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Client Newsletters for B2B Firms Is Content that’s Dead on Arrival

Marketing Craftmanship

Client newsletters are one of the most widely used, and often abused marketing tactic for B2B firms of any size. Here are three myths and realities to help your firm determine whether it’s a worthwhile tool, or how to improve your current newsletter. In fact, at many firms their client newsletter is a marketing albatross.

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How to Make an Email Newsletter That Builds Trust and Drives Leads

Contently

Over the past few months, you might have noticed that newsletters are hot again. A parade of prominent journalists recently left top media companies like Vox, Digiday, Politico, and New York Magazine, to strike out on their own with a newsletter on Substack, which makes it easy to monetize your content with paid subscriptions.

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Localization of Email Newsletters: A Detailed Guide

SendX

What is the Localization of Email Newsletters? Email localization helps you to overcome cultural and language barriers. The main goal of any localization campaign is to help your business unlock its potential and enable you to cross multiple continents to build and engage your customer base.

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How to Set Up Twitter Newsletters and Why Newsletters Aren’t Going Anywhere

Buffer

You probably check your email every day, whether for work or personal reasons, and so do millions of other people. As a result, newsletters are an excellent vehicle for reaching an audience, whether you have a brand or you’re trying to build one. Ghost has a great guide to getting newsletter sponsorships. Why use Revue?

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Geomarketing in Email Newsletters: How to Catch a Customer at the Right Time in the Right Place?

SendX

Still, sometimes ads are really helpful. Denny`s, for example, managed to increase their customer visits by 34% with the help of geomarketing) real estate transportation. This kind of analysis helps you to understand the needs of your customers better and behave accordingly in order to fulfill them.

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The secret to faster newsletter growth? It’s already in your list

ConvertKit

And it’s working! But it’s beginning to feel like there aren’t enough hours in the day to put in more work to gain subscribers. And luckily for you, you already have an audience that knows and enjoys your work. Now, you’ve just gotta ask for help. What is a newsletter referral program? Let us show you how.

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Compelling Newsletter Content:2 Big Problems

Writing on the Web

From what I see, many small business professionals struggle with writing compelling newsletter content. The trick to creating compelling newsletter content is simple: You’ve got to connect with readers in emotional ways and offer solutions to their problems. . Here’s a little tool I use to create newsletters for my clients.