Webbiquity

MARCH 31, 2022

Integrate your PR plan with a blog or other content that can help drive credibility and trust among visitors. Therefore, include long-tail keywords—keywords that contain three or more words—along with shorter ones. Expertise : Offering expertise will help your customers trust you as a go-to partner for advice and solutions.

Marketing Budget 289

Marketing Budget Enterprise Management Sales Management Work Management 289

Sprout Social

APRIL 7, 2021

This insight can help you tailor your social posts to ensure you’re using the hashtags and keywords that are most likely to draw the highest number of impressions. For example: let’s say you notice consumers tend to use words that suggest search intent on Twitter. Adjust your strategy to prioritize educational content.

Social Media 135

Social Media Long Tail Marketing Media CTR 135

Scoop.it

MARCH 21, 2023

Were they looking for general information on the topic, comparison to navigate them and help them choose, or a place to purchase a particular item? Long-tail: About 40% of all search traffic comes from them. User-generated: Long-tail queries users type when looking for answers to questions.

SERP 80

SERP Long Tail Marketing Dwell Content 80

KoMarketing Associates

OCTOBER 25, 2016

Top-of-funnel content is created for these users, in effort to educate them and help them determine the solution to their problem. These are often informational searches in the form of questions or longer-tail queries. The searcher has begun to figure out what types of solutions could help them. Example Search Queries.

Top of Funnel 120

Top of Funnel SEO Long Tail Marketing Marketing Funnels 120

KoMarketing Associates

MAY 14, 2019

Ultimately, optimizing existing blog posts will increase organic traffic, help reach new and highly relevant audiences and boost conversions. Consider the longer tail terms that are most relevant to the post. The length should not exceed 55-60 characters (if it’s too long, consider condensing it), and the title tag should be unique.

Optimization 121

Optimization Tactics Lead Ranking Lead Scoring 121

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. Large network on LinkedIn and always know someone who knows someone else who can help. Read on to learn how.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Contently

FEBRUARY 24, 2021

Baffled, all we could do was turn to Twitter and Reddit, where accusations ran wild. They have a solid library of investment content with titles modeled after long-tail search inquires to bring in SEO traffic. Given how fast the story spread, Thursday night was too long for Robinhood to email customers with an explanation.

PR 153

PR Paid Search Agency Companies Long Tail Marketing 153

KoMarketing Associates

JULY 18, 2017

You will be presented with a number of “long-tail” keyword phrases that relate to the theme. Is it long or short-form content? This investigative work will help to paint a clearer picture of how exactly your page should be laid out. Are there a number of subheadings throughout the pieces? before promoting.

SEO 141

SEO Long Tail Marketing SERP Content 141

Webbiquity

FEBRUARY 22, 2010

Before I start this rant, let me make it clear that I love gaining new followers on Twitter and I’m honored by (almost) every one—I’m grateful that you want to hear what I have to say! Okay, we all need to eat, and there’s nothing wrong with occasionally promoting your content, product or service on Twitter.

Twitter 100

Twitter Phishing Broadcasting Digg 100

ClearVoice

MARCH 9, 2023

A flexible content marketing strategy helps to improve audience engagement. It also offers insight to help you with your content marketing strategy checklist. This strategy then changed to the use of short- and long-tail keywords. Go beyond Facebook or Twitter posts. The result? This article provides those steps.

Marketing & Strategy 81

Marketing & Strategy Marketing Strategy Planning Content Marketing 81

Scoop.it

DECEMBER 29, 2022

Instead, publishing compelling and informative pieces will help you move these audiences down the funnel, where they’ll be more open to buying something. A quick tip : always target the long tail keywords with low competition and high volume. A social media calendar or schedule will help keep you on track.

Top of Funnel 83

Top of Funnel Digital Marketing Funnels Advertising Funnels Content 83

Martech Advisor

AUGUST 22, 2019

Smarter search engine optimization (SEO) can help your website rank higher on Google search and drive high organic traffic volumes. This is where dedicated SEO tools can help. We have put together a comprehensive list of free SEO tools that can help you stay ahead of Google’s ever-changing ranking algorithms.

SEO 85

SEO Long Tail Marketing Tools SERP 85

Hubspot

APRIL 2, 2018

Modern SEO strategy is the process of organizing a website's content by topic, which helps search engines like Google understand a user's intent when searching. By optimizing a web page around topics first, you can rank well for long-tail keywords related to that topic. What Is SEO Strategy?

SEO 101

SEO Long Tail Marketing Template Lead Ranking 101

Webbiquity

OCTOBER 9, 2018

When someone hears their own name, that triggers a unique reaction in those parts of the brain associated with long-term memory. Link retargeting is as simple as adding your retargeting pixel code—be it Facebook, Google, Twitter, or otherwise—to your branded link , so that anyone who clicks on the link is added to your retargeting audience.

Paid Content 253

Paid Content Personalization Lead Ranking Marketing Analytics Tools 253

KoMarketing Associates

SEPTEMBER 4, 2019

While geographic targeting will help mitigate the amount of traffic from specific states/countries, a comprehensive negative list of states and cities of where a company doesn’t operate is important to implement as well. Having a nice set of long tail keywords is simply not enough, especially with Google’s recent match type changes.

PPC 121

PPC Paid Search Agency Keywords Marketing Management 121

KoMarketing Associates

MAY 13, 2020

While it’s sometimes used in jest, the reality is, we can count on Google to help us answer all types of questions. From there, look for long-tail search queries that have volume ( Keyword Planner is a helpful tool) and can be included in the question itself. The “quality over quantity” rule also comes into play here.

Features 165

Features Google B2B Marketing Top of Funnel 165

Hubspot

APRIL 4, 2019

While it's critical you employ organic strategies to attract traffic over the long-term, sometimes, you can't properly compete on the SERPs without putting money behind it -- and that's where SEM comes into play. One of the most helpful features of Keywordtool.Io Keywordtool.Io. Google Ads Keyword Planner.

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing SERP 100

Directive Agency

JUNE 10, 2020

LinkedIn Twitter. LinkedIn Twitter. LinkedIn Twitter. LinkedIn Twitter. Run ads to case studies that describe how you help leads in the same industry/role or who have the same pain points, then remarket to them to bring them back over time. LinkedIn Twitter. …all in one fell swoop?

Lead Scoring 90

Lead Scoring Lead Ranking Top of Funnel Sales Qualified Leads 90

Martech Advisor

NOVEMBER 7, 2019

Google recently rolled out the BERT Update to help users search better and to improve (Google) Search understand one in 10 searches in the U.S. Google Search will be able to better understand the context of conversational (or long) queries (by factoring in words like ‘to’, ’for’, etc.) in English, for now.

Long Tail Marketing 46

Long Tail Marketing Google Keywords Content 46

Webbiquity

APRIL 14, 2015

Since “the demise of Google’s Keyword Tool, the most popular of its kind, has left marketers scrambling for alternatives,” Pam Dyer helpful reviews 10 other options here, including both free tools like Ubersuggest (which “makes good use of Google Suggest and other suggest services.

Keywords 100

Keywords SEO Research Resources 100

Convince & Convert

APRIL 20, 2010

The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board).

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

KEO Marketing

JUNE 15, 2017

Not only should you optimize your content for the basic keywords your targets search for, but include long tail keywords. Include relevant keywords and long tail keywords in your title, content, meta title, and meta description for the best impact. SEO practices help you rank higher and have a better search volume.

Lead Generation 78

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 78

Brandpoint

AUGUST 20, 2018

Reading it out loud will help you identify where you may need to cut words. If you have to take a breath or two in the middle of a sentence, it’s probably too long. Target long-tail keyword phrases. By targeting long-tail keyword phrases, you’re more likely to cater to a voice search audience.

Long Tail Marketing 54

Long Tail Marketing Optimization FAQ Content 54

Convince & Convert

JUNE 6, 2013

But I can help myself and this website by practicing some smart keyword research. In this case, using more words didn’t help narrow the field. Anyone can do the research we just covered, but as you saw, it’s only a wee-bit helpful. So now I’m going to put Long Tail Pro to work. Long Tail Pro delivers good news.

Keywords 136

Keywords Long Tail Marketing Blogger Content 136

SmartBug Media

AUGUST 24, 2022

You got the help you were searching for, and the company got a new lead. So, when it comes time to fork over your money, which company helped you? A truly successful inbound campaign will continue to delight and nurture those relationships long after someone becomes a customer to ensure they become loyal brand advocates.

Inbound Marketing 98

Inbound Marketing Campaigns Top of Funnel Planning 98

Optinmonster

AUGUST 25, 2022

Here’s a table of contents to help you find your way around: What Is an SEO Audit? On-Page SEO: Is your content and HTML source code optimized to help readers meet their goals? As you add new products and services or reposition yourself in the market, you may need to rank for different search terms or long-tail keywords.

Traffic 74

Traffic SEO Long Tail Marketing Lead Ranking 74

Biznology

DECEMBER 15, 2016

Here is an example of a Twitter conversation related to the topic: The goal is no different for small sites and large sites: you need to help your users find the content that answers their questions in the fewest number of clicks. Humans don’t like long lists of things. Like this post? Sign up for our emails here.

Long Tail Marketing 80

Long Tail Marketing Marketing & Strategy Content Tagging 80

KoMarketing Associates

DECEMBER 13, 2018

In this post, I’ll highlight 12 tips that will help you write better SEO content to achieve your keyword ranking and traffic goals: Choose the Right Topic. Though it’s important to target those “core” keywords that define what your company does, keep in mind that long-tail keywords (ie., Create a Keyword-Focused Headline.

SEO 128

SEO Top of Funnel Tips Lead Ranking 128

KoMarketing Associates

OCTOBER 18, 2016

When used effectively, content marketing can help build your brand, attract new business, support SEO initiatives, and improve your reputation across the industry. Thankfully, there are many online marketing tools available that can help to save time and bring strategies to the next level. Tools for Editing. Hemingway App.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

Webbiquity

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. So, not surprisingly, the vast majority of Minnesota tech companies have a Twitter presence. But looking at current data, it doesn’t appear that all of them are using Twitter to its full potential.

Enterprise Management 232

Enterprise Management Work Management Marketing Management Twitter 232

KoMarketing Associates

SEPTEMBER 20, 2016

While it’s sometimes used in jest, the reality is, we can now count on Google to help us answer all types of questions. From there, look for long-tail search queries that have volume ( Keyword Planner is a helpful tool) and can be included in the question itself. Step 3: Focus on Structure.

Google 120

Google Ideal Customer Profiles Long Tail Marketing SEO 120

Biznology

JANUARY 24, 2017

After we discussed all the sundry social media platforms, overlooking Pinterest completely, all roads led back to how to best break through all the noise online, in order to get the sort of attention that used to be as simple as throwing money at Google ‘s, Twitter ‘s, and Facebook ‘s ad networks. Like this post?

Advertising Agencies 80

Advertising Agencies Paid Search Agency Budget Programs Long Tail Marketing 80

Martech Advisor

DECEMBER 17, 2019

The combination of the ubiquity of SMS and the app-like functionality of RCS and Apple Business Chat is about to help marketers connect with audiences in new ways. Follow us on Twitter , Facebook , and LinkedIn and stay updated on the latest trends in marketing technology. AI in Email Marketing Will Explode in 2020. .

Advertising Agencies 143

Advertising Agencies Trends Paid Search Agency Budget Programs 143

Moz

SEPTEMBER 21, 2020

Think of the watering holes that your target audience consumes information on the internet: Google LinkedIn Instagram Facebook Twitter YouTube. If you have a 10-minute-long video, it can be transcribed into a 2,500-word blog that takes about 10-15 minutes to read. But that doesn’t mean you have to start at zero. Have other ideas?

SEO 85

SEO Top of Funnel SERP Content 85

Optinmonster

FEBRUARY 21, 2024

But rather than writing a brand new post, we simply take that old pillar article and freshen it up which makes it easy for users to always find the most helpful content. Put in the work today, and your posts will bring you tons of traffic for a long time to come. Then, he hoped to get long-term search engine traffic as a result.

Paid Content 73

Paid Content Traffic Webinar Metrics Marketing & Strategy 73

Sprout Social

MARCH 30, 2020

Our guide breaks down 10 actionable headline writing tips that’ll help you score those precious clicks and shares. As we’re scrolling through our Twitter or Facebook feeds, we’re passing by dozens of headlines in a matter of seconds. .” How long your titles should be is situational. Think about it.

Work Management 140

Work Management Content Marketing Management Case Studies 140

QuanticMind

DECEMBER 5, 2019

Delta Airlines, for example, uses personalization technology to help flight attendants provide assistance to their corporate clients and includes offerings such as onboard amenities, special offers, information about connecting flights, etc. . Say a previous guest spent every day of their week-long stay on the golf course.

Paid Content 52

Paid Content Paid Search Agency Advertising Agencies Work Management 52