Sage Marketing

NOVEMBER 27, 2021

Perhaps you opened this article because you’re a new marketer, or because you’ve heard about HubSpot and are unsure what it really does, or because you’re my friend and I sent you this link to show you the cool stuff I get to do at my new job. HubSpot for Startup. At the end of the day, it simply helps companies perform better. .

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SmartBug Media

SEPTEMBER 4, 2023

HubSpot and Salesforce have put significant effort into optimizing their platforms to support their clients’ diverse needs. Similar standard objects and seamless activity sync are just two of the numerous capabilities that make a HubSpot-Salesforce integration beneficial for your organization. This is where batching can be a lifesaver.

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SmartBug Media

DECEMBER 21, 2020

In our SmartTake: What’s New with HubSpot Integrations webinar, we discussed how with HubSpot’s growing App Ecosystem, it’s becoming easier to discover and connect the tools you need to grow. When you hear the word “integration” what comes to mind? HubSpot has around 500-700 apps. How do you get them working together?

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Square 2 Marketing

NOVEMBER 18, 2021

For those of us who spend most of our time writing emails, building web pages and designing workflows in HubSpot, there are a lot of features that help us to work smarter. The simple yet robust platform makes tracking deals and writing blogs so much smoother and more integrated than the Word documents and spreadsheets of the past.

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SmartBug Media

APRIL 6, 2021

With this blog post ( and many others like this ), we hope to help you drastically increase your odds of implementation success. Questions Before HubSpot Implementation. How can you possibly have a successful HubSpot reporting and sales implementation if you are not exactly sure what you are trying to implement?

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Hubspot

OCTOBER 23, 2023

Welcome to “The Pipeline” — a new weekly column from HubSpot, featuring actionable advice and insight from real sales leaders Top salespeople are successful because they sweat the details. They probe for pain, help their prospects, and run effective sales calls. Literally say the words, “That's a great question!”

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Hubspot

JULY 7, 2021

HubSpot Core Web Vitals. HubSpot’s SEO audit tool reviews all three of Google's Core Web Vitals metrics for you. Below, we’ll cover the ways in which HubSpot can help you prepare for Core Web Vitals. How HubSpot Helps Users Prep for Core Web Vitals. Who benefits from HubSpot’s SEO audit tool?

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Webbiquity

JULY 18, 2023

Those are just a few of the takeaways from HubSpot’s recently released The State of Marketing: Marketing Trends in 2023 from AI to Z report. This 46-page report is packed with stats and insights on all aspects of marketing from HubSpot and partners including Wistia and Litmus. Beyond five minutes, engagement falls off sharply.

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Hubspot

OCTOBER 18, 2023

It was around Christmas time — he and I were on a Zoom call with some other writers for the HubSpot Blog, discussing our holiday plans. But the awful name (his words, not mine) didn't reflect the quality of the company itself. If you need help, ask. Six months later, Brian called again to inform him that HubSpot had pivoted.

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Hubspot

OCTOBER 11, 2023

How do you give the people of Los Angeles a taste of New England? Simple: you buy a food truck and sell authentic, mouthwatering Maine lobster rolls. At least, that's what Sabin Lomac and Jim Tselikis, Co-Founders of Cousins Maine Lobster , did.

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Hubspot

APRIL 28, 2023

This article will serve as your guide for automatically tracking and reporting on sales leads using the Lead status property and your HubSpot workflows tool. The Value of Lead Status HubSpot's lead status contact property offers a solution for managing potential sales leads and organizing their contact information.

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Hubspot

DECEMBER 7, 2020

This post will outline the importance of interactive presentations and share tips from HubSpot experts for giving engaging, interactive presentations. PowerPoints help you incorporate various media into your presentations, like text, images, and even videos. Why are interactive presentations important? Use a PowerPoint.

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Hubspot

APRIL 29, 2019

Plus, digital marketing can help you better engage prospects, turn prospects into leads, and ultimately convert leads into loyal, delighted customers. To help inspire your marketing team and kick-start your 2019 digital marketing strategy, we've cultivated a comprehensive list of digital marketing tips from marketers here at HubSpot.

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SmartBug Media

JANUARY 20, 2021

The scalability and simple, yet powerful, automation functions are a few of the (many) reasons companies choose HubSpot. In this article, we’ll dive into some of the elements to ensure you have a successful transition from an alternative solution to HubSpot with a HubSpot migration checklist. CRM: Ensure Clean Imports.

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Hubspot

APRIL 2, 2020

Over the last few years, HubSpot's audience has gotten chatty. Chatbots and live chat became some of the most popular ways to reach HubSpot and the humans here. These coaches answered questions about pricing and features; they also helped free users better use their tools. Reducing Chatbot Friction. Analyzing the Results.

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Customer Experience Matrix

APRIL 15, 2024

This followed the previous week’s rumor that Google-parent Alphabet is consideringan offer for Salesforce-competitor HubSpot , and came the same week as a slew of partnership announcements tied to Snowflake’s Marketing Data Cloud Forum. In other words, you may miss those silos when they’re gone. It doesn’t have to be this way.

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Hubspot

DECEMBER 12, 2019

Due to Apple's outsized command of podcast downloads, their charts have played a critical role in helping new shows gain traction. Beyond these charts, many podcasts are discovered through word-of-mouth or social media. Here's what Google has done to help fix podcast discoverability: June 2018 : Google rolls out new Google Podcast App.

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Hubspot

MAY 9, 2022

Business is booming and you’ve finally outgrown making invoices in your word processor. HubSpot Payments : Best Invoice Software Overall. HubSpot payments is a powerful tool included in Sales Hub. With HubSpot payments, your invoice software doesn’t just integrate with your CMS, it’s already a part of it. Congratulations!

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Work Management Budget Programs Marketing Management Small Business Marketing 56

Hubspot

JUNE 23, 2020

To answer those questions, I spoke with a handful of HubSpot marketers who have experience in these tactics. Not all virtual events look the same and your audience likely wants more details on what they will get," says Juliana Nicholson, the program manager of HubSpot User Groups. Here are their five go-to tips. Set expectations!

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Hubspot

APRIL 20, 2020

Let's take a look at the favorites of HubSpot content marketers. Their entire site is a content engine, providing helpful and useful information upfront, like their 'You Deserve the Best' campaigns, that provide a roundup of helpful financial resources at the beginning of each year: Image Source. October 28, 2019.

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Lake One

APRIL 21, 2020

Startups and HubSpot. Many of those startups, through their venture fund or accelerator, get access to a special perk known as the HubSpot for Startups program. What is HubSpot for Startups. Is My Startup Ready for HubSpot? Which Hubs Should I Leverage From HubSpot? Two things we love here at Lake One.

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Hubspot

JANUARY 6, 2020

When you can't come up with a solid idea, it can be helpful to learn from the brands that have launched award-winning, memorable, and revenue-generating campaigns Simply learning more about these strategies and identifying aspects that could fit into your own tactics could give you a wealth of great ideas for 2020.

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Hubspot

AUGUST 8, 2023

Welcome to "The Pipeline" — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. They need to know you know what you’re talking about if they're going to make a major purchase from you — in other words, you need to project authority if you want to be persuasive. Let’s dive in. Carry on.”

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Hubspot

JANUARY 16, 2020

At HubSpot, we're pretty familiar with remote work culture: its benefits, and its pain points. And while our company hosts a number of virtual events, annual in-person gatherings, and regular meetings to ensure that remote employees can make themselves known, not all companies have helpful remote work policies.

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Hubspot

APRIL 9, 2020

The content on your website needs to provide a solution to a user’s problem, whether it’s a long-form article or a one-word answer. In the most recent HubSpot Research survey, 64% of marketers actively invest in SEO. According to HubSpot Research, page speed and mobile optimization are the most utilized tactics for SEO.

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Hubspot

SEPTEMBER 5, 2018

I love the funnel so much that my team at HubSpot was literally called the Funnel team, and the opening slide of my global team kickoff this year was a photo of about 25 funnels. Funnels produce customers, but don’t consider how those customers can help you grow. Ignoring how customers can help you grow is perilous in today’s world.

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Customer Experience Matrix

JULY 22, 2011

The folks at HubSpot have been busy this summer, announcing their acquisition of Performable in June and their HubSpot App Marketplace last week. App markets are quite the fashion right now, and HubSpot’s joins the Eloqua AppCloud announced in June. Both events mark a continued expansion of their product.

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Hubspot

AUGUST 10, 2020

Fortunately, I knew exactly who to look to for help. I asked HubSpot's marketers this question and compiled their tips. When choosing content to add to Instagram Stories, HubSpot Audience Growth Writer Pam Bump, asks herself a question: “ Is the content buzz-worthy? Let's see what they had to say. Look for buzzy, trendy content.

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Hubspot

JULY 7, 2020

And, according to HubSpot SEO experts, this is no different when it comes to building an SEO strategy for your international or multi-language website. To help those interested in gaining global online awareness, I spoke with HubSpot's SEO experts to learn how optimization strategies differ around the world.

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Hubspot

JUNE 25, 2019

That's why I could not be prouder to announce that HubSpot is partnering with WP Engine to turn WordPress websites into customer-focused growth engines. When there’s a lot of friction in your company’s customer experience, people spread the word. The new HubSpot and WP Engine partnership does just that. Everything grows better.

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Marketing Insider Group

SEPTEMBER 28, 2021

If your brand is earning tons of web traffic but seems lean on conversions, you might need more action words in your content marketing. Action words turn consumers from simple readers of your content into engaged potential customers. We’ve put together a handy guide that covers: How you can use action words strategically.

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Content Marketing Lead Scoring Lead Ranking Content 343

Webbiquity

APRIL 23, 2024

E mail marketing for B2B continues to be one of the most cost-effective channels for helping your company enhance its marketing initiatives and generate more revenue. Image credit: WordStream According to Instapage , including just five words in your subject line can increase opens by 15.9%.

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ROI Email Marketing B2B Marketing Marketing Automation Services 172

SmartBug Media

APRIL 2, 2019

Whether you’re a seasoned HubSpot user or are just starting out, this reality applies to you: HubSpot can be sneaky. Here are six sneaky tricks to use in your HubSpot emails and landing pages. This may not be the sneakiest of HubSpot tricks, but it’s one that is easily overlooked. Test in Email Clients. Clear Styles.

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Webbiquity

APRIL 19, 2022

Social proof can help create trust and boost your business growth in 2022. Aim for the same atmosphere: professional and helpful, insightful and valuable, with no BS and no hidden agenda. The testimonial they feature is short but packed with impactful words. Any Hubspot case study can serve as a great example to emulate.

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Hubspot

DECEMBER 27, 2019

When my headphones come off that means I’m available to speak with or help others. I’ll also find a booth or another area where I know fewer people so I’m less tempted to converse and can focus on the task at hand.” — John Vassar, Customer Onboarding Specialist, HubSpot HQ. "I Ado Kawuba, Partner Specialist, HubSpot HQ. “I

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Marketing Insider Group

AUGUST 10, 2021

Copy: The text of your CTA must include strong action words. Here’s why it works: “Start” is an actionable word that tells a user something will happen right away. It features strong action words and is a CTA that most B2B companies have come to rely on. Learn more about personalized CTAs with HubSpot now.

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Lead Generation Marketing Qualified Leads Lead Ranking Sales Qualified Leads 362

Hubspot

APRIL 27, 2018

Your career behind the frozen yogurt counter becomes a customer relations job where you helped eager buyers make a speedy decision and, hopefully, upsold them with extra toppings or a bigger size. I asked HubSpot reps and recruiters for the resumes they used to get hired and the advice for others hoping to land a gig in sales.

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