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3 tips to improve your conference presentations

Martech

Here are a few tips for success I have developed from watching hundreds of presentations and reading tons of audience feedback. I hope these help you the next time you take the stage. It’s best to be realistic about what you can teach someone in the time allotted for the presentation.

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Integrate Sales and Marketing Software to Streamline Processes

Act-On

But once you get aligned on the principles , sales and marketing software integrations can bring shared processes to life much easier. Visibility into CRM data will help marketers segment and personalize content, such as delivering emails from their assigned sales rep. Technology can’t solve every problem between sales and marketing.

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Streamlining Your Sales Process

SmartBug Media

Developing a journey from prospect to customer acquisition demands a specific sales process—and, often, sales and marketing teams aren't sure of which responsibilities they hold during that process. A streamlined sales process can help define who does what and get both teams in sync.

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5 Questions to Ask AI to Help Develop Marketing Personas

Marketing Insider Group

With the help of AI, you can gain powerful insights about your marketing segments to help cater your website strategy to your audience. While it’s important to connect with actual customers to learn more about them, AI can produce a quick overview of a marketing persona that may help close gaps in your research.

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2023 Digital Marketing Recap: Past, Present, and Future Trends

DAGMAR Marketing

We Discovered How ChatGPT Can Help Simplify the Creation of PPC Campaigns ChatGPT is artificial intelligence software that consists of a large language model, which enables its users to insert a prompt, and it will generate a response. The post 2023 Digital Marketing Recap: Past, Present, and Future Trends appeared first on DAGMAR.

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From tech tools to personalized presents: Holiday gifts marketers actually want

Martech

Imagine the convenience of extending your desktop workspace while on a coffee run or turning a tablet into an interactive presentation tool during client meetings. Beyond the typical industry manuals and self-help guides, I recommend diving into Dorie Clark’s “The Long Game: How to Be a Long-Term Thinker in a Short-Term World.”

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6 Steps To Optimizing Your Sales Process

Zoominfo

So something that worked a year ago (*cough* your current sales process *cough*), probably isn’t as effective presently. Sales process optimization isn’t a one and done activity. Even the most evergreen processes need some upkeep once in a while. And today, we’re telling you to give your sales process a little TLC.