Sprout Social

JANUARY 27, 2021

Building a must-see YouTube channel starts with understanding your audience. And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Engagement Reports.

Youtube 141

Youtube Analytics Video Marketing Optimization 141

ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Step #2: Promote your YouTube channel. Step #3: Promote your channel outside of YouTube. Fortunately, there are still plenty of ways to promote your YouTube videos and grow your audience without spending a fortune.

Youtube 145

Youtube Promotion Spending Video Marketing 145

Stevens & Tate

JANUARY 20, 2023

Let’s take a closer look inside AdWords to discover some of their newer PPC options, including their smart display ads and their custom intent ads. Adwords’ Custom Intent Makes Finding Your Audience A Breeze Using the custom intent audience feature is easy.

Adwords 85

Adwords Cost per Acquisition Display Intent 85

Oktopost

APRIL 18, 2024

Listen to the podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode summary Intent data helps you to prioritize accounts by capturing customer activities and gauging their level of purchase interest, otherwise known as buyer intent.

Work Management 84

Work Management Intent Data Buyer Intent Marketing Management 84

Oktopost

OCTOBER 7, 2021

Listen to the podcast: For more thought leadership on measuring buyer intent check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Her passion is storytelling – creating a compelling narrative for the company to help buyers engage. Help us get the word out! Meet Julie Preiss.

Buyer Intent 62

Buyer Intent CMO Intent B2B Thought Leadership 62

ClearVoice

JULY 14, 2020

Marketers who simply view YouTube as a repository (for videos that they also publish in a multitude of other locations) are missing a huge opportunity to utilize the world’s second-largest search engine to reach audiences. Yes, optimizing for search on YouTube is important — but doing so is only half the battle. Millennials.

Youtube 130

Youtube Marketing Budget Marketing & Strategy Allocation 130

Vidyard

DECEMBER 23, 2020

How do you choose between Vimeo vs. YouTube for business? Some video platforms are best to help beauty bloggers monetize and others can help marketers drive leads or entertainment execs build streaming services. We’ve rounded up the pros and cons of using Vimeo and YouTube to help make the choice a little easier.

Youtube 65

Youtube Business Best Practices Lead Scoring 65

Oktopost

NOVEMBER 28, 2021

Listen to the podcast: Or subscribe on Apple Podcasts , Spotify , or YouTube. Rich is a B2B intent data extraordinaire and SaaS sales VP with 13 years of experience across a number of sales and leadership functions within TechTarget. Help us get the word out! Rich Stone, VP Sales at TechTarget takes the hot seat.

Intent Data 69

Intent Data Intent Peer-to-peer B2B Thought Leadership 69

Brightedge

MAY 20, 2021

Search data is an invaluable source of insight into consumer intent and behavior. However, as the world’s most heavily trafficked online video sharing platform, YouTube is one of the world’s largest search engines and should be part of any search insights research effort. What can we Learn from YouTube Search Trends?

High Quality Lead 59

High Quality Lead Youtube Trends Content 59

Valasys

APRIL 3, 2023

Intent data marketing in 2023 can provide you with a comprehensive view of your most valuable customer profiles and give you a competitive advantage in this area. What exactly intent data? Breaking up “intent” and “data” independently, a much clearer picture is in view.

Intent Data 52

Intent Data Intent Marketing AI Marketing Analytics Tools 52

Optinmonster

MAY 22, 2020

If so, you need to leverage the power of mobile exit-intent popups. With mobile exit-intent popups, you can engage, recapture, and convert mobile visitors as they’re trying to leave your site forever. That’s why we’re going to teach you how to create a mobile exit-intent campaign. Does Mobile Exit Intent Work?

Intent 96

Intent Trigger Marketing Mobile Marketing Advertising Mediums 96

Brightedge

NOVEMBER 30, 2021

When we consider the context of a keyword, we are considering the keyword’s search intent, or user intent. Understanding keyword search intent is highly valuable when creating content for the website; by doing so, you can ensure you are creating content that is useful and relevant to your target audience’s needs.

Keywords 52

Keywords Intent Long Tail Marketing SERP 52

Martech

AUGUST 7, 2023

We believe we can create intentional sports experiences that can change people for life,” said Chris Barnhart, NC Fusion’s marketing director/department. To that end, they’ve begun producing a series of two-minute videos where an older, accomplished woman wrote a letter to their younger selves about why sports helped them. “We

Campaigns 93

Campaigns Co-Registration Marketing AI Cable 93

Aberdeen

MARCH 25, 2019

Using data to fuel and optimize a legacy marketing strategy into an intent marketing strategy is a priority for many Marketing and Sales organizations in the B2B industry. Five Ways to Succeed at Intent Marketing. Video ad targeting is a key tactic to leverage the power of intent data. Intent data is the key to successful ABM.

Marketing AI 74

Marketing AI Intent Intent Signal Account Based Marketing 74

KoMarketing Associates

MAY 25, 2022

Google Ads works beautifully to gather quality leads with high buyer intent—if you leverage the tools Google provides and target high-intent keywords. . Here’s the process I use to help B2B clients drive leads using Google Ads. . Find The Right (High Intent) Keywords . Reach YouTube viewers . Booking a demo.

Lead Generation 265

Lead Generation Paid Search Agency Google Ads 265

KoMarketing Associates

FEBRUARY 10, 2021

These features help improve usability and experience for the searcher. The search results present an answer based on what Google intuits is the user’s search intent. And that’s why another massive concept in SEO – user intent – is so central to zero-click searches. What Are SERP features? So why is all this happening?

SERP 295

SERP Features Google Top of Funnel 295

The Marketing Blender

MARCH 15, 2021

It includes intent and reflection, as well as elbow grease. We highly recommend a CRM and automation platform that will help you build segmented workflows that will help you nurture new leads into customers. Here are some tips to help you get a clear picture of your ideal customers. Our favorite is SharpSpring.).

Paid Content 126

Paid Content Lead Scoring Lead Ranking Marketing Strategy 126

Sprout Social

JANUARY 10, 2017

It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. You need to figure out how to promote your YouTube channel if you want to be successful. Here are 16 ways to promote your YouTube channel like a pro: 1. YouTube SEO. to help you find keyword ideas.

Youtube 109

Youtube Paid Content Promotion Advertising Channels 109

Content Marketing Institute

NOVEMBER 21, 2018

She gets her news and entertainment from YouTube. While younger generations account for a lot of views, YouTube is ubiquitous across the generations, attracting 1.9 Tim Schmoyer, CEO of Video Creators, offered some insight in his recent Content Marketing World presentation, How to Develop a Loyal YouTube Audience.

Youtube 93

Youtube Ad Building Loyalty Communities 93

Hubspot

JUNE 17, 2019

It's clear that web visitors are shifting to video -- Facebook Watch, IGTV, and of course, YouTube have all picked up steam in recent years. I saw an opportunity to engage and grow an audience for my company, Niche Site Project's YouTube channel , and decided to double down. The results exceeded my expectations for YouTube metrics.

Youtube 78

Youtube Video Marketing Work Management Marketing Management 78

Martech

OCTOBER 10, 2023

Demand Gen is an AI-powered tool that was built to specifically help social platform advertisers by streamlining the process of discovering and converting consumers through visually engaging content. Engaging new audiences. Get MarTech! In your inbox. Business email address Subscribe Processing.

Cost per Acquisition 112

Cost per Acquisition Demand Ads Google 112

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. And YouTube, for sure, I think it’s underutilized for B2B. When it comes to B2B versus B2C marketing, the number one difference is audience intent. public broadcast models. You have to be on Twitter.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Buffer

JANUARY 23, 2023

Connecting with customers authentically via YouTube Janet Hoang grew her small business from an Etsy store to a lifestyle brand, known as Janet Gwen , that now pulls in seven figure sales. Even now, years later, social media is just as important to Janet and the entrepreneur is very intentional in how she approaches her social strategy.

Small Business Marketing 123

Small Business Marketing Social Media Media Marketing & Strategy 123

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Koleen Diaz – @koleendz Instagram: 721K TikTok: 691K YouTube: 1.58 Nyane Lebajoa – @nyane Instagram: 2.5

Advertising Agencies 94

Advertising Agencies Lead Ranking Youtube Blogger 94

Sprout Social

MARCH 16, 2022

Let’s explore video engagement metrics that help you understand organic performance across your biggest channels. Fast reporting helps you understand what content impacts your business and strategy, and how. This can help you understand your audience’s preferred video length. Stand-out YouTube video metrics.

Video Marketing 122

Video Marketing Youtube Click Rate Allocation 122

SocialPilot

JANUARY 15, 2024

These stats will help you know how video marketing influences customers. More than one billion hours of videos are viewed on YouTube daily. Among all the social media channels, YouTube is preferred by 88% of marketers for uploading videos. Social Media Video Statistics for YouTube 35. Here we go!

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Navigate the Channel

JANUARY 8, 2024

These brief, intent-driven interactions represent critical opportunities for businesses to connect with their target audiences in a personalized and timely manner. I-Want-to-Go Moments: These moments occur when people are looking for local businesses, often with the intent to visit. Go here for more on this from Google.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Martech

JANUARY 30, 2024

Sentry had been posting recordings of its workshops to YouTube and then embedding them on their website. However, doing that means YouTube embeds a cookie on the site. Completely losing signups from display marketing and YouTube. For YouTube, they used Target CPV for any video viewer or engagement and Target CPM for awareness.

Paid Search Agency 121

Paid Search Agency Marketing Attribution Top of Funnel Companies 121

Marketing Insider Group

MARCH 10, 2021

Google Ads are ranked by relevancy and usability to a user’s search intent. When Google deems a keyword to have local intent (i.e., “pizza near me” or “primary care near me”), the SERP often contains a local pack that shows three physical locations. If someone searches with clear brand intent (i.e.,

SERP 278

SERP Paid Search Agency Features Companies 278

Excelsior Research

JUNE 28, 2021

How can content creation help our business? The purpose of blogs is to help to convert a user into a potential customer. Case Studies: Case studies are break downs of the process a business helps customers achieve their desired results. The post How can content creation help our business? DEMAND GENERATION. QUICK LINKS.

Demand Generation Agencies 52

Demand Generation Agencies Business Privacy Policies Demand Generation 52

Convince & Convert

NOVEMBER 16, 2023

I’d be lying if I said I didn’t use AI to help me expedite the writing of this article. ChatGPT helped me reorganize my thoughts to make editing easier.) Using his approach, which he shared via the YouTube video above, we can all save ourselves the headaches of SEO senselessness (and live life a little bit fuller).

Marketing AI 78

Marketing AI Content Marketing Peer-to-peer Content 78

QuanticMind

AUGUST 30, 2023

Google is also rolling out more A/B experiment opportunities and expanding ad space in the top search slot for users who have shown explicit shopping intent. New ways to make vertical video ads on YouTube [:03] Google is rolling out an AI -powered feature to help advertisers run videos across orientations in video action campaigns.

Paid Search Agency 86

Paid Search Agency Verticals ROAS Emarketing 86

Top Rank Marketing

SEPTEMBER 20, 2023

A favorite classic TopRank Marketing tradition that has been imitated in recent years but never duplicated is our annual list of content marketing experts to follow — a helpful compilation extracted from top industry leaders and the hundreds of fantastic #CMWorld 2023 speakers.

B2B Marketing 133

B2B Marketing Enterprise Management Content Marketing VALS 133

Sprout Social

JANUARY 4, 2022

In this article, we’ll share the latest social media video statistics from the Sprout Social Index™, Edition XVII: Accelerate and other reputable sources to help you make sense of video’s value and feel confident incorporating it into your social media strategy. YouTube video statistics. 74% of consumers use YouTube.

Social Media 141

Social Media Statistics Video Marketing Social Marketing 141

Oktopost

JUNE 24, 2021

Listen to the podcast: For more innovative thoughts on demand generation, check out our Radically Transparent podcast on Apple Podcasts , on Spotify , YouTube or LinkedIn. Help us get the word out! It’ll take you less than a minute and it’ll help us spread the word about Radically Transparent. Catch all episodes here.

Demand Generation 122

Demand Generation Demand B2B Thought Leadership Generation 122

Contently

JULY 28, 2021

Hero, Hub, Help. After the team ran a small experiment with a few pieces of content, they were able to make a data-driven case for how content could drive valuable search traffic while also helping consumers make smarter decisions. It also helps that a heavy investment in content just makes sense for CarMax. Helping shoppers.

SEO 160

SEO Content Paid Search Agency Youtube 160

Top Rank Marketing

SEPTEMBER 1, 2023

social media users will use Meta’s Instagram platform during 2023, while a whopping 98 percent of creators have said that they will use Instagram, topping the list of sponsored content posting destinations, ahead of TikTok, Facebook, YouTube, and other platforms, according to newly-published survey results.

Paid Content 110

Paid Content B2B Marketing B2B Planning 110