Sprout Social

JULY 6, 2022

With 436 million monthly active users worldwide and 52% of Twitter users using the platform daily, Twitter has been the go-to platform for up-to-the-minute conversations and breaking news. Now, with new features like Twitter Spaces and Twitter Communities , businesses and brands alike can further build relationships with followers.

Twitter 106

Twitter Best Practices A/B testing Social Media 106

Sprout Social

AUGUST 18, 2022

But where does Twitter fit into the social commerce landscape, and who is buying on Twitter? To answer this, we reviewed Twitter’s latest ecommerce features and looked to brands mastering them. We also explain how you can leverage these features to sell on Twitter and best practices to get started. Twitter Shops.

eCommerce 113

eCommerce Twitter Ideal Customer Profiles Broadcasting 113

KoMarketing Associates

MAY 30, 2018

Twitter lists are curated lists of Twitter profiles, kept in one location in a user’s profile. When viewing a Twitter lists’ unique timeline, users only see the updates associated with profiles in that list. In past blog posts we have referenced using Twitter lists for both social media and SEO program initiatives.

Twitter 156

Twitter B2B Marketing Advertising Agencies Ideal Customer Profiles 156

Martech

AUGUST 2, 2023

It looked like Twitter. It behaved like Twitter. It promised to be friendlier than Twitter. The disruption hasn’t stopped, of course — Twitter isn’t known as Twitter any more). Some reporting suggests that brands, at least, are having a better experience on Threads than on Twitter.

Twitter 95

Twitter Advertising Agencies Comparison Social Media 95

ClearVoice

AUGUST 9, 2021

While social media is one of the most effective marketing mediums for gaining, retaining, and converting your audience, hashtags are the key to organic growth. His question introduced the idea of hashtags as a way to organize thoughts and Tweets on Twitter. Are you ready to level up your @Twitter hashtag strategies?

Case Studies 105

Case Studies Case Study Twitter Studies 105

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S. compared with 31.9%

Twitter 61

Twitter Optimization Tips Display 61

Buffer

APRIL 7, 2022

Revue is an online publishing platform aimed at writers and publishers that Twitter acquired in 2021. Now, Twitter users have access to an integration that allows them to set up and display their newsletter on their profile quickly. It helps your readers know what to expect, and you know what to create every week.

Newsletter 116

Newsletter Twitter Domain Advertising Mediums 116

SmartBrief - Marketing

OCTOBER 9, 2023

By comparison, X (the social platform formerly known as Twitter) will have 56.1 The platform was rolled out quickly to take advantage of frustration created by Elon Musk’s (mis)management of the X/Twitter platform. Threads app background To understand the Threads platform, a bit of background is helpful for context.

Twitter 52

Twitter Phishing Domain Privacy 52

Hubspot

MAY 10, 2019

Whether pop-culture, local or global news, work, or the brands I use and wear, Twitter is a powerful social networking tool and search engine in which I can typically find the latest information about virtually any topic. Twitter makes it easy to distribute content. What is a Twitter marketing strategy? Let’s get started.

Twitter 101

Twitter Paid Search Agency Planning Work Management 101

Scoop.it

OCTOBER 1, 2020

There are ways to make the process of populating your social platforms especially twitter without spending too much time developing articles, blog posts, or videos. It is a tool that can help you keep up with social trends. What are the Benefits of Content Curation on Twitter? How Can You Start Curating Content on Twitter?

Curation 98

Curation Twitter Content Eye-Tracking 98

Oktopost

MARCH 21, 2019

Silicon Valley product designer Chris Messina invented the now ubiquitous hashtag when he was searching for a way to organize the fast-moving Twitter stream. Other Twitter users saw the value of adding hashtags to follow and engage in topical conversations on the network. How to Use Hashtags on Twitter. became a thing.

Twitter 134

Twitter Linkedin Facebook Ideal Customer Profiles 134

Valasys

JANUARY 5, 2024

Social media platforms like Twitter have become prevalent and essential for communication and marketing in the digital age. With its 280-character tweets, Twitter provides a unique platform for individuals and businesses to establish a robust online presence. Your tweets should capture attention and provide value to your followers.

Twitter 40

Twitter Practices Best Practices Eye-Tracking 40

Heinz Marketing

JANUARY 15, 2022

The pandemic has brought about numerous changes in the way we work and interact within our organizations, and it has also affected the way we develop, deliver, and assess employee training. Thank you for the helpful insight, Monica Koedel. Thank you for the helpful tips, Aaron Paquette. Manick Bhan , gives a great explanation.

Twitter 108

Twitter B2B Thought Leadership Ad Building B2B 108

Adobe Experience Cloud Blog

JULY 19, 2017

Are you struggling to build a strong community for your business on Twitter? You can be successful by making a plan, delivering quality content, organizing with Twitter lists, participating in active Twitter chats, and knowing your Twitter analytics. Embrace Twitter Lists. It’s easier than you think.

Communities 134

Communities Twitter Peer-to-peer Ad Building 134

Sword and the Script | B2B

APRIL 19, 2022

A survey of 2,500 journalists finds Twitter is still their favorite social media network – here are time tested PR tips for B2B to earn some traction on the platform. There are things brands can do if PR is important to them: turn your Twitter handle over to a capable PR person and let them get to work.

PR 69

PR Twitter Brand Identity Branding 69

Webbiquity

OCTOBER 17, 2023

The three most widely used content distribution channels remain company blogs (61% — not surprising, as blogging has been at the core of content and social media marketing strategy for more than a decade), organic social media (56.9%), and email marketing to house lists (52.2%). Leave a comment below or reach out on X/Twitter.

Social Media 309

Social Media Stats Marketing Report Paid Search Agency 309

Sharpspring

DECEMBER 20, 2019

As one of the most universally used social media platforms , Twitter has been changing online discourse since 2006. Known for having shorter character limits and high post volume by users, you may wonder if using Twitter can benefit your business. Research on the Benefits of Twitter for Business. Understanding Your Audience.

Twitter 59

Twitter Marketing Automation Services Business Small Business Marketing 59

Webbiquity

AUGUST 17, 2021

According to Social Media Today , “ The days of organic reach on social media might be disappearing, but that’s not the case for Pinterest. In fact, it’s exploding in popularity and offering businesses valuable opportunities to reach and engage with new, high-intent audiences using organic content.” Make a purchase!

Social Media 359

Social Media Advertising Channels Media Business 359

Sprout Social

AUGUST 22, 2018

That’s why having a concrete Twitter customer service strategy is a must-have for brands who want to keep their customers happy. Why Twitter Customer Service Matters. Although Instagram and Facebook may be the most pressing networks for marketers right now, Twitter remains one of the top avenues for customer service.

Twitter 99

Twitter Service Tips Eye-Tracking 99

Sprout Social

JULY 12, 2016

Twitter chats are a great way to gain exposure, grow your following and engage with your audience. Jumping into a Twitter chat can be a little intimidating and challenging at first. Why Twitter Chats? One of the biggest challenges for businesses on Twitter is building an active following. Hosting a Twitter Chat.

Twitter 97

Twitter Communities Network Marketing Tips 97

Webbiquity

APRIL 18, 2023

These practices can help you expand your online business while providing your customers with more control of their buying experience. Strong organic insight through each step of the purchasing cycle is a proven method for growth. Videos are great for search, immersive, and help you reach new users and leave a long-lasting impression.

eCommerce 294

eCommerce Social Media Tactics B2B Marketing 294

KoMarketing Associates

JULY 31, 2014

One such location is in your competitors’ Twitter profiles. And Twitter is a good place to start. In this post, I’ve put together a list of 5 key things that Machiavelli would do with his competitors’ Twitter profiles, to unravel the competition and use it to his own advantage. Twitter Counter for network history.

Ideal Customer Profiles 120

Ideal Customer Profiles Profiling Twitter Lead Ranking 120

B2B Marketing Traction

FEBRUARY 19, 2015

Hosting a Twitter chat can offer a great marketing benefits or turn into a total failure. Here are some of the things to consider when designing your new Twitter chat. This is a great idea, in my opinion, but it made me think about the different types of Twitter chats and how they fit different audiences.

Twitter 100

Twitter Web 2.0 Planning Social Media 100

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. Twitter Spaces has a pretty compelling value proposition.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Sprout Social

JULY 5, 2016

When it comes to Twitter marketing , one of the key metrics brands measure is engagement. In order to figure out how many people are seeing your Tweets, you need to track Twitter impressions. What Are Twitter Impressions? Twitter impressions are the number of times a user is served a Tweet in their timeline or search results.

Impressions 93

Impressions Twitter Organization Eye-Tracking 93

Webbiquity

JULY 18, 2023

SEO: Surprisingly Enticing Opportunity Given that organic search is one of the top two sources of traffic for business websites (at least on the B2B side), and has high conversion rates, it’s surprising that this research reports, “Twenty-nine percent of marketers use a search-optimized website and blog to attract and convert leads.”

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

flux.la

OCTOBER 21, 2019

With 320 million active users , Twitter is the 9th largest social media network worldwide. As with all social networks, there are tips and tricks to using Twitter effectively to expand your business. While a bio on Twitter is limited to just 160 characters, a header photo can tell the story of your business without such limitations.

Twitter 72

Twitter Ideal Customer Profiles Business Social Media 72

Rev

NOVEMBER 4, 2019

But sometimes you need to look outside your organization for objective feedback. That’s where Twitter comes in. Twitter is more than just a place to inject your random B2B thoughts at lunch time. Instead, Twitter is a place where you can connect with some of the leading figures in B2B marketing without ever meeting in person.

Twitter 60

Twitter B2B Word of Mouth B2B Marketing 60

Chris Koch

SEPTEMBER 23, 2011

Majority opinion seems to be that Twitter isn’t really a social platform it’s a broadcast medium. For these reasons, pundits say that Twitter isn’t much use for reaching B2B customers. Twitter isn’t for conversation, it’s for learning. These days, my audience is B2B marketers and my goal is to help you learn.

Twitter 100

Twitter Broadcasting Social Media Advertising Mediums 100

Chris Koch

SEPTEMBER 23, 2011

Majority opinion seems to be that Twitter isn’t really a social platform it’s a broadcast medium. For these reasons, pundits say that Twitter isn’t much use for reaching B2B customers. Twitter isn’t for conversation, it’s for learning. These days, my audience is B2B marketers and my goal is to help you learn.

Twitter 100

Twitter Broadcasting Social Media B2B Marketing 100

Sprout Social

OCTOBER 12, 2016

To get started, you can analyze Twitter followers to learn more about who’s following. You may think you know what to share, but until you analyze your Twitter followers you’re just making assumptions. Instead, use a tool that’ll allow you to analyze Twitter followers. The more data you can pull, the better.

Twitter 97

Twitter Effectiveness Demographics Stats 97

B2B Marketing Traction

APRIL 17, 2013

Optify , the source of the survey, sells inbound marketing software that helps you track social media and email campaigns. One interesting result of the survey is that, of the small portion social media contributes to B2B website traffic, Twitter constitutes 82%. Marketing Planning b2b email marketing marketing social media twitter'

Customer Surveys 100

Customer Surveys Twitter Email Marketing Paid Search Agency 100

Hubspot

JUNE 11, 2019

Twitter is an undeniably powerful platform to increase your business's online reach. The average Twitter user follows five businesses , and 80% of all Twitter users have mentioned a brand in a Tweet. However, succeed as a business on Twitter in 2019, it's critical you're able to stand out. Research your competition.

Twitter 78

Twitter Business Word of Mouth Ideal Customer Profiles 78

Marketing Insider Group

JANUARY 21, 2022

If you’re a B2B social media manager, you’ve probably noticed that organic social media reach has been on the decline in recent years. With increases in paid ad content and algorithms constantly in flux, it’s easy to see why it’s becoming increasingly challenging to reach followers with organic campaigns. Study Best Practices.

Social Media 318

Social Media Organization Media B2B 318

Marketing Insider Group

JUNE 16, 2021

Have you ever opened Facebook with the intent of posting something to boost engagement on your profile, but you realized you don’t have a strategy to help you reach your goal? Conforming to best practices will help you reap significant rewards for your efforts. Tweeting on Twitter. You’re not alone. Best Practices.

Social Media 262

Social Media Media Content Linkedin 262

Hubspot

JULY 8, 2020

Twitter was one of the first social media platforms I ever joined, but it wasn’t nearly as fancy as it is today. In fact, according to Twitter , its users are 2.7x Needless to say, Twitter can be a powerful marketing tool for your business , whether you’re new to the platform or growing steadily. Design an eye-catching profile.

eCommerce 55

eCommerce Twitter Paid Search Agency Work Management 55

Sprout Social

JUNE 7, 2016

Businesses focus a lot energy on creating content that not only builds a Twitter audience, but also drives engagement with customers. While content and engagement are critical components of a successful strategy, another component—Twitter metrics—shouldn’t be overlooked. Get to Know Your Twitter Activity Dashboard. And why not?

Twitter 96

Twitter Comparison Ideal Customer Profiles Click Rate 96