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Sales Stories: 3 Ways ZoomInfo Helps Reps Prospect Smarter

Zoominfo

In this post, we’ll meet three ZoomInfo customers — Alan, Nic, and Thomas — to learn how ZoomInfo has helped them streamline their workflows, improve their performance, and grow in their careers. It just makes prospecting so much easier in every respect,” Castro says. For Roberts, this means accurate data is mission-critical.

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How AI Helps With Sales Prospecting

Hubspot

85% of salespeople using AI/automation agree it makes their prospecting efforts more effective. As prospecting is an extremely critical step in the sales process , adopting AI to help with your processes is worth considering. Read on to learn more about using AI for sales prospecting and specific use cases for generative AI.

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COVID Halted Their Business. Smarter Prospecting Helped Them Grow

Zoominfo

Not only were we looking to prospect into companies located in the United States, but we also decided to start exploring new opportunities for serving industries outside of forest products,” Zambo says. Zambo and his team at AGL needed a partner to help them navigate this period of intense uncertainty.

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What to do When Prospects Won’t Admit They Need Help

Zoominfo

If you’ve worked in sales for any amount of time, you know the standard sales process looks something like this: You identify a prospect and conduct research, you figure out what pain point or challenge they’re trying to solve, and then you offer your product or services as the solution. Why don’t some buyers admit they need help?

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Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

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The Ultimate 7-Email Prospecting Sequence to Help Boost your Sales

PureB2B

There are many different types of email sequence (also known as cadence), and today we’re looking at a prospecting sequence but just to make sure we’re on the same page, let’s explore what an email sequence actually is. It is fairly unlikely that a prospect will respond to your first email but they may read it so it helps to drip information.

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How Does Content Help Sales Be More Effective With Today’s Prospects?

Square 2 Marketing

Let’s center the conversation around what today’s prospects are looking for from your sales team. They’re looking for help. While you might think that’s product information, demos and pricing, the information your prospects want is much more significant. Marketing Has Loved Content For Years; Now Sales Is Embracing It, Too.

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Buyer’s Checklist: How to Evaluate a B2B Contact Data Provider

Leveraging a data provider to help identify and connect with qualified prospects supports company revenue goals by alleviating common headaches associated with prospecting research and empowers sales productivity. So what’s the problem? Many organizations fail to properly evaluate vendors during the selection process.

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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

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The Impact of Direct Dials on Sales Productivity

While dialing away at targeted prospects, it’s important for them to remember that not all sales outreach is created equal. Take the following stats into consideration: It takes 5 minutes to connect with a prospect via direct dials, but takes 22 minutes using company switchboard numbers.

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How ZoomInfo Enhances Your ABM Strategy

More specifically, updated data can help organizations outline key accounts for their campaigns. The amount of bad data causes teams to waste valuable time during their workflow, and decreases their number of targeted prospects. Download this eBook to learn how to start improving your marketing team's data!

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Why Gifting is the Secret to Successful ABM Campaigns

Instead of doing the same thing over and over again, however, you can use gifting to connect with customers and prospects. This strategy can help you stand out and be the key differentiator in a crowded field. Creating a successful ABM campaign isn’t easy. There’s a lot of work that goes into it.

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Your Guide to Using Conversational Marketing to Drive Demand Generation

Enter conversational marketing — the new paradigm to tackling your business deals and converting prospects in minutes. Studies show the return on investment (ROI) of conversational marketing helps your marketing team drive revenue.

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5 Essential Pieces of a Prospecting Solution

As organizations chase new revenue targets, B2B sales leaders must examine cutting edge prospecting solutions that proactively help reps identify, connect with, and close qualified buyers faster. Steps your buying committee must go through when purchasing a prospecting solution.

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Buyer Intent Data Guide: How to Find Prospects Already Looking to Buy

Teams of all sizes can utilize buyer intent data to more effectively identify where prospects are on their purchase journey, and thus adapt marketing messaging and sales pitches to align with those specific interest signals collected. How to incorporate buyer intent data into your outbound prospecting.