ConvertKit

JUNE 24, 2020

What is YouTube SEO. How YouTube's algorithm ranks videos. How to reverse-engineer your YouTube content for search. 8 YouTube SEO best practices for online creators. ” Sean McCabe knows first-hand how difficult growing a successful YouTube channel can be. .” What is YouTube SEO? Jump ahead.

Youtube 92

Youtube SEO Video Marketing Tagging 92

Hubspot

JANUARY 22, 2021

With over two billion monthly active YouTube users, YouTube is an undeniably powerful channel for advertising — which means, if you're a YouTube creator, there are plenty of opportunities for you to make money off the platform. And while individual videos' CPMs might seem small (like the $0.99 The CPA, then, is $1.80.

Cost Per Thousand 93

Cost Per Thousand CPM Youtube CPA 93

Marketing Insider Group

APRIL 15, 2024

We’ve all seen the impact of YouTube stars and TikTok influencers. These are B2B creators, and they’re changing the rules of how businesses talk to their audiences and make choices. These are people who specialize in creating content that resonates with B2B businesses and professionals. Who Are B2B Creators?

Enterprise Management 236

Enterprise Management B2B B2B Thought Leadership SMB 236

Marketing Insider Group

MARCH 6, 2023

Not only are 91% of businesses already using video as a marketing tool in 2023, but 96% of marketers are placing ad spend on video. That’s because nowadays, consumers are spending an increasing amount of time on social media platforms like Instagram, YouTube, TikTok, LinkedIn, etc. The list goes on and on.

Video Marketing 296

Video Marketing Content Marketing Content Paid Search Agency 296

Vidyard

DECEMBER 23, 2020

How do you choose between Vimeo vs. YouTube for business? By looking at how each platform could serve your business needs best. Some video platforms are best to help beauty bloggers monetize and others can help marketers drive leads or entertainment execs build streaming services. Who is my target audience?

Youtube 65

Youtube Business Best Practices Lead Scoring 65

Hubspot

MARCH 15, 2021

With more than 2 billion active users -- or nearly one-third of the global internet audience -- YouTube has become a vital platform used within most video marketing strategies. But, as one of the biggest online platforms, YouTube is also one of the most competitive for brands. Why Consumers Click Out of YouTube Videos.

Youtube 101

Youtube Video Marketing Opt-out Click Rate 101

Search Engine Journal

JUNE 22, 2021

YouTube is holding its first-ever "Small Biz Day" on June 24, an all-day event dedicated to helping small businesses use video to reach their audience. The post YouTube Holds First-Ever “Small Biz Day” On June 24 appeared first on Search Engine Journal.

Youtube 65

Youtube Small Business Marketing Video Marketing Business 65

Brandwatch Marketing

JANUARY 4, 2019

When YouTube first made its way onto the internet, few people realized how many hours of video we’d be watching years later. It seems the internet never gets bored of watching videos, so now there is an entire library’s worth of YouTube stats. YouTube history statistics. YouTube user statistics.

Youtube 104

Youtube Statistics Cable Stats 104

Hubspot

MARCH 26, 2019

YouTube is the second largest search engine, with over 1.8 However, if you don't use YouTube for your current marketing strategy, you're not alone. small businesses use YouTube to reach their audience. In 2018, the HubSpot Academy team didn't take advantage of YouTube, either. Include a CTA.

Youtube 101

Youtube Template Viral Marketing Video Marketing 101

Buffer

JANUARY 23, 2023

Here are four examples from small businesses and content creators who’re implementing new social media strategies in 2023. Here are how these four small businesses are doing exactly that. Recently, the brand has seen a good amount of traction from their YouTube channel, specifically their YouTube Shorts.

Small Business Marketing 123

Small Business Marketing Social Media Media Marketing & Strategy 123

ConvertKit

JULY 3, 2020

How to earn money on YouTube. How to decide how to make money on YouTube. How to make money on YouTube? Want to connect with (and earn from) your YouTube following outside the platform? Making money on YouTube doesn’t happen by amassing a large following and relying on YouTube to pay you for views.

Youtube 67

Youtube Merchandising Ad Exchange Blogger 67

Hubspot

MARCH 14, 2018

Every day, five billion YouTube videos are watched around the world. The average YouTube session by any one viewer is roughly 40 minutes, up 50% from the previous year, according to Omnicore. Well, YouTube isn't just for amateur filmmakers and people videotaping their zainy housepets anymore. How to Make Money on YouTube.

Youtube 77

Youtube Advertising Agencies Adwords Mobile Advertising 77

Hubspot

JUNE 17, 2019

You can't deny that video is a vital part of any business's marketing strategy in 2019. It's clear that web visitors are shifting to video -- Facebook Watch, IGTV, and of course, YouTube have all picked up steam in recent years. The results exceeded my expectations for YouTube metrics. YouTube Subscribers increased by 37%.

Youtube 78

Youtube Video Marketing Work Management Marketing Management 78

Webbiquity

OCTOBER 22, 2020

Marketing yourself can be just as important as marketing your business. As the owner of your business, you are the face of your company. Here are 11 effective ways to use personal branding to boost your business. Small accessories and details can sometimes make a big impact. Contributed post. Dress to impress.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Navigate the Channel

JULY 12, 2018

When you’re hosting video, especially with monetization as your goal, Youtube is probably the first place that crosses your mind. If you’re looking at video hosting platforms, you’ll want to check out these Youtube alternatives. They offer paid options to help you protect your hosted videos.

Youtube 50

Youtube Video Marketing Outreach Facebook 50

Webbiquity

NOVEMBER 21, 2021

Black Friday and Cyber Monday 2021 promotions make this an excellent time to take stock of your business software toolbox. Get a proven small-business accounting systems that includes features such as invoicing, bill pay, bank account reconciliation, inventory tracking, job costing, budgeting, and integration with Microsoft Office 365.

Budget Programs 332

Budget Programs Marketing Management Software Webinar Metrics 332

Marketing Insider Group

DECEMBER 8, 2021

With the year drawing to a close, business owners – as is their wont – look towards the New Year and the opportunities it may bring. In this article, I’m going to share 4 practical tips to get your small or medium business ready for next year. Businesses will need to optimize their sites for voice search.

Practices 294

Practices Tips Business Emarketing 294

Marketing Insider Group

NOVEMBER 23, 2023

From the brilliant brand videos you’ll find on YouTube, the ones that can make you laugh or cry – and subconsciously bond with a brand – to the informative blog posts that have become a part of all our lives, great content is everywhere. They may help you on your personal quest for content answers. When did content marketing start?

Content Marketing 223

Content Marketing Work Management Paid Search Agency Marketing Management 223

Martech

OCTOBER 27, 2023

The two companies are using a “no-code” approach, allowing businesses to deploy ads on TikTok and sync leads directly to HubSpot’s Smart CRM. TikTok is tied in second place with Instagram and YouTube, with 16% of marketers citing it as having the best ROI, according to one study. Why we care. Get MarTech!

Lead Gen 110

Lead Gen Hubspot CRM Peer-to-peer 110

Webbiquity

APRIL 13, 2021

It’s marketing has been helped along by creating the lure of exclusivity (one cannot simply sign up; you have to be invited by a current user) and people like Elon Musk and Bill Gates popping up in Clubhouse rooms. People are busy. Small doesn’t mean weak. Three Reasons Clubhouse May Crash and Burn. Is it worth it?

Spyware 303

Spyware Lead Scoring Lead Ranking Twitter 303

Webbiquity

MAY 18, 2021

.” And according to Sprout Social , after LinkedIn, Twitter is second among a “select few channels that are ‘best’ when it comes to B2B social media…a prime place to spot trends and interact with customers and business influencers alike.” 4/4 I did NOT help Apple wreck a nice beach. each month).

Social Media 363

Social Media Twitter Social Marketing B2B Marketing 363

Webbiquity

MAY 16, 2023

3 reviews) For small to midsized B2B companies without complex visitor-site interaction needs, this may be the best option. If you run an agency and manage a ton of advertising on platforms like Facebook, Instagram, TikTok, YouTube, and Pinterest, this is a great option. But it’s not a UGA replacement. Your Thoughts?

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

Marketing Insider Group

MARCH 16, 2023

Fortunately for you, Marketing Insider Group is here to help evaluate your brand personality by the only standard that really matters — your Hogwarts House, of course. It tells them Nike isn’t just for great athletes and huge superstars, but that it’s what helps to make them (and, by the way, that anybody can “Just Do It”).

Marketing Agencies 2 234

Marketing Agencies 2 Lead Ranking Content Work Management 234

Webbiquity

JANUARY 20, 2021

One of the biggest concerns for businesses is that all information capable of identifying a consumer (name, email, IP address, server location, etc.) In addition to the data a business uses directly, companies are also responsible for their marketing/analytical tools. falls under these privacy regulations. And not just that.

Privacy 266

Privacy Personalization Planning Marketing Management 266

Sharpspring

NOVEMBER 17, 2021

This is why understanding video SEO is so helpful to modern marketers. Youtube is one of the largest marketing channels out there with two thirds of shoppers using it to find and evaluate things to buy. Start small and simple and enhance your tactics going forward: Create explainer videos using tools like Zoom.

Video Marketing 127

Video Marketing SEO Optimization Youtube 127

Webbiquity

FEBRUARY 17, 2022

Marketing is the very heart of business, one of its two most basic functions per Peter Drucker. Poor marketing can lead to fewer sales, fewer customers, and even a higher bounce rate on a business website. This post details six tactics that can boost your marketing and business success. Hire an Agency To Help.

Tactics 271

Tactics Advertising Agencies Paid Search Agency Focus Group 271

Animalz blog

FEBRUARY 25, 2024

People are busy and might skip your long-form article. Instead of betting blindly, a distribution-first strategy helps you find the channels with the highest potential ROI before committing. Most businesses get zero distribution channels to work… If you can get just one distribution channel to work, you have a great business.

Ideal Customer Profiles 82

Ideal Customer Profiles Distribution Advertising Channels ROI 82

Marketing Insider Group

SEPTEMBER 28, 2020

Thought leadership content can help your company to get more press exposure, attract new business opportunities, and convert leads. Putting some extra effort into thought leadership content can help to grow your brand and build trust with your audience. American Express Business Class. Quick Takeaways.

Thought Leadership 319

Thought Leadership Enterprise Management Work Management Marketing Management 319

Martech

JANUARY 9, 2024

Creators on platforms like YouTube, TikTok and Instagram have loyal followers who trust their opinions. Plus, it helps to know how these communities work before you draw conclusions about whether they could be the right fit. Paid posts, videos or newsletters on platforms like YouTube, Instagram or direct email campaigns.

Advertising Agencies 125

Advertising Agencies Paid Search Agency Marketing & Strategy Marketing Strategy 125

Convince & Convert

NOVEMBER 7, 2011

YouTube Annotations have always been a hard tool to grasp for both user and viewer. In the early days, YouTube users sometimes used Annotation to spam their viewers. YouTube Annotations no matter how honest or professional they were, never looked trustworthy. Why The ‘New’ Look Rocks. Or this one: [link] (Fast forward to 1:51).

Youtube 120

Youtube Viral Marketing Blast Campaigns Internet Marketing 120

Sprout Social

JANUARY 4, 2022

In this article, we’ll share the latest social media video statistics from the Sprout Social Index™, Edition XVII: Accelerate and other reputable sources to help you make sense of video’s value and feel confident incorporating it into your social media strategy. A mere 12% of businesses share Facebook Live videos.

Social Media 141

Social Media Statistics Video Marketing Social Marketing 141

BOP Design

APRIL 26, 2022

Upwork, a talent community for businesses to find freelancers to work on projects, launched a campaign on YouTube with the title The Perfect Fit. Since Upwork focuses on a freelance community, the “perfect fit” in the video is often in a faraway location and is working on personal projects, but available for your business.

Social Media 99

Social Media Work Management Campaigns Marketing Management 99

CoSchedule

JANUARY 27, 2023

Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. Consistency allows you to set your audience’s expectations and position yourself as an approachable and trustworthy business.

Social Media 126

Social Media Social Marketing Examples Planning 126

Contently

JULY 28, 2021

Hero, Hub, Help. After the team ran a small experiment with a few pieces of content, they were able to make a data-driven case for how content could drive valuable search traffic while also helping consumers make smarter decisions. It also helps that a heavy investment in content just makes sense for CarMax.

SEO 160

SEO Content Paid Search Agency Youtube 160

Brandpoint

FEBRUARY 22, 2022

Figuring out where your brand fits in the world of social media presents a challenge for many businesses. She discusses everything from brands that are rocking social media campaigns to tips on how to convince stakeholders to invest in your brand’s social campaigns to how small teams can implement great social media strategies.

Social Media 127

Social Media Media Youtube Communities 127

Spiralytics

APRIL 23, 2023

Like traditional marketing, digital marketing constantly evolves and creates new opportunities for businesses to grow and improve. The question is no longer whether or not businesses should use AI but how they should do so. In a 2022 survey , half of the businesses worldwide have implemented AI in at least one business area.

Marketing AI 62

Marketing AI Trends Planning Paid Search Agency 62

Heinz Marketing

SEPTEMBER 25, 2022

In this article for the Harvard Business Review, Anthony C. ” He offers four pivotal re-framings of a change management plan that help to connect more with the individuals they hope to serve. How to Easily Make YouTube Shorts With Your Longer Videos. When Quiet Quitting Is Worse Than the Real Thing. Klotz and Mark C.

B2B 70

B2B Marketing Management Youtube Planning 70