Top 10 Demand Generation Resolutions for 2014
The Point
JANUARY 6, 2014
Segmenting your campaign into different target groups doesn’t have to mean entirely new creative; even a sentence or two can help an email be more relevant to an individual recipient. Use more infographics. Infographics don’t always command respect. Sure, they’re fun and don’t have the gravitas of a 19-page white paper or industry report.
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