Customer Experience Matrix

JULY 22, 2011

Performable also has existing connectors with a variety of social media, help desk, email, billing, chat and CRM systems. Events can also trigger multi-step campaigns that send an email or call an external URL. This is a useful extension of standard Web behavior tracking techniques. This can be a pain-staking and error-prone chore.

Hubspot 120

Hubspot Marketing Automation Services API Salesforce.com 120

Customer Experience Matrix

JULY 10, 2013

sales enablement: systems to share marketing information with sales ( Genius , SalesFusion , LeadFormix , RightOn Interactive , Optify) distributed marketing: systems shared between central marketing organizations and local branches, dealers, distributors, sales agents, etc. A dashboard lets users pick widgets to display selected information.

Demand Generation Agencies 120

Demand Generation Agencies Marketing Automation Services Paid Search Agency Small Business Marketing 120

Customer Experience Matrix

APRIL 24, 2008

It is basically a system to help direct marketers select names for catalog mailings and email. But while simple query engines rely on the marketer to know whom to pick, WiseGuys provides substantial help with that decision. The system will generate a personalized URL that sends each customer to a custom Web site.

Enterprise Management 120

Enterprise Management Marketing Management Software Cross-Selling 120

Customer Experience Matrix

SEPTEMBER 1, 2009

On the other hand, the Net-Results approach means marketers cannot create new forms without help from whoever runs the company Web site. Users start with a list of visitors (within a segment, of course) showing key information including source, name, email address, telephone, company, most recent visit date, pages viewed, and visit duration.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Small Business Marketing Marketing Automation Services 120

Customer Experience Matrix

DECEMBER 26, 2014

In particular, LeadLiaison helps marketers create content, a critical bottleneck that is not addressed by most marketing automation systems. Content is served through short URLs to track consumption and sharing. Salespeople can receive alerts, hot lead reports, and detailed information about Web site visitors.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Automation Marketing Management 120

Customer Experience Matrix

MARCH 25, 2012

By contrast, users design the flows by filling out a simple form within Kwanzoo and then receive HTML snippets – simple calls to Kwanzoo-hosted URLS – that can be embedded anywhere. Kwanzoo also provides a powerful editor to build the Web pages and offers. The Eloqua integration is especially elegant, using an Eloqua Cloud Connector (i.e.,

Advertising Channels 120

Advertising Channels Eloqua Ad Building Paid Search Agency 120

Customer Experience Matrix

NOVEMBER 15, 2012

To gather this information systematically, I need a framework that lists standard features and options within those features. The connections are set up during system implementation and then used in real time to look up information about a specific individual during an interaction. Maybe each of these plays a role.

Marketing Management 120

Marketing Management Marketing Automation Services Multi-Channel Touchpoints 120