its new analytics dashboard to select advertisers and verified users -- and left the rest of us wondering whether we''d be able to access our own Twitter analytics dashboards, too. You can choose from three options: Timeline activity, Followers, or Twitter Cards. Twitter Cards.
  • HUBSPOT  |  WEDNESDAY, AUGUST 27, 2014
    [Help, Twitter] The Best Career Advice We've Ever Gotten
    He gave me an opportunity to run paid ads on Twitter, and when I hesitated, he told me to say yes even though I had no idea how to run paid ads on Twitter. 7) "Show your appreciation for your coworkers'' help. For example, I saw my manager do things like buy small gifts for coworkers who helped his cause. sorry, boss).
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, AUGUST 27, 2014
    [Help, Twitter] The Facebook Other Folder and the Strangers Who Love Me There
    please if you can any financial helps ? Helpful hint: posting to a brand’s page generally means I’m interested in hearing from that brand. As long as you’re messing with my newsfeed algorithm, privacy settings, and display, I’d appreciate if you could make some changes that would actually help me, Facebook.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, AUGUST 27, 2014
    [Help, Twitter] How To Chop Up Your Webinar Content
    'Editor’s Note: Today’s post comes courtesy of Liz O'Neill , a writer and content marketing manager at Kapost, a software that helps marketers develop, manage and analyze their content. And she loves helping them do it. Webinars can be one of the most effective marketing tactics a marketer deploys. Before the Webinar.
  • VOICE-BASED MARKETING  |  TUESDAY, AUGUST 26, 2014
    [Help, Twitter] Best Practices and Tools for Retargeting Campaigns in the B2B Space
    The point is that retargeting helps you keep your brand, products, and services in front of an audience that has already expressed interest in your company before. Retargeting users who have visited your site but abandoned before converting helps you keep your company relevant to and in front of your prospect as they browse the web.
  • LEADERSHIP  |  TUESDAY, AUGUST 26, 2014
    [Help, Twitter] CMO Spotlight: Judith Sim, CMO, Oracle Corp.
    You can’t make your target audience Like your Facebook page, share your posts, Follow you on Twitter and ReTweet your Tweets. The boat was wired with sensors that transmitted 26,000 data points every second “to help the team figure out how to sail faster”. '“Social marketing has changed everything”. in no uncertain terms. And they do.
  • FEARLESS COMPETITOR  |  TUESDAY, AUGUST 26, 2014
    [Help, Twitter] Where do you begin in Content Marketing? Answer: Know your Buyers
    Petersburg companies: Follow us on Twitter and Connect with Us on LinkedIn is NOT marketing! Many were on social media – Twitter, Facebook, LinkedIn, etc., If your company is looking for help from a very well-connected award-winning BtoB marketing expert, just fill out the form below. Hey Tampa/St. Terrible.
  • MODERN B2B MARKETING  |  TUESDAY, AUGUST 26, 2014
    [Help, Twitter] Why You Need an Editorial Calendar for Social
    Creating (and continually maintaining) a social editorial calendar is hard work, but our new template, Your Sample Social Editorial Calendar , should help you streamline and simplify the process.You can use the editable PDF to fill in blanks, check relevant boxes, and craft your own social schedule. It helps you maintain a consistent cadence.
  • HUBSPOT  |  TUESDAY, AUGUST 26, 2014
    [Help, Twitter] How to Get People to Read Your Entire Blog Post
    Chartbeat’s research demonstrates that there is “little correlation between Twitter activity and article completion.” try to tell true stories from my personal experience that help readers solve a problem, overcome a challenge, or aspire to greater success. Tie the article up with an engaging and helpful ending.
  • HUBSPOT  |  MONDAY, AUGUST 25, 2014
    [Help, Twitter] How to Meet an Event Speaker Without Making a Fool of Yourself
    Here are some tips to help you introduce yourself while looking calm, cool, and collected. DO: Let them know on Twitter you''d like to chat. In the meantime, I''m looking forward to more helpful content from you. 'At most conferences, the speaking lineup is the main attraction. Let''s grab a drink later! How easy was that?
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