B2B Marketing Zone

Can You Find the Media Contact on Your Web Site?

What Works - What Doesn't

NOVEMBER 8, 2021

I certainly get the IT trade press has long since ceased being the only, or even the prime, source of information for IT buyers. Adding a contact name and information (if not of the author, then to a PR contact) to every blog post would also help in case a reporter likes the insights they’re seeing and want more.

Contacts

Contacts Media Press PR

Enough About Us! How to Tune Pitch Decks for the Reader

What Works - What Doesn't

OCTOBER 5, 2021

Of the hundreds of pitch decks I’ve seen as a trade press editor, too many left me waiting until slide 26 for a clue about the company’s value proposition, or even a clear description of their product or service. Describe the business benefits you delivered to each, and the unique capabilities that helped you deliver them.

Enterprise Management

Enterprise Management Work Management Marketing Management Advertising Agencies

B2B Marketing Zone

What Works - What Doesn't

Can You Find the Media Contact on Your Web Site?

Enough About Us! How to Tune Pitch Decks for the Reader

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