ViewPoint

DECEMBER 17, 2013

Out-of-business indicator, plus credit rating and parent/subsidiary linkages (Salesforce.com). Imagine what marketers could do with a treasure trove of data elements like these to help identify high-potential prospects. Self-identifying keywords used on the company website (ALC). Company SWOT analysis (OneSource).

Lead Ranking 120

Lead Ranking Marketing Management Lead Scoring Salesforce.com 120

ViewPoint

MAY 13, 2016

A couple of years ago I wrote a blog for Salesforce.com about lead definition. You’ll learn how a balanced allbound marketing program helps you achieve the revenue you need by keeping you focused on the right market. All because the CEO did not insist on a common definition of a lead. Define what a lead is. Who are we selling it to?

Allocation 174

Allocation PointClear SIC Ideal Customer Profiles 174

ViewPoint

FEBRUARY 23, 2018

PinPoint™ Platform , our automated solution that helps manage lead generation, qualification and nurturing. It’s a specialized tool that syncs with Salesforce.com and other CRMs. That’s why it’s important for Marketing and Sales to have a tool that helps determine the right level of tenaciousness. Let us help you light the fire.

Sales Qualified Leads 120

Sales Qualified Leads Forecasting PointClear Enterprise Management 120

ViewPoint

MAY 10, 2012

He comments, “Salesforce.com is a good example. There are a lot of strong personalities on the sales side, and, generally, I’ve seen it work best when sales is in trouble—when you’ve got a VP of sales saying, ‘Help me. They’re doing what a lot of the marketing automation platforms have been doing.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Resource Management BtoB 120

ViewPoint

MAY 10, 2012

He comments, “Salesforce.com is a good example. There are a lot of strong personalities on the sales side, and, generally, I’ve seen it work best when sales is in trouble—when you’ve got a VP of sales saying, ‘Help me. They’re doing what a lot of the marketing automation platforms have been doing.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Resource Management BtoB 120

ViewPoint

AUGUST 30, 2012

He helped build Salesforce.com with an outbound marketing perspective into the mid-market. Craig talks about the critical role of the phone in connecting with the right prospects as quickly as possible: “I was just reading Aaron Ross’s blog post the other day.

Enterprise Management 120

Enterprise Management Work Management Marketing Management Marketing Automation Services 120

ViewPoint

SEPTEMBER 12, 2011

He is an experienced online marketing professional with a history of developing personalized, relevant, and timely communications to help businesses close more sales. Every Salesforce.com org comes with 4,000 Chatter FREE licenses which provides a cost effective way for every business to improve their communication efforts.

Jigsaw 120

Jigsaw Marketing Automation Services Salesforce.com Bandwidth 120