Sprout Social

FEBRUARY 22, 2022

One of the latest features by YouTube is YouTube Shorts. What are YouTube Shorts? YouTube is filling the gap of vertical short-form videos on its platform as well. YouTube Shorts can be a great way for brands to further engage and increase brand awareness with their customers. How to make YouTube Shorts.

Youtube 136

Youtube Verticals Mobile Marketing Video Marketing 136

Search Engine Journal

NOVEMBER 19, 2021

These basic and advanced YouTube video optimization tips and tactics will help ensure your videos are easily findable. The post YouTube SEO From Basic To Advanced: How To Optimize Your Videos appeared first on Search Engine Journal.

Youtube 135

Youtube Optimization SEO Video Marketing 135

Zoominfo

OCTOBER 5, 2021

While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Now, in cases where they once turned to Google for answers, people now choose to turn to YouTube to find answers in video format. Featured Video: How to Ask for Help (The Right Way).

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

Hubspot

MARCH 26, 2019

YouTube is the second largest search engine, with over 1.8 However, if you don't use YouTube for your current marketing strategy, you're not alone. small businesses use YouTube to reach their audience. In 2018, the HubSpot Academy team didn't take advantage of YouTube, either. In fact, only nine percent of U.S.

Youtube 101

Youtube Template Viral Marketing Video Marketing 101

Zoominfo

DECEMBER 13, 2018

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like prospect research, sales outreach, and professional development. Today, we do the same for sales reps. 1. Jeb Blount (Sales Gravy).

Youtube 187

Youtube Advertising Channels Zoominfo B2B Thought Leadership 187

ClearVoice

DECEMBER 18, 2023

Content Strategies for Sales Alignment Customer-oriented content can help prepare prospects for more aggressive sales techniques and offers. Use data from previous emails, inquiries, survey responses from cohorts, and other past interactions to help define your most profitable accounts.

Account Based Marketing 95

Account Based Marketing ABM Tactics Top of Funnel 95

Sprout Social

NOVEMBER 12, 2020

This is why adding subtitles to videos is such an important step when publishing your content on YouTube. Keep reading to understand why you should incorporate this into your YouTube strategy and how to add subtitles to a video. Why are YouTube subtitles important. How to add YouTube subtitles to your video.

Youtube 142

Youtube Video Marketing Budget Programs Keywords 142

Sprout Social

JULY 20, 2020

Trying to wrap your head around YouTube SEO? Recent YouTube statistics tell us that more and more viewers are discovering content via search. And despite popular belief, doing so doesn’t require a bunch of technical know-how or spammy tactics. Optimize your YouTube titles, descriptions, tags and thumbnails.

Youtube 135

Youtube SEO Video Marketing Keywords 135

Sprout Social

OCTOBER 19, 2020

But have you considered using hashtags on YouTube? YouTube SEO is a beast all on its own. Finding the best keyword, optimizing all parts of your video around that keyword, adding end cards, linking to other webpages and videos are just the tip of the iceberg when it comes to YouTube content creation. What are YouTube hashtags?

Youtube 133

Youtube Video Marketing Keywords SEO 133

Zoominfo

APRIL 24, 2019

As a result, Search Engine Optimization (SEO) has stepped into the spotlight as a vital digital marketing tactic. In fact, we’ve reached a point where many once-effective SEO tactics no longer work. But, just because SEO is still a viable marketing tactic, doesn’t mean certain outdated SEO tactics aren’t dead.

Tactics 189

Tactics Cost SEO Lead Scoring 189

Oktopost

NOVEMBER 16, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. As the CEO of Oktopost , he’s helping B2B Marketers measure the true business value of social media marketing. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. And on Spotify. ??Keep

Tactics 118

Tactics Transparency Work Management Viral Marketing 118

Unbounce

JUNE 28, 2022

Here are some proven tactics you can use to increase social commerce sales: 1. Social proof is information customers gather from your online presence, user reviews, product ratings, and how people talk about your brand on social media to help them decide if your marketing messages are authentic. Source: YouTube. Source: YouTube.

Tactics 144

Tactics eCommerce Landing Pages Cross-Selling 144

Search Engine Journal

JUNE 9, 2021

YouTube wants to help viewers find videos and keep them engaged and satisfied. Learn 17 expert tactics to earn your YouTube videos more views. The post How to Get More Views on YouTube: Experts Share Tips appeared first on Search Engine Journal.

Youtube 78

Youtube Tips Tactics Video Marketing 78

Zoominfo

DECEMBER 13, 2018

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like sales prospect research , sales outreach, and professional development. So, if you’re in need of some new sales motivation , keep reading.

Youtube 100

Youtube Advertising Channels B2B Thought Leadership Work Management 100

Brightedge

DECEMBER 21, 2020

Many companies use YouTube marketing as a way to promote their businesses and products for audiences who prefer video as a way to interact with brands. YouTube is the second most visited search engine on the internet second to Google. Why YouTube marketing? YouTube marketing has allowed many businesses to establish their brand.

Youtube 59

Youtube Branding Brand Identity Advertising Agencies 59

seo.co

MARCH 9, 2021

If that’s true, then the YouTube analytics data can give you more power than you’ve ever dreamed was possible. YouTube is a powerhouse online that many marketers make the critical error of overlooking entirely or just making a half-hearted effort toward. Because that’s what you’re doing if you’re not taking YouTube seriously.

Youtube 59

Youtube Analytics Click Rate Demographics 59

Animalz blog

NOVEMBER 28, 2023

What you need to know to make the most of this guide What follows are advanced AI research tactics. Perplexity takes a question and searches sources like Bing, academic papers, YouTube, and Reddit for answers. Go From Stalled to Started: AI as Your Research Ignition Many content marketers say AI helps with “blank page syndrome.”

Marketing AI 78

Marketing AI Research Tactics SME 78

Valasys

MARCH 20, 2024

Ecommerce retailers need to get creative with their partnership tactics and incentives to fully capitalize on this channel. Beauty brands often collaborate with micro-influencers on YouTube and TikTok to market their cosmetics. Offer coaching and support to help them succeed.

Tactics 40

Tactics Paid Search Agency Advertising Agencies Banners 40

Hubspot

NOVEMBER 9, 2018

Sometimes, your YouTube thumbnail just doesn’t cut it. You could’ve uploaded the most interesting video on YouTube, but it might not get the views it deserves if you're relying on a simple freeze-frame to tell viewers what it's about. How to Make a YouTube Thumbnail. Visit a free online YouTube thumbnail maker.

Youtube 91

Youtube Template Click Rate Press 91

Hubspot

APRIL 4, 2019

On YouTube, you retain attention by attracting subscribers to your channel. In regard to benefiting your YouTube channel, subscribers are crucial because YouTube will send them notifications about your new videos and feature your videos on their homepage. 5 Strategies for Growing Your YouTube Subscribers.

Youtube 78

Youtube Marketing & Strategy Word of Mouth Click Rate 78

Marketing Insider Group

APRIL 15, 2024

We’ve all seen the impact of YouTube stars and TikTok influencers. B2B creators adapt their content for various types of businesses, offering relevant advice and strategies that help businesses of all sizes thrive and evolve. Marketing Insider Group can help. The creator economy has really changed everything.

Enterprise Management 234

Enterprise Management B2B B2B Thought Leadership SMB 234

KoMarketing Associates

JANUARY 19, 2017

Companies use a wide range of tactics to reach out to their target audiences, but the “AdReaction: Engaging Gen X, Y and Z” report from Kantar and Millward Brown suggests that digital marketing techniques resonate according to generation. Using Digital Marketing to Connect with Millennials.

Tactics 120

Tactics Generation Mobile Advertising Paid Search Agency 120

Hubspot

APRIL 10, 2019

Nowadays, almost every brand has a YouTube channel. Building a thriving YouTube channel is one of the most ambitious achievements a marketer can pursue. To help inspire you, we’ve put together a list of video ideas that HubSpot has experienced success with on our own YouTube channel. YouTube Video Ideas.

Youtube 76

Youtube Advertising Channels Video Marketing Word of Mouth 76

Digilant

APRIL 1, 2020

As Americans are staying home, they’re watching more and more videos on platforms like Netflix, YouTube, Hulu, and Amazon Prime Video. IAB reported that more than a third (+35%) of advertisers are adjusting their tactics to CTV and OTT device targeting. New to YouTube advertising? Why YouTube? Source: Bandwatch.

Youtube 52

Youtube Television marketing Mobile Advertising Click Rate 52

Digilant

APRIL 1, 2020

As Americans are staying home, they’re watching more and more videos on platforms like Netflix, YouTube, Hulu, and Amazon Prime Video. IAB reported that more than a third (+35%) of advertisers are adjusting their tactics to CTV and OTT device targeting. New to YouTube advertising? Why YouTube? Source: Bandwatch.

Youtube 52

Youtube Television marketing Mobile Advertising Click Rate 52

Sharpspring

FEBRUARY 13, 2020

Here are five of the leading mobile marketing tactics for business in 2020 to help you drive awareness, conversions and revenue. Here are five key mobile marketing tactics for business that will drive conversions for your next campaign: Promote your offers with paid mobile ads. People in the U.S. Captivate with Mobile Video.

Paid Content 63

Paid Content Mobile Marketing Tactics Mobile Advertising 63

Sprout Social

JANUARY 10, 2017

It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. You need to figure out how to promote your YouTube channel if you want to be successful. Here are 16 ways to promote your YouTube channel like a pro: 1. YouTube SEO. to help you find keyword ideas.

Youtube 110

Youtube Paid Content Promotion Advertising Channels 110

seo.co

JANUARY 18, 2021

6 black hat link building tactics to avoid. What makes link building tactics “black hat?”. + 9 black hat content marketing tactics to avoid. + Publishing videos to YouTube just to create backlinks. + 4 black hat on-page optimization tactics to avoid. + The best SEO tactics are genuine efforts to create value.

De-duplication 75

De-duplication SEO Tactics Copyright 75

Stevens & Tate

NOVEMBER 22, 2019

Search marketing is constantly evolving, requiring businesses to adapt their digital marketing tactics accordingly or risk falling behind. According to a report published in 2017, 27 percent of all searches across ten major online platforms (including Google Images, Google, Amazon, and YouTube) were visual searches.

Search Marketing 78

Search Marketing Tactics Mobile Marketing Marketing & Strategy 78

Content Standard

MARCH 14, 2019

Live content is a difficult sell, and the fact that it’s hard to measure its success beyond vanity metrics doesn’t help its case—especially when you’re trying to get your CMO on board. You know those unboxing videos that do so well on YouTube? But going live is effective. So why should you jump into livestreaming?

Tactics 108

Tactics Brand Identity Branding Planning 108

Webbiquity

JULY 18, 2023

And most agree there’s one tactic that’s the biggest trend, has the highest ROI, and tops the to-do list for this year. But in any case, SEO should definitely be part of your marketing strategy, and if you need outside help, it’s valuable to know what questions to ask. ” Strange.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

KoMarketing Associates

APRIL 27, 2017

However, marketing platforms and tactics continually evolve to provide new ways to nurture customers. In this post, I’ve listed three tactics below where paid media platforms supply specific account-based marketing tools or strategies to aid in this goal. AdWords Customer Match. Personalize ads in users’ Gmail inboxes.

Paid Content 120

Paid Content Account Based Marketing Tactics B2B Marketing 120

Metadata

JANUARY 31, 2024

Here are a few pre- and post-event tactics you can steal to do just that, including some pretty nitty ones that take advantage of the latest in artificial intelligence. But she also synced up the conference with the launch of Content Lab, their new AI-powered feature designed to help customers repurpose content at scale.

Marketing AI 52

Marketing AI Optimization Marketing & Strategy B2B 52

The Marketing Blender

MARCH 15, 2021

We highly recommend a CRM and automation platform that will help you build segmented workflows that will help you nurture new leads into customers. Here are some tips to help you get a clear picture of your ideal customers. Your content should help your target market make good decisions. Our favorite is SharpSpring.).

Paid Content 126

Paid Content Lead Ranking Lead Scoring Marketing & Strategy 126

KoMarketing Associates

DECEMBER 14, 2015

Because a component of your B2B marketing strategy certainly needs to focus on leveraging the experience gained executing tactics and campaigns that worked well. Here is what they had to say about their most effective B2B marketing tactics over the past year. The most effective marketing tactic has been word-of-mouth marketing.

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

Marketing Insider Group

APRIL 21, 2020

Like other performance marketing categories, performance video pairs traditional growth tactics with modern analytics. That’s a clear advantage over mass media tactics, like television and print ads. To help your performance video ads connect, be sure to: 1. Those tweaks helped Clinique reach a diverse audience of women.

Planning 281

Planning Marketing Plans Video Marketing Content Marketing 281

Convince & Convert

SEPTEMBER 25, 2015

Too many companies use stale and icky SEO tactics to reach for the coveted first page of rankings. Recently, we worked with a company called Eyefi, which makes wireless SD cards, to help boost interest in its brand. Google is way too smart at this point to reward black hat SEO practices, but bad SEO can also taint a company’s brand.

Tactics 165

Tactics SEO Lead Ranking Lead Scoring 165