Writing on the Web

APRIL 8, 2015

Offer Help. It’s important to know you can access help without incurring huge costs.”. Next, tell them who you are and what you can do to help solve their challenges. Next, tell them who you are and what you can do to help solve their challenges. Remember to keep the focus on the reader and how you can help them.

Newsletter 100

Newsletter Best Practices Storytelling Guidelines 100

Writing on the Web

MAY 27, 2015

They ask me for help, to ghost write either for or with them. I can help you write an expert ebook on leadership. It will help you get found, get known, and get clients. I get calls from executive coaches and consultants who want to publish an expert ebook. The answer is yes : in certain fields, I am a ghost writer.

Thought Leadership 100

Thought Leadership Amazon Act-On Consulting 100

Writing on the Web

AUGUST 26, 2014

If you’re a coach, consultant, or service professional , say a doctor, therapist, lawyer, financial adviser, or health expert, you need to create content that will help your clients. You need to become a trusted resource for insights, and a go-to curator of tips and information to be helpful to people who are interested.

Rules 100

Rules Custom Publishing Curation Small Business Marketing 100

Writing on the Web

MAY 12, 2016

I’ve created a worksheet to help you, The First 7 Steps BEFORE You Create Your Blog. I think this might be helpful, even if you’ve already started your blog. Need help with your blog? I invite you to check it out: Download 7 Steps BEFORE You Blog by Patsi Krakoff. What do you think?

Business Blogging 100

Business Blogging Linkedin Twitter Facebook 100

Writing on the Web

FEBRUARY 7, 2014

In addition, I felt that getting to know the experts will help me refer my clients to trustworthy people when the time comes to market, publicize, print, distribute and use social media for books beyond the writing process. Joan never ceases to amaze me at how helpful she is.

Distribution 100

Distribution Conference Social Media Course 100

Writing on the Web

JULY 30, 2014

Taking the time to read other blogs that are related to your topic or industry can help you to think of ideas for content that might not ordinarily be in your wheelhouse. I know that I am infinitely more likely to go back to a site that leads me to other content that is interesting and helpful to me. Keep up on your industry.

Small Business Marketing 100

Small Business Marketing Business Blogging Lead Scoring Lead Ranking 100

Writing on the Web

FEBRUARY 11, 2015

Besides driving traffic back to your blog, Twitter is a great tool to help you find, follow and join conversations. Answers you receive will help you create blog posts, expand your network, and help you gain credibility. Social media sites are designed to help you connect and network, so be sure to monitor them.

Social Media 100

Social Media Blogger Media Business 100

Writing on the Web

AUGUST 19, 2016

“The newsletter is an intimate way to stay in contact with clients and a non- threatening resource for potential clients to learn more about me and how my coaching can help meet their needs.”. “It

Newsletter 100

Newsletter Relevance Business Trust Marketing 100

Writing on the Web

DECEMBER 11, 2014

Here are a few timeless tips to help you get your newsletter read. If you’d like more help with creating your newsletter, download our Shortcuts to Publishing an e-Newsletter. How do you get your clients and prospects to open that email? In a previous post, I asked if you were sending a holiday newsletter for your business.

Newsletter 100

Newsletter Tips Business Banners 100

Writing on the Web

MAY 30, 2016

How Can I Help You’ page , clearly giving options for hiring or buying. If you haven’t already received these blogging tools, I’ve put together some comprehensive resources that can help you with your design, branding and blogging: My FREE ebook: ContentMarketingwithBlogs.com. An email subscription form. Branding and Your Blog.

Business Blogging 100

Business Blogging Banners Business Design 100

Writing on the Web

JULY 31, 2013

One of the main reasons to have a blog and publish frequently is because it helps you get found, get known, and get clients. It helps to start with a story, a burning message, or a compelling piece of research or news. Help is available and it doesn’t cost an arm and a leg. It can help you find your voice.

Business Blogging 100

Business Blogging Business Blogger Custom Publishing 100

Writing on the Web

OCTOBER 15, 2014

I find it particularly helpful to put an interesting question, topic, or otherwise attention-grabbing info in your first sentence or two. Perhaps it sounds a bit contradictory, but visiting social media sites to see what is trending can help you figure out what people want to read about. You’ll need to catch their attention right away.

Social Media 100

Social Media Media Viral Marketing Blogger 100

Writing on the Web

FEBRUARY 26, 2014

This progression helps you stay focused writing your ebook, and more importantly primes the readers to remember your message. Using a catchphrase will help accomplish this. Show it to a few people you trust to be honest and helpful. Ask for help from trusted peers, a mentor or a writing coach. Create visuals that inspire.

Tips 100

Tips Peer-to-peer Urgency Marketing Statistics 100

Writing on the Web

NOVEMBER 6, 2013

What else is being published that can help solve their problems? When you find good info that’s helpful to your readers/clients, you’ll want to share that on your blog. Where can you go to look for blogs that might pique your interest and help you to gain some inspiration as a writer? It’s not only for inspiration. and PostPost.

Business Blogging 100

Business Blogging Business Blogger Aggregators 100

Writing on the Web

MAY 14, 2014

If you don’t want to mess with this stuff, ask a virtual assistant (VA) like Serenity VA to help. Besides driving traffic back to your blog, Twitter is a great tool to help you find, follow and join conversations. Answers you receive will help you create blog posts, expand your network, and help you gain credibility.

Social Media 100

Social Media Tips Media Ideal Customer Profiles 100

Writing on the Web

SEPTEMBER 17, 2014

If you do this for companies and brands that you trust, it can genuinely be a help to readers who may be looking for recommendations. Try out some of these strategies and see if any of them can help you gain more readers! Find creative ways to integrate product or service marketing into your content. Target Readers with Your Posts.

Tips 100

Tips Blogger Small Business Marketing Rules 100

Writing on the Web

SEPTEMBER 24, 2014

It can also help identify what drives your readers; what content resonates with them. As writer Ginny Soskey at Hubspot blog points out: “There are lots of concrete principles of writing that can help determine the “quality” of a piece of content. It can help you identify what quality content is to your readers.

Content Marketing 100

Content Marketing Content Storytelling Hubspot 100

Writing on the Web

MARCH 20, 2014

Otherwise you’re not helping them solve their problems. Ultimately, we know content marketing succeeds because it helps people. Your business will succeed when you focus your web content strategy on anticipating questions people need help with the most. This is a key element of a smart content marketing strategy.

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Content Marketing Content 100

Writing on the Web

NOVEMBER 11, 2015

Many professionals use this tool to help match their communication styles to other preferences. Up next I’ll share some research and tips on emotional writing that will resonate with both groups of readers and help you connect.

Content 100

Content Newsletter Course Analysis 100

Writing on the Web

JULY 11, 2013

For business blogging, you’ll need to become keyword-savvy , and use a plugin or two will help make it easy and automatic. Here are some suggestions that can help you build content and optimize the content that you already have on your site. This can also help you to determine what kind of content resonates with your readers.

Business Blogging 100

Business Blogging Optimization Business Keywords 100

Writing on the Web

JULY 3, 2014

In a poll I did with professionals who publish a newsletter, people shared that they still send out regular e-newsletters, and told me why their subscribers like getting news: “It helps me stay connected and it provides me with thought provoking ideas, and useful tools to be successful in life.”.

Newsletter 100

Newsletter Social Media Media Best Practices 100

Writing on the Web

JANUARY 7, 2014

You create your design to help people achieve their goals in ways that will work for them. Then help them understand and discover solutions they may not have thought of. They want to fix what’s wrong and your job is to help them understand how to do that in plain language. It’s much kinder, don’t you think?

Blast Campaigns 100

Blast Campaigns Design Course Buy 100

Writing on the Web

OCTOBER 4, 2016

Keywords are important if you are going to post your newsletter to a blog – they help with search engine optimization. Make an editorial calendar for each time you are going to send a newsletter. Make sure you cover all the topics and categories. Make a schedule to include research, writing, formatting and distribution.

Newsletter 218

Newsletter Content Class Keywords 218

Writing on the Web

JANUARY 8, 2014

If you’re a professional who’s been helping clients for decades, you know a lot and you know what works. But here’s the thing about successfully writing an expert ebook that resonates with readers: they will download and read your ebook if it will help them understand and fix one of their problems.

Blast Campaigns 100

Blast Campaigns Paid Search Agency Advertising Agencies Course 100

Writing on the Web

AUGUST 14, 2013

I know him personally because I helped him get started blogging. You don’t have to do it all yourself, but it helps to have done it, before you delegate. If you need help getting started, contact me. I’ve helped many professionals become #1, or Top Ten, and even Top 50 on lists of experts. in San Diego.

Training 100

Training Business Blogging Internet Marketing Work Management 100

Writing on the Web

MARCH 13, 2013

Either way, by working with a professional freelance writer , you’ll ensure that your site will be filled with well written, relevant and SEO optimized content that will help maximize the impact of your online presence. Once you’ve decided to hire a freelance writer, there are a number of sites and resources that can help you find candidates.

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Writing on the Web

OCTOBER 8, 2015

For example, is it your long term goal to be a full-time writer/blogger, or is a blog a fantastic tool you will use to help you get found, get known, and get clients? In the meantime, if you need help with identifying your blogging goals, let me know. If you haven’t already, be sure to identify your goals.

Business Blogging 100

Business Blogging Adsense Business Adwords 100

Writing on the Web

DECEMBER 17, 2014

If I’ve said it once, I’ve said it a thousand times: your business newsletter content must solve problems for your readers or help them meet a need. Help us all see patterns and similarities between books. Your audience will appreciate your attention to detail, as long as you provide value. Provide coaching insights for your work.

Newsletter 100

Newsletter Tips Business Thought Leadership 100

Writing on the Web

JANUARY 30, 2014

There are software programs that will help you do this. Or you may need an ghost writer to flush out the best posts, polish sentences, and help create the book for you. They’ll never have the time unless they find ways to repurpose what they’re already doing and get a writer/editor to help.

Case Studies 100

Case Studies Youtube Top of Funnel Case Study 100

Writing on the Web

JANUARY 25, 2014

While it’s good to keep your nose to the grindstone as long as you’re feeling productive, breaks will help you to clear your mind and re-focus. Even just a few minutes here and there will help you get more focused. Take breaks as you need them. Follow these 6 easy tips and you’ll be on your way to becoming a better blog writer.

Tips 100

Tips Blogger Small Business Marketing Planning 100

Writing on the Web

FEBRUARY 14, 2014

But only one I know will deliver high quality information from really helpful experts: The AuthorU 2014 Extravaganza. They must have a sincere desire to help others and be available throughout the conference. One of their most famous speakers will never be invited back because of his lack of helpfulness and full participation.

Conference 100

Conference Trust Marketing High Quality Lead Distribution 100

Writing on the Web

AUGUST 21, 2013

Occasional awards such as “Top 10 Health Care” Blogs, or “Top 50 Leadership Blogs” The top blogs in any field are usually listed on the Web, and a Google or other search will help you find them. I can teach them how, I can even provide services and content to help get them there. But few business people do this.

Business Blogging 100

Business Blogging Business Blogger Training 100

Writing on the Web

JUNE 4, 2015

This is the same process I used with my Australian client Di Worrall , who received several book awards on the two books I helped her with last year. Tell stories of how you were able to help people, clients. In my last post, I shared a few questions you should ask yourself and 4 steps to write an expert ebook fast and efficiently.

Barriers 100

Barriers Amazon Lead Scoring Lead Ranking 100

Writing on the Web

JANUARY 16, 2015

This will help you create a cohesive look, streamline your layout, and allow for easier navigation. (I’ll If you need tips on finding a freelancer who can help you with your graphics, try doing a Google search, or if have other questions, let me know. I’ll share more about this in my next blog post.)

Banners 100

Banners Thought Leadership Tagging Trust Marketing 100

Writing on the Web

JUNE 5, 2013

It helps bring new readers to each blog that is involved. Guest blogging can be a great help to all parties involved and can extend your content’s reach. The answer was a pretty resounding “yes.” In light of that, I thought I should elaborate on a few tips for how to be a good guest blogger. Photo Source).

Business Blogging 100

Business Blogging Business Blogger Small Business Marketing 100

Writing on the Web

FEBRUARY 20, 2015

The importance of using a LinkedIn blog is that it will add dimension and help in building a well-documented profile. Her company SerenityVA will help you succeed with social media and LinkedIn, including what you need to know about posting to your LinkedIn blog. It’s about the conversation, it’s about being social.

Linkedin 100

Linkedin Ideal Customer Profiles Social Media Consulting 100

Writing on the Web

MAY 10, 2015

In my last blog post, I shared 5-steps for a good bio/marketing message for an e-newsletter : Tell them who you are and what you can do to help solve their challenges. Let them know what kinds of people you work with, and how long you’ve been helping them. Don’t try to sound too good. People have antennae for hyperbole.

Newsletter 100

Newsletter Act-On Custom Publishing Education 100