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100+ Surprising Video Marketing Statistics You Should Know in 2024

SocialPilot

These stats will help you know how video marketing influences customers. More than one billion hours of videos are viewed on YouTube daily. Among all the social media channels, YouTube is preferred by 88% of marketers for uploading videos. Social Media Video Statistics for YouTube 35. Here we go!

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30 Shocking Influencer Marketing Statistics

Zoominfo

40% of people say they have purchased an item online after seeing it used by an influencer ( source ). 74% of people trust social networks to guide them to purchase decisions ( source ). 49% of people say they rely on recommendations from influencers when making purchase decisions ( source ). How popular is influencer marketing?

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Harness First Party Social Intent Data to Accelerate Sales Pipelines with Oktopost’s Social Signals

Oktopost

Social Signals compiles first-party social intent data encompassing a customer’s content preferences, their areas of interest, relevant keywords, specific needs, and indications of purchase intent. Do you want to learn more about Social Signals and how it can help accelerate your sales pipeline?

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100+ LinkedIn Statistics You Need to Know in 2024

SocialPilot

Besides, for businesses, LinkedIn has rolled out some amazing new features such as Post Templates, Link Stickers, and Pinned Comments to help businesses engage better with their community and drive them. 98% of marketers on LinkedIn agree that personalization helps advance customer relationships. An ad on LinkedIn can reach 14.6%

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Grow Your Business with These Intent-based Marketing Examples

Binary Demand

Step 2: Decoding buyer intent These signals are online actions that indicate potential interest in your offerings. For example, if you sell CRM software, someone visiting CRM comparison websites, searching for CRM reviews, or registering for CRM webinars is showing high purchase intent.

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YouTube Best Practices: Target Your Audience With Strategic Pre-roll Ads

Vidyard

In particular, today we’ll explore how they’re using targeted pre-roll to make the most of their YouTube presence. leaving YouTube to cruise around their branded content instead!) Well, YouTube is where it all started for Wishpond and I, only I didn’t realize that at first.

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How To Use Content Marketing To Be An Incredible Seller

Marketing Insider Group

Purchase Intent: Expert content lifts purchase intent over brand content by 38% and 83% over user reviews. This research suggests your subject matter expert-like content will help drive purchase intent at the beginning of the of the sales process and at the end of it! Source: Nielsen).