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7 Steps to Developing an SEO Process in B2B Marketing

Top Rank Marketing

When developing content optimized for search, the basic advice to write helpful content is a good place to start. But holistic SEO involves much more than simply writing. In fact, there are seven steps involved in developing an SEO process that will help your content rank consistently.

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Sales Contracts: Elements, Process & Best Practices

Salesforce Marketing Cloud

Drafting a sales contract Considerations and customization Negotiation and review process Execution and implementation Best practices and legal considerations Speed up the sales cycle from quote to close Go from lead to inked deal in record time with automation that speeds up quoting, approvals, and contracting.

Process 110
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How to Write a Helpful Headline People Will Want to Click

Contently

You already spend enough researching, writing, and editing. By the time you get your article into the CMS, you may only have a placeholder title that’s been there since you first started the process. How can you make sure you’re writing a catchy headline that does justice to the article behind it?

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5 Use Cases for Natural Language Processing (NLP) in Content Marketing Beyond SEO

Contently

Whenever someone posts on social media, searches on Google, writes a product review, or engages with a chatbot, they leave behind a trail of information. As content marketers, the wealth of information driven by human language can help us understand our audience and impact our decisions.

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Why Natural Language Processing (NLP) Matters for Your SEO Content Strategy

Contently

After all, what is content worth if you don’t access the readers who would most benefit from your writing? To do that, it helps to know a bit about how Google decides that a content piece will truly bring value to readers. And this is where natural language processing (NLP) can help. Don’t rely on AI alone.

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How to Employ the Power of the Debrief Process

Vision Edge Marketing

A post-game analysis is part of the debrief process that serves as an opportunity to evaluate performance, identify opportunities for improvement, optimize strategies, and revise processes if necessary. The Heart and Soul of the Debrief Process. We recommend you have a documented process map for the debrief.

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3 Ways Artificial Intelligence Can Help Your Content Marketing Processes

Content Marketing Institute

Though artificial intelligence tools can’t write creatively, they can help your content marketing processes. Here are three ways and five tools to be more productive. Continue reading →

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