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49 Noteworthy Social Networking Stats and Facts


Though new social networks continue to be launched (e.g. SnapChat , Blab ) and some disappear (anyone remember Pownce or Friendster ?), the “big three” among both consumers and marketers continue to thrive and dominate. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. Marketing Think ).

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Why Instagram is becoming the dominant social network

grow - Practical Marketing Solutions

The speaker in the video,  Scott Galloway  has a think tank called  L2  and is also a marketing professor at  NYU Stern. In this fast-paced talk he uses his research to make predictions on who is winning and losing in everything from social media and retail to brands and world economies. and Twitter is taking too long to become a visual platform.

The Top 8 Social Networks For Business

B2B Marketing Insider

Recently, Adobe’s released their 5th annual CMO Guide to The Social Landscape highlighting the top 8 social networks for businesses. The Big 4: Twitter, Facebook, LinkedIn and YouTube. These top networks have been covered each of the last 4 years. It forces you to think visually, to tell a story and to create something that is helpful.

The Top 9 Social Networks For Businesses

B2B Marketing Insider

Are you always wondering which social network is hot and which is not? And how many social networks can your business really continue to pay attention to? Well here you will see the search growth rates of the 9 major social networks that I think are most important to businesses and our social media marketing efforts. Social MediaMaybe.

Which Social Network Should You Advertise On?


Social media advertising is a great tactic to use to supplement your other inbound marketing efforts. That said, each comes with its own strengths and weaknesses, and acknowledging these can help you put out the most suitable, engaging content possible. Let’s dive in and examine the pros and cons of advertising on each of the four major social media platforms. 1) LinkedIn.

Visual Marketing Strategies for Today’s Top Social Networks

WindMill Networking

As a business or organization with a social media presence, creating consistent content is a must. But text alone won’t grab the attention of our audience, especially given the visual nature of many social networks. From Instagram to Pinterest and SnapChat, compelling visual content, whether it’s graphics, videos or gifs, help consumers better connect and […]. This monthly Visual Social Media Marketing post is contributed by Rebekah Radice. Rebekah is a social media strategist, content developer, speaker and trainer. Author information.

Selecting the Best Social Networks for Business


Even though marketers want to be everywhere, at all times, it may not be the best approach for your social media strategy. While integrating business and social media is important, brands shouldn’t feel pressured to be on every social platform. Start by educating yourself about each available social platform for business use. Know Your Options. Conclusion.

An Eye-Opening Look into the New Tsu Social Network

WindMill Networking

There has been a lot of buzz about the new Tsu social network lately, whether from our recent post on why you might not like Tsu to invitations from social media friends to join the network all the way to the New York Times and their post on “The Social Network That Pays You to Friend.” ” “Wait, I […] Author information Neal Schaffer The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media.

7 Targeted Social Networks Niche Marketers Should Try


You're probably always hearing about the most popular, mainstream social networks -- Facebook , Twitter , LinkedIn , Google+ -- and how you can use them for business. That's because these networks attract such a wide range of users, that it's easy for the majority of marketers to have success connecting with their audiences there. Is your marketing aligned?

Which Social Networks Should You Focus On? Here Are 6 Ways to Find Out


It’s very easy for social media marketers to get caught up in the latest "in" thing. As each new social network pops up, many people feel the pressure to be on every single one. However, social media is only an effective inbound marketing tactic if you're doing the right things in the right places. Ask them to rate the networks they use the most.

Best Twitter Tips, Tools and Tactics of 2011


In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Nearly 3/4 of active Twitter users are bloggers. Twitter Tools.

Hindsight 20/20 Series: 5. Enterprise social networking is about people, content and places


What is the big deal about the modern social business and social collaboration platforms? Is there anything unique in them that can’t be done better and faster using the toolset that preceded all the hype around social technologies? Email was invented in the 1960s and we can’t deny it was already “social”, even though it was not called that 50 years ago.

What the Top 4 Social Networks Can Do For Your Social Commerce Revenue


The social commerce marketplace has grown more than 4-fold since 2012. Then, social commerce represented some $3 billion in retail sales. In 2015, social commerce accounts for some $14 billion. Indeed, nearly all social platforms provide a commerce offering for retailers and shoppers alike. Twitter. To build a Twitter following, post regularly 4-8 times a day.

The Twitter strategy shift and what it means to you and your business

grow - Practical Marketing Solutions

Twitter is at a crossroads … and it might be leading down a controversial new path. ” In other words, Twitter will start choosing what you see in your timeline based on what is trending, or what it thinks you might like to see. mentioned that Twitter strategy is at a crossroads. Breaking Twitter. As any active Twitter user knows, news breaks on Twitter.

Pinterest vs. Facebook: Which Is REALLY the Better Visual Social Network?


marketers are now wondering where the best place to promote that visual content is. Just about every major social network allows marketers to share visual content in some capacity, but that doesn't necessarily mean that particular network is the best medium for visual promotion. which is the better social network for promoting visual content ?

View From The Boardroom – Social Networks Around The World: Challenges and Opportunities


Social Networks Around The World: Challenges and Opportunities. For a while there – circa 2010 – it looked like CMOs would be having an easier time of things, as the marketing world moved towards embracing social networks. There seemed to be only a few networks that mattered. Growing global connectivity added a layer of marketing complexity.

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40 Ways to Get Banned From the Top 5 Social Networks


It may feel like a fustercluck, but there are actually some rules and regulations that go along with participating in social media. omgsohungry), but the ones that help alleviate things like spamming, bad content, and a poor community experience. You know, the things that help make social media a nice place to be. How Marketers Can Get Banned From Pinterest.

10 Ways to Say “Thank You” on Twitter

grow - Practical Marketing Solutions

by Jorge Gonzalez del Arco, {grow} Community Member. A few weeks ago I was surprised to find that one of the most influential bloggers on the social web replied to me on Twitter to say “thank you” after I had shared one of his posts. Let’s be honest: people don’t say “thanks” very often on Twitter. 10 ways to say “Thank You” on Twitter.

4 Helpful Tools for Organizing Your Social Media Calendar


What do cross-country road trips, wedding speeches, and social media marketing have in common? You could wing all three, but it's probably better to have a plan for what direction you’re heading -- especially when it comes to your social media content strategy. By now, most marketers recognize that social media plays an integral role in an effective inbound marketing strategy.

Marketers Are Dramatically Underreporting Results from Twitter

Digital B2B Marketing

B2B marketers are undervaluing Twitter’s contribution to their business. That’s hard to believe at a time when many B2B marketers are glomming on to Twitter like it’s the last shiny object opportunity they will ever have (even turning to spamming ), but it’s true. How many leads came from Twitter? But Twitter’s introduction of the

9 Twitter Etiquette Tips for Businesses Starting Out on Twitter

WindMill Networking

There are many different objectives that businesses have in embarking on using Twitter, but a common goal for many companies is to build brand loyalty and establish yourself as a helpful and useful resource for your followers, in doing so creating a relationship of trust.  There are many Twitter mistakes for business to avoid.  Make them count.  dashboard. 3. Related articles.

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013


As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. To that end, 94.7% of all marketers love blog posts about marketing statistics. For example, 93% of marketers use social media for business. But how do marketers and consumers view social media differently?

Why Product Launch Plans Need to Include Social Networking

B2B Marketing Traction

recently provided some marketing consulting and services for a technology start-up about to launch a new product. Today it’s important to leverage social media by connecting and engaging with the right people far in advance of your product launch. Once you have relationships with thought leaders in your space, you’ve built social equity. Social Media/Web 2.0

7 Ways Twitter Can Help Juice Your Content Creation


There are plenty of ways marketers can use Twitter for business that you probably already know about, like prospecting, customer service, and lead generation. But as inbound marketers, we know that content creation is also one of our top priorities. is Twitter a tool we can use for that, too? content creation Social Media Abso-tweetin''-lutely! Right?

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5 Tips for Better Twitter Advertising


Advertising on Twitter can be effective for increasing the size of your audience and also for sending traffic to your website. Besides knowing what your goal is, these tips will help you advertise better on Twitter… 1. Deciding on your goal for your Twitter advertising will help you choose the right type of campaign. Just like any other good messaging, Twitter ads should have use plain and understandable text and have a clear call to action. Twitter advertising can be a very cost-effective way to increase the reach of your social media marketing.

Cross Posting Updates to Different Social Networks Ok Sometimes


The social media tactics and strategies you use for your company will probably (and should) vary from what others are doing. While social media is constantly evolving, there are also different needs from different customers (which is always the case). Both Facebook and Linkedin allow many more characters, image thumbnails and natural urls which help clarify your message. Never.

14 Content Marketing Tools to Help Your Business Grow


Consumer and B2B marketers alike consistently identify “producing enough content” as one of their top content marketing challenges. While getting additional budget or headcount approved may be tough, there are other options to help create more content (other than just working more hours). It is also helpful for streamlining your social media content production.

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Help me solve marketing’s biggest mystery

grow - Practical Marketing Solutions

It was one of the most imaginative, creative and popular marketing campaigns in history. Television, print, digital, social media all coalescing into a perfect blend of viral heat. “This changes marketing forever” the headlines trumpeted. Marketing’s biggest mystery begins. It was a marketing triumph. So help me out here. And the results?

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Is Twitter a Dying Social Network? #MKTGdebate


Every so often, someone will pose a question about whether or not Twitter is dying. Trouble is, the debate is usually framed around various studies that report on Twitter usage, citing increases in things like number of users, tweets, and mobile usage. But how much does all that contribute to the strength of Twitter as a social network ? but they're not.

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87 More Vital Social Media Marketing Facts and Stats for 2012


Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve.  Increase use of video marketing? What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. 1. Marketing Pilgrim ). 2. Social networks and blogs In the U.S

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12 Examples of B2B Companies Managing Impactful Twitter Profiles

KoMarketing Associates

Nowadays, Twitter, its tweets, and hashtags seem to be everywhere around us. An impressive amount of individuals as well as groups and brands are leveraging Twitter to deliver messages (in 140 characters or less!) to the masses. Additional research shows us that Twitter outperforms LinkedIn and Facebook 9 to 1 for lead generation. Twitter Profile :  @Intel. Enjoy! . 1.

Is It Time To Stop With The Social Networking “Addiction” label.


About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Is It Time To Stop With The “Social Networking Addiction” label? Jeremy : Hi, My name is Jeremy and I’m a social network addict. Thank you.

Tools that help monitor and measure social traffic


All too often social media marketing departments rely on interactions and likes rather than utilizing tools that measure more than just engagement (such as statistics, demographic metrics, and conversion goals along with other online and offline media mentions). Today we will explore different tools that help monitor traffic and the effectiveness of your social media campaigns.

How to Easily Edit Your Twitter Profile

Vertical Response

Having a sharp profile with eye-catching photos is key to standing out on Twitter. In our latest episode of Tips in 2, we tell you how to easily edit your Twitter profile information including header photo, profile photo, name, bio, location, website link and theme color. Get more helpful marketing tips and advice in the weekly VR Buzz. © 2014, VerticalResponse Blog.

The Top #Nifty50 Women in Technology on Twitter for 2012


A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time.

Pinterest vs. Google+: Which New Social Network Is Worth Marketers' Time?


We've all gotten used to the idea of using Twitter, Facebook, and even YouTube for marketing -- even if the platforms aren't always as brand-friendly as they could be. They started as social networks meant for people to talk to people, not companies to talk to consumers. Two more social networks brands need to figure out how to use for marketing.

48 Instagram Stats That'll Help You Improve Your Posting Strategy


But, as with any social network, the brands that are getting the most out of Instagram are the ones who are smart about what they post, when they post, how often they post, and whom they're targeting. Read on to uncover more Instagram stats that'll help you get ideas and improve your own Instagram posting strategy. growth for the social network sector as a whole.

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Sharing for Engagement on Twitter


Content, as we say in the social media biz, is king. It’s what drives the social media machine, garnering likes, gathering retweets, and being spread virally through shares. Of course, how you share that content is largely determined by which social media platform you’re using. When it comes to Twitter, sharing content can be a tricky endeavor. Be Concise.

5 Twitter Strategies And Tools To Take Your Branded Account To the Next Level


If you’ve invested the groundwork necessary to build a Twitter account, there’s nothing more satisfying than seeing it actually gain steam. How can you break through a Twitter plateau and take your account to an even greater level of success? highly powerful yet underused optional feature of Twitter is the Twitter card. Follow him on Twitter @LM_Strain.

A Look at the Future of Social Marketing Automation

It's All About Revenue

by contributor | Tweet this Editor’s Note: Today’s post comes courtesy of Nikki Serapio , the Manager of Marketing Community at Oracle. His job is to raise the voices and share the stories of grassroots marketers, community managers, and social media managers, including those who use Oracle products and technologies. Follow Nikki on Twitter  @nikkiserapio.