Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services 5 Helpful Hints to Attract New Business Using Your Blog Your Blog is a repository of helpful content that can effectively attract a large number of prospective customers. Write 1 original post to every 4 to 5 resource posts. The best way however, is to produce valued content and create a blog that is a repository of helpful information for your target audience. Write at least 3 to 5 posts per week. MORE >>

They could send out personalized emails directly to leads via email at almost no cost, create a store front of their business with websites, place banner ads on other websites , create newsletters and blogs. Another tool that seems to confuse more than be helpful. Imagine this scenario: a company has built a website and used newsletters to build an opt-in database with whom they communicate regularly. By Alexander Gregori. Not so long ago marketers were excited at the prospects of a new tool: online marketing. Enter from stage left: mobile marketing! Oh my gosh. MORE >>

short but helpful post on how to deep link to a specific point in any YouTube video by minute and second. Josh Catone offers his list of “a large number of very helpful sites that teach you how to do things.&# helpful reminder about the importance of reminders. There’s no magic to linking to a YouTube video, but want to know how to link to a specific point, by minute and second, in a video? How can you make the most of those last few minutes before delivering an online presentation? What exactly is “Web 3.0?&# ’ by Futurelab. Web 3.0 and 3.0. MORE >>

Some examples of calls to action buttons which can drive huge sales to your website are given below: Sign Up for our Newsletter. Sign Up for Newsletter helps to gather more prospects which can convert into leads in future. Some useful videos which are helpful to readers and visitors helps them to drive them back to your website when they need them. This helps them to convert them into leads with simple buttons next to your useful videos. Online business is full of competition. Developing Call to Action Statements. Buy Now buttons next to your products. MORE >>

Consider adding a link in the email footer to items such as your event invitations or email newsletters. This tip is especially important for any resource or newsletter autoresponder subscription emails. I've found that the autoresponder email from BreakingPoint does this quite well (and has an excellent newsletter!). Use Twitter content in your email newsletters. Post links from your email newsletter articles on Twitter. Ensure that all email newsletter article authors have their Twitter account listed on the email. For example #myevent. MORE >>