Hubspot

SEPTEMBER 17, 2020

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. Sometimes, these exploratory keywords exist in relation to an existing solution: “Canva alternatives”. This means it’s both a high traffic and high intent keyword.

Hubspot 101

Hubspot Marketing & Strategy Marketing Strategy SERP 101

Webbiquity

MARCH 13, 2019

If we’re on a demo and I’ve done my research, I can usually just show these people how many people are searching for their product and services at Google and which keyword phrases to focus on first in order to start generating some of that traffic. In short, social media helps with link building, which is critical for SEO.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Webbiquity

FEBRUARY 20, 2014

Thanks to its brevity and informality, Twitter has become a phenomenally successful social network, particularly for sharing news and updates, with more than 560 million active users collectively posting 5,700 tweets every second. Expert Reviews of Top Twitter Tools. 3 Very Useful Twitter Hashtag Analytics Tools by Razor Social.

Twitter 100

Twitter Tools RSS Social Media 100

Contently

FEBRUARY 16, 2023

To do that, it helps to know a bit about how Google decides that a content piece will truly bring value to readers. And this is where natural language processing (NLP) can help. Focus on search intent, not just keywords. The algorithm updates mean it’s not just about the keywords anymore.

Lead Ranking 154

Lead Ranking Marketing AI Process SEO 154

LeadSloth

JULY 12, 2010

UPDATED REVIEW: My earlier review of HubSpot’s Inbound Marketing software was more than 1 year old and the software has evolved a lot: time for an update! I see two clearly distinct target groups for HubSpot: Small business owners. HubSpot can serve both audiences, but in a different way. Small Businesses.

Hubspot 100

Hubspot Lead Ranking Marketing Automation Services Marketing Management 100

Sprout Social

AUGUST 17, 2022

These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . Social media monitoring involves much more than just direct mentions and branded keywords , too. If nothing else, comprehensive monitoring also helps you understand how customers at large feel about your brand. The problem?

Social Media 125

Social Media Tools Campaigns Media 125

Martech Advisor

MARCH 31, 2020

The Professional plan will help brands engage audiences, create content and manage effective communication during the pandemic, while also being able to access an array of social media courses. This will help ease stress and reduce support costs for virus-related requests. HubSpot Integrates With Jira.

Hubspot 75

Hubspot Marketing Budget Features Work Management 75

Marketing Insider Group

JANUARY 24, 2013

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Anyword

JANUARY 21, 2022

Content marketing is a strategy that helps businesses connect with their audience through content creation, distribution and promotion. The tool allows you to search popular keywords so that you can discover new, highly-engaged influencers in a specific industry. What Is Content Marketing — and Why Do We Need It? But that’s not all.

Budget Programs 98

Budget Programs Tools Content Marketing Planning 98

Hubspot

JULY 8, 2020

Twitter was one of the first social media platforms I ever joined, but it wasn’t nearly as fancy as it is today. In fact, according to Twitter , its users are 2.7x Needless to say, Twitter can be a powerful marketing tool for your business , whether you’re new to the platform or growing steadily. Design an eye-catching profile.

eCommerce 55

eCommerce Twitter Paid Search Agency Work Management 55

SmartBug Media

AUGUST 24, 2022

HubSpot succinctly defines inbound marketing as follows: "Inbound marketing is a business methodology that attracts customers by creating valuable content and experiences tailored to them. You got the help you were searching for, and the company got a new lead. So, when it comes time to fork over your money, which company helped you?

Inbound Marketing 98

Inbound Marketing Campaigns Top of Funnel Planning 98

Optinmonster

FEBRUARY 21, 2024

But rather than writing a brand new post, we simply take that old pillar article and freshen it up which makes it easy for users to always find the most helpful content. All of these related Google searches are LSI keywords that you can weave into your post. Another great tool you can use to find LSI keywords is LSI Graph.

Paid Content 78

Paid Content Traffic Webinar Metrics Marketing & Strategy 78

ClearVoice

MARCH 26, 2024

While moving toward a target is helpful, having smaller goals is good to ensure you’re on the right path. This article provides the ultimate guide to KPIs to help you measure the effectiveness of your content performance and distribution strategies. HubSpot Analytics: HubSpot offers an elite suite of marketing automation tools.

Distribution 52

Distribution Cost per Acquisition Marketing Analytics Tools Enterprise Management 52

SocialPilot

FEBRUARY 9, 2024

If you need a helping hand to choose the right digital marketing tools or want to know some secret hacks for a roaring brand presence, it’s best to rely on them. She is Business Insider’s ‘Top 5 Social Sales Influencer’ and works globally to help companies with their social media initiatives. Even Facebook asks for her help.”

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

EveryoneSocial

JANUARY 4, 2021

Here is a list of the top social selling tools to help your teams and increase the effectiveness of your sales strategy today. . Hubspot is a great CRM tool to track, organize, and engage with leads from social selling efforts. EveryoneSocial also helps improve social selling efforts through social listening.

Tools 121

Tools Peer-to-peer Outreach Social Networks 121

SmartBug Media

NOVEMBER 24, 2021

It also helps build trust between you and the customer, because inbound marketing involves creating and supplying high-quality content that your target audience is actually looking for. The more inbound links your site has pointing to it from other high-quality sources, the higher you will rank in search results for relevant keywords.

Inbound Marketing 115

Inbound Marketing Paid Content Marketing Websites Planning 115

Hubspot

DECEMBER 17, 2019

Segmentation helps divide the audience, and targeting is how you capture their attention. These strategies will help you create customer segments and give you ideas about how to market to them, with an example of what that looks like. These personas will help you think of fresh ideas for targeted marketing.

Buyer Personas 94

Buyer Personas Ideal Customer Profiles Segmentation Eye-Tracking 94

Only B2B

OCTOBER 18, 2023

According to HubSpot, the average user spends 88% more time on websites with video, contributing to higher rankings in search results. A/B testing your video titles can also help identify the most enticing options for your audience. Ensure that your titles are concise, relevant, and, if possible, include relevant keywords to boost SEO.

Video Marketing 62

Video Marketing Content Click Rate Lead Scoring 62

Hubspot

FEBRUARY 26, 2019

Braden Becker ’s journey to becoming an SEO specialist at HubSpot is a slightly unconventional one. In college, he studied Writing & Rhetoric, which helped him land his first job as a copy editor at a B2B trade publication. Before Aja Frost became a Senior SEO Strategist at HubSpot, she was the Editor of HubSpot’s Sales Blog.

SEO 101

SEO Marketing Analytics Tools Hubspot Lead Scoring 101

nDash

APRIL 7, 2022

Which posts are performing the best on Twitter? Audience and engagement: Analytics help you understand the best times to post and reach your target audience, engage with them, and generate leads. Use these insights to measure the following on Facebook, Twitter, Instagram, Pinterest, and LinkedIn: Page impressions and reach.

Social Media 52

Social Media Budget Programs Analytics Social Marketing 52

Hubspot

JUNE 11, 2020

The challenge isn't creating a strategy, but rather, finding the perfect tools to help you manage and work through your plan. Here's a list of analytics tools that will help you measure the impact of your content marketing. Here's a list of analytics tools that will help you measure the impact of your content marketing.

Analytics 101

Analytics Work Management Planning Tools 101

SmartBug Media

JANUARY 18, 2021

If your website isn’t set up for inbound marketing, it’s going to make grabbing new contacts rather difficult (but pretty please, do not purchase lists, they will not help you). Keyword stuffing is not only frowned upon by search engines, it also just flat-out doesn’t make sense to the reader. So, what does a proper website look like?

Inbound Marketing 116

Inbound Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 116

Hubspot

MARCH 26, 2019

In 2018, the HubSpot Academy team didn't take advantage of YouTube, either. To explore the best tactics for writing YouTube descriptions, I spoke with Eric Peters , a Senior Growth Marketing Manager on HubSpot's Academy team. If that sounds like it could be helpful for you, please join me! In fact, only nine percent of U.S.

Youtube 101

Youtube Template Viral Marketing Video Marketing 101

Hubspot

APRIL 7, 2019

Sure, you know Twitter drives a certain percentage of traffic to your website. In this blog post, you'll learn what UTM codes are, how to use them, and how to build them in both HubSpot and Google Analytics. Download our free marketing reporting template here to help you keep track of all your marketing metrics.

Budget Programs 101

Budget Programs Marketing Analytics Tools Advertising Mediums Hubspot 101

Hubspot

JUNE 16, 2020

Having a clear purpose will also help you fill in some of the blanks for the rest of your blogging strategy, like distribution and topic research. What stage in the buyer's journey do you want to target with your content, and how will a blog help you get there? Conduct keyword research. This happens through keyword research.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

SmartBug Media

MAY 15, 2020

Optimizing your website for search engines, known as SEO, can help your website gain a higher listing in search results. This will increase your chances of being found online, which will in turn help increase things like online donations, opportunities for speaking engagements, or involvement with your particular cause (e.g.,

Cost 105

Cost Paid Search Agency Planning Work Management 105

SmartBug Media

MAY 6, 2020

When using display ads, it’s important to narrow down the list of keywords that will trigger your ads so that you’re only displaying ads to qualified prospects. Larry Kim from WordStream shared some secret sauce tips at SearchLove Conference in Boston on driving conversions from Facebook, Twitter, and LinkedIn. Display Ads.

Paid Content 109

Paid Content Paid Search Agency Advertising Channels Effectiveness 109

Oktopost

DECEMBER 5, 2022

This way if someone else is ranking for your valuable branded keywords, your actual brand is clear to your user. ↑ According to HubSpot , around 16% of an average website’s traffic comes from social media. The final element of social media that may help SEO is social signals — likes and shares on Facebook or Twitter.

Social Media 115

Social Media SEO Lead Scoring Lead Ranking 115

Sprout Social

OCTOBER 25, 2022

To help, we’re breaking down the why and how behind driving and measuring brand awareness. The right social listening tool can help you synthesize that chatter into timely, actionable brand insights. From fine-tuning your profile to experimenting with your content, any combination of these tips will help you rise above the noise.

Brand Identity 131

Brand Identity Branding Marketing & Strategy Eye-Tracking 131

Outgrow

JANUARY 11, 2021

According to a Hubspot report, most of the midsize and large companies generate less than 5,000 leads per month. Embedding simple lead forms just doesn’t help anymore. After 20+ years in the industry, Constant Contact does what it does best: help small businesses and nonprofits succeed. Well, you’re not alone. 6 Hello Bar.

Lead Generation 94

Lead Generation Paid Content Budget Programs Lead Ranking 94

Buffer

AUGUST 4, 2022

Social Proof has a double meaning — ‘to replicate the actions of others to get similar results’ and ‘to showcase the power of social media in growing a personal brand’ We hope to bring to light insights that can help you bring both meanings to life for your personal brand. I can’t help that.

Intent 86

Intent Personalization Ad Building Brand Identity 86

ClickZ

JANUARY 22, 2020

30-second summary: By simply adopting marketing automation technology, a company can significantly free up a marketers time and enable them to focus on more important revenue building projects as these tools can help to automate numerous repetitive tasks such as emails, campaign management, website analysis and social media marketing.

Marketing Automation Services 144

Marketing Automation Services Budget Programs Marketing AI Enterprise Management 144

Hubspot

OCTOBER 1, 2021

HubSpot Data Sync – Two-Way Data Sync. HubSpot offers a data-syncing tool where you can connect your contact information across all of the apps you are using. It helps you to communicate with your clients more effectively by sending personal videos from your computer or smartphone. Best Apps for Real Estate Businesses.

Marketing Automation Services 62

Marketing Automation Services Budget Programs Marketing Analytics Tools Best Practices 62

SmartBug Media

APRIL 2, 2020

During these uncertain times, it’s inspiring to see so many businesses opening their virtual doors a bit wider to help support healthcare professionals, educators, and families whose lives have been significantly impacted by the coronavirus outbreak. Email us at marketing@smartbugmedia.com or shoot us a note on Twitter @SmartBugMedia.

Paid Search Agency 99

Paid Search Agency Marketing AI Tools Enterprise Management 99

Sprout Social

AUGUST 25, 2022

If you need help getting buy-in for your social strategy and building your budget, this social media management costs guide will help you get started. These factors will help you choose targeting strategies and platforms that will work best for your campaign—which ultimately determines your budget.”. Standard. $89 Professional

Paid Content 124

Paid Content Social Media Work Management Marketing Management 124

Hubspot

MARCH 6, 2017

To ensure that your website shows up in search ahead of your competitors, It's important for your company to invest in search engine optimization (SEO) and keyword research. In this post, we'll help you build and optimize your marketing strategy using inbound marketing, setting you up to attract new clients and ultimately grow your business.

Small Business Marketing 101

Small Business Marketing CMS Development Advertising Agencies Paid Search Agency 101

Hubspot

APRIL 2, 2019

To help you partner with the best affiliate programs out there, we’ve put together a list of the affiliate programs that’ll help you make some real money. HubSpot's Affiliate Program. HubSpot’s Affiliate Program. Best Affiliate Programs. Amazon Associates. Google AdSense. eBay Partner Network. Shopify's Affiliate Program.

Paid Content 101

Paid Content Adsense Enterprise Management Advertising Agencies 101