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| Page 1 of 14 | Previous | Next | B2B MARKETING INSIDER AUGUST 2, 2012 The Top 9 Social Networks For Businesses Are you always wondering which social network is hot and which is not? And how many social networks can your business really continue to pay attention to? Well here you will see the search growth rates of the 9 major social networks that I think are most important to businesses and our social media marketing efforts. Social MediaMaybe. | SOCIAL MEDIA B2B JANUARY 26, 2011 B2B Social Networking Around the Globe Last year I spent about a month examining the B2B social space across the globe. For context, I head up social media at a B2B software + services company, and we sell our products globally. So, what’s a marketer to do? set out to answer: what are the popular social channels (not just ‘the big three’) in certain regions of the world? Much of my research was spent reading through Forrester Research reports, online publications, and talking with with our field marketers, program managers, and re-sellers. Hold off for now: MySpace, Facebook, Twitter. | | | | | | | SAZBEAN AUGUST 2, 2010 The Wrong Way to Social Network Social networking (using the social web) is about connecting with people — asking questions, having conversations — basically the same things you would do if you were talking in-person. Yet many companies still treat social media like traditional media — as a way to distribute marketing and advertising messages. Try social media out. | SAZBEAN OCTOBER 18, 2010 13 Twitter Tips for Increasing Engagement A major frustration for people trying out Twitter for the first time is figuring out how to get anyone to respond. They set up their Twitter account, tweet a few times and wonder why no one responds. While it’s ok to post your blog posts to Twitter, etc., Use keywords – Many people monitor Twitter for certain keywords. Nice way to network as well. | WEBBIQUITY DECEMBER 13, 2011 10 Ways to Use Social Networks for B2B Marketing Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. Creating your profile on each of the major social networks is a first step, but just that. As with most things in life, you’ll get out of social networks what you put into them. This is a level deeper than the majority of more superficial social networks. Interact (e.g., | BIZNOLOGY JUNE 12, 2012 You need to prune in order to grow your social followers In a world where Lady Gaga has 25,555,017 souls following her @ladygaga Twitter profile, we’re all in it for the numbers. There’s a fourth option that not many people actually do routinely: pruning the dead leaves and branches away from the little bonsai or your might oak you call your Twitter profile. have gone from having almost 48,000 followers on Twitter to 45,000. | | | | | | | | | -
SOCIAL MEDIA B2B | WEDNESDAY, AUGUST 3, 2011 10 Tweetable Twitter Tips for B2B Marketers Many B2B companies start their social media adoption with Twitter because it seems to be the easiest platform to jump right in without a plan. Let’s start twittering, the boss says. And the junior marketer complies. With that in mind, this post offers 10 helpful tips for B2B marketers who are running the company Twitter account. If you are an old hand at Twitter, there might be something here that is a good reminder. Just copy and paste into your favorite Twitter client and update. Use industry keywords in your Twitter bio. MORE >> -
“You’re Creeping Me Out!” The Dark Side of Social Networking Social media has made it easier than ever to connect: Facebook, Twitter, LinkedIn, Instagram and other services have greatly amplified everyone’s personal brand message. Recently, though, I’ve had some less than pleasant experiences with people who seem to be interested in professional networking, but ultimately just wanted to use me to sidle up to someone else I know. Here are some tips from me and some of my social media friends on how to connect with people (as opposed to using them): Don’t be creepy. For instance, “I met Kerry at the NASA Social in D.C. MORE >> -
SOCIAL MEDIA B2B | MONDAY, JULY 11, 2011 Hashtag Stuffing Doesn’t Work for B2B Twitter Accounts If your B2B company is just starting on Twitter and doesn’t have many followers, then you need to get more attention from search. The data behind this post comes from a sample of customers’ activity on Argyle Social , a social media management software provider. The selected sample included more than 37,000 total tweets from 103 Twitter accounts between November 2010 and May 2011. Our users are professional marketers, and their companies range from small to very large, and are distributed across most major industries. The thinking behind this is simple. MORE >> -
PAUL GILLIN | THURSDAY, AUGUST 9, 2012 How Twitter Amplifies a Customer Attack Were he speaking it today, he might refer instead to Twitter. Twitter is the enigma of social networks. The hash tag (#), which was created by the Twitter community to help bring order to the service’s inherent chaos, has become one of the Internet’s most powerful organizing and amplification tools. It’s helped Twitter become a core utility for arranging everything from book signings to mass protests. More than five years after Twitter launched, we still hear questions all the time about its value. Order From Chaos. Brandjacked! MORE >> -
PAUL GILLIN | THURSDAY, OCTOBER 11, 2012 15 Tips for Getting the Most From LinkedIn Groups LinkedIn is the only major social network that doesn’t permit brands to interact as members. Corporate speak doesn’t work in social channels because you communicate there as a person, not as an institution. Success in social channels is all about helping other people. Instead of “Spot Market Pricing, New Services Fuel Amazon GovCloud Growth,” try “What You Need to Know about Amazon’s Government Strategy”. Don’t Copy From Twitter. Rewrite the message for the network you’re using and the people you’re hoping to reach. MORE >>
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- Best of 2010 – 13 Twitter Tips for Increasing Engagement SAZBEAN | WEDNESDAY, DECEMBER 22, 2010
- B2B Marketing Social Networks for more Business Leads INBLURBS | FRIDAY, JUNE 1, 2012
- Best Twitter Tips, Tools and Tactics of 2011 WEBBIQUITY | MONDAY, JANUARY 9, 2012
- Best of 2010 – The Wrong Way to Social Network SAZBEAN | WEDNESDAY, DECEMBER 29, 2010
- 75 of the Best B2B Facebook Marketing Tips SOCIAL MEDIA B2B | WEDNESDAY, JUNE 8, 2011
- Twitter is dying—and it’s all your fault GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, OCTOBER 4, 2011
- Sued in Six Seconds: Avoiding the Entanglements of Twitter’s Vine GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, FEBRUARY 12, 2013
- 5 Ways for B2B Companies to Engage on Facebook SOCIAL MEDIA B2B | THURSDAY, SEPTEMBER 9, 2010
- 4 Reasons For B2B Marketers To Explore Pinterest SOCIAL MEDIA B2B | FRIDAY, JANUARY 20, 2012
- 40 Ways to Get Banned From the Top 5 Social Networks HUBSPOT | MONDAY, SEPTEMBER 17, 2012
- 7 Targeted Social Networks Niche Marketers Should Try HUBSPOT | FRIDAY, OCTOBER 12, 2012
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- Tapping Social Networks for Business: Interview with @ClaraShih. B2BBLOGGERS | TUESDAY, NOVEMBER 9, 2010
- 8 Ways to Increase Social Media Interaction SAZBEAN | THURSDAY, SEPTEMBER 2, 2010
- How B2B Marketers Can Succeed on the 6 Big Social Networks HUBSPOT | THURSDAY, MAY 10, 2012
- Social Network Use Increasing MI6 MARKETING AGENCY | MONDAY, SEPTEMBER 12, 2011
- Tips on Using Twitter to Boost Your Marketing Efforts ANYTHING GOES MARKETING | MONDAY, AUGUST 3, 2009
- 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) WEBBIQUITY | TUESDAY, OCTOBER 5, 2010
- 5 Sites To Help You Find People To Follow On Twitter | B2Bbloggers. B2BBLOGGERS | FRIDAY, JUNE 11, 2010
- Why Teens Don’t Use Twitter: A Teenager’s Point of View IT'S ALL ABOUT REVENUE | TUESDAY, AUGUST 9, 2011
- Is It Time To Stop With The Social Networking “Addiction” label. B2BBLOGGERS | FRIDAY, JULY 2, 2010
- Tips for Finding the Right People on Twitter SAZBEAN | FRIDAY, DECEMBER 3, 2010
- How PR and Social Media Can Work Together WEBBIQUITY | MONDAY, DECEMBER 6, 2010
- Social Networking for Business: What’s Right for Yours? WRITING ON THE WEB | TUESDAY, SEPTEMBER 7, 2010
- Best Social Media Stats, Facts and Marketing Research of 2010 WEBBIQUITY | MONDAY, JANUARY 17, 2011
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- The Who, What, When, Why and How of Twitter for B2B Marketers MODERN B2B MARKETING | TUESDAY, MAY 19, 2009
- Social Media Success Stories ANYTHING GOES MARKETING | SUNDAY, MARCH 8, 2009
- Pinterest vs. Google+: Which New Social Network Is Worth Marketers' Time? HUBSPOT | THURSDAY, MARCH 29, 2012
- Is Social Media a Waste of Time? SAZBEAN | THURSDAY, AUGUST 26, 2010
- 87 More Vital Social Media Marketing Facts and Stats for 2012 WEBBIQUITY | TUESDAY, OCTOBER 16, 2012
- Social Media Listening for B2B Marketing BUZZ MARKETING FOR TECHNOLOGY | THURSDAY, MARCH 11, 2010
- Is Twitter “social?” CHRIS KOCH | FRIDAY, SEPTEMBER 23, 2011
- Social Marketing Wisdom from the Insurance Industry – Really PAUL GILLIN | FRIDAY, AUGUST 26, 2011
- How to Cater Your Marketing Strategy to Different Social Networks HUBSPOT | THURSDAY, OCTOBER 20, 2011
- An Introduction to 7 of the Most Popular Social Networks for Business HUBSPOT | TUESDAY, JULY 17, 2012
- Social Media and the Contact Center for Dummies FEARLESS COMPETITOR | WEDNESDAY, JUNE 2, 2010
- Pinterest vs. Facebook: Which Is REALLY the Better Visual Social Network? HUBSPOT | MONDAY, OCTOBER 22, 2012
- 8 Ways to Leverage Social Media Beyond Social Networks HUBSPOT | TUESDAY, JANUARY 17, 2012
- 15 things marketers should stop doing and thinking in 2011 CHRIS KOCH | TUESDAY, DECEMBER 28, 2010
- Social Customer Support delivers Strong ROI BUZZ MARKETING FOR TECHNOLOGY | WEDNESDAY, MAY 19, 2010
- Identifying the Hottest Social Networks and Niche Sites for Your Target Audience MODERN B2B MARKETING | MONDAY, OCTOBER 17, 2011
- 8 Questions to Evaluate if That New Social Network is Worth Your Company's Time HUBSPOT | FRIDAY, JUNE 8, 2012
- Integrate Social Networks with your Corporate Website with ‘Social Sign On’ DELICIOUS B2BMARKETING | FRIDAY, OCTOBER 1, 2010
- Deconstructing Twitter: Analytics for Reach and Impressions B2B MARKETING SAVVY | THURSDAY, SEPTEMBER 10, 2009
- 20 Ways to Increase Content Visibility on the Top 4 Social Networks HUBSPOT | WEDNESDAY, NOVEMBER 16, 2011
- How Businesses Use Social Media for Recruiting [INFOGRAPHIC] FEARLESS COMPETITOR | SATURDAY, SEPTEMBER 10, 2011
- How to Promote an Event with Social Media PAUL GILLIN | WEDNESDAY, APRIL 13, 2011
- 26 Social Media Secrets Skittles Knows BIZNOLOGY | MONDAY, AUGUST 20, 2012
- Social Business: Facebook for the Enterprise? BIZNOLOGY | THURSDAY, OCTOBER 11, 2012
- What is a Twitter Hashtag? SAZBEAN | TUESDAY, SEPTEMBER 21, 2010
- 9 Golden Rules of Social Media Etiquette for Business VIRALLY BLOG | FRIDAY, DECEMBER 21, 2012
- 11 B2B Marketing Predictions for 2011 BUZZ MARKETING FOR TECHNOLOGY | WEDNESDAY, DECEMBER 8, 2010
- 7 Ways how to empower your social networking with blog commenting INBLURBS | THURSDAY, JANUARY 20, 2011
- Build It and They Won’t Come SAZBEAN | MONDAY, MARCH 28, 2011
- How the Big Social Networks Use Email to Increase Engagement HUBSPOT | TUESDAY, MAY 29, 2012
- Social Media Budget Ratio in B2B Marketing BUZZ MARKETING FOR TECHNOLOGY | TUESDAY, MARCH 9, 2010
- How to Limit Email and Messages from Social Networks B2B MARKETING TRACTION | MONDAY, JUNE 4, 2012
- Wichita Tweet Up Covers Consumers As Marketers Topic MARKETING EDGE | MONDAY, MARCH 22, 2010
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- 10 Google+ Power Tips for B2B Social Media SOCIAL MEDIA B2B | WEDNESDAY, OCTOBER 17, 2012
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- 31+ of the Coolest Social Media, Search and Web Tools of 2010 WEBBIQUITY | MONDAY, JANUARY 24, 2011
- Content Can Make or Break a Social Media Strategy SAZBEAN | MONDAY, AUGUST 1, 2011
- Does integrity make you a social media loser? CHRIS KOCH | FRIDAY, OCTOBER 14, 2011
- The 1 Billion Dollar Question: How Can I Use Instagram for My Business? SAZBEAN | THURSDAY, MAY 10, 2012
- So, You’re on Facebook. So What? ENGAGE | WEDNESDAY, APRIL 18, 2012
- How to Cater Your Marketing Strategy to Different Social Networks SAZBEAN | FRIDAY, OCTOBER 21, 2011
- Twitter Analytics: Five Practical, Lesser Known Free Tools for B2B Professionals B2B MARKETING SAVVY | MONDAY, AUGUST 31, 2009
- Getting Started with Social Media for Your Business SAZBEAN | MONDAY, JUNE 14, 2010
- Just One B2B Social Media Reason for Google Plus: Search SOCIAL MEDIA B2B | WEDNESDAY, JANUARY 11, 2012
- Why Product Launch Plans Need to Include Social Networking B2B MARKETING TRACTION | TUESDAY, MAY 3, 2011
- Every Digital Marketer’s Most Valuable Asset: The Extended Network BIZNOLOGY | MONDAY, JULY 9, 2012
- Use Social Media Statistics to Find Your B2B Audience SOCIAL MEDIA B2B | THURSDAY, FEBRUARY 21, 2013
- 2012 #Nifty50 Top Men in Technology on Twitter BLUE FOCUS MARKETING | SUNDAY, SEPTEMBER 16, 2012
- The Super Social Media Bowl ENGAGE | THURSDAY, JANUARY 31, 2013
- The Top #Nifty50 Women in Technology on Twitter for 2012 WEBBIQUITY | MONDAY, SEPTEMBER 10, 2012
- The Attraction of Third Tribe Marketing MARKETING EDGE | FRIDAY, FEBRUARY 5, 2010
- SNCR Research Findings Highlight the Evolution of Social Business LEADER NETWORKS | WEDNESDAY, MARCH 16, 2011
- Social Networking is on the Increase Among Older Adults TRADESMEN INSIGHTS | THURSDAY, SEPTEMBER 30, 2010
- Successful Social Business Practices Need C-Suite Support BIZNOLOGY | FRIDAY, SEPTEMBER 28, 2012
- Sharing is how you build a Brand BUZZ MARKETING FOR TECHNOLOGY | THURSDAY, JANUARY 14, 2010
- 9 Ways B2B Companies Can Use Location Based Services SOCIAL MEDIA B2B | TUESDAY, JANUARY 4, 2011
- 6 Reasons Social Media Sucks, But You Need to Use It Anyway WEBBIQUITY | MONDAY, JUNE 20, 2011
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